Help marketing departments plan, budget and measure their marketing investments

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Allocadia Details Provided by: Matt D.

Allocadia Details Provided by: Matt Davis

Experienced B2B Product Marketer & Storyteller
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About Allocadia

Allocadia Marketing Performance Management is planning, budgeting, and performance measurement software built for revenue-driven marketing organizations.

Allocadia is designed for everyone in marketing:

-- Marketing leadership teams can plan and capture corporate objectives, lead targets, sales goals, and return on investment targets.

--Marketing operations pros can create and manage multiple regional, product-centric, and multi-currency global budgets without cumbersome, disconnected spreadsheets
CMO’s, marketing leaders, and executives visualize, analyze, and optimize spend to help make smarter investment decisions.

--Everyone in marketing and C-Suite stakeholders gets the complete view of marketing performance and the overall business impact by connecting plans and budgets to leading finance, CRM, social media, and marketing automation systems.

With extensive integration experience across a wide range of marketing technologies, CRM, Finance and other systems, Allocadia enables the connections you need.

Leading marketers from enterprise customers including Juniper Networks, VMware, Red Hat and many others use Allocadia to transform how they plan, manage, measure, and optimize spend and return on investment.

How do you position yourself against your competitors?

Allocadia created the Marketing Performance Management category in 2010, with the first cloud solution built for marketers to help build plans, manage investments, and track results of every type of marketing campaign and activity. Today, our software helps more than 120 customers run marketing more efficiently so they can do marketing more effectively. As a best-of-breed MPM solution used by some of the largest B2B and B2C organizations in the world, we know what ti takes to deliver performance and value at the enterprise level.

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