I use Adobe Illustrator to create and edit custom graphics, logos, icons, event materials, signage, social graphics, and other marketing assets. I love it when I need clean vector artwork that can be resized without losing quality. It solves the problem of needing custom, scalable assets that look professional, giving me more control than template-based tools. I appreciate the control Adobe Illustrator provides for building graphics, making them polished, professional, unique, and practical. I love that I can export in many formats at once and how easy all the features are. The image trace feature is something I use almost every time because it usually does a good job with flat graphics. I also like the tools available such as layers, artboards, alignment tools, and the ability to save and customize my workspace. The Creative Cloud library is very accessible, and I love how easy it is to integrate with other Adobe products. Review collected by and hosted on G2.com.

I think it has a steep learning curve because some tools are not intuitive and it takes a lot of YouTube to discover features. The capabilities are endless, but it just takes a lot of time and learning to figure them all out. I mentioned before but Image Trace can be really hit or miss. Sometimes with a simple line drawing it will have so many paths when it could be a simple line. Review collected by and hosted on G2.com.

I use Adobe Illustrator every day; for me, it is an indispensable tool in graphic design. I find the price excellent and, in addition, I have the entire Adobe suite, which I also generally consider excellent. The program's performance is impeccable, and you can tell that with each update they add more and more tools, especially those related to AI. Adobe Firefly is incredible: I always use it, and the results it generates seem excellent to me. Finally, Adobe's customer support is also excellent; they are usually very helpful and ready to assist you when you need it. Review collected by and hosted on G2.com.

Nothing. I love everything this tool has to offer and provide; everything is amazing, and they keep improving it more and more. Review collected by and hosted on G2.com.

I like that everything stays sharp no matter how big or small I need it. Drawing and editing paths feels straightforward once you get used to it, and I can hand off a PDF without worrying it’ll look wrong in print. It’s the tool I open when I need clean vector work done without overthinking it. Review collected by and hosted on G2.com.

It can get slow and laggy on big files with lots of artboards or complex effects — fans spin up and simple moves start to stutter. Some tools and panels feel crowded unless you strip the workspace down yourself. And yeah, it’s another subscription, which stings when you only need it sometimes. Review collected by and hosted on G2.com.

Familiarity, feels like home. Long time user, so the evolution of the software has also been impressive to watch. sometimes it's difficult to keep up with it. It's a bread and butter software for me. Can't live without it.

Integrates extremely well with other Adobe CC software. The similarity of of the UI across all of them is great and also fairly customisable. Review collected by and hosted on G2.com.

Somewhat expensive, as the major value lies not in a standalone software but across the suite, and even though over the years it has paid for itself, one has to say that the pricing in my part of the world does pinch a bit. Review collected by and hosted on G2.com.

My favorite aspect of Adobe Illustrator is its ability to create clean, scalable, and well-organized technical diagrams. I use it to design block diagrams, architecture diagrams, and data flow diagrams that clearly communicate complex design concepts. This helps me present my ideas professionally, share them with my team, and discuss design proposals more effectively. Since the diagrams are vector-based, they remain clear and high-quality regardless of resizing, making them ideal for documentation, presentations, and team collaboration. Review collected by and hosted on G2.com.

One thing I find challenging about Adobe Illustrator is that creating large and complex technical diagrams can become time-consuming. Maintaining alignment, spacing, and consistency across many interconnected blocks often requires manual adjustments. However, I address this by using grids, guides, symbols, and reusable templates to keep my diagrams organized and consistent. Review collected by and hosted on G2.com.

✏️ 1. Scalable, lossless artwork

Illustrator’s vector-based design means you can scale anything—from a tiny icon to a giant billboard—without losing quality. That’s huge for logos and branding work.

🖊️ 2. The Pen Tool (once you get used to it!)

It has a learning curve, but the level of control you get over curves and shapes is unmatched. You can create almost any form with precision. Review collected by and hosted on G2.com.

Performance can lag

Large files with lots of anchor points, effects, or embedded images can slow things down noticeably. Even simple actions can feel sluggish on complex artwork.

Subscription-only pricing

You can’t just buy it once—you have to pay monthly or yearly. That’s frustrating if you only use it occasionally. Review collected by and hosted on G2.com.

The thing that attracts me most to Illustrator is its accuracy.

With tools such as Pen and Shape Builder, I am able to generate clear designs easily, and they will always be crisp even when resized. It complements well with my workflow in other Adobe applications. Review collected by and hosted on G2.com.

Another problem with Adobe Illustrator is that sometimes it is quite slow when handling complicated files.

The interface is difficult to navigate, too, which will be an issue for beginners. Overall, the performance needs to be improved and there should be easier ways for beginners to use this software. Review collected by and hosted on G2.com.

What I appreciate most about Adobe Illustrator is the precision and control it offers during the design process. As a UI/UX designer, I often need pixel-perfect vector assets, and Illustrator supports that exceptionally well—whether I’m creating icons, illustrations, or more complex layouts.

The Pen tool and path editing capabilities are hard to beat. Once you get comfortable with them, you can build almost anything with very few limitations. Tools like alignment options, Smart Guides, and artboards also keep the workflow efficient, especially when I’m working across multiple screens or exploring different variations.

Scalability is another major strength. Designs retain their quality at any size, which is essential when the same assets need to work across mobile, web, and print. Its integration with other Adobe tools like Photoshop and After Effects also helps keep the overall workflow smooth and connected.

From a pricing standpoint, Illustrator can feel expensive, but for professionals it provides solid ROI because it saves time and consistently supports high-quality output across different use cases.

Onboarding is fairly straightforward thanks to the abundance of tutorials, community support, and extensive documentation, though beginners should expect a learning curve at first.

Adobe is also gradually adding AI features that can speed up repetitive tasks, which brings extra efficiency to day-to-day work.

Overall, it’s a powerful, flexible, and dependable tool for professional-level vector design. Review collected by and hosted on G2.com.

What I dislike about Adobe Illustrator is that the UI can feel overwhelming and unintuitive, especially for new users. With so many tools, panels, and hidden options, the learning curve becomes steep and can slow down productivity at the start.

Performance can also be a problem when working with heavy files or complex vector illustrations. Lag while zooming, panning, or applying effects breaks my flow and makes the overall experience feel less efficient.

From a pricing perspective, the subscription model feels expensive, particularly for individual designers or small teams who may not use the software every day. It creates ongoing pressure to justify the cost.

Onboarding also isn’t very beginner-friendly. Even though there are plenty of tutorials out there, the product itself doesn’t do much to guide users inside the interface, which makes self-learning more difficult.

And while Adobe has started introducing AI features, they still feel limited compared to what I’d expect, and they aren’t yet deeply integrated into everyday workflows.

Overall, Illustrator is powerful, but it requires a lot of time, effort, and money, which can be a real barrier for many users. Review collected by and hosted on G2.com.

Adobe Illustrator remains the gold standard for vector design, delivering exceptional precision and scalability. I especially appreciate how its vector engine keeps even complex maps and logos sharp and clean at any size. Tools like the Shape Builder also streamline technical work and make otherwise tedious tasks feel effortless.

The addition of Generative AI has further improved my workflow by speeding up ideation and helping me move from concept to execution more quickly. Combined with the broader Creative Cloud ecosystem, Illustrator continues to be a powerful and dependable choice for achieving professional-grade results. Review collected by and hosted on G2.com.

It’s expensive, relies on a mandatory subscription model, has a steep learning curve for beginners, and can run slowly on less powerful computers.

While it works seamlessly within the Creative Cloud, integrating with non-Adobe software (like Canva or Figma) can sometimes cause formatting issues or lost layers. That makes collaboration with stakeholders who don’t use Adobe products feel a bit clunky.

The built-in tutorials are helpful, but the “Help” documentation can be overly technical. Reaching direct customer support often comes with long wait times, which makes it hard to get quick resolutions for software bugs or billing issues.

The Generative AI (Firefly) features are promising, but they can produce “messy” vector paths that require a lot of manual cleanup. The AI tools are useful for ideation, but they still aren’t refined enough for final, production-ready technical designs without human intervention. Review collected by and hosted on G2.com.

I love the seemingly endless creative possibilities that Illustrator makes possible. So far, I haven’t come across a design problem that I couldn’t solve by experimenting and tinkering with the program. Review collected by and hosted on G2.com.

While its design capabilities feel almost endless, it’s also a very complex program. I’ve been using Adobe products for over 20 years and still don’t know everything they can do. For a beginner trying it for the first time, Illustrator can feel very daunting to learn.

In my design classes, I’ve noticed that many students prefer other, more UX-friendly options, even though I encourage them to give Illustrator a try. The price point is also a deterrent for students on a budget. Personally, I use the monthly subscription option since it’s a bit more manageable for my budget. Review collected by and hosted on G2.com.