SR
Srikanth R.
Analyst
Mid-Market (51-1000 emp.)
"review for the salesforce"
5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

One of the most exciting updates to Salesforce Headless 360 Platform is its API-first, AI-ready approach. By exposing core platform capabilities through APIs and Model Context Protocol (MCP) tools, developers can build applications and AI agents that interact with Salesforce without relying on the traditional user interface. I also like the new Headless Experience Layer, which lets organizations reuse the same business logic across web, mobile, Slack, and AI-powered experiences while maintaining centralized security and governance. This makes the platform more flexible, scalable, and well-suited for modern, intelligent applications. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Salesforce Headless 360 Platform could be improved by making onboarding and setup simpler for developers who are new to headless architecture and AI integrations. While its capabilities are powerful, the learning curve can be steep. More guided tutorials, streamlined configuration, and enhanced debugging tools would make it easier to adopt and help teams become productive more quickly. Review collected by and hosted on G2.com.

Kiran M.
KM
Kiran M.
Salesforce Developer
Computer Software
Mid-Market (51-1000 emp.)
"Robust, Scalable Platform for Low-Code & Custom Enterprise Development"
4.5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

The continued improvements to API capabilities and headless integration options have made connecting Salesforce with external systems and workflow automation tools seamless. Building custom Apex logic alongside low-code Flow automations saves significant development time, while data modeling remains quick and intuitive. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Some administrative setup screens and legacy UI elements still feel a bit sluggish compared to modern web apps. Additionally, managing governor limits and license costs requires careful architectural planning when scaling complex data integrations. Review collected by and hosted on G2.com.

Dev P.
DP
Dev P.
Software developer
Mid-Market (51-1000 emp.)
"Flexible, Scalable Platform That Powers Modern Apps with Salesforce Reliability"
5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

What I like most about the Salesforce Headless 360 Platform is its flexibility and scalability. It integrates smoothly with different systems through APIs, supports custom development, and makes it easier to build modern applications while still taking advantage of Salesforce’s security and reliability. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

One downside is that the platform has a steep learning curve, particularly for new users. Some of the more advanced features take considerable configuration or development effort to set up properly, and licensing costs can become expensive as business needs expand. Review collected by and hosted on G2.com.

Saroj S.
SS
Saroj S.
Assistant Manager
Enterprise (> 1000 emp.)
"i had a great experience with Salesforce"
5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Work with Salesforce your way: You no longer have to log in to the Salesforce interface for every task. Your apps and AI assistants can securely access and update CRM data behind the scenes.

Let AI handle the repetitive work: From updating customer records to creating opportunities and triggering workflows, AI can take care of routine tasks so your team can focus on building customer Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Make the initial setup and onboarding easier for new users.

Provide more ready-to-use templates for common business processes. Review collected by and hosted on G2.com.

Abhishek B.
AB
Abhishek B.
Technical Architect
Information Technology and Services
Mid-Market (51-1000 emp.)
"Salesforce Headless 360: Full Spectrum Composable Platform"
5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Salesforce Headless 360 is one of the best platform for CRM and with the introduction of the new Agentstudio with the Agentscript feature makes the building of Agent more powerful. The product roadmap around agentforce is going to make the agentic feature more extraordinary.

By leveraging robust GraphQL and REST APIs alongside MuleSoft and Data Cloud, it delivers a unified, real-time Customer 360 data layer to any custom digital channel. Its biggest advantage are the total UI/UX design freedom, lighting-fast performance and seamless integration with autonomous AI agent via headless Agentforce. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Salesforce still keep changing there process name and the deprecation of the old Agent Builder. Review collected by and hosted on G2.com.

ABHISHEK P.
AP
ABHISHEK P.
Integration Architect
Mid-Market (51-1000 emp.)
"Salesforce Headless 360 enables powerful agentic AI across enterprise systems."
5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

The addition of Salesforce-hosted MCP Servers is a game-changer for AI-driven development and integration. Instead of writing custom REST API wrappers or middleware, external AI models (like Claude Code, Cursor, or custom LLM runners) can directly discover and invoke Salesforce metadata, run Apex tests, or query Data 360 out-of-the-box. It reduces months of integration work down to standardized, secure protocol calls while maintaining Salesforce’s native security and Trust Layer. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Large schemas (like a complex Opportunity with 100+ custom fields) can cause slow response times for real-time customer-facing interactions. struggle to map business logic reliably Review collected by and hosted on G2.com.

Abhinav C.
AC
Abhinav C.
Technical Program Manager
Mid-Market (51-1000 emp.)
"Most Reliable CRM platform!!"
4.5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Addition to already a great platform is the Browserless where users and systems can execute workflows, run approvals, and update data directly inside external tools like Slack without logging into Salesforce.This is absolutely a game changer.Also, now supports multimodal AI models ex claude,openai etc. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

Parallel calls by AI agents can quickly hit daily API caps and transaction limits which is just a drawback. Review collected by and hosted on G2.com.

Kaleem A.
KA
Kaleem A.
Software Engineer
Information Technology and Services
Mid-Market (51-1000 emp.)
"Salesforce Handles Complex Workflows Well But Maintenance Gets Heavy"
4/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

The biggest advantage for me honestly is how much manual work we were able to eliminate once Flows, approvals, and notifications were configured properly. Before that teams were constantly following up in Slack, checking spreadsheets or manually updating records and it quickly turned into a mess as our processes started to scale.

I’m more on the admin/developer side, so I spend most of my time on things like Flow Builder, sandbox testing, approval automation and custom object handling. When the setup is done right, Salesforce becomes really powerful because a lot of repetitive work simply runs automatically in the background.

I also appreciate that the platform is flexible enough to support custom business logic instead of forcing everything into one fixed structure. That said, it definitely takes planning because even a small automation change can unexpectedly impact other workflows if governance is weak. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

The complexity ramps up very quickly once multiple Flows, Apex classes, permission sets, integrations, and approval chains start interacting with each other. Things can feel manageable at first but later on debugging automation issues can honestly become frustrating, especially in older orgs where different teams have added logic over time.

We’ve also run into situations in sandbox where overlapping Flows triggered the wrong actions or where similar classes behaved unexpectedly because of automation conflicts. That’s why I still don’t fully trust AI generated workflow suggestions unless I manually validate everything first.

Pricing and licensing can get confusing too once Data Cloud, AI capabilities, and additional Salesforce products start getting layered together. Review collected by and hosted on G2.com.

Pallavi R B.
PB
Pallavi R B.
Ecommerce Growth Analyst
Mid-Market (51-1000 emp.)
"Powerful Platform with a Steep Learning Curve"
5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

What I like most about Salesforce Headless 360 Platform is how flexible it is. It gives us the freedom to connect different systems and data sources and build workflows around the way our team actually works. I also really like the automation capabilities because they save a lot of manual effort and make day-to-day processes smoother. Overall, it feels like a platform that can grow with the business rather than something we have to constantly work around. Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

The platform is very powerful, but it has a steep learning curve, especially for new users. Initially, it took me time to understand what exactly it does. Additionally, some advanced features come with extra costs. Review collected by and hosted on G2.com.

Arjun P.
AP
Arjun P.
Sr. Executive
Enterprise (> 1000 emp.)
"The best tool for Marketers"
5/5
What do you like best about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

I liked the clean interface and the flexibility of the platform. It seems easy to navigate after spending some time with it, and the available integrations and customization options look promising. The documentation and overall user experience also make it easier to get started Review collected by and hosted on G2.com.

What do you dislike about Salesforce Headless 360 Platform (formerly Salesforce Platform)?

The platform has a lot of features, so the initial learning curve can be a bit overwhelming. A simpler onboarding process, better in-app guidance for new users, and fewer nested menus would make the experience even better Review collected by and hosted on G2.com.