I like that AdRoll is a user-friendly platform that provides a wealth of insights on performance. It allows us to continuously improve and make data-driven changes. I find it useful for improving our creatives based on engagement and for seeing an overall picture on direct conversions and attributed conversions from our campaigns. Review collected by and hosted on G2.com.

I think AdRoll could provide more recommendations generally on the types of campaigns we could build that would work for our organization. Currently, we plan campaigns based on our own ideas, but more discussions on different campaigns or creative formats we could test would be helpful. Review collected by and hosted on G2.com.

I appreciate how easy AdRoll is to use and set up. The initial setup was extremely easy, which is great. I also like how its AI effectively targets visitors based on the funnel stage they are at. Using AdRoll, I've been able to retarget previous website visitors as they browse related content, which helps bring them back to consider our brand. I find setting the pixel and building campaigns straightforward and efficient. Review collected by and hosted on G2.com.

I haven't found anything I dont like about this tool. Review collected by and hosted on G2.com.

I like the statistics. The ad campaigns are great and I appreciate how everything's easily found. I think the results are good. The initial setup was very easy, very self-explanatory, and easy to follow. Review collected by and hosted on G2.com.

I haven't been on AdRoll that long, but I would like to be able to retarget social media since that's where most of my audience is. Review collected by and hosted on G2.com.

It’s easy to use, and there’s a lot of support available when I need it. Review collected by and hosted on G2.com.

Nothing that we can find at the moment.. Review collected by and hosted on G2.com.

Great support and a solid UI/UX. Pricing is nominal, and it’s easy to track performance. There’s also a wide variety of third-party integrations, which makes it convenient to connect with other tools. Review collected by and hosted on G2.com.

Nothing we could think of. The platform is very good in terms of our requirements. Review collected by and hosted on G2.com.

As a one-person marketing department, AdRoll has been a helpful addition to my marketing stack. The templates and walk-throughs make setting up campaigns very accessible. I love the dashboard and the ability to test campaigns with low spends. I like the integrations offered for inputting data, as well. The features offered are adequate for implementing a variety of campaigns without being overwhelming. Review collected by and hosted on G2.com.

With the integration of AI, it would be helpful to offer campaign feedback and improvement suggestions based on a campaign's analytics and performance. I also wish Social Advertising were included without having to upgrade. Review collected by and hosted on G2.com.

It’s simple to set up, and the user experience makes it easy to build campaigns and review performance. Review collected by and hosted on G2.com.

It’s charged per impression rather than per click, which isn’t what I expected. The reporting also feels overly reliant on view-through conversions, so it’s harder to understand what’s actually driving results. Review collected by and hosted on G2.com.

The statistics provided for running campaigns are helpful and easy to understand. The platform is easy to use, and the pricing feels fair, with campaign charges that are simple to track. Onboarding is also user-friendly, which made it straightforward to get started. Review collected by and hosted on G2.com.

Connecting audiences offers several options, but they can feel a bit complicated for an entry-level user. Review collected by and hosted on G2.com.

I like how intuitive the AdRoll platform is and how well it handles retargeting audiences. Its ability to connect with our ecommerce store is impressive, as it automatically syncs product data and customer behavior, which makes our retargeting much more accurate. I also appreciate the reliable performance reports it provides. The initial setup was very easy and seamless. Review collected by and hosted on G2.com.

I think the platform needs to be more user-friendly so people like me can make changes in the campaigns or upload new creatives when required. It would be helpful if the platform had a more streamlined workflow for campaign management, especially simpler navigation and clearer steps for making updates. Review collected by and hosted on G2.com.

I like how easy it is to connect everything, such as products, audiences, and tracking. Unlike other paid ads platforms like Google or Met,a where we need to set up and tweak a lot of things manually, Adroll takes care of most of it automatically, so it saves a lot of time when setting up campaigns Review collected by and hosted on G2.com.

There are some limitations when it comes to cart abandonment campaigns. For example, the level of customization is pretty basic, and sometimes the sync between product data and abandoned carts isn’t super accurate Review collected by and hosted on G2.com.