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AiRR Score

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AiRR is the independent measurement layer for AI search visibility, also known as Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). AiRR sends thousands of unpersonalized prompts to AI platforms like ChatGPT, Gemini, Claude, and Perplexity, and scores brand visibility on the proprietary 4P framework: Perception, Persistence, Presence, and Prestige. The result is a composite 0 to 100 AiRR Score that gives marketing teams a single, trackable number for their brand's position in AI search, reported per engine and per persona. AiRR has no execution or content-production revenue line, which makes the score a citable benchmark for boards, investors, and acquirers.

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