Bunny B.
BB
Bunny B.
Performance lead
Mid-Market (51-1000 emp.)
"Great Inventory and Prompt Customer Support"
5/5
What do you like best about AdRoll?

Good inventory, Prompt customer support. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

not much creative options like HTML5 & flash banners Review collected by and hosted on G2.com.

VS
Vrushank S.
Head Of Project Management
Small-Business (50 or fewer emp.)
"Effortless Retargeting with Precision Audience Targeting"
5/5
What do you like best about AdRoll?

I like how easy it is to create campaigns and define audiences with AdRoll. I also appreciate the ad placements to the right audiences, which helps in connecting pixels to our website. Setting up AdRoll was very easy, which made the process smooth for our team. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

AdRoll could use better options for e-commerce related creative dynamic ads. Having more creative dynamic options with better overlays would be an improvement. Review collected by and hosted on G2.com.

Response from Julia Engberts of AdRoll

Hi Vrushank,

Thank you so much for the 5-star review! We are thrilled to hear that AdRoll has made creating campaigns and defining audiences effortless for your team, and that your website pixel connection went smoothly.

We also really appreciate your specific feedback regarding our e-commerce dynamic creative ads. Having more robust dynamic options and better design overlays is a fantastic suggestion for driving e-commerce performance. I am passing this note directly to our product and design teams so they can take it into account as we develop and upgrade our creative builder features.

Thank you for your valuable partnership, and here's to your continued campaign success!

Huseyin Murad C.
HC
Huseyin Murad C.
PPC Specialist
Mid-Market (51-1000 emp.)
"Very Responsive, Fast Support Team"
4/5
What do you like best about AdRoll?

Very responsive and fast. I can reach them easily, and they are always quick to respond. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

Adroll pixel isn’t the best fit for every platform. It may work well with most providers like Shopify, but on our bespoke WordPress website we experienced duplicated revenue being reported. Review collected by and hosted on G2.com.

Hetna T.
HT
Hetna T.
Digital Marketing Strategist
Mid-Market (51-1000 emp.)
"Very good"
4.5/5
What do you like best about AdRoll?

targeting and remarketing is very strong Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

more targeting options should be there and options Review collected by and hosted on G2.com.

Jacob C.
JC
Jacob C.
Head of Advertising
Mid-Market (51-1000 emp.)
"Efficient Niche Targeting, Easy Setup"
4/5
What do you like best about AdRoll?

I like how easy it is to run AdRoll ads, and I appreciate how we can target small lists of people efficiently. It's helpful because no other platform can do something similar to this, allowing us to reach hyper-specific employers as part of our marketing efforts. The initial setup of AdRoll was also very easy. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

No good enough video creatives. Review collected by and hosted on G2.com.

Abigail (Cain) T.
AT
Abigail (Cain) T.
Freelance Photographer, Videographer, Content Creator
Small-Business (50 or fewer emp.)
"Streamlined Retargeting with Easy Integrations"
5/5
What do you like best about AdRoll?

I like AdRoll for its easy interface, which makes it straightforward to use. The integration with Omeda and the amount of integrations it has are particularly valuable, as they help automate and sync tasks, making it quicker for my team to get campaigns running. I also appreciate that AdRoll is pretty straightforward. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

nothing it is straight forward which i like Review collected by and hosted on G2.com.

Response from Julia Engberts of AdRoll

Hi Abigail,

Thank you for the glowing 5-star review.

We are so glad that our easy interface and robust integrations—especially with Omeda—are successfully saving your team time and simplifying your workflow. We love partnering with content creators and small businesses to make digital advertising effortless.

Cheers to your continued growth!

Verified User in Business Supplies and Equipment
AB
Verified User in Business Supplies and Equipment
Mid-Market (51-1000 emp.)
"Easy, Fast Campaign Setup with Helpful Support and Mailchimp Integration"
4.5/5
What do you like best about AdRoll?

I really like how easy and fast anyone can set up a campaign. It's also the best way to learn specially for someone that just approached programmatic ADV. The pricing is optimal and also the possibility to integrate with Mailchimp. The support tema has been really helpful with an issue we had about the trackings Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

the guides are not always very helpful and an accademy of some sort or some specific courses would be appreciated Review collected by and hosted on G2.com.

NS
Natalie S.
Brand Manager
Small-Business (50 or fewer emp.)
"AdRoll Supercharged Our Conversions and Campaign Growth"
5/5
What do you like best about AdRoll?

Since September 2024, we’ve been using AdRoll’s advertising platform to grow our business, particularly for our retargeting campaigns. Through AdRoll’s services, we’ve seen a strong increase in conversions and excellent performance from our ads. Our main focus has been on using AdRoll Web, where we continue to optimize our campaigns and see ongoing improvement month after month.

I highly recommend AdRoll to anyone looking to grow their business in the digital space — it’s an effective, innovative, and affordable solution. Thank you, AdRoll, for providing such a valuable service. We truly appreciate your support, and we’re excited to learn more about any new products or features you develop in the future. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

Nothing to be honest, everything is great. Review collected by and hosted on G2.com.

Grace L.
GL
Grace L.
Mid-Market (51-1000 emp.)
"Exceptional Targeting and Support with AdRoll"
5/5
What do you like best about AdRoll?

I have a very nice experience with AdRoll. I get enough support from the AM team and it's really helping me reach more potential clients. I appreciate how AdRoll enhances brand awareness by showing ads to the right audience. I like the accurate targeting because it ensures that I'm targeting the right people and not wasting money. The initial setup was very easy. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

Nothing Review collected by and hosted on G2.com.

Gerardo E.
GE
Gerardo E.
Paid Ads Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Retargeting Platform AdRoll"
5/5
What do you like best about AdRoll?

The ease of setting up retargeting campaigns and the clear reporting across multiple channels. Review collected by and hosted on G2.com.

What do you dislike about AdRoll?

Reporting can feel limited compared to native platforms, and deeper optimization controls are sometimes lacking. Review collected by and hosted on G2.com.