--- title: Adobe Experience Manager Reviews meta\_title: 'Adobe Experience Manager Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 691 reviews by the users' company size, role or industry to find out how Adobe Experience Manager works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 691 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Content Management url: https://www.g2.com/categories/content-management ---

### Adobe Experience Manager Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the **ease of use** of Adobe Experience Manager, streamlining content management and enhancing overall efficiency. [(160 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1375202&qs=pros-and-cons#reviews)

Users value the **efficient content management** capabilities of Adobe Experience Manager, enhancing productivity and user experience significantly. [(141 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1379887&qs=pros-and-cons#reviews)

Users value the **efficiency and seamless integration** of Adobe Experience Manager, enhancing content management across channels. [(122 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1375791&qs=pros-and-cons#reviews)

Users value the **customization capabilities** of Adobe Experience Manager, enabling tailored solutions for diverse marketing needs. [(97 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1376105&qs=pros-and-cons#reviews)

Users value the **seamless integrations** of Adobe Experience Manager, enhancing efficiency and personalization across channels. [(85 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1380321&qs=pros-and-cons#reviews)

Users struggle with the **steep learning curve** , making it difficult for new authors to quickly adapt and setup. [(119 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1375077&qs=pros-and-cons#reviews)

Users find the **complex usability** of Adobe Experience Manager challenging, particularly for non-technical individuals and new authors. [(113 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1374958&qs=pros-and-cons#reviews)

Users find the **learning curve too steep** , making the initial setup and mastery of Adobe Experience Manager challenging. [(111 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1374721&qs=pros-and-cons#reviews)

Users find the **high costs** and steep learning curve of Adobe Experience Manager challenging, especially for beginners. [(81 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1376253&qs=pros-and-cons#reviews)

Users find the **steep learning curve** daunting, making initial setup and customization challenging for non-technical individuals. [(77 mentions)](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1379609&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Adobe Experience Manager

##### 1. Ease of Use

Users value the **ease of use** of Adobe Experience Manager, streamlining content management and enhancing overall efficiency.
[
See 160 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1375202&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Manisha M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Manisha M.")
MM

Manisha M.

Enterprise (\> 1000 emp.)

5.0/5

"Adobe Experience Manager Review"

What do you like about Adobe Experience Manager?

I have used many content management tools, but AEM stands out for its user friendly UI and also we can easily connect to other adobe tools which is v

 ![Jaikishan kr S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jaikishan kr S.")
JS

Jaikishan kr S.

Enterprise (\> 1000 emp.)

4.5/5

"Powerful integration system with the adobe ecosystem"

What do you like about Adobe Experience Manager?

I really like the drag-and-drop functionality in the Touch UI. Once our developers set up the components, it’s actually very easy for me to build out

##### 2. Content Management

Users value the **efficient content management** capabilities of Adobe Experience Manager, enhancing productivity and user experience significantly.
[
See 141 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1379887&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
C

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"The best enterprise level CMS"

What do you like about Adobe Experience Manager?

The ability to manage structured and unstructured content in a unified platform—whether it’s for websites, mobile apps, or headless delivery—is a game

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"Centralized Content Management with Room for UI Improvement"

What do you like about Adobe Experience Manager?

I like how Adobe Experience Manager brings everything into one cohesive system for managing content at scale. It's easy to use and keeps everything or

##### 3. Features

Users value the **efficiency and seamless integration** of Adobe Experience Manager, enhancing content management across channels.
[
See 122 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1375791&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
C

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"The best enterprise level CMS"

What do you like about Adobe Experience Manager?

The ability to manage structured and unstructured content in a unified platform—whether it’s for websites, mobile apps, or headless delivery—is a game

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"Centralized Content Management with Room for UI Improvement"

What do you like about Adobe Experience Manager?

I like how Adobe Experience Manager brings everything into one cohesive system for managing content at scale. It's easy to use and keeps everything or

##### 4. Customization

Users value the **customization capabilities** of Adobe Experience Manager, enabling tailored solutions for diverse marketing needs.
[
See 97 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1376105&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"Centralized Content Management with Room for UI Improvement"

What do you like about Adobe Experience Manager?

I like how Adobe Experience Manager brings everything into one cohesive system for managing content at scale. It's easy to use and keeps everything or

 ![Jaikishan kr S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jaikishan kr S.")
JS

Jaikishan kr S.

Enterprise (\> 1000 emp.)

4.5/5

"Powerful integration system with the adobe ecosystem"

What do you like about Adobe Experience Manager?

I really like the drag-and-drop functionality in the Touch UI. Once our developers set up the components, it’s actually very easy for me to build out

##### 5. Integrations

Users value the **seamless integrations** of Adobe Experience Manager, enhancing efficiency and personalization across channels.
[
See 85 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1380321&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Manisha M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Manisha M.")
MM

Manisha M.

Enterprise (\> 1000 emp.)

5.0/5

"Adobe Experience Manager Review"

What do you like about Adobe Experience Manager?

I have used many content management tools, but AEM stands out for its user friendly UI and also we can easily connect to other adobe tools which is v

 ![Soomela M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Soomela M.")
SM

Soomela M.

4.5/5

"Powerful Yet Complex for Smaller Teams"

What do you like about Adobe Experience Manager?

I find Adobe Experience Manager amazing for B2C and B2B sales and marketing. What stands out most about Adobe Experience Manager is its ability to cen

### 5 Cons or Disadvantages of Adobe Experience Manager

##### 1. Learning Curve

Users struggle with the **steep learning curve** , making it difficult for new authors to quickly adapt and setup.
[
See 119 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1375077&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
C

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"The best enterprise level CMS"

What do you dislike about Adobe Experience Manager?

The learning curve could be steep, and proper enablement is crucial to unlock its full potential. Upgrades and deployments (especially in on-prem or A

 ![Jaikishan kr S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jaikishan kr S.")
JS

Jaikishan kr S.

Enterprise (\> 1000 emp.)

4.5/5

"Powerful integration system with the adobe ecosystem"

What do you dislike about Adobe Experience Manager?

The learning curve is serious. It took me a good few weeks to really feel comfortable with the authoring workflow. Also, it can be frustratingly depen

##### 2. Complex Usability

Users find the **complex usability** of Adobe Experience Manager challenging, particularly for non-technical individuals and new authors.
[
See 113 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1374958&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"Centralized Content Management with Room for UI Improvement"

What do you dislike about Adobe Experience Manager?

It might not be the most intuitive tool to use at times for non-technical users. Performance can be inconsistent at times when loading assets, which c

 ![Jaikishan kr S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jaikishan kr S.")
JS

Jaikishan kr S.

Enterprise (\> 1000 emp.)

4.5/5

"Powerful integration system with the adobe ecosystem"

What do you dislike about Adobe Experience Manager?

The learning curve is serious. It took me a good few weeks to really feel comfortable with the authoring workflow. Also, it can be frustratingly depen

##### 3. Difficult Learning

Users find the **learning curve too steep** , making the initial setup and mastery of Adobe Experience Manager challenging.
[
See 111 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1374721&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
C

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"The best enterprise level CMS"

What do you dislike about Adobe Experience Manager?

The learning curve could be steep, and proper enablement is crucial to unlock its full potential. Upgrades and deployments (especially in on-prem or A

 ![Jaikishan kr S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jaikishan kr S.")
JS

Jaikishan kr S.

Enterprise (\> 1000 emp.)

4.5/5

"Powerful integration system with the adobe ecosystem"

What do you dislike about Adobe Experience Manager?

The learning curve is serious. It took me a good few weeks to really feel comfortable with the authoring workflow. Also, it can be frustratingly depen

##### 4. Expensive

Users find the **high costs** and steep learning curve of Adobe Experience Manager challenging, especially for beginners.
[
See 81 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1376253&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
C

Verified User

Enterprise (\> 1000 emp.)

3.5/5

"The best enterprise level CMS"

What do you dislike about Adobe Experience Manager?

The learning curve could be steep, and proper enablement is crucial to unlock its full potential. Upgrades and deployments (especially in on-prem or A

 ![Abu Zaher Mohammad B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abu Zaher Mohammad B.")
AB

Abu Zaher Mohammad B.

Mid-Market (51-1000 emp.)

4.0/5

"All-in-One Content Management That Keeps Our Workflow Smooth"

What do you dislike about Adobe Experience Manager?

What I dislike is how steep the learning curve is when you first get started. It can feel really overwhelming, and getting everything set up properly

##### 5. Steep Learning Curve

Users find the **steep learning curve** daunting, making initial setup and customization challenging for non-technical individuals.
[
See 77 mentions
](https://www.g2.com/products/adobe-experience-manager/reviews?filters%5Bsentiment_snippet%5D=1379609&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Jaikishan kr S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jaikishan kr S.")
JS

Jaikishan kr S.

Enterprise (\> 1000 emp.)

4.5/5

"Powerful integration system with the adobe ecosystem"

What do you dislike about Adobe Experience Manager?

The learning curve is serious. It took me a good few weeks to really feel comfortable with the authoring workflow. Also, it can be frustratingly depen

 ![Warit C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Warit C.")
WC

Warit C.

Mid-Market (51-1000 emp.)

4.0/5

"Trusted Adobe AEM Cloud Solution with Strong Deployment and Learning Resources"

What do you dislike about Adobe Experience Manager?

It takes time to learn the many features you need in order to work with AEM efficiently. For me, it took about one month to get comfortable with it.

 ![Paolo V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paolo V.")
PV

Paolo V.

Enterprise (\> 1000 emp.)

4/20/2026

"Cloud-Based Platform with Implementation Challenges"

3.5/5

What do you like best about Adobe Experience Manager?

I like that Adobe Experience Manager is hosted on cloud software, which means it's not exposed to the issues we faced while using on-premise solutions. It also works well out of the box with a lot of support available online, which I find really helpful. I appreciate the higher availability it offers compared to on-premise platforms. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

Implementation was hard, and we were lead astray with technical implementation that is costing us money to fix. We ended up using foundation instead of core components, and communication regarding the differences was not clear. The initial setup took over a year, and we made mistakes such as not using out of the box more, and using foundation components. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager allowed us to move to a scalable platform, consolidating our online footprint from silos. I appreciate that it's hosted on cloud software, providing higher availability compared to on-prem solutions. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 Gives Campaign

 ![Martin K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Martin K.")
MK

Martin K.

Konzeption für Weblösungen &amp; User Experience Management

Mid-Market (51-1000 emp.)

8/4/2026

"Flexible and Full of Potential, but maintenance meh"

1/5

What do you like best about Adobe Experience Manager?

There is flexibility and a lot of potential Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

The maintenance: All the new features are just done 80%. Then Adobe tends to the next big thing leaving clients with bugs and unfinished features. The core product is hardly improved upon. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

We can run multiple websites in one environment. The customization options are vast. Review collected by and hosted on G2.com.

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8/7/2026
Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Harsh V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Harsh V.")
HV

Harsh V.

Full Stack Developer

Information Technology and Services

Small-Business (50 or fewer emp.)

5/10/2026

"Powerful Centralized CMS, but a Steep Learning Curve and High Costs"

3.5/5

What do you like best about Adobe Experience Manager?

What I like most about Adobe Experience Manager is how effectively it centralizes content management across websites and other digital channels. Its reusable content components, along with robust workflow features, make it much easier for teams to manage and roll out updates consistently, especially on large-scale enterprise projects where keeping everything aligned matters. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

One downside of Adobe Experience Manager is its steep learning curve, particularly for new users and smaller teams. Customization and deployments can also become complicated to manage, and the licensing costs are quite high compared with lighter CMS platforms. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager helps us manage large amounts of digital content across multiple websites from a single platform. It improves content consistency, speeds up publishing workflows, and makes collaboration between marketing and development teams much more efficient. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

 ![Kamal G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kamal G.")
KG

Kamal G.

Account Specialist

Mid-Market (51-1000 emp.)

3/27/2026

"Easy Multi-Channel Content Management with Smooth Adobe Integrations"

5/5

What do you like best about Adobe Experience Manager?

I like how easy it is to manage content across different channels from one place. The interface is quite user-friendly, so creating and updating content doesn’t feel overly complicated. The asset management features are also really helpful for keeping everything organized and making assets easy to find and reuse. On top of that, the integration with other Adobe tools helps the overall workflow feel smoother and more connected. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

It can feel complex and a little overwhelming at times, especially for new users. Some tasks require more steps than I’d expect, so there’s definitely a learning curve. It can also be slow on occasion, and customization or initial setup often takes technical expertise, which isn’t always convenient. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager helps address the challenge of managing content across multiple platforms from a single place. Rather than handling everything separately, it makes it easier to create, organize, and publish content more efficiently. It also supports keeping branding and messaging consistent across channels. Overall, this saves time, reduces manual effort, and makes it easier to deliver a better experience for users. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite

JA

Julian A.

Enterprise (\> 1000 emp.)

4/21/2026

"Robust Multisite Management, But Clunky Authoring UI"

3.5/5

What do you like best about Adobe Experience Manager?

I like Adobe Experience Manager's ability to function as a headless CMS and integrate with custom components. This allows our engineers to build more complex components using frameworks we're comfortable with, while still giving authors a WYSIWYG-like authoring experience. I also appreciate the easy integration with Adobe Target, which simplifies setting up A/B tests that align with our brand guidelines by enabling easy export of AEM components and experience fragments to Target. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

The authoring UI can feel a little clunky, and it can take a lot of clicks to accomplish what seem like common, simple authoring tasks. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager helps with multi-site management, localization, and asset management. It lets me update content in one place and apply changes broadly. I like its headless CMS feature, custom component integration, and Adobe Target integration for streamlined A/B testing. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 Gives Campaign

JM

Jayesh M.

Enterprise (\> 1000 emp.)

4/21/2026

"Streamlined Website Management, Robust Cloud Integration"

5/5

What do you like best about Adobe Experience Manager?

I like how Adobe Experience Manager allows us to create templates and components that the authoring team can easily manage to create and manage pages. I appreciate the cloud instance, especially the way CI/CD is integrated, as it takes a lot of infrastructure headache out of the queue. We can work on development, staging, and QA instances, attach code repositories, and easily handle production builds while performing end-to-end testing to ensure that the code is safe and secure. The initial setup was pretty smooth, particularly with the cloud setup. I rate it a 10 and definitely love it. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

Deployment timeline, it almost takes 45 mins to deploy Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager helps us create templates and components for easy page management. The CI/CD integration with the cloud streamlines development, testing, and deployment, ensuring safe and secure code management. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 Gives Campaign

 ![Bree M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bree M.")
BM

Bree M.

Director Of Marketing And Community Relations

Mid-Market (51-1000 emp.)

1/8/2026

"Powerful Enterprise CMS with a Steep Learning Curve"

5/5

What do you like best about Adobe Experience Manager?

Adobe Experience Manager is a robust and highly scalable content management system that excels in enterprise environments. Its ability to manage large volumes of content across multiple sites, brands, and channels is a major strength. The integration with other Adobe products, such as Analytics and Target, allows for a more data driven and personalized digital experience. Once implemented correctly, it provides strong governance, security, and consistency across digital properties, which is especially valuable for organizations with complex needs. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

The biggest drawback is its complexity. AEM has a steep learning curve and often requires significant technical expertise to use effectively. Simple content updates or structural changes can feel overly complicated without developer support. Implementation and maintenance can also be costly, and troubleshooting issues is not always intuitive, which can slow down day to day workflows for non technical users. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager solves the challenge of managing and scaling content across multiple digital platforms while maintaining brand consistency and compliance. It centralizes content management, streamlines publishing workflows, and supports personalization at scale. This benefits our team by providing a single source of truth for content, improving governance, and enabling more sophisticated digital experiences, even though it requires upfront investment in training and technical resources. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

BK

betsy k.

Enterprise (\> 1000 emp.)

4/20/2026

"Centralized Asset Management with Configuration Challenges"

3.5/5

What do you like best about Adobe Experience Manager?

I like how Adobe Experience Manager allows for central storage of creative assets, which helps in meta tagging and searching. It significantly reduces the number of assets we need to purchase or create. I appreciate its capability to share content with partners. The ability to access Adobe Experience Manager from any location is key for our users across five corporate offices, enabling the team to collaborate on content and reuse content from different locations efficiently. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

It's very tech-heavy in configuration. It would be nice if the UI was a little more business-friendly for configuration. Reporting and troubleshooting issues are also very difficult for business users. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager centralizes our creative assets, tags metadata for easy search, and reduces asset purchases. It facilitates content sharing with partners and supports remote collaboration, enhancing content reuse across locations. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 Gives Campaign

GH

Gary H.

VP, Adobe Experience Cloud

Enterprise (\> 1000 emp.)

3/11/2026

"Best-in-Class Multi-Site and Multi-Domain Management"

5/5

What do you like best about Adobe Experience Manager?

The multi-site management feature is the best in the industry. There's also many ootb connectors and components that can be used to accelerate development. The support community and documentation has also grown and expanded in the past few years. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

The ease of use can be hard at first. Once you use the product and get used to it content authoring and development is much easier and you realize how intuitive the UI actually is. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Managing multi-sites or managing a large portfolio with many properties. AEM has the ability to manage hundreds of sites on a single instance. It prevents us from having to buy or use multiple instances as one instance of AEM can do everything we need. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic Review from User Profile

MA

Mike A.

Enterprise (\> 1000 emp.)

4/20/2026

"Expedited Content Updates, But Needs UI Improvements"

4/5

What do you like best about Adobe Experience Manager?

I leverage Adobe Experience Manager for our company websites, and it really speeds up our marketing efforts. Content updates that used to take a lot of time and coordination with our dev team are now handled in minutes by our marketing team, allowing the dev team to focus on more complex tasks. I find it to be very organized, and its experience fragments have been huge for personalization, especially when used with Adobe Target. Review collected by and hosted on G2.com.

What do you dislike about Adobe Experience Manager?

We're still on the old version of page builder, which is a bit clunky. I've been told the new version is better but we haven't been able to coordinate the update with our developers just yet. Review collected by and hosted on G2.com.

What problems is Adobe Experience Manager solving and how is that benefiting you?

Adobe Experience Manager speeds up content updates, allowing our marketing team to make changes in minutes and freeing our dev team to tackle complex tasks. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 Gives Campaign

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##### Categories on G2

[Customer Communications Management](https://www.g2.com/categories/customer-communications-management)[Web Content Management](https://www.g2.com/categories/web-content-management)[Content Experience Platforms](https://www.g2.com/categories/content-experience-platforms)

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