Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Not super impressed"
2/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The idea of marketing automation

Open office hours where you can seek free advice

It's connection to Salesforce Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

Tons of very significant bugs

I have anywhere from 1-5 tickets open at anytime

Tech support can take a long time to respond Review collected by and hosted on G2.com.

Verified User in Banking
UB
Verified User in Banking
Small-Business (50 or fewer emp.)
"Not the Best App for Generating Sales"
2/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

I like how cheap it is. I think that is something people undervalue especially with a new business and should consider. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

I think the website exaggerates how useful the website will be and that it can be the saving grace of generating excitement for the brand. Review collected by and hosted on G2.com.

Verified User in Financial Services
AF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Great for IT, terrible for Marketing "
2/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

It integrates with Salesforce and if you have programming skills you can customize your email communications to the nth degree. You are able to do a massive sends very quickly without some of the throttling challenges that may (for good or bad) that other ESPs have. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

Frankly, 85-90% of the platform. If you have a massive email marketing department with tons of resource with a high-level of skill, this is the product for you. In a nutshell, you need to be integrated into the IT department - because at the end of the day, it does integrate well with Salesforce but you also have to constantly do work to keep things from breaking. But communications and alert mechanisms are poor, support usually cannot answer your questions (though, we do not have Premier Support at this stage), and the basics that come with a free platform like Mailchimp - time zone send, for example - are completely lacking on this $$ ESP. It's not something you can train anyone quickly to do without past ESP or database experience, because there are 8 different ways to do one task. Deliverability is very questionable in our industry space. However, there have been recent updates I haven't dived into that may be improvements to some of the challenges we have had. Review collected by and hosted on G2.com.

Verified User in Non-Profit Organization Management
UN
Verified User in Non-Profit Organization Management
Enterprise (> 1000 emp.)
"Dependent on your team "
2/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

Easy way to store contacts and send out emails in mass. Managing interactions with clients and keeping track of how often others are communicating with them is very useful. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

Depends on you and your team's ability to keep contacts up to date. Confusing long email addresses when doing mass emails. Review collected by and hosted on G2.com.

Verified User in Real Estate
AR
Verified User in Real Estate
Small-Business (50 or fewer emp.)
"There are better options"
2/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

Planning workflows are easy. You can quickly plan an email drip campaign and visualize with the team. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

Software feels outdated and regularly has problems. Lack of integrations is frustrated. Review collected by and hosted on G2.com.

Verified User in Mechanical or Industrial Engineering
UM
Verified User in Mechanical or Industrial Engineering
Mid-Market (51-1000 emp.)
"Not the bests"
1.5/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

I like the integration with SalesForce and the email customization. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The support team is subpar, and the Marketing Automation is weak at best. Review collected by and hosted on G2.com.

Verified User in Education Management
AE
Verified User in Education Management
Enterprise (> 1000 emp.)
"Clucky but can get the Job done"
1.5/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The system tries to use a drag and drop interface that tries to make things as simple as possible for new users or someone who is not used to email interfaces. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

While somewhat simplistic, the drag and drop interface can tend to be difficult to use when you are trying to combine everything together. Also its not easy when it comes to setting up more advance campaigns Review collected by and hosted on G2.com.

Verified User in Insurance
CI
Verified User in Insurance
Enterprise (> 1000 emp.)
"Incredibly disappointing"
1.5/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The flexibility of the platform. Gives great potential if required. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The user interface is confusing. Me nus are very confused. Review collected by and hosted on G2.com.

Linh P.
LP
Linh P.
UI/UX Designer
Mid-Market (51-1000 emp.)
"I am not sure whether i like Pardot that much since it is sort of complicated to use "
2/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The function of the software, from capturing leads, scoring thems and nurturing them. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The functions are very great, however, it is very difficult to be adapted to the software, and it somehow requires a lot of training in advance Review collected by and hosted on G2.com.

Adam C.
AC
Adam C.
Marketing Manager
Small-Business (50 or fewer emp.)
"Been Using For A Few Years Now... Meh"
1.5/5
What do you like best about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

The only good thing about this system is that it is connected to Salesforce... which is not that unique these days. I inherited this system from a previous user. IF you are already using this and have some basic stuff set up, and don't really want to change much or try new styles, it functions. Review collected by and hosted on G2.com.

What do you dislike about Agentforce Marketing (formerly Salesforce Marketing Cloud)?

I have not had a chance to work with the latest updates and try out the Content Builder, so I am basing my review on the classic version of the system. It is slow, not user friendly, has tons of bugs and quirks, the integration with SF is awkward on the SF side, building templates stinks, using the templates stinks, and the content editor inside of new emails is horrible and full of bugs. Review collected by and hosted on G2.com.