--- title: Airship Reviews meta\_title: 'Airship Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 83 reviews by the users' company size, role or industry to find out how Airship works for a business like yours. aggregate\_rating: rating\_value: 4.0 review\_count: 83 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Airship Reviews & Product Details Visit Website Customer-obsessed companies outperform their competitors in revenue growth and customer retention, but only 6% of brands actually deliver true customer-centric experiences. The problem? In our mobile-first world, customers expect a unified, seamless experience wherever they interact with brands. But most often, those experiences are disconnected. Airship has everything you need to get mobile-first customer experience right — on the web, in the app and everywhere in between. Since the dawn of mobile apps, Airship has helped our customers create innovative mobile customer experiences. We delivered the industry’s first push notification and first in-app message. Then we powered the first mobile wallet boarding pass, now the digital norm for travelers. We enabled the first commercial use of Live Activities on the day it was launched by Apple. Most recently, we launched the world’s first no-code native Experience Editor for app and web, enabling marketers and product managers to engage with customers wherever they are and get work done in minutes instead of months without ongoing developer support. Today, the Airship Experience Platform provides an end-to-end solution for unifying experiences across channels and capturing value across the entire customer lifecycle. It starts with Airship’s market-leading app store optimization (ASO) solutions that promote app discovery and downloads. Then our AI-powered journey orchestration, content creation and experimentation solutions kick in — all no-code and highly flexible. Customer-facing teams can quickly design, deploy and iterate cohesive in-session experiences on the web and in the app. The result? Deeper customer engagement, better conversion. When it comes to helping brands get customer experience right in a mobile-first world, no one knows more, does more or cares more than Airship. * * * Product Website Airship Seller [Airship](https://www.g2.com/sellers/airship) Discussions [Airship Community](https://www.g2.com/products/airship/discuss) Languages Supported English, French Solution Type All-in-One Overview by Ana Williams Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 3 months [ View More Pricing Information ](https://www.g2.com/products/airship/pricing) ![Verified User in Leisure, Travel & Tourism](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Leisure, Travel & Tourism") UL Verified User in Leisure, Travel & Tourism Mid-Market (51-1000 emp.) 8/22/2025 "The WORST CEP I've ever worked with" 0/5 What do you like best about Airship? The Product team at Airship has been very proactive in engaging with us and gathering product improvement ideas. They are responsive, open to feedback, and eager to collaborate. The Email team in particular stands out as fantastic—genuinely interested in solving problems, improving the product, and making sure it meets our needs. Review collected by and hosted on G2.com. What do you dislike about Airship? Working with Airship is mostly inefficient and time-consuming. The tool is unintuitive, with poor UX/UI, frequent errors, and long delays (e.g., test emails taking up to 15 minutes, segmentation loading very slowly). Multichannel retargeting is practically non-existent, making it difficult to run integrated campaigns. Many processes require workarounds, and nothing feels smooth or reliable. Support ticket resolutions can take days or weeks, and for complex issues the recommendation is often to hire a TAM—despite the tool itself not functioning properly. Overall, it makes even simple tasks unnecessarily difficult and wastes significant time. Only consider this tool if you would genuinely prefer creating promotional materials in Microsoft Paint. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? Airship is meant to handle customer engagement and campaign automation, but it only partially solves these problems. The tool has many insufficiencies—campaign setup is slow and error-prone, multichannel retargeting is largely missing, and workflows are inefficient. Yes, new features are being added and the product is improving, but not nearly enough to keep up with competitors. Review collected by and hosted on G2.com. Show More Response from Airship Team of Airship [Editedit](https://www.g2.com/survey_responses/airship-review-11459686/official_response/edit) Thank you for taking the time to share such thoughtful and detailed feedback. We take feedback like yours very seriously. It’s how customers like you help us take the product to the next level. We’re glad to hear that our Product and Email teams have stood out in their engagement and commitment to solving problems. At the same time, we deeply regret that you experienced inefficiencies, poor UX/UI, delays, and frustrations with support. That is not the standard we hold ourselves to. Rest assured, your feedback has been shared with our entire product and engineering teams, who are actively working to address the challenges you raised and seeking opportunities to re-earn your trust. We’d greatly value the chance to learn more about your experience in detail. Would you be open to a call with our leadership team? Your perspective will be vital in helping us improve and deliver a smoother, more reliable experience. Thank you again for helping us get better. We are committed to making this right. Current UserValidated ReviewerSource: Organic ![Alba C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alba C.") AC Alba C. App channel owner-grotwh Enterprise (\> 1000 emp.) 2/12/2026 "Great variety of messaging options" 4/5 What do you like best about Airship? Variety of options in messaging. All in one platform Review collected by and hosted on G2.com. What do you dislike about Airship? The initial onboarding is insufficient for learning how to use the tool. Additionally, there is little information on how to implement things at a technical level. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? I would target the client through their app, helping to increase engagement. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Thank You pageAI Translated ![Mike Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mike Z.") MZ Mike Z. Sr. Product Manager Enterprise (\> 1000 emp.) 2/3/2025 "Airship is an invaluable partner" 5/5 What do you like best about Airship? Airship offers best in class services for push and marketing features for the mobile apps I manage. Through their product offerings and the support they've offered, they've been an invaluable partner. They're transparent about any scheduled maintenance or issues, and helpful in supporting major events or initiatives our team brings to them. Review collected by and hosted on G2.com. What do you dislike about Airship? Building reports via Airship's instance of Looker provides the ability to retrieve detailed analytics, but pulling data can be slow as data sizes and complexity increases. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? Airship's reliable push services and analytics platform help reduce the burden of having to do these things in-house. We can also use their marketing features built into the mobile SDKs to prevent the need for custom implemenations of these types of features. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Airlines/Aviation](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Airlines/Aviation") UA Verified User in Airlines/Aviation Enterprise (\> 1000 emp.) 1/30/2025 "Effortless Implementation, Powerful Engagement, and Outstanding Support" 5/5 What do you like best about Airship? As a developer, I really like Airship because it makes my job easier and more effective. It’s intuitive, so I’m not constantly fighting the tool, and it scales effortlessly, no matter how big the workload gets. Implementation is a breeze, everything just WORKS, without a ton of extra setup or troubleshooting. But what really stands out to me is how its channels ensure we can reach our customers exactly where they are in the app, with multiple ways to engage them seamlessly. Instead of spending time figuring out the logistics of message delivery, I can focus on crafting the right message and making meaningful connections, which is really what we're all after! On top of that, the support from the Airship team has been outstanding. Emily and Mikey, in particular, have been incredibly helpful, always responsive, and truly invested in making sure we get the most out of the platform. They facilitate our relationship flawlessly, making it easy to collaborate and ensuring we have everything we need to succeed. It’s rare to find a tool that’s not only powerful but also backed by a team that genuinely cares, and that’s a huge part of why I enjoy working with Airship! Review collected by and hosted on G2.com. What do you dislike about Airship? While continuous product improvements are beneficial, they also create a constant learning curve for developers using the tool. The frequent updates make it challenging to stay on top of new features, often leading to underutilization of its full potential. I’d love to see more polished, complete products rolled out, rather than an ongoing cycle of evolving beta versions. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? As a Developer using this tool frequently, Airship makes it so much easier to create and manage in-app messaging with Scenes (the channel I primarily use), which has been a game changer. Instead of building and maintaining custom modals or banners, we can quickly set up engaging, interactive experiences right inside the app. It takes the complexity out of designing, deploying, and updating in-app messages, so we can focus on crafting the right content instead of spending time on custom development. The flexibility is a huge plus too. We can experiment with different layouts, tweak messaging on the fly, and ensure users see the right content at the right moment and all without another app update. And the best part is once enables, the implementation just flows! No extra backend work, no headaches, just a genius (and flexible) way to keep users engaged inside the app. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 6/25/2025 "Great product" 5/5 What do you like best about Airship? It is an extremely helpful CEP and enables real-time, event-based targeting to specific audience segments. Review collected by and hosted on G2.com. What do you dislike about Airship? The hands on the keyboard support staff can be very hit or miss. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? More real-time in app modals provided to relevant audience segments and promotional SMS. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Jason A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jason A.") JA Jason A. CX Optimisation Manager Enterprise (\> 1000 emp.) 5/16/2024 "Seamless Integration and User-Friendly Console: Airship AXP Review" 4.5/5 What do you like best about Airship? We've been using Airship AXP for our mobile app. The console is user-friendly, making it easy for our team to navigate and manage our app's features efficiently. Its quick to onboard new users. Compared to other SDKs, the documentation for Airship is very good with plenty of code samples and imagery to guide you through. We get good support from our account managers based regionally in Singapore and also in the US. Overall, Airship AXP has proven to be a reliable and versatile platform that has significantly contributed to the success of our app, especially in growing our monthly active users and engagement. Review collected by and hosted on G2.com. What do you dislike about Airship? A minor quibble is the occasional lag in loading the console, but this is a rare occurrence and doesn't significantly impact our workflow. We also use Apptimize, and sometimes there is a delay in receiving the 2FA email code. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? Airship lets us communicate with customers in real-time, promote new features, and provide personalised marketing. It gives us many options for segmentation. Review collected by and hosted on G2.com. Show More Response from Emma Patterson of Airship [Editedit](https://www.g2.com/survey_responses/airship-review-9664469/official_response/edit) We're happy to hear that Airship's AXP has been reliable and versatile for your app, contributing to the growth of your monthly active users and engagement. We appreciate your feedback and will take note of the occasional lag in loading the console to ensure a smoother experience for you! Thank you for being part of the world's leading mobile marketing software. 5/20/2024 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Shahzeb A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shahzeb A.") SA Shahzeb A. Lifecycle Marketing Specialist Mid-Market (51-1000 emp.) 3/11/2024 "Despite a few shortcomings, a robust tool for user engagement." 4.5/5 What do you like best about Airship? 1. Ability to handle and deliver the communications (Emails, Pushes, Inapps) to a huge data set. 2. The feature of sending pushes to a user's optimal time. 3. Pretty simple process of designing, implementing, and sending pushes and inapps. 4. Ease of integration of various channels (sequences, automations) to communicate with a user. Review collected by and hosted on G2.com. What do you dislike about Airship? 1. There's a lot of room for improvement how customer support handles the queries. Sometimes, it's very difficult to make them understand our problem. & there's no 24/7 live customer support. 2. The performance analytics tab is very complex to understand. There are loads of filters which aren't self explanatory, but useful too. However it's a lot of hassle to understand them for a beginner. 3. Lack of automated revenue tracking from the emails (especially). 4. There's no online course, YouTube videos, or tutorials available over the internet to understand every bit and inch of this tool. So, it's about time to introduce it. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? 1. Airship has helped us quite a lot in managing our churn rate and grow our user engagment. 2. It has also helped us understand a user's likes and dislikes (via A/B testing) which in turn helped us update our communications accordingly. Review collected by and hosted on G2.com. Show More Response from Emma Patterson of Airship [Editedit](https://www.g2.com/survey_responses/airship-review-9407387/official_response/edit) We're happy to hear that Airship has been instrumental in managing your churn rate and enhancing user engagement. Your feedback about customer support and performance analytics is valuable, and we will use it to enhance our services. Thank you for taking the time to share your thoughts with us and as we continue to make improvements to our reporting and learning center, I'd be happy to keep you updated! Current UserValidated ReviewerIncentivizedSource: Seller invite TH Taimoor H. Mid-Market (51-1000 emp.) 3/4/2024 "A solid platform for someone who wanted to dig into details of their users behavior." 3.5/5 What do you like best about Airship? A few things I like, - Performance Analytics: Complete breakdown of almost every aspect of user beahviour in terms of numbers. - Powerfull journey design tool. - Easy to navigate the basic version apart from the Performance Analytics part. Review collected by and hosted on G2.com. What do you dislike about Airship? A few things I don't like, - Email attribution to Custom Events and user beaviour. - Limited options for Email Deisgn. - Limited capacity for A/B testing. Limited to one message per sequence. Can't test the whole sequece. - Performance Analytics and creating custom dashboards to visualize data is a bit tricky. - Implementation takes a bit of time but that's what all the tools of this sorts take. - Customer support can be improved. There's no priority support, which will respond to you in minutes. You'll have to pay for it. - Integration can be improved with other products like GA4 & Facebook. - No source identification of users: Either the users are coming from Facebook or Google or any other source. I would like my users coming from different sources to receive different communications. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? Airship is empowering us to manage most of our communications with our exisitng and new users. Review collected by and hosted on G2.com. Show More 3/8/2024 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Reah L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Reah L.") RL Reah L. Digital Banking Growth & Engagement Specialist Enterprise (\> 1000 emp.) 1/19/2024 "A powerful tool for growth and engagement" 5/5 What do you like best about Airship? It is a powerful tool with many use cases, I've only used the tip of the iceberg with so much more to explore. It has helped to improve the perception of the products too. It's the main tool I use almost daily, working with various teams to send out many push notifications/inbox/in-app messages. I could easily send out a last-minute message if needed as it's fairly easy and quick to set up. Setting up the target audience within Airship using attributes is one of my favourites - thanks to the help of the data team to set it up, loading in data set into Airship system on a certain frequency. Airship has a very user-friendly interface with detailed documentation for self-help. If I had any questions/problems, I could easily reach out to the support team which gave very detailed replies and documentation with clear explanations that helped resolve any issues quickly. I also enjoy the training sessions, articles and reports Airship organised as those are very insightful and useful. Review collected by and hosted on G2.com. What do you dislike about Airship? I struggle with the use of performance analytics. No doubt it has tons of useful information but this requires more time to understand and explore to fully utilise it. Thankfully, there's a great team that assists us in navigating this space. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? Having an additional touchpoint with our customers in a more engaging manner. Overall, it has improved revenue numbers whenever we send notifications to customers. Review collected by and hosted on G2.com. Show More Response from Emma Patterson of Airship [Editedit](https://www.g2.com/survey_responses/airship-review-9128148/official_response/edit) Thank you for sharing your positive experience with Airship! We're glad to hear that you find our platform user-friendly and that it has improved the perception of your products. We understand the challenges with performance analytics and are committed to providing more support and resources to help you fully utilize this feature. We appreciate your continued support and feedback! 5/22/2024 Validated ReviewerIncentivizedSource: Seller invite ![Anna K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anna K.") AK Anna K. Performance Marketing Manager Mid-Market (51-1000 emp.) 3/6/2024 "Good tool to get your users engaged" 4/5 What do you like best about Airship? The integration & implementation of data into Airship is seamless, making it easy to use overall. I particularly appreciate the preview mode, which allows me to visualize how content will appear across various devices, ensuring a consistent user experience. The roll-out is quick, so we can test new Push Ideas very fast. I use it on a weekly base. Review collected by and hosted on G2.com. What do you dislike about Airship? Some settings in Airship are too hidden, requiring support requests and explanations to locate them. Additionally, the inability to directly compare the performance of Pushes in an A/B test is a drawback. Instead, manual comparison is necessary. Furthermore, achieving even distribution of pushes throughout the day can be challenging, as there's only an option for all-at-once or distribution managed by Airship. Review collected by and hosted on G2.com. What problems is Airship solving and how is that benefiting you? I use Airship for re-engagement pushes targeted at users who have become inactive (in various dimensions), as well as for friendly reminders. Engaging with inactive users, especially the first group, can be challenging as they likely have reasons for not using the app anymore. However, Airship's push notifications help us effectively reach out to these users. Review collected by and hosted on G2.com. Show More Response from Emma Patterson of Airship [Editedit](https://www.g2.com/survey_responses/airship-review-9387857/official_response/edit) We're thrilled that you find Airship easy to use overall and that it helps you engage with inactive users effectively. We understand your concerns about hidden settings and the limitations in A/B testing and push distribution. Your feedback is important to us. If you haven't had a recent overview of our newer capabilities, reach out to your Account Manager or advocacy@airship.com and we may be able to solve for some of the challenges you've experienced with our platform. Current UserValidated ReviewerIncentivizedSource: Seller invite ## Pricing Insights Averages based on real user reviews. ### Time to Implement 3 months ### Return on Investment 19 months ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/airship/pricing) ## How much does Airship cost? Data powered by [BetterCloud](https://www.bettercloud.com). Estimated Price ### $$k - $$k Per Year Based on data from 4 purchases. 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