Thorben G.
TG
Thorben G.
General Manager, Europe
Mid-Market (51-1000 emp.)
"Super Knowledgeable Human Support and Flexible API for Embedded Integrations"
5/5
What do you like best about Albato?

They have a super knowledgeable support that is not purely a bot, but actual people with actual skills. Also, every integraiton also has a general API call node, making it super flexible. The implementation process was super well accompanied. The embedded iPaaS solution they offer makes our product much stickier. Review collected by and hosted on G2.com.

What do you dislike about Albato?

Some minor AI tweaks would be awesome - their interface can sometimes have slight inconsistencies. Review collected by and hosted on G2.com.

Fernando G.
FG
Fernando G.
Fundador
Small-Business (50 or fewer emp.)
"Excellent alternative for automations"
4.5/5
What do you like best about Albato?

What I like most about Albato is the ease of connecting applications without the need for programming. The interface is intuitive, the platform is flexible for automating different processes, and the technical support stands out for being fast and offering clear solutions. Overall, the experience is very positive and adds a lot of value to daily life. Review collected by and hosted on G2.com.

What do you dislike about Albato?

I believe that some integrations could offer more advanced options. Sometimes small details appear that require manual adjustments, and the initial setup can take a bit longer than expected. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for your review, Fernando!

We're glad to hear that you find Albato easy to use and that it adds value to your daily life.

Our team is constantly working on improving integrations and providing advanced options to enhance the user experience.

Julia G.
JG
Julia G.
Marketing & Partnership Manager
Mid-Market (51-1000 emp.)
"Flexible and reliable platform for connecting our tools seamlessly"
4.5/5
What do you like best about Albato?

Offers a clean and intuitive interface that makes setting up automations quick, even for non-technical team members like me.

Provides excellent flexibility for handling both simple and complex workflows without unnecessary complications.

We especially appreciate how responsive their support team is. Review collected by and hosted on G2.com.

What do you dislike about Albato?

The documentation could go a bit deeper in some areas, especially for less common integrations or advanced logic settings. That said, their support team usually steps in quickly when clarification is needed. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

We're pleased to hear that Albato has been able to streamline your workflows and provide the flexibility you need, Julia.

It's great to know that our platform has helped you save time and improve data consistency across systems.

We understand the importance of comprehensive documentation and will work to enhance this aspect.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Reliable webhooks, clear logs, fair pricing"
4.5/5
What do you like best about Albato?

Albato delivers quick time-to-value. The visual builder is intuitive, webhooks are reliable with retries, and the data tools (mappers, formatters, Parse JSON, filters) make complex flows doable without code. The App Integrator stands out—being able to create our own connectors from any REST API removes roadblocks and keeps projects moving. Scheduling by time windows, clear run history, and step-by-step testing simplify rollout and support. Overall, performance is stable and the pricing is very reasonable for daily operations. Review collected by and hosted on G2.com.

What do you dislike about Albato?

Fewer ready-made templates than older competitors, so you’ll build more from scratch. Some help docs and advanced examples could go deeper, and a more powerful global search/organization would help at scale. UI/help translations can also improve in a few sections. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

We’re happy to hear that Albato is helping you build and scale complex automations with confidence.

We also appreciate your honest feedback on templates, documentation depth, search, and translations. These are areas we’re actively working on to make the experience even better as teams grow.

Thanks for taking the time to share your insights!

Nadav B.
NB
Nadav B.
CEO
Small-Business (50 or fewer emp.)
"Solid B2B embedded solution that works well in our SaaS platform"
5/5
What do you like best about Albato?

We're using Albato's B2B embedded solution within our SaaS platform, and it does what we need it to do. The integration was straightforward enough, and our clients can set up their own automations without leaving our app. The connector library covers most of the tools our users actually want to connect. Support team is helpful when we run into issues, which doesn't happen too often. It's reliable and keeps our branding intact, which was important for us Review collected by and hosted on G2.com.

What do you dislike about Albato?

The admin dashboard was not improved or modified for a while Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you so much for your detailed feedback! We’re thrilled to hear that Albato’s embedded solution is helping your SaaS platform provide seamless automations for your clients and saving you development time.

We also value your note about the admin dashboard — we're actively working on improvements to make it even more user-friendly and powerful!

VH
Valère H.
Real Estate Agent
Small-Business (50 or fewer emp.)
"Intuitive and Powerful Automation Platform"
5/5
What do you like best about Albato?

I really like the clean and intuitive interface of Albato. Even as a non-technical user, it’s very easy to set up automations quickly without feeling overwhelmed. The platform is stable, and the built-in tools like delays, formatters, and parsers add a lot of flexibility. Review collected by and hosted on G2.com.

What do you dislike about Albato?

The current list of available apps is good, but I hope it will continue expanding over time. Having even more integrations would make Albato an even stronger competitor in the automation space. Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for your feedback, Valère!

We're glad to hear that you find Albato's interface clean and intuitive, and that the platform has been stable for you.

We are continuously working on expanding our list of available apps to provide even more integrations for our users.

Charis  S.
S
Charis S.
Fintech Accelerator Program Cohort
Small-Business (50 or fewer emp.)
"Mature and easy to use"
5/5
What do you like best about Albato?

I have used Zapier and Make in the past and I found it really easy to get up and running. It has a Zapier-like feel and a rich library of applications (far greater than some of the other automation systems I've used before). What's great about Albato is its app integrator feature where you can easily add an app if its not available. Review collected by and hosted on G2.com.

What do you dislike about Albato?

Interface could be a bit better when it comes to testing.

Also despite having a plethora of integrations, there are some missing.

But these are minor! Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

We appreciate your review and are pleased to hear that Albato is meeting your automation needs, Charis!

Our goal is to provide a user-friendly platform with a wide range of integrations, and we value your input on areas for improvement.

Your support and recommendation mean a lot to us, and we're dedicated to continually enhancing Albato to better serve you and our users. Thank you for choosing Albato!

YB
Yassin B.
"Essential for Extracting LinkedIn Ad Data"
3.5/5
What do you like best about Albato?

It's straightforward to use. Review collected by and hosted on G2.com.

What do you dislike about Albato?

There's a small learning curve at the very start, especially when setting up new tools to talk to each other. I need to understand how each tool delivers different data and formats. It could be better if they have a better knowledge base. Review collected by and hosted on G2.com.

Alexander B.
AB
Alexander B.
Marketing Director (Dostavista.Market)
Small-Business (50 or fewer emp.)
"Albato Embedded transformed our integration experience"
5/5
What do you like best about Albato?

I’ve been impressed with how Albato Embedded brings over 800 integrations directly into our platform — all white‑labeled. Our users can now connect these tools without leaving our interface, which has improved adoption and retention. Their support is also very responsive and collaborative. Review collected by and hosted on G2.com.

What do you dislike about Albato?

The drag‑and‑drop builder is still in the works. Also, a few of our team members mentioned missing hover tooltips or clearer step ordering, but the Albato team has been receptive and transparent about upcoming improvements . Review collected by and hosted on G2.com.

Response from Wenddy Dias of Albato

Thank you for the detailed and thoughtful review, Alexander!

We’re thrilled to hear that Albato Embedded helped you launch a white-labeled integration catalog so quickly and positively impact adoption and retention.

We also appreciate the constructive feedback on the builder experience and UI clarity—these improvements are actively in progress. Thanks for trusting Albato as a strategic partner in scaling your SaaS.

Alvin B.
AB
Alvin B.
Professional Freelancer
Small-Business (50 or fewer emp.)
"Seamless Integrations with a Simple Setup"
5/5
What do you like best about Albato?

I like Albato's visual interface because it's easy to navigate and understand. The initial setup was fast and simple, which made getting started a breeze. Review collected by and hosted on G2.com.

What do you dislike about Albato?

I need an agency custom domain platform where custom domains are very complicated. It said I need a reserve proxy in Cloudflare. Review collected by and hosted on G2.com.