--- title: Agillic Reviews meta\_title: 'Agillic Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 25 reviews by the users' company size, role or industry to find out how Agillic works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 25 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Agillic Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Agillic but has limited features. Are you part of the Agillic team? [Upgrade your plan](https://my.g2.com/agillic/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Agillic is the trusted Nordic marketing automation platform headquartered in Copenhagen, Denmark. Founded in 1999, Agillic helps organisations make personalisation perform, delivering meaningful, data-driven customer experiences that drive increased customer lifetime value, improved engagement, and measurable ROI – all while keeping costs and operational complexity in check. Operating exclusively on proprietary, EU-based infrastructure, Agillic empowers clients to maintain full digital sovereignty while ensuring adherence to the evolving EU regulatory landscape, including GDPR, ePrivacy, DMA, the EU AI Act, NIS2, and DORA. The Agillic platform activates zero- and first-party data to power 1:1 communication at scale. Its flexible data and content models, including headless content, allows users to create content once and dynamically tailor it across email, SMS, app, web, and paid media. Advanced orchestration tools unify customer journeys across all owned and paid channels, while built-in AI features assist with segmentation, message creation, and campaign optimisation. Agillic also integrates seamlessly with partner technologies for real-time product recommendations. * * * Seller [Agillic](https://www.g2.com/sellers/agillic) Discussions [Agillic Community](https://www.g2.com/products/agillic/discuss) Languages Supported English Solution Type All-in-One Overview by Kristina Rosamunde Vangkilde Show More ## Top-Rated Alternatives [ ![ActiveCampaign](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "ActiveCampaign") ActiveCampaign 4.4/5(14,779) ](https://www.g2.com/products/activecampaign/reviews) [ ![HubSpot Marketing Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Marketing Hub") HubSpot Marketing Hub 4.4/5(14,916) ](https://www.g2.com/products/hubspot-marketing-hub/reviews) [ ![Klaviyo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Klaviyo") Klaviyo 4.6/5(1,360) ](https://www.g2.com/products/klaviyo/reviews) [ View All Alternatives ](https://www.g2.com/products/agillic/competitors/alternatives) ## User Insights Average based on 25 real user reviews. [Log in to unlock pricing and user insights](/login) ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production") UM Verified User in Media Production Mid-Market (51-1000 emp.) 1/26/2023 "Easy and effectively to use" 4.5/5 What do you like best about Agillic? Easy and effectively to use GDPR complaint Works with mutiple channels Review collected by and hosted on G2.com. What do you dislike about Agillic? Cost else nothing. All good. I dotn know what else to write Review collected by and hosted on G2.com. What problems is Agillic solving and how is that benefiting you? Marketing automation Email & sms send Combining differente marketing channels Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Katelyn C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Katelyn C.") KC Katelyn C. Trust and Safety Mid-Market (51-1000 emp.) 3/11/2022 "Agillic helps a lot with communication from sms and emails. It's. great way to stay connected." 5/5 What do you like best about Agillic? Helps mostly with emails, It gives the reassurance for the communication we have. It has helped many team workers communicate easier. Review collected by and hosted on G2.com. What do you dislike about Agillic? The website can sometimes run a little slow but nothing too major. Review collected by and hosted on G2.com. Recommendations to others considering Agillic: Use every tool this website has to offer! Review collected by and hosted on G2.com. What problems is Agillic solving and how is that benefiting you? The biggest problem surprisingly is communication! This helps solve many problems for those who struggle at times. Review collected by and hosted on G2.com. Show More 5/2/2022 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Danielle S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danielle S.") DS Danielle S. Manager Small-Business (50 or fewer emp.) 5/24/2022 "if you need brand promo go with this." 5/5 What do you like best about Agillic? It is really easy to use and you will love being able to see customized options for your business Review collected by and hosted on G2.com. What do you dislike about Agillic? there really is not anything to dislike with this. Review collected by and hosted on G2.com. What problems is Agillic solving and how is that benefiting you? the ability to get brand specific automation has been a game changer for this industry. we are more productive as a result. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Investment Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Investment Management") UI Verified User in Investment Management Small-Business (50 or fewer emp.) 10/20/2021 "Marketing manager best platform agillic" 3.5/5 What do you like best about Agillic? Marketing automation specific list the agillic platform need to create specific target group in an easy way to create impactful and versatile automation flows that performs Review collected by and hosted on G2.com. What do you dislike about Agillic? Navigation can sometime be a bit confusing the GUI required a large screen it is is a bit challenging to work in in agillic on a laptop ux can be a bit counter intuitive Review collected by and hosted on G2.com. What problems is Agillic solving and how is that benefiting you? Great marketing automation tools I have would be agillic for a little more than three months now and my experience of the system and its benefit I positive Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Dr. Tanmay S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dr. Tanmay S.") DS Dr. Tanmay S. Cyber Security Trainer Small-Business (50 or fewer emp.) 7/21/2021 "Millions of people will receive personalized communication." 4/5 What do you like best about Agillic? Yes! Its outstanding ! Agillic provides individualized consumer experiences through one-channel marketing automation. Review collected by and hosted on G2.com. What do you dislike about Agillic? I did not like that , it Combines first- and third-party data sources. Review collected by and hosted on G2.com. What problems is Agillic solving and how is that benefiting you? The comprehension of data is explicit . Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ## Questions about Agillic? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Agillic ](https://www.g2.com/products/agillic/discussions/new) GU Guest User What is Agillic used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-agillic-used-for) [ View all Discussions ](https://www.g2.com/products/agillic/discuss) ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. [ View More Pricing Information ](https://www.g2.com/products/agillic/pricing) Agillic Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image") ActiveCampaign 4.4/5(14,779) [ Compare Now ](https://www.g2.com/compare/activecampaign-vs-agillic) ##### ##### Agillic Features Email Marketing Building and Personalizing Emails Sending Outbound Emails Manage Email Deliverability Online Marketing Landing Pages and Forms Dynamic Content A/B Testing Lead Management Segmentation Reporting & Analytics Basic Reporting [ View More Features ](https://www.g2.com/products/agillic/features) ##### Categories on G2 [SMS Marketing](https://www.g2.com/categories/sms-marketing)[Marketing Automation](https://www.g2.com/categories/marketing-automation)[Social Media Advertising](https://www.g2.com/categories/social-media-advertising) [SMS Marketing](https://www.g2.com/categories/sms-marketing)[Marketing Automation](https://www.g2.com/categories/marketing-automation)[Social Media Advertising](https://www.g2.com/categories/social-media-advertising)[Email Deliverability](https://www.g2.com/categories/email-deliverability)[Landing Page Builders](https://www.g2.com/categories/landing-page-builders)[Push Notification](https://www.g2.com/categories/push-notification)[Personalization Engines](https://www.g2.com/categories/personalization-engines) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What are the best owned media platforms that support newsletters, blogs and digital products in one place?](https://www.g2.com/discussions/what-are-the-best-owned-media-platforms-that-support-newsletters-blogs-and-digital-products-in-one-place)[What product analytics tools work well for a SaaS company that does not have a dedicated data analyst and needs the team to answer their own questions?](https://www.g2.com/discussions/what-product-analytics-tools-work-well-for-a-saas-company-that-does-not-have-a-dedicated-data-analyst-and-needs-the-team-to-answer-their-own-questions)[Which audio engine platforms have the best user reviews for ease of adoption and quick time to value?](https://www.g2.com/discussions/which-audio-engine-platforms-have-the-best-user-reviews-for-ease-of-adoption-and-quick-time-to-value) [Best Webinar Platforms](https://www.g2.com/discussions/what-are-the-best-webinar-platforms-in-your-opinion)[Which local listing management platform offers the best accuracy for NAP data?](https://www.g2.com/discussions/local-listing-management-which-local-listing-management-platform-offers-the-best-accuracy-for-nap-data)[Pros and Cons Details](https://www.g2.com/products/agillic/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)