Sapna P.
SP
Sapna P.
Founder
Marketing and Advertising
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Ahrefs: Accurate Data, Clean UI, and Super Helpful SEO"
5/5
What do you like best about Ahrefs?

Ahrefs is honestly the best SEO tool I’ve used till now. I like how accurate the keyword research + backlink data is, and the Site Audit is super helpful for finding issues fast. Also UI is clean and the reports are easy to understand even for non-SEO people. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Main dislike is the pricing. It’s a bit expensive especially for small business or freelancers. Also some features are limited depending on plan, so you end up needing higher tier. Review collected by and hosted on G2.com.

Verified User in Staffing and Recruiting
GS
Verified User in Staffing and Recruiting
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Powerful Analytics with Real-Time Data Insights"
4.5/5
What do you like best about Ahrefs?

I really like how Ahrefs provides insights on backlinks and helps us with ranking for specific search engines like Google and Bing. It's really useful in giving an idea of how to build backlinks effectively. I also appreciate its features related to content and geolocations, which provide good results location-wise. And the initial setup is quick and easy, offering a good analysis at the initial level for webmasters with three free analyses per day, giving an idea of how the website is performing. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

Its quite good and I think I frequent basis used this Review collected by and hosted on G2.com.

Ryan J.
RJ
Ryan J.
Marketing Manager
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Unparalleled Accuracy and Backlink Insights with an Easy-to-Use UI"
4/5
What do you like best about Ahrefs?

Given that Ahrefs has one of the most active crawlers, and access to some of the most accurate data, the accuracy of the tool is unparalleled within the space. In particular, we use the backlink analysis feature a lot to keep an eye on the websites that are linking out to us. The tool also has an easy to use UI, so navigating the tool is pretty easy. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

I dislike what they're doing with regards to pricing at the moment. Gatekeeping new features behind more expensive plans. Review collected by and hosted on G2.com.

Biplaba Kumar P.
BP
Biplaba Kumar P.
Digital Marketing Manager
Telecommunications
Mid-Market (51-1000 emp.)
"Essential for Competitor Analysis and SEO Strategy"
5/5
What do you like best about Ahrefs?

I like Ahrefs for competitor analysis and city-wise keyword ranking. These features help in strategizing our SEO efforts and determine which city we need to focus on. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The interface needs improvement regarding recommendations. Initially, I faced challenges with the setup, but it became smooth later on. Review collected by and hosted on G2.com.

Liana P.
LP
Liana P.
Copywriter
Small-Business (50 or fewer emp.)
"Intuitive Dashboard, Essential for SEO Ranking"
4.5/5
What do you like best about Ahrefs?

I mostly like the intuitiveness of the Ahrefs dashboard. It was the first tool for SEO that I used, and it was quite easy. I can find all the data I need very easily, such as the positions of each webpage. Additionally, the initial setup of Ahrefs was very easy. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

probably the pricing could be more flexible for smaller teams Review collected by and hosted on G2.com.

Bhavishya J.
BJ
Bhavishya J.
Senior SEO Specialist
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Powerful SEO Tool With Unmatched Backlink Data"
5/5
What do you like best about Ahrefs?

Ahrefs has the most comprehensive backlink database I’ve used. The Site Explorer gives deep insights into competitors’ link profiles, organic keywords, and traffic estimations. I also like the Content Explorer, which helps me discover trending topics and identify link-building opportunities. The UI is clean, and the data feels more accurate compared to many other SEO tools. This is easy to use tool. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The pricing is quite high for freelancers or small businesses, and many features are locked behind higher plans. The learning curve can also be steep for beginners, as the platform is very data-heavy. Reporting could be more customizable for client deliverables. Review collected by and hosted on G2.com.

Isha M.
IM
Isha M.
Digital Marketing Specialist
Marketing and Advertising
Mid-Market (51-1000 emp.)
"User-Friendly Platform with Powerful Content and SEO Tools"
5/5
What do you like best about Ahrefs?

The AI Content helper provides useful suggestions for topics to write about, making it easier to generate content ideas. The site audit feature offers detailed information on technical issues, which helps in identifying areas that need improvement. The keyword explorer supplies valuable insights into traffic, aiding in keyword research. Overall, the platform is user-friendly, straightforward to implement, and integrates seamlessly with GSC. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The pricing is quite high for just a single project, and you have to purchase add-ons for each additional feature you need. Aside from that, everything else is more than satisfactory. Review collected by and hosted on G2.com.

NR
Nassim R.
SEO Marketing Specialist
Entertainment
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Comprehensive SEO insights for teams"
4.5/5
What do you like best about Ahrefs?

In my case, What I have liked the most about Ahrefs is the nature of being comprehensive when it comes to tracking backlinks and keywords, considering that I visit it regularly. It was easy to install and connect it to Google Analytics as well as our CMS so that everything is in order. Competitor analysis and content opportunity features make the setup of the campaign easier which has assisted my team to work more efficiently. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

The only disadvantage is that certain reports take time to load, which is annoying in situations where I check things more than once a day. I work with Ahrefs regularly, and that slowing down may disrupt my workflow. Some features such as historical backlink data are somewhat limited, but which at times compels me to make cross-checks with other tools. Such gaps will introduce additional steps and may delay planning in a busy week. Review collected by and hosted on G2.com.

Nick O.
NO
Nick O.
Regional Sales Marketing Manager
Small-Business (50 or fewer emp.)
"Effortless Keyword Research and Site Optimization with AHREFS"
5/5
What do you like best about Ahrefs?

Super easy to use. Helps a lot with keyword research. But I've found the best features are the way AHREFS has helped me optimise the websites we manage. It gives me a score & helps to provide great tips on how to improve the sites Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

I love the tool so there is nothing I dont like Review collected by and hosted on G2.com.

FD
Frank D.
Junior AI Engineer
Online Media
Small-Business (50 or fewer emp.)
"My Go-To Tool for Keyword Research, Backlink Analysis, and Competitor Rankings"
5/5
What do you like best about Ahrefs?

I use it regularly for keyword research, backlink analysis, and checking what competitors are ranking for. Review collected by and hosted on G2.com.

What do you dislike about Ahrefs?

It does not integrate with search console and analytics data and reports Review collected by and hosted on G2.com.