--- title: Amazon Display Ads Reviews meta\_title: 'Amazon Display Ads Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 32 reviews by the users' company size, role or industry to find out how Amazon Display Ads works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 32 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

### Amazon Display Ads Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the **hassle-free usability** of Amazon Display Ads, enjoying effective budget control and product recommendations. [(5 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301303&qs=pros-and-cons#reviews)

Users love the **affordability** of Amazon Display Ads, appreciating the access to a wide range of budget-friendly products. [(1 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301374&qs=pros-and-cons#reviews)

Users love the **easy-to-use interface** of Amazon Display Ads, enabling customizable KPI dashboards and data slicing. [(1 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301499&qs=pros-and-cons#reviews)

Users value the **cost-saving features** of Amazon Display Ads, appreciating the flexibility in budget management. [(1 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301384&qs=pros-and-cons#reviews)

Users value the **excellent service** of Amazon Display Ads, appreciating its hassle-free experience and diverse affordable products. [(1 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301421&qs=pros-and-cons#reviews)

Users find **reporting interface complexity** and setup difficulties challenging, impacting their overall experience with Amazon Display Ads. [(2 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301509&qs=pros-and-cons#reviews)

Users find the **setup process overly complicated** , suggesting that it needs simplification for better usability. [(2 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301516&qs=pros-and-cons#reviews)

Users find the **cost structures expensive** and the setup process complicated, hindering a smooth advertising experience. [(2 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301313&qs=pros-and-cons#reviews)

Users find the **setup process complicated** , expressing a desire for a more streamlined and simplified experience. [(1 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301527&qs=pros-and-cons#reviews)

Users face challenges with the **dependency on the Amazon platform** , limiting their advertising flexibility and control. [(1 mentions)](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301478&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Amazon Display Ads

##### 1. Ease of Use

Users appreciate the **hassle-free usability** of Amazon Display Ads, enjoying effective budget control and product recommendations.
[
See 5 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301303&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Pankaj P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pankaj P.")
PP

Pankaj P.

Mid-Market (51-1000 emp.)

4.5/5

"Amazing Platform for Advertising"

What do you like about Amazon Display Ads?

Best Platform to inhance the sell of product online. It's easy and user friendly

 ![Ram J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ram J.")
RJ

Ram J.

Small-Business (50 or fewer emp.)

4.0/5

"Good platform to use shopping."

What do you like about Amazon Display Ads?

This is very convenient and recommend required products.

##### 2. Affordable

Users love the **affordability** of Amazon Display Ads, appreciating the access to a wide range of budget-friendly products.
[
See 1 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301374&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Shilpi K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shilpi K.")
SK

Shilpi K.

Small-Business (50 or fewer emp.)

4.5/5

"Affordable and Best"

What do you like about Amazon Display Ads?

Amazon is a great platform for the advertisment of the product. It shows a wide range of good, afforadable and cheap product. Service are hessle free

##### 3. Analytics

Users love the **easy-to-use interface** of Amazon Display Ads, enabling customizable KPI dashboards and data slicing.
[
See 1 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301499&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Abhishek P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abhishek P.")
AP

Abhishek P.

Mid-Market (51-1000 emp.)

4.5/5

"Powerhouse of online retail advertising"

What do you like about Amazon Display Ads?

I love the easy to use interface of amazon advertising. It allows me to see performance by setting up my own KPI metric dashboard. Also, different cut

##### 4. Cost Saving

Users value the **cost-saving features** of Amazon Display Ads, appreciating the flexibility in budget management.
[
See 1 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301384&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Sudhanshu G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sudhanshu G.")
SG

Sudhanshu G.

Enterprise (\> 1000 emp.)

4.5/5

"Easy to Get Started the Advertising on Amazon of his Product"

What do you like about Amazon Display Ads?

I like the Amazon Adverting becasuse get the many options for ads. and Easy to control your budget.

##### 5. Helpful

Users value the **excellent service** of Amazon Display Ads, appreciating its hassle-free experience and diverse affordable products.
[
See 1 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301421&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Shilpi K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shilpi K.")
SK

Shilpi K.

Small-Business (50 or fewer emp.)

4.5/5

"Affordable and Best"

What do you like about Amazon Display Ads?

Amazon is a great platform for the advertisment of the product. It shows a wide range of good, afforadable and cheap product. Service are hessle free

### 5 Cons or Disadvantages of Amazon Display Ads

##### 1. Complexity

Users find **reporting interface complexity** and setup difficulties challenging, impacting their overall experience with Amazon Display Ads.
[
See 2 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301509&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Velmurugan P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Velmurugan P.")
VP

Velmurugan P.

Enterprise (\> 1000 emp.)

4.0/5

"Powerful Targeting, Closed-Loop Attribution, and Strong Retargeting"

What do you dislike about Amazon Display Ads?

Limited Audience Transparency Less Creative Flexibility Reporting Interface Complexity

 ![Avneet K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Avneet K.")
AK

Avneet K.

Mid-Market (51-1000 emp.)

4.5/5

"Enhanced experience fro you performance campaign"

What do you dislike about Amazon Display Ads?

The Set up process is a bit complicated which could be more simplified

##### 2. Complexity Issues

Users find the **setup process overly complicated** , suggesting that it needs simplification for better usability.
[
See 2 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301516&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Avneet K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Avneet K.")
AK

Avneet K.

Mid-Market (51-1000 emp.)

4.5/5

"Enhanced experience fro you performance campaign"

What do you dislike about Amazon Display Ads?

The Set up process is a bit complicated which could be more simplified

 ![Rohit K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rohit K.")
RK

Rohit K.

Mid-Market (51-1000 emp.)

4.0/5

"Good returns on Investment"

What do you dislike about Amazon Display Ads?

Setting up of the campaign seems a bit too tough, the complicated process can be streamlined. Also the cost for bidding is a little too high, if the s

##### 3. Expensive

Users find the **cost structures expensive** and the setup process complicated, hindering a smooth advertising experience.
[
See 2 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301313&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rohit K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rohit K.")
RK

Rohit K.

Mid-Market (51-1000 emp.)

4.0/5

"Good returns on Investment"

What do you dislike about Amazon Display Ads?

Setting up of the campaign seems a bit too tough, the complicated process can be streamlined. Also the cost for bidding is a little too high, if the s

 ![Jayesh K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jayesh K.")
JK

Jayesh K.

Small-Business (50 or fewer emp.)

4.0/5

"Great experience, but exploration is the key."

What do you dislike about Amazon Display Ads?

The cost structures that Amazon offers aren't great.

##### 4. Complex Setup

Users find the **setup process complicated** , expressing a desire for a more streamlined and simplified experience.
[
See 1 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301527&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Avneet K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Avneet K.")
AK

Avneet K.

Mid-Market (51-1000 emp.)

4.5/5

"Enhanced experience fro you performance campaign"

What do you dislike about Amazon Display Ads?

The Set up process is a bit complicated which could be more simplified

##### 5. Dependency Issues

Users face challenges with the **dependency on the Amazon platform** , limiting their advertising flexibility and control.
[
See 1 mentions
](https://www.g2.com/products/amazon-amazon-display-ads/reviews?filters%5Bsentiment_snippet%5D=2301478&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Sreha P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sreha P.")
SP

Sreha P.

Mid-Market (51-1000 emp.)

4.0/5

"Biggest user base for your personalised ads"

What do you dislike about Amazon Display Ads?

Dependency to use Amazon platform for selling

## Top-Rated Alternatives

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 ![Yahoo AdTech DSP](https://images.g2crowd.com/uploads/product/hd_favicon/6736ca1e2c98f242b23399c1ba721035/yahoo-adtech-dsp.svg "Yahoo AdTech DSP")

Yahoo AdTech DSP

3.6/5(181)

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StackAdapt

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[

 ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll")

AdRoll

4.1/5(787)

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View All Alternatives
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 ![Jess C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jess C.")
JC

Jess C.

Bank Teller

Real Estate

Small-Business (50 or fewer emp.)

12/8/2018

"Reach Millions of Amazon shoppers"

5/5

What do you like best about Amazon Display Ads?

Makes it easy for customers to buy directly from AD. Review collected by and hosted on G2.com.

What do you dislike about Amazon Display Ads?

Not much I don't dislike. I get the traffic. Review collected by and hosted on G2.com.

What problems is Amazon Display Ads solving and how is that benefiting you?

boosting product visibility Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Hospital & Health Care](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Hospital & Health Care")
CH

Verified User in Hospital & Health Care

Enterprise (\> 1000 emp.)

12/8/2018

"New innovative way to present ads"

5/5

What do you like best about Amazon Display Ads?

New innovative way to attract customers Review collected by and hosted on G2.com.

What do you dislike about Amazon Display Ads?

Need minimum investment to procure the ads Review collected by and hosted on G2.com.

Recommendations to others considering Amazon Display Ads:

Easy to setup and low cost Review collected by and hosted on G2.com.

What problems is Amazon Display Ads solving and how is that benefiting you?

Creative way to promote the advertisement Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

## Work at Amazon?

Claim this profile to respond to reviews, update product info, and reach in-market buyers.

[
Claim this profile
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[Display Advertising](https://www.g2.com/categories/display-advertising)

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