Alexis G.
AG
Alexis G.
Account Executive
Airlines/Aviation
Mid-Market (51-1000 emp.)
"Effortless Logo Design with Stellar Output"
5/5
What do you like best about Adobe Illustrator?

I like how easy to use Adobe Illustrator is, and if I get an idea of what I am looking to do, it is easily taught to me with Illustrator. I love being able to make logos into vector files no matter the project, whether it's a billboard size or a business card, without losing quality. Illustrator keeps our marketing consistent despite constant changes in our company, allowing us to edit logos easily while maintaining high quality. It has been the one software that has stayed pretty true over the last 15 years, allowing constant users to navigate it easily no matter how long it's been since they last used it. The initial setup was very easy, especially if you're familiar with Adobe Creative Cloud. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

I really do not have any complaints about Illustrator personally. I have gotten accustomed to the interface along with the interface of Adobe Creative Cloud and I find that it is helpful that the software generally stays the same even 15 years later. Review collected by and hosted on G2.com.

Gameng AB P.
GP
Gameng AB P.
CEO, Brand Manager
Small-Business (50 or fewer emp.)
"Effortless Design and Easy Integration"
5/5
What do you like best about Adobe Illustrator?

I use Adobe Illustrator for creating images, drawing, and making invitations and icons. It's really helpful in converting ideas into possible drawings or images. It’s very easy to upload a picture and rearrange or recreate it, or even create new ones. If I have an idea, creating an icon or object is very straightforward. I find it very easy to upload and download my projects. Adobe Illustrator helps me with creating different facilitation cards and card decks digitally for workshops. If you create an invitation to a workshop or a presentation, it's extremely easy to upload text and create frames or images for it. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

The learning curve is steep but after this its easier Review collected by and hosted on G2.com.

Madan P.
MP
Madan P.
Marketing and Developer Role
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Top software for Vector Designs and Printing Jobs"
4.5/5
What do you like best about Adobe Illustrator?

Adobe Illustrator is a powerful design tool for creating logos, illustrations and graphics. Its vector-based system ensures precision. It is suitable for both print and digital projects - which I can generate easily with the help on Adobe Illustrator.

- Vector graphics stay sharp at any size.

- Advanced typography, shapes, and integration with other Adobe apps make it more powerful.

- It is perfect for UI/UX

- Pricing of software is not much costly - as I am able to earn more than spending on this software

- Used little bit of AI in adobe

- Compare to CorelDraw its performance is better

- Support system is also good when needed Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

I am enjoying this software - there is nothing to dislike in it. Review collected by and hosted on G2.com.

Sara H.
SH
Sara H.
Marketing & Customer Data Analyst
Marketing and Advertising
Mid-Market (51-1000 emp.)
"Powerful Vector Design with Room for Improvement"
3.5/5
What do you like best about Adobe Illustrator?

The loss-free vector core is non-negotiable for our daily output. Every brand icon, UI widget and catalog graphic scales cleanly whether we’re exporting for high-DPI German print flyers or responsive online shop interfaces—no fuzzy distorted assets to rework. I’ve saved dozens of hours building custom export presets tuned to our internal BSI-certified Nextcloud archive specs, so I don’t retype resolution and color profile settings for every batch of client files. Layer tools and flexible masking make overlay graphics for user testing survey shots straightforward, and native metadata fields let me embed German commercial copyright labels straight into files, simplifying external audits and GDPR media record-keeping. Cross-Adobe integration is another massive win. I pull edited product photography directly from Photoshop without messy file conversions. The global edit function cuts redundant labor drastically; if a brand updates their logo, I refresh it across hundreds of catalog artboards in one go. Lockable layer groups also keep raw survey mockup layers separated from final deliverables, so sorting assets before secure local archiving stays organized. The broad plugin library further fills small workflow gaps specific to our e-commerce design pipeline. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

Performance drags hard on our standard office workstations when loading multi-page catalog files packed with high-resolution user survey imagery. Wait times for zooming or layer adjustments eat into our daily deadlines constantly. There’s no native sync feature to push finished files straight to our on-prem Nextcloud instance, so every completed project requires manual copy-and-paste transfers to meet BSI and GDPR local storage rules. The default copyright metadata templates don’t align with Germany’s commercial visual asset audit requirements, meaning I manually rewrite attribution text on every client file set. Masking tools lack fine granularity for batch anonymizing participant faces on consumer test photos. Tweaking dozens of survey images to satisfy GDPR privacy rules takes far longer than it should without streamlined batch masking controls. Review collected by and hosted on G2.com.

Robert D.
RD
Robert D.
Founder
Marketing and Advertising
Small-Business (50 or fewer emp.)
"A Reliable Powerhouse for Business, Work, and Personal Projects"
4.5/5
What do you like best about Adobe Illustrator?

After using Illustrator for several years, it has become an extension of my creative process. What I like best is the unmatched precision of its vector engine. Whether I’m designing complex brand identities or technical assets like custom styled QR codes, the toolset feels intuitive and broken in. The ability to jump between the Pen tool and advanced Pathfinders allows for a workflow that feels perfectly fitted to a professional's needs. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

The primary drawback is the Creative Cloud subscription model. As a long time user, I miss the option for a perpetual license. The recurring monthly cost can be a significant overhead for freelancers or small businesses, especially since there is no 'lite' or one time-purchase version available for those who only need the core vector tools. Review collected by and hosted on G2.com.

Marco G.
MG
Marco G.
Asesor para el cliente
Small-Business (50 or fewer emp.)
"Precision, Versatility, and AI Features That Supercharge My Illustrator Workflow"
5/5
What do you like best about Adobe Illustrator?

I love the precision and versatility of the Pen tool and the seamless integration with other Adobe Creative Cloud apps like Photoshop and InDesign. The vector scaling is flawless, so I can design everything from small icons to large billboards without losing quality. The AI-powered features like Retype and Generative Recolor have saved me hours by instantly suggesting font matches and color palettes. Performance is smooth even with complex artwork, and the regular updates keep adding useful improvements. Overall, Illustrator has streamlined my entire design workflow and boosted my creativity. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

The learning curve can be steep for beginners due to the vast array of tools and panels, though Adobe's tutorials help somewhat. Performance occasionally slows down when working with very large files or complex gradients, which can interrupt the creative flow. The subscription pricing is quite expensive for individual creators, but the frequent updates and new features partially justify the cost. I'd also appreciate more AI-powered automation for repetitive tasks like batch exporting or cleaning up stray anchor points, which would save even more time. Review collected by and hosted on G2.com.

Rakshit S.
RS
Rakshit S.
Graphic Design Intern
Small-Business (50 or fewer emp.)
"Perfect for Vector Graphics with Stellar Pen Tool"
5/5
What do you like best about Adobe Illustrator?

I like Adobe Illustrator because it's easy to understand and provides various options to design vectors and new logos. I especially appreciate the pen tool as it helps me create new things and it's vital for a designer who works with logos and vectors; I can't think of any better app for it. I love the 3D updates because they give a new style to my designs, so I don't have to switch to Photoshop for that. The initial setup was pretty easy, just a normal sign-in works! Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

I think if they also have an option to trace an image through pen tool all by just one click that would be amazing. They could make the run time while working with heavy files better! Review collected by and hosted on G2.com.

Kanhaiya S.
KS
Kanhaiya S.
Sr. Associate - Experience Design (UX/UI)
Mid-Market (51-1000 emp.)
"Go to Ultimate Vector Tool"
4/5
What do you like best about Adobe Illustrator?

I use Adobe Illustrator for creating UI icons and logos specifically. It's been my go-to for the last 8 years for creating vector assets and SVG icons. Adobe Illustrator provides a wide range of tools, and the experience is really smooth to use. From anchor points to the pen tool, everything works excellently, and I feel more confident with these tools. I'm a logo designer, and pixel perfection is part of my work, and Illustrator handles it with ease. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

I would like Adobe Illustrator without AI features as my workflow doesn't benefit much from them and they make Illustrator less usable. It is good for quick refinements like removing unnecessary anchor points but I can’t think of other uses. Also, Illustrator is getting expensive. Review collected by and hosted on G2.com.

Athena A.
AA
Athena A.
Administrative Assistant, Technology and Technical Affairs
Small-Business (50 or fewer emp.)
"Scalable, Accurate Vector Graphics for Technical Publications"
4/5
What do you like best about Adobe Illustrator?

The best part about Illustrator is that it's lossless vector. Being able to resize images without them losing clarity is specifically what it's designed for and it does it well, regardless of the intricacy of the image. It also integrates directly with other Adobe products, which is helpful. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

Illustrator can be difficult to learn and the UI isn't always user friendly. There are so many tools crammed all over the place it's easy to get lost. Performance wise it does seem to lag when trying to select and move or resize objects, while our computers are more than powerful enough to handle the load. Review collected by and hosted on G2.com.

Amirul Islam I.
AI
Amirul Islam I.
Freelance 3D Artist
Small-Business (50 or fewer emp.)
"Highly Versatile, But Steep Learning Curve"
4.5/5
What do you like best about Adobe Illustrator?

I use Adobe Illustrator for designing logos and creating vector-based illustrations, and I find it incredibly versatile for anything needing sharp, scalable graphics. Its vector-based system solves the problem of image pixelation when scaling designs, keeping everything crisp at any size. I love the precision tools like the Pen Tool and Curvature Tool that provide an incredible amount of control over lines and shapes, resulting in very clean, professional-looking results. The Pathfinder and Shape Builder tools make it remarkably easy to create complex icons and logos by combining, subtracting, or intersecting shapes. The non-destructive workflows, like punching holes through shapes instantly, are essential for creating clean transparency in vector files. Adobe Illustrator's interoperability, such as dragging an Illustrator layer into After Effects or Photoshop as a Smart Object, is a massive time-saver. The installation process is very 'plug and play,' with automatic handling of installation and updates. The software allows one person to handle high-quality production that would typically require a larger team. It's part of a broader workflow and pairs perfectly with Adobe Photoshop and After Effects. This software’s flexibility makes it a staple in my lean, specialized setup focused on digital content. Review collected by and hosted on G2.com.

What do you dislike about Adobe Illustrator?

The steep learning curve and high monthly subscription cost are the biggest drawbacks. It can also be quite heavy on system resources, leading to occasional lag or crashes when working on complex, layer-heavy files. Review collected by and hosted on G2.com.