--- title: AdLib DSP Reviews meta_title: 'AdLib DSP Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 86 reviews by the users' company size, role or industry to find out how AdLib DSP works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 86 scale: '5' date_modified: '2026-07-17' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # AdLib DSP Reviews **Vendor:** AdLib Media Group **Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) **Average Rating:** 4.7/5.0 **Total Reviews:** 86 ## About AdLib DSP Scale your programmatic media buying smarter, faster, and more profitably Independent agencies and marketers in growth-mode use the AdLib platform to deliver premium programmatic performance without the complexity, cost, or overhead of traditional DSPs. The AdLib platform provides the tools, data, and automation to run enterprise-quality campaigns — from CTV and Audio to Geofencing and YouTube — all under one roof, with zero trafficking headaches. We've helped independent agencies grow their client base five times over while keeping costs steady. Wellness brands have tripled their return on ad spend. Gaming apps have cut their user acquisition costs by 40%. Self-Service Buying Platform An easy to use DSP-agnostic platform where campaigns launch in minutes across every channel, screen stype, and stage of the funnel. Managed Service Buying Fully managed trafficking & optimization allows your team to focus on core business functions rather than the complexities of ad placement, bidding, and optimization. Programmatic APIs Build your own applications, workflows, and products on top of the AdLib platform to save time and make more revenue. White Labeled DSP Instantly launch your own branded programmatic offering without investing in development or specialized resources for support and campaign management. Automated Client Billing Improve cash flow and reduce the risk of nonpayment by automatically invoicing and collecting payments on a daily, weekly, or monthly basis via credit card, wire transfer, or ACH payment. Infinitely Customizable Reduce setup time with customized workflows and automated ad operations at a massive scale TEAM: Early & Long Term MediaMath & HudsonMX Employees. Programmatic marketing pioneers, engineers, and thought leaders with decades of experience New York | London | Los Angeles | San Francisco | Scottsdale | Detroit | Berlin | Bengaluru | São Paulo | Buenos Aires | Querétaro ## AdLib DSP Pros & Cons **What users like:** - Users value the **ease of use** in AdLib DSP, appreciating its simplicity and excellent customer support. (10 reviews) - Users appreciate the **ease of campaign management** in AdLib DSP, enabling seamless integration and real-time performance optimization. (6 reviews) - Users appreciate the **outstanding and attentive customer support** from AdLib DSP, enhancing their campaign management experience. (5 reviews) - Users love the **easy setup** of AdLib DSP, making ad management seamless even for non-tech individuals. (5 reviews) - Users highlight the **user-friendly features** of AdLib DSP, praising its ease of use and integration capabilities. (5 reviews) - Users find the **helpful staff** at AdLib DSP essential for a seamless campaign launch and ongoing support. (5 reviews) - Users find the **setup process easy** , enabling quick launch of ad campaigns and seamless onboarding experience. (5 reviews) - Team Helpfulness (5 reviews) - Ad Management (3 reviews) - Platform Capabilities (3 reviews) **What users dislike:** - Users find the **lack of clear audience segmentation guidance** challenging, especially for those new to the platform. (2 reviews) - Users find the **difficult usability** of AdLib DSP frustrating, especially with reporting and audience building challenges. (2 reviews) - Users highlight a **lack of clarity** regarding features and audience segmentation, indicating a need for better guidance. (2 reviews) - Users face **upload issues** with bulk assets and custom audience lists, impacting their segmentation capabilities. (2 reviews) - Users face **ad approval delays** that can prolong the creative process and impact campaign timelines. (1 reviews) - Ad Restrictions (1 reviews) - Billing Issues (1 reviews) - Budget Management (1 reviews) - Campaign Management Issues (1 reviews) - Complex Reporting (1 reviews) ## AdLib DSP Reviews ### 1. Great DSP for all needs **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** April 27, 2023 **What do you like best about AdLib DSP?** Adlib has an easy to use interface with powerful features under the hood. Their team is always available to answer questions and several times has gone above and beyond to help us get things done. **What do you dislike about AdLib DSP?** Nothing so far! Adlib has been easy to use and we have yet to run into any features that are lacking. **What problems is AdLib DSP solving and how is that benefiting you?** Adlib facilitates the buying of display media with powerful targeting features in an easy to use interface and helpful support team. ### 2. Full featured and great support **Rating:** 5.0/5.0 stars **Reviewed by:** Jeromy S. | CEO / Co-Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** April 29, 2020 **What do you like best about AdLib DSP?** The support they provide is absolutely incredible. Mike and his team will go out of their way to help you structure your campaign to see success not just on your ad metrics but your clients business KPISs. Not only is every feature I want there, but they go out of their way to make smart suggestions to help you and your clients succeed. When I was working agency side I defaulted to adlib. **What do you dislike about AdLib DSP?** UI is a bit clunky and exporting reports is a pain. CPMs can be a bit high depending on what you're buying. **Recommendations to others considering AdLib DSP:** Pick Adlib if your priority is a great customer support team with a full feature set **What problems is AdLib DSP solving and how is that benefiting you?** I've been using Adlib to do all my programmatic audio, video, and display buying for my clients. Benefits have been great as I have a greatly expanded amount of options available for clients that I can offer, and offer them at scale. **Official Response from Mike Hauptman:** > Thanks for the review, Jeromy! Custom reports can be set up and scheduled to be sent via email, ftp, or S3 at any interval you need. Please feel free to reach out with any requests that will get you the data you need. ### 3. Great tool, better service **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** September 15, 2022 **What do you like best about AdLib DSP?** AdLib makes it easy to buy ad space programmatically and monitor and adjust campaign specifications based on performance. The straightforward tool and the live support for issues, questions or recommendations make it stand out. **What do you dislike about AdLib DSP?** The UX sometimes feels a little clunky when setting up campaigns. Looking at a full campaign and comparing it to others can be tough since many of the elements (audience size, creative, pixels, etc.) have long text names. This could be improved with some tagging or color coding. **What problems is AdLib DSP solving and how is that benefiting you?** We like having the capacity to buy excess ad space from multiple providers without having to work directly with them. AdLib saves a ton of onboarding time and is an excellent supplement to buying directly from sellers. ### 4. Flexible DSP solution, responsive support, reliable partner **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 22, 2022 **What do you like best about AdLib DSP?** Ability to customize the solution to deeply integrate into existing workflows and systems. **What do you dislike about AdLib DSP?** A couple of issues with the reporting interfaces, otherwise there are no downsides **What problems is AdLib DSP solving and how is that benefiting you?** Enables rapid automated configuration and release of campaigns. High-quality sites for the display of campaigns. Very responsive support with deep technical knowledge to enable further integration over time. ### 5. AdLib is easy to use and provides excellent customer support! **Rating:** 5.0/5.0 stars **Reviewed by:** Kyle J. | CEO / Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** April 12, 2022 **What do you like best about AdLib DSP?** AdLib is very easy to use and the support provided by the AdLib team is top-notch. They're extremely responsive and knowledgeable. We've enjoyed using their platform and will continue to recommend AdLib to others needing a self-serve DSP. **What do you dislike about AdLib DSP?** We haven't found any issues with the platform. There's nothing we dislike and I'm sure if we have questions, the AdLib team will be able to provide meaningful support. **What problems is AdLib DSP solving and how is that benefiting you?** AdLib helps us run programmatic ad campaigns easily across the web. The product is easy to use and the cost structure is extremely reasonable. Since our media buying function is in-house, this keeps our costs at a minimum and provides us with a high degree of visibility into campaign performance. ### 6. A DSP for everyone **Rating:** 5.0/5.0 stars **Reviewed by:** Alex C. | CMO, Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2021 **What do you like best about AdLib DSP?** When i first started with DSP, i tried at least 2 platforms ( Zeta and Stackadapt) . The ongoing thought of them always was, why this has to be so complicated? The support was posing that , the platform were that complicated for its grade of complexity and because of their access to premium inventory and such. Never understood why. Then i came across ADLIB, i did by myself in literally 6 steps in a clear plain interface, my first campaign. That is golden when trying start the engine, and then you can easily come back and refine the campaign by yourself. So yes, definitely is a DSP for everyone. You got your target, you got to do multiple other tasks as a marketer, RTB and its programmatic esscence should'nt bee like programming a space ship. **What do you dislike about AdLib DSP?** Perhaps the report interface can be polished, so we can better download it and show the clients where their budget went to. So far, i have not found any other dislikes. I got a running campaign trying to optimize it can definitely come back to better input my experience. **Recommendations to others considering AdLib DSP:** You have to try it! it really feels the change vs other platforms. Take that from somebody who has walked that path for at least 6 years. **What problems is AdLib DSP solving and how is that benefiting you?** My client needed a campaign for a theater show that is incoming. They were also doing the typical ppc campaign on G Ads and such, but they needed something more specific , something to give that plus to their typical Youtube ads, display ads and everything where they can be shown, outside the wall gardens of Google and Facebook. Adlib is helping me achieving that. One benefit i cherish is the customer service. There is a permanente bubble that connects you directly to someone in the help team, they can guide you if you are not a programmatic expert, then, you wouldn't ideally need to contact the so called "managed service" of other dsp's or agencies; because you can do it by yourself and their support chat. ### 7. Intuitive, friendly, and very productive **Rating:** 4.5/5.0 stars **Reviewed by:** david t. | coordinador de campañas, Mid-Market (51-1000 emp.) **Reviewed Date:** August 09, 2021 **What do you like best about AdLib DSP?** Ease of use of the tool, it is designed to be extremely intuitive. **What do you dislike about AdLib DSP?** Not being able to schedule topics on games/betting **Recommendations to others considering AdLib DSP:** If you are looking for a DSP with a simple, user-friendly, and efficient interface that allows you to save time and effort in finding reports or implementing with complete confidence, this DSP is for you. **What problems is AdLib DSP solving and how is that benefiting you?** Extensive inventory, speed of implementation and acceptance of creatives, ease in segmentation. ### 8. Very Happy with AdLib DSP **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.) **Reviewed Date:** March 02, 2022 **What do you like best about AdLib DSP?** The team has been extremely helpful in onboarding us. They have been patient with my questions and have helped to ensure our clients have successful campaigns. **What do you dislike about AdLib DSP?** The monthly cost though for the amount of time they have spent individually with me working on my campaigns it has been well worth it. **Recommendations to others considering AdLib DSP:** It is a solid platform worth a test **What problems is AdLib DSP solving and how is that benefiting you?** We have some small clients that some of the larger DSPs were just to big for so this has given us the ability to add options for our clients that weren't always possible. ### 9. A great partner **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** April 15, 2022 **What do you like best about AdLib DSP?** The best support for any media campaign, with extra best practices, suggestions for audience targeting, creatives, and conversion optimization. Really value the AdLib team and their ongoing support and collaboration. **What do you dislike about AdLib DSP?** UX could be better, but for the price, functionality, and the level of support - this doesn't matter as much. **What problems is AdLib DSP solving and how is that benefiting you?** Running omnichannel campaigns with no minimums across such a vast inventory list - is a great benefit! ### 10. The first place you should start for programmatic advertising! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.) **Reviewed Date:** December 07, 2021 **What do you like best about AdLib DSP?** The team at AdLib is always able to answer our questions and dig into the account with us when we have questions. Their support is responsive and knowledgeable. **What do you dislike about AdLib DSP?** Any programmatic ad interface can seem a bit overwhelming at first, but once you have an understanding of the views available, calls, along with the data views will provide you the campaign performance report that is necessary to make the best optimizations. **What problems is AdLib DSP solving and how is that benefiting you?** Getting our client's message, in front of as many people as possible who could be in the market for my client's services. Not only does it let you get into the "walled garden" but it really lets you hone in your creatives, along with the strategy, before wasting $100s of thousands of dollars! ### 11. AdLib DSP Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Nick S. | Advertising Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** March 03, 2022 **What do you like best about AdLib DSP?** The amount of features is awesome and the support is on point. **What do you dislike about AdLib DSP?** It takes some time to get used to the platform UI but so does any new software. **What problems is AdLib DSP solving and how is that benefiting you?** We're solving the lack of targeting Facebook and Google Ads offer. ### 12. Outstanding DSP and adtech partner **Rating:** 5.0/5.0 stars **Reviewed by:** David G. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** August 10, 2021 **What do you like best about AdLib DSP?** Adlib has outstanding technology AND some of the deepest, most useful expertise I've ever come across. **What do you dislike about AdLib DSP?** Nothing - everything has been fantastic with Adlib **Recommendations to others considering AdLib DSP:** You won't find a better DSP out there for similar costs! **What problems is AdLib DSP solving and how is that benefiting you?** Achieving outsized gains for all my clients ### 13. Great way to buy Pandora & Spotify indirect. **Rating:** 5.0/5.0 stars **Reviewed by:** Lindsay G. | Senior Online Media Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** April 13, 2021 **What do you like best about AdLib DSP?** Our rep, who I believe is the Founder, is swift to respond with know-how and insights. The DSP dashboard is easy to use, and we're able to target Pandora and Spotify placements which usually require a more significant minimum spend. **What do you dislike about AdLib DSP?** The default date range resets when you move to different sections, which can interrupt your workflow. Not detrimental, but I would like the date range to carry over as not to need to update it as I move through the different reporting sections. **Recommendations to others considering AdLib DSP:** Adlib DSP may not have all the bells and whistles of larger DSPs, but it has all the capabilities necessary to target and run your ads. **What problems is AdLib DSP solving and how is that benefiting you?** We can access Pandora listeners for our local franchise clients, which has helped us deal with the changes to Pandora's advertiser relations over the last couple of years. **Official Response from Mike Hauptman:** > Thanks for the review, Lindsay! Based on your feedback we just rolled out an update that will keep custom date ranges persistent as you navigate from report to report. Please keep the requests coming :) ### 14. Managing Director **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 31, 2021 **What do you like best about AdLib DSP?** With so many buying platforms out there. We've found that adlib works faster, more effectively, and is easiest to manage. Having campaigns changing weekly, having the ability to make ad hoc optimizations and pull real-time data for reporting is a high value add. **What do you dislike about AdLib DSP?** As is common with a lot of buying platforms, additional cost transparency is always a value add. Although its generally an issue with publishers and networks and not the DSP/adtech tool. **What problems is AdLib DSP solving and how is that benefiting you?** We've been able to consolidate and optimize pixeled audiences across a variety of channels for calculated campaigns that offer multiples more insights than traditional (and slower) IO buying. ### 15. User Friendly, Strong Targeting Capabilities **Rating:** 4.5/5.0 stars **Reviewed by:** Helene P. | Senior Programmatic Media Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 18, 2021 **What do you like best about AdLib DSP?** It is exceptionally easy to use and set up. **What do you dislike about AdLib DSP?** The creative upload process can be cumbersome since there's no option to bulk upload. **What problems is AdLib DSP solving and how is that benefiting you?** Being able to provide my clients an affordable and robust AdTech to execute programmatic buys. Secondly, targeting capabilities and compatibilities with 3rd party vendors (i.e.: external data providers, etc) is a ++ **Official Response from Mike Hauptman:** > Thanks for the review, Helene! You'll be happy to know that Bulk uploading is now available for banner ads, native ads, and 3rd party ad tags. Send us a message in the app if we can help you use this new feature. Best, Mike ### 16. Extremely streamlined software with best in class customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Michael L. | Marketing Agency Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** September 02, 2021 **What do you like best about AdLib DSP?** The process was extremely proficient and made it easy to jump right in and create campaigns. **What do you dislike about AdLib DSP?** I think there is only one minor budget issue we had where it was confusing about monthly vs. annual and structuring it properly, however, the team noticed it right away and made sure we didn't accidentally spend $40,000 unintentionally. **What problems is AdLib DSP solving and how is that benefiting you?** Getting our brand out to the masses through digital banner advertisements. ### 17. Easily the most accessible DSP for start-up trading desks **Rating:** 4.5/5.0 stars **Reviewed by:** David . | Project Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 03, 2021 **What do you like best about AdLib DSP?** Support team led by Mike is always ready to provide answers and solutions. As well as the straightforward UI of this DSP - makes it user-friendly really. **What do you dislike about AdLib DSP?** Lack of adgroups. It's nice to organize the different audiences under one campaign only. Quite strenuous report pulling. **What problems is AdLib DSP solving and how is that benefiting you?** Minimums on more prominent DSPs. The fact that AdLib requires no minimum is what gives it the leverage compared to others. ### 18. Great DSP for entering the Lumascape **Rating:** 4.0/5.0 stars **Reviewed by:** Jason David L. | Digital Media & Marketing Manager, Legal Services, Small-Business (50 or fewer emp.) **Reviewed Date:** August 09, 2021 **What do you like best about AdLib DSP?** It was very easy to create and manage campaigns & audiences. Setting up the sites for conversions was a breeze. **What do you dislike about AdLib DSP?** The lack of exact URL where ads served was the biggest downfall. Great started DSP but advanced users may require more granular reporting **What problems is AdLib DSP solving and how is that benefiting you?** Targeting users on Connected TV Devices has never been easier. Be sure to watch your CPV & CPCV to ensure that you are getting quality placements **Official Response from Mike Hauptman:** > Thanks for the review, Jason! We do offer exact URL level reporting in log files. If you're interested in getting this set up, just let us know :) ### 19. Excellent and easy to use platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2021 **What do you like best about AdLib DSP?** We found AdLib extremely effective for our Ad Campaigns. It delivered quality results, and there was a wealth of feedback on how our campaign was performing. We actually drove much better engagement than using Facebook and Instagram. Also, someone was always on hand for support if needed. **What do you dislike about AdLib DSP?** It could be a little more user-friendly. **Recommendations to others considering AdLib DSP:** It's free to sign up, so you may as well try it **What problems is AdLib DSP solving and how is that benefiting you?** AdLib is the go-to platform for our paid ad campaigns. Its flexibility and speed in getting campaigns set up mean that we can be achieving our objectives in half the time than using social platforms without all of the hoops. ### 20. Great Service – Quick Turnaround **Rating:** 5.0/5.0 stars **Reviewed by:** Sam M. | Content Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** April 01, 2021 **What do you like best about AdLib DSP?** The customer service is top of the line. Seems like all other digital advertising services take days at a time to respond to tickets, Mike and the AdLib team never took more than an hour or two and sometimes responded almost immediately. Live chat service is the best I've ever encountered. **What do you dislike about AdLib DSP?** I'd like a little more control over the reporting, but that's it. **Recommendations to others considering AdLib DSP:** Use the live chat – very responsive. **What problems is AdLib DSP solving and how is that benefiting you?** AdLib offers targeting options that we couldn't access on other platforms. ### 21. Easy to work with/Great performance! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 30, 2021 **What do you like best about AdLib DSP?** The best part about working with AdLib is definitely Mike and the team. They are extremely timely with deliverables and very responsive when our team has questions or requests. **What do you dislike about AdLib DSP?** We have not seen any downsides so far! We utilize AdLib when our clients would like to leverage their social assets for a standard display campaign. That is exactly what they have provided us, and our clients are very happy with their results. **What problems is AdLib DSP solving and how is that benefiting you?** We have been able to use AdLib when clients do not have the resources to either update their creative or create assets to begin with. It allows us to provide that extra value to our clients when we are able to be a creative resource for them. ### 22. Robust platform with a wealth of capabilities **Rating:** 4.0/5.0 stars **Reviewed by:** Greig D. | Head of Sales, Small-Business (50 or fewer emp.) **Reviewed Date:** April 14, 2021 **What do you like best about AdLib DSP?** With over 15 years of working across both the buy and sell sides I have worked with a lot of DSPs, SSPs & exchanges, and I haven't found a platform to match Adlib's robust capabilities and price point. They have a fantastic product that's super easy to get set up on, great reach, and an excellent team of industry professionals who are always ready to support you. **What do you dislike about AdLib DSP?** That they don't have a team in London I can work within my timezone, and who I can meet up with. **What problems is AdLib DSP solving and how is that benefiting you?** The cost-effective buying and planning of paid media with a limited team, and it's super easy for non-professionals to manage campaigns. **Official Response from Mike Hauptman:** > Hey Greig! Most of our engineering team is in or just outside of London. Always interested in getting together and meeting face to face. Let us know what you're thinking :) ### 23. Daily user **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2021 **What do you like best about AdLib DSP?** Availability of broad range of inventory **What do you dislike about AdLib DSP?** Lack of a mobile app for campaign management. UPDATED: This company charges a monthly access fee of $499 on a seemingly random basis and without issuing an invoice for the same. Unhappy. **Recommendations to others considering AdLib DSP:** A good alternative to Choozle. **What problems is AdLib DSP solving and how is that benefiting you?** The biggest problem solved is the elimination of minimum monthly spends, which can be a challenge for a small agency. **Official Response from Mike Hauptman:** > Hi There! The monthly access fee of $499 is charged after the 30-day free trial. This is clearly outlined in the pricing page and sign-up process for AdLib. We are super transparent about this access fee and I would appreciate you contacting me directly at mike@adlibmediagroup.com so we can figure out where the disconnect may have occurred. Best, Mike ### 24. Premium DSP with no minimum spend! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 25, 2021 **What do you like best about AdLib DSP?** As a small business, it's difficult to find a product that lets us tap into premium inventory, without having to hit a certain spend minimum. AdLib allows us to do this while staying within our budget! They have a great support team as well. **What do you dislike about AdLib DSP?** There were a couple of things in the UI that were initially unclear, but after a quick chat with the support team, that all got cleared up. **Recommendations to others considering AdLib DSP:** If you're looking for premium inventory, but have a smaller budget, AdLib is perfect for you. **What problems is AdLib DSP solving and how is that benefiting you?** We want to reach certain audiences on premium websites (ie. CNN, Forbes, etc.), but this was difficult to do before AdLib because our spend wasn't high enough to work with the big DSPs. AdLib solves this issue for us. ### 25. Really great programmatic vendor - responsive and easy to work with **Rating:** 5.0/5.0 stars **Reviewed by:** Jake S. | Head of Digital - North America, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2020 **What do you like best about AdLib DSP?** I've always been somewhat sceptical about programmatic as a digital marketing channel, but working with AdLib has gone a long way towards changing my mind. They're super responsive and helpful, and work towards my KPIs extremely well - with much better bottom line results than I'd expected. I'm trusting them to work on my largest client and the results have been really good. **What do you dislike about AdLib DSP?** An ability to do monthly invoicing would be a big help. **Recommendations to others considering AdLib DSP:** Just have a chat with the team and tell them what you're looking to achieve **What problems is AdLib DSP solving and how is that benefiting you?** I wanted to test some programmatic at a relatively low-level entry point in terms of cost and complexity. AdLib has provided that - with the ability to scale as necessary. ### 26. DSP with no minimum spend, granular targeting, and great customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 31, 2021 **What do you like best about AdLib DSP?** Mike is very responsible and always addresses any questions I have in great detail; AdLib has access to an impressive pool of ad exchanges and inventory; and I'm happy with the customer service I get and the functionality of the platform. **What do you dislike about AdLib DSP?** No complaints. Every time I have a unique request, AdLib always resolves it. **What problems is AdLib DSP solving and how is that benefiting you?** Advertise and promote our brand ### 27. Industry-leading Capability combined with SMB friendly pricing & service **Rating:** 5.0/5.0 stars **Reviewed by:** Gautham Gauruv M. | Founder & CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** October 06, 2020 **What do you like best about AdLib DSP?** Fully-featured Omnichannel capability and all the functionality and savviness you expect from a global leading Omnichannel DSP. Access to your log-level data, enterprise-grade knowledge and ability to integrate your own custom bidder. Activate 3P Data without account minimums. Prompt, efficient service. **What do you dislike about AdLib DSP?** Very little to dislike - some features are being built out and prediction is limited but, for the price, its hard to beat the AdLib offer. **Recommendations to others considering AdLib DSP:** AdLib is one of the best ways for independent programmatic trading desks to get up and running with all the capability they need with all the service-levels the big agencies are used to. **What problems is AdLib DSP solving and how is that benefiting you?** Strong campaign performance, hyper-granular reporting. ### 28. Easy to use platform & the team has always been quick to resolve issues. **Rating:** 5.0/5.0 stars **Reviewed by:** Danielle L. | Online Media Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** April 05, 2021 **What do you like best about AdLib DSP?** The UI is simple to navigate/understand. Should any questions arise, customer support is always helpful & quick to respond. **What do you dislike about AdLib DSP?** There have been some spending issues in the past, but they have always been resolved. **Recommendations to others considering AdLib DSP:** Great company. UI is easy to understand, but customer support is great if questions arise. **What problems is AdLib DSP solving and how is that benefiting you?** Programmatic Audio placement. ### 29. One of the best and user friendly DSPs out there! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2021 **What do you like best about AdLib DSP?** Very easy to set up everything and excellent support. **What do you dislike about AdLib DSP?** It would be nice to have a better website design. **What problems is AdLib DSP solving and how is that benefiting you?** AdLib helped us with our advertisement needs, and the process was fast and painless. ### 30. Great Service and an Excellent Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Pavenpreet D. | Paid Media Strategist , Mid-Market (51-1000 emp.) **Reviewed Date:** October 01, 2020 **What do you like best about AdLib DSP?** Mike and his team are very helpful and are always quick to respond to requests and concerns. Scale and efficiency are hard to predict and sometimes campaigns aren't always as quick to scale as we would like. Thankfully the team is quick with optimizing! You can definitely feel the partnership with them! Always appreciate the diligence they put in. **What do you dislike about AdLib DSP?** UI platform is a bit confusing to navigate through but the team is very responsive so reaching via email is usually a quick fix. **What problems is AdLib DSP solving and how is that benefiting you?** A great partner to help navigate through the DSP world. ### 31. Amazing support, strong tech and fast execution **Rating:** 5.0/5.0 stars **Reviewed by:** Joe S. | Co-founder / CMO, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 08, 2020 **What do you like best about AdLib DSP?** Their tech is fully featured, and their support is unparalleled. These guys really care about their partners, and will go above and beyond to make it work. **What do you dislike about AdLib DSP?** No complaints at this time. The team has been great so far. **What problems is AdLib DSP solving and how is that benefiting you?** Leveraging AdLibs technology to reach multiple native platforms. ### 32. Great Programmatic Partner, 1st class support to get up and running **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 04, 2021 **What do you like best about AdLib DSP?** Fast programmatic with dashboard, reach. **What do you dislike about AdLib DSP?** Would be nice to (1) bulk check/import list of DMAs rather than selecting individually, (2) see advance reach/impression estimations **Recommendations to others considering AdLib DSP:** Dive in - catalog test campaigns and audiences to get feel for platform before scaling up. **What problems is AdLib DSP solving and how is that benefiting you?** Solves for sophisticated targeting with high-cadence campaign management through programmatic. **Official Response from Mike Hauptman:** > Thanks for the review! Based on your feedback just rolled out an update to DMA targeting that makes searching for and selecting multiple DMAs a breeze. Please, keep the requests coming :) ### 33. Review Adlib **Rating:** 3.5/5.0 stars **Reviewed by:** John B. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2020 **What do you like best about AdLib DSP?** Ease of use, no start up fees. Adlib makes it easy to get started with programmatic ads **What do you dislike about AdLib DSP?** No integration to responsive ads yet. The UI is a bit boring. **What problems is AdLib DSP solving and how is that benefiting you?** Buying programmatic ads on higher-quality sites than GDN. ### 34. Great DSP to work with smaller brands **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2020 **What do you like best about AdLib DSP?** AdLib is easy to use, quick to implement and the customer service is great! **What do you dislike about AdLib DSP?** There could be bugs sometimes and I would like more granular reporting readily available **Recommendations to others considering AdLib DSP:** It is a great platform **What problems is AdLib DSP solving and how is that benefiting you?** We are able to help our clients achieve their goals and reach their target market by utilizing AdLib **Official Response from Mike Hauptman:** > Thanks for the review! Custom reporting can be scheduled and sent via email, FTP, or S3. Please feel free to reach out with any requests that will get you the data your team needs. ### 35. Superb Communication and Customer Service! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** September 30, 2020 **What do you like best about AdLib DSP?** Mike is always quick to reply to concerns or requests. **What do you dislike about AdLib DSP?** Media scale and efficiencies are sometimes unpredictable. It would be helpful to understand estimated delivery pre and during campaign. **What problems is AdLib DSP solving and how is that benefiting you?** Love that the team creates the ad units for us. ### 36. Simpo - DSP Made Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2020 **What do you like best about AdLib DSP?** No red tape. Mike is great to work with. **What do you dislike about AdLib DSP?** Some of the UI/UX could use some love, specifically around naming conventions. **What problems is AdLib DSP solving and how is that benefiting you?** We are using AdLib to drive traffic. ## AdLib DSP Discussions - [What is AdLib DSP used for?](https://www.g2.com/discussions/what-is-adlib-dsp-used-for) - 1 comment - [View AdLib DSP pricing details and edition comparison](https://www.g2.com/products/adlib-dsp/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-18+00%3A56%3A38+-0500&secure%5Bsession_id%5D=86c0ce18-db21-4cea-9b07-34d3351b079b&secure%5Btoken%5D=bbf36306100015f8adbadf0139929a7b70fe8130a8210147c525298364ec2f50&format=llm_user) ## AdLib DSP Features **Data Integration** - 1st-Party Data Integration - 2nd-Party Data Integration - 3rd-Party Data Integration - Offline Data Integration - Mobile Data Integration - Data Export Tools **Platform Basics** - Cross-Device Advertising - Audio Ad Formats - Programmatic Audio - Audience Targeting **Demand Side Platforms** - Cross Channel Capabilities **Agentic AI - Demand Side Platform (DSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Data Management Platform (DMP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Data Analysis & Optimization** - Audience Segmentation - Recommendations - Standard Dashboards - Custom Reports **Platform Reporting** - Performance Monitoring - Reporting Dashboards - Dashboard Exports - Music Genre Reporting **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Platform** - Data Permissions - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Internationalization **Agentic AI - Digital Audio Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting **Demand Side Platforms** - Machine Learning Optimization - Estimate and Projections - Cross-Device Capabilities **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications ## Top AdLib DSP Alternatives - [StackAdapt](https://www.g2.com/products/stackadapt/reviews) - 4.7/5.0 (865 reviews) - [Basis](https://www.g2.com/products/basis/reviews) - 4.5/5.0 (263 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (759 reviews)