I really like the flexibility and customization options of the Salesforce Platform. It allows teams to build workflows, automate tasks, and tailor the system to our specific business requirements, which is a big plus. Having all customer data stored in one place is also very convenient. Being able to shape objects, workflows, and automations around our business needs—rather than forcing our processes to fit the tool—makes day-to-day work much easier. On top of that, centralizing information helps us monitor customer interactions, streamline operations, and ultimately improve overall productivity. Review collected by and hosted on G2.com.

The site can be confusing to use at times, especially when I’m trying to configure more advanced features or options. It often seems to require some administrative or coding expertise, and the learning curve may feel steep for novice users. I think it would be easier to navigate if some features were streamlined or removed, and if the onboarding process were made simpler and more user-friendly. Review collected by and hosted on G2.com.

I also like how flexible and scalable the platform is. It allows businesses to build customized digital experiences while integrating seamlessly with existing systems, making it suitable for organizations of different sizes. Review collected by and hosted on G2.com.

The platform could improve by making customer support more accessible and reducing the time it takes to reach the appropriate team. Faster issue resolution would make the overall experience even better. Review collected by and hosted on G2.com.

I like how the Salesforce Platform is easy to use whether you're an admin or a developer. Creating new lightweight apps using pre-existing components is incredibly simple. I appreciate the excellent security it provides to the organization through the privileges concept. It's the best CRM for getting leads and converting them into opportunities. The simple UI with great objects like accounts, contacts, and leads etc., really stands out. The roles assignment feature makes it easy to assign proper privileges to employees or users. I find the permission sets and groups feature very helpful for giving only the required permissions to specific users. The automatic approval process is handy for smoothly sending mail to contacts after converting them into opportunities. Setting up the entire Salesforce Platform for my application was very easy with just a few clicks. Review collected by and hosted on G2.com.

Sometimes we need to logout and login to get the updated changes in our app. This one irritated me more. Also I wish Salesforce implements new feature like login with multiple accounts by switching them in single browser window. They should more focus on improving Agentic force to provide more help to the user. Review collected by and hosted on G2.com.

I like that the Salesforce Platform is very powerful while still staying flexible. Once you understand how it works, it becomes an easy-to-use tool for keeping track of customer relationships and making processes more efficient. It’s something I use every day as part of my work routine, and it has integrated smoothly into the steps and workflows I use to implement. Great customer support. Review collected by and hosted on G2.com.

“f I had to pick something; it would be that the Salesforce Platform can be complex for new users. Because it’s so robust, it can take time to learn all the features. But that same complexity is also what makes it such a powerful system once you get comfortable with it Review collected by and hosted on G2.com.

I like that Salesforce Platform puts everything in one place and is easy to use. It helps us manage big data efficiently and provides the ability to generate reports as needed. Another thing I appreciate is that it can fit any business, which is really helpful since we support many tools and companies. We can gather everything in one place, like old service requests and cases in the queue, and it even helps with creating articles. Review collected by and hosted on G2.com.

The auto modification of the case status sometimes triggers with any response from the customer. It would be better if AI analyzed the response and decided whether to change the status or not. Another point is to stop sending spam emails. Review collected by and hosted on G2.com.

What I like best about the Salesforce Platform is its high level of customization and scalability. It allows businesses to tailor workflows, objects, and automation to match their exact processes without heavy coding. The platform’s powerful ecosystem—including AppExchange, robust integrations, and strong analytics—makes it easy to extend functionality as needs grow. Additionally, its cloud-based architecture, strong security, and continuous innovation help organizations manage customer data effectively and scale with confidence. Review collected by and hosted on G2.com.

What I dislike about the Salesforce Platform is its high cost and complexity. Licensing, add-ons, and customization can become expensive, especially for small or mid-sized businesses. Additionally, while the platform is powerful, it has a steep learning curve—many configurations and advanced features require specialized knowledge or dedicated administrators, which can increase implementation and maintenance effort. Review collected by and hosted on G2.com.

I appreciate that Salesforce meets the needs of my organization. It enables us to manage our students electronically in a single system across our statewide network. We can create profiles for each student and track their activity no matter where they are in the state, which helps keep everything consistent and easy to access. Review collected by and hosted on G2.com.

I don’t really have any dislikes about Salesforce. We’re able to tailor it to fit exactly how we need to use it. There was a slight learning curve at the beginning, but with continued use it’s become a blast to work with. Review collected by and hosted on G2.com.

I like that Salesforce Headless 360 Platform lets developers build custom apps while using Salesforce as the backend. It gives more flexibility, works well with APIs, and helps create faster, modern digital experiences for users. Review collected by and hosted on G2.com.

Salesforce Headless 360 Platform is already a strong and flexible platform. Adding more beginner-friendly documentation and ready-to-use templates could make adoption even faster and easier for developers. all good nothing to say Review collected by and hosted on G2.com.

Still the same awesome and robust SF, just with a new name. Review collected by and hosted on G2.com.

Nothing they need to improve on. Everything is still great, as long as it was set up properly the first time. Review collected by and hosted on G2.com.

With a single Enterprise license supporting our core organizational setup and around 25 Sales Cloud licenses powering frontline execution, the Salesforce Platform consistently demonstrates its value at both strategic and operational levels. The system offers an intuitive user experience, allowing our sales teams to quickly adopt the platform and work with minimal friction.

Implementation is straightforward, thanks to Salesforce’s out-of-the-box features and well-defined configuration options. The enablement ecosystem including Trailhead, comprehensive documentation, and responsive customer support further accelerates productivity and onboarding.

The platform’s wide range of features, from automation and reporting to pipeline management and integrations, truly sets it apart. Salesforce connects smoothly with our other systems, ensuring reliable data flows and unified visibility throughout the business. We depend on the platform extensively, and its stability, flexibility, and scalability provide a solid foundation for our commercial operations.

As a business development executive, I use Salesforce daily to assign leads, update relevant information, and make sure stakeholders receive accurate details. Review collected by and hosted on G2.com.

Although the platform offers a solid and reliable experience, the steep licensing costs present a major obstacle for teams looking to expand. Customizing the system can quickly become complicated and demand considerable resources if you don't have skilled administrators. Additionally, certain features seem to go unused because their configuration is too involved. During periods of heavy use, performance may fluctuate, which can affect how efficiently users are able to work. Review collected by and hosted on G2.com.