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AI Aware

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AI Aware is a UK-based deep tech start-up that has been at the forefront of AI content detection since 2023. AI Aware specialises in detecting AI-generated text, image audio, and video, helping organisations navigate a world where the line between human and machine-created content is increasingly blurred. Its platform is built for a broad range of use cases - from academic integrity and legal document verification to cybersecurity and recruitment -giving businesses, institutions, and individuals reliable tools to establish the authenticity of content. AI Aware's text detection product is capable of showing the degree to which content started as AI and was subsequently modified by a human, or started as human-written and was later adjusted with AI assistance with results delivered at the paragraph level. This granularity makes it especially valuable for universities, publishers, and hiring teams looking to go beyond simple pass/fail verdicts. On the media side, AI Aware's deepfake checker identifies whether a video has been generated or manipulated by artificial intelligence, and its audio detector identifies whether a sound has been AI-generated or manipulated - detecting faked voices and AI-generated music alike. Its detection system is built on a proprietary model combining large-scale machine learning with multiple complementary approaches to identify the differences between AI-generated and human-created media. AI Aware's speech detection capabilities are also of particular use to cybersecurity teams combatting the use of AI in social engineering attacks on companies and individuals. The team behind AI Aware brings together academic expertise and commercial experience, with technical leadership rooted in published multimodal AI research and the City University Machine Intelligence and Media Informatics Research Group, alongside seasoned commercial operators with backgrounds at companies including YouGov. As AI-generated content becomes more sophisticated and more prevalent, AI Aware provides the detection infrastructure that organisations need to protect their integrity, their users, and their operations without requiring deep technical expertise to get started.

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