---
title: Adapty.io Reviews
meta_title: 'Adapty.io Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 253 reviews by the users' company size, role or industry
  to find out how Adapty.io works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 253
  scale: '5'
date_modified: '2026-07-28'
parent_category:
  name: E-Commerce
  url: https://www.g2.com/categories/e-commerce
---

# Adapty.io Reviews
**Vendor:** Adapty.io  
**Category:** [Subscription Analytics Software](https://www.g2.com/categories/subscription-analytics)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 253
## About Adapty.io
Adapty helps mobile developers analyze and grow in-app subscriptions, integrate in-app purchases within a few hours, and run monetization experiments faster and cheaper. - Test prices of in-app purchases without app releases. - Integrate IAPs within a few hours with a simple, developer-friendly SDK. No server coding required. - Double your subscription revenue in 3 months with A/B testing for paywalls. - Measure your in-app economy from trials to refunds with real-time analytics. 99.5% accuracy with App Store Connect.



## Adapty.io Pros & Cons
**What users like:**

- Users praise the **ease of use** of Adapty.io, enjoying seamless configuration and intuitive navigation for paywalls. (24 reviews)
- Users love the **remote paywall management** of Adapty.io, making in-app monetization flexible and efficient. (15 reviews)
- Users commend Adapty.io for its **effective A/B Testing** , enhancing decision-making and optimizing user engagement effortlessly. (14 reviews)
- Users find the **easy setup** of Adapty.io greatly simplifies their payment processes for startups and apps. (14 reviews)
- Users commend the **exceptional customer support** from Adapty.io for its fast responses and dedication to solving issues. (12 reviews)
- Users value the **easy integrations** with Adapty.io, enhancing their experience with seamless setup and actionable insights. (10 reviews)
- Users love the **remote paywall configuration** of Adapty.io, making in-app monetization seamless and efficient. (10 reviews)
- Users appreciate the **easy integrations** with multiple payment methods, enhancing overall analytics across platforms. (9 reviews)
- Users love Adapty&#39;s **intuitive user interface** , making it easy to navigate and manage subscription data seamlessly. (9 reviews)
- Subscription Management (9 reviews)

**What users dislike:**

- Users are frustrated by the **limited features behind a paywall** , experiencing difficulty in utilizing the free version effectively. (8 reviews)
- Users find the **feature limitations** frustrating due to the restrictive free version and lack of offline access. (7 reviews)
- Users find that many features are **expensive** due to being locked behind paywalls, limiting free usage significantly. (6 reviews)
- Users are frustrated by **limited features** in the free version, feeling compelled to upgrade for basic functionality. (6 reviews)
- Users find the **billing issues** somewhat inflexible, impacting onboarding and payment processes for early-stage startups. (4 reviews)
- Data Inaccuracy (3 reviews)
- Difficult Customization (2 reviews)
- Difficult Learning (2 reviews)
- Difficult Setup (2 reviews)
- Export Issues (2 reviews)

## Adapty.io Reviews
  ### 1. Great Team and Evolving Product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Justin A. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2024

**What do you like best about Adapty.io?**

Agile team making Adapty always better. They are a robust platform that is provinding great features for app developers to increase their sales.

**What do you dislike about Adapty.io?**

Some tracking and data analysis could be further improve to help us take better decisions. But I see that they are currently moving towards that direction so it's on the good path.

Flutter integration is left behind and takes a really long time to get released. 

Ex: Fixing Install bug on Flutter took approx. 1 year to be solved which was skewing all the stats. Paywall builder isn't yet avaialble on Flutter, been 1-2 months but still ETA is being pushed into the future... Let's hope!

Stripe Integration can be improved, I think they are also working on that.

**What problems is Adapty.io solving and how is that benefiting you?**

Subscription management, LTV visualisation helping us with us monetize our app to the fullest so that we can reach and help more people profitably.

  ### 2. An exceptional team and an outstanding tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Olcay I. | Founder, Health, Wellness and Fitness, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 13, 2024

**What do you like best about Adapty.io?**

The dashboard is excellent—its features streamline many tasks and greatly support the growth of my application. Additionally, the team provides fantastic customer support, working efficiently and professionally.

**What do you dislike about Adapty.io?**

For applications with MRR below a certain amount, the price of the Professional plan may be slightly lower.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty.io simplifies in-app subscription management and revenue optimization, allowing quick setup, real-time tracking, and easy A/B testing for paywalls. This saves time, boosts revenue, and helps me focus on growing my app and improving user satisfaction.

  ### 3. The best tool to manage in-app purchases

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eduardo M. | CTO, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 11, 2023

**What do you like best about Adapty.io?**

Practicality. It's really easy to make it work properly.

**What do you dislike about Adapty.io?**

I'm missing more filters and report export

**What problems is Adapty.io solving and how is that benefiting you?**

It's making subscription management easier, so it's helping to save development time

  ### 4. Best Tool for Subscription management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yiğit . | Marketing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 25, 2024

**What do you like best about Adapty.io?**

Adapty has been an invaluable tool for our business, especially with its cohort analysis and LTV predictions. We closely monitor our daily sales, and Adapty’s integration features have significantly streamlined our processes, making our work much easier. It’s been a fantastic addition to our tech stack, providing insights and helping us optimize our strategies efficiently.

**What do you dislike about Adapty.io?**

Cohort analysis could be more accurate. That said, it’s understandable as it’s a newer feature. Overall, it’s still a valuable tool for tracking sales and LTV predictions.

**What problems is Adapty.io solving and how is that benefiting you?**

We closely monitor our daily sales, and Adapty’s integration features have significantly streamlined our processes, making our work much easier.

  ### 5. Excellent service for all subscription management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eilon K. | iOS Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 29, 2024

**What do you like best about Adapty.io?**

I use Adapty to manage in app purchases an subscriptions for all of my apps. It's incredibly easy to use, from the iOS SDK to the dashboards and paywall management.

**What do you dislike about Adapty.io?**

I would've wished more features were included in the free tier which is MRR based, even if the threshold of MRR was lowered.

**What problems is Adapty.io solving and how is that benefiting you?**

A simplified API for in app purchases (instead of native StoreKit), receipt validation and remote config

  ### 6. Integration is super easy, and the dashboard is very user friendly.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Leo N. | UA Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 23, 2024

**What do you like best about Adapty.io?**

User friendly dashboard, even for a non-tech person can easily setup their own demanded A/B testing on pricing and paywall design on themselves without tech person to participate.

**What do you dislike about Adapty.io?**

Still do not have project isolated charts when you have mutiple projects.

**What problems is Adapty.io solving and how is that benefiting you?**

Back to the time we have to deal with all the StoreKit errors on ourselves, now they are all handled by Adapty, in the meantime, we don't have to update the app to do the A/B testing any more, now it is just the matter of do we have more ideas.

  ### 7. Great Service with a Focus on Users

**Rating:** 5.0/5.0 stars

**Reviewed by:** snowmann B. | Content Writer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 18, 2024

**What do you like best about Adapty.io?**

I've been using Adapty for a long time, and all my experiences have been nothing but positive. The platform is convenient, intuitive, and highly functional. Any issues are resolved promptly – the support team is always available and helps to sort out any concerns. I really appreciate that the company is always accommodating and committed to delivering results. Highly recommend!

**What do you dislike about Adapty.io?**

I haven't noticed any drawbacks, I'm completely satisfied!

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty simplifies subscription management in apps by automating work with the App Store and Google Play. The platform helps increase revenue through A/B testing of offers, metrics monitoring, and offer personalization.

  ### 8. Seamless In-App Subscription Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anastazja S. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 22, 2024

**What do you like best about Adapty.io?**

Adapty.io offers intuitive tools for managing in-app subscriptions, making it easy to optimize pricing strategies and track user engagement. It's a perfect fit for an app like essa.app, where subscription management is crucial

**What do you dislike about Adapty.io?**

Occasionally, the dashboard can be slow to load, but overall, it's a solid platform that meets the needs of essa.app perfectly

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty.io is solving the challenge of efficiently managing in-app subscriptions and pricing strategies. For essa.app, it simplifies the entire subscription process, from implementing dynamic pricing to analyzing user behavior. This benefits us by increasing conversion rates, improving user retention, and providing valuable insights that help us make data-driven decisions to optimize our revenue streams.

  ### 9. I like it better than anything else on the market right now

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ilya K. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 05, 2024

**What do you like best about Adapty.io?**

It's a user-friendly service, lots of detailed analytics, everything integrates very easily. The data can be trusted. All colleagues in the utility market are increasingly moving to Adapty

**What do you dislike about Adapty.io?**

The price could have been a little less for the simplest plan.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty gives all the necessary statistics on metrics and all the breakdowns. It is very good that Adapty separately shows only organic traffic, i.e. real users.

  ### 10. Good Subscription analytic tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** imran f. | Director Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 11, 2024

**What do you like best about Adapty.io?**

Offers detailed analytics and insights into subscription revenue and user behavior. It provides tools for user segmentation, subscription event tracking, and actionable metrics to understand user retention.
Supports multi-platform analytics and is great for app store integration

**What do you dislike about Adapty.io?**

Implementation takes time. It should be easy process

**What problems is Adapty.io solving and how is that benefiting you?**

Easily can run the AB test in different countries. Easily test the different Paywalls without update.

  ### 11. 4 years together

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dmitry S. | Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2024

**What do you like best about Adapty.io?**

Quick and reliable, Adapty helps us manage and track our apps’ subscriptions and analyze user monetization behavior. The service is easy to use and continually evolves to meet publishers' needs. The data segmentation and cohort features are my favorites. Customer support is also on a very high level.

**What do you dislike about Adapty.io?**

We are quite satisfied. I can’t recall any significant problems in the four years we’ve worked together.

**What problems is Adapty.io solving and how is that benefiting you?**

You don't need to organize subscription revenue management and analytics on your own.

  ### 12. Great product that just keeps getting better

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mike M. | Chief Product Officer, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 26, 2024

**What do you like best about Adapty.io?**

I've been using the product for over 2 years now and it's one of those products that just keeps getting better. Super easy to use and the UI is beautiful which makes using it just a pleasant experience. The AB testing tool is incredibly powerful and has helped me add double digit percentage points to our profit margins.

**What do you dislike about Adapty.io?**

Over a certain revenue threshold they take a percentage of MRR, but it's extremely small potatoes compared to Apple and Google.

**What problems is Adapty.io solving and how is that benefiting you?**

Gives me a clear window into my revenue for our app, let's me run AB tests on paywall designs and subscription prices, has an LTV analsysis tool that helps me think strategically about pricing. They also recently introduced a paywall builder in the product itself, so I can deploy new paywalls directly from within Adapty rather than needing to go to my developers, which saves me time and money, but also let's me test way more way faster. I am serious when I say it has helped me significantly increase our margins.

  ### 13. Great Features and Amazing Support Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Loic  N. | Customer Success, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 30, 2024

**What do you like best about Adapty.io?**

Adapty makes it easy to analyze your Revenue & cohort stats (ARPU, ARPPU, LTV, etc..). Their support team is directly in the Slack Channel with us, always quick on the reply and they bring solutions.

**What do you dislike about Adapty.io?**

I didn't encounter much stuff I dislike about Adapty for the moment. Great job team!

**What problems is Adapty.io solving and how is that benefiting you?**

Their visualization tools for revenue statistics are very helpful for us. They enables use to great A/B Test, great paywall management.

  ### 14. Easy to use subscription management platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bohdan P. | Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 30, 2024

**What do you like best about Adapty.io?**

I like its simplicity and clearness, it's always easy to navigate on the platform for me as a Product Manager. We enjoy running A/B tests through the platform. Also, we're waiting for a Remote Paywall Builder feature to use it. Additionally, the support of Adapty is responsive and it's always easy to chat directly with them via Slack.

**What do you dislike about Adapty.io?**

Unfortunately, there are sometimes problems with the analytics of the platform, we found discrepancies between our main analytics tool and Adapty. Sometimes, the A/B test functionality is quite small, so we have to run it on the platforms.

**What problems is Adapty.io solving and how is that benefiting you?**

Subscription management and analytics of the Mobile app

  ### 15. Awesome All-In-One Tool For IAPs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christian H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2024

**What do you like best about Adapty.io?**

I really appreciate the platform's ease of use, particularly in setting up paywalls with remote config, which offers great flexibility in implementing them within the app. A/B testing is also a breeze to set up, and the depth of data analysis for in-app purchases is impressive. Adapty is my go-to page when I sit at my office desk - I use it every day. The support is fast and helpful and as an indie developer I appreciate the support they gave me in discounting the PRO version. After testing a few other platforms, I'm truly satisfied with my decision to choose Adapty.

**What do you dislike about Adapty.io?**

I don't see any downsides for my purposes – I'm really satisfied!

**What problems is Adapty.io solving and how is that benefiting you?**

I was essentially seeking a platform that offers receipt validation, as well as the capability to set up and analyze A/B tests. After discovering all aspects of the platform, I also utilize it for analyzing and optimizing funnels and products.

  ### 16. Positive experience of use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Vasily L. | Project manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 30, 2024

**What do you like best about Adapty.io?**

The Adapty service was liked by our company, very much so. Why, you ask? 
Advantages:
- simple integration, convenient APIs, SDK - user-friendly
- easy management of payment flow, advertising campaigns, in general, subscriptions overall
- support is always in touch!
We strongly recommend

**What do you dislike about Adapty.io?**

Cons:
At first, the interface may seem a bit complicated

**What problems is Adapty.io solving and how is that benefiting you?**

Manage subscriptions

  ### 17. No more IAP headache

**Rating:** 5.0/5.0 stars

**Reviewed by:** Artem S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 28, 2024

**What do you like best about Adapty.io?**

Thanks to Adapty I was able to push my app into the stores faster than ever. Being a mobile developer I know what it costs to develop and support you in-house in-app purchases system. So when I decided to create and publish my own app I knew that I would never deal with it myself. Looking around I quickly found Adapty - and sighed out. It covered all the needs of my app business in terms of IAPs, including easy-to-install SDK, sales analytics for both platforms (iOS and Android) in combined charts and it even replaces a CRM for me. I really love the product as it allows me to focus on my product rather than setting up and maintaining payments infrastructure.

**What do you dislike about Adapty.io?**

Hard to find any downsides in Adapty. I have had no issues with it at all.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty provides a mobile SDK which handles all the IAPs stuff so I don't need to develop and support my own code. Also it has rich in features admin panel which gives a full picture on mobile sales, allows to run A/B tests, look into the user profiles, etc. It saves a lot of my time and I enjoy using it.

  ### 18. Very easy to use, intiuitve + great community

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nikita K. | Product, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 06, 2024

**What do you like best about Adapty.io?**

The analytics is very informative and most of it is very easy to comprehend. 
I'm just starting to use a paywall builder - but it already looks quite promising

**What do you dislike about Adapty.io?**

Some complex metrics may be difficult to read or analyze

**What problems is Adapty.io solving and how is that benefiting you?**

Alll data is in one place, way faster and better to use that Apple Store analytics

  ### 19. Great software for tracking app metrics

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2024

**What do you like best about Adapty.io?**

Quite intuitive software, very useful for tracking important application metrics. We haven’t used many of its features yet, but if you don’t have a development team or want to reduce costs, it offers great options, such as customizable paywalls.

**What do you dislike about Adapty.io?**

We had some problems with getting correct data on revenue, although after some time, the team has solved it and offered us a discount for services, which was very nice and client oriented.

**What problems is Adapty.io solving and how is that benefiting you?**

Revenue tracking, +control over subscriptions

  ### 20. Continuously improving service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alexey S. | Cool Apps Maker, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 14, 2024

**What do you like best about Adapty.io?**

Easy to integrate
Easy to use
Easy to get the data about your product from sales perspective

**What do you dislike about Adapty.io?**

No custom paywall placements to build funnels

**What problems is Adapty.io solving and how is that benefiting you?**

Fast start with in-app subscriptions and allow us to focus on our product and features not about technical implemenation of subscriptions for iOS/Android

  ### 21. Adapty Is The Best Subscriptions Platform Out There

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rhutik P. | Software Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2024

**What do you like best about Adapty.io?**

The best thing i like about Adapty is its dashboard, where we can see all my analytics and metrics which helps our team alot, adapty also makes it easier to use multiple payment method, recent introduction of stripe integration made it easier for us to integrate it on web app, now we can have analytics from android, ios and web right into one platform thats crazyy!

**What do you dislike about Adapty.io?**

I wish custom attributes supported most of the data types!

**What problems is Adapty.io solving and how is that benefiting you?**

adapty makes it easy to implement subscription on multiple platfroms - android, IOS, web. it has benefited us alot from analytics to synchronizing user subscription on multiple platform.
thanks to adapty for making everything easier!

  ### 22. Amazing Platform for App creators

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 25, 2024

**What do you like best about Adapty.io?**

The ability to track and launch split tests while having all sales stats in one place is fantastic.

**What do you dislike about Adapty.io?**

They frequently postpone their release dates whenever they promise a feature, making it challenging for us to plan effectively.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty.io solves key issues around managing in-app purchases, subscription tracking, and A/B testing for mobile apps. By streamlining these processes, it helps reduce the complexity of subscription analytics, allowing you to track and optimize revenue more effectively.

  ### 23. Plain, simple and easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mehmet B. | Co-founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 16, 2024

**What do you like best about Adapty.io?**

We use Adapty's analytics and paywall tool for our 2 applications. Its integration is simple and understandable. It has an easy-to-use interface for all departments.

**What do you dislike about Adapty.io?**

There could be more paywall options. Current paywall templates offer limited possibilities.

**What problems is Adapty.io solving and how is that benefiting you?**

It manages the paywall process of our mobile application.

  ### 24. Top-notch tool for quick tests and growth

**Rating:** 5.0/5.0 stars

**Reviewed by:** Renata A. | User acquisition manager, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 28, 2024

**What do you like best about Adapty.io?**

As a UA manager, I can’t stress enough how crucial it is to run tests quickly and have a continuous loop of hypothesis testing—and with Adapty, we do it really fast. App configurations for testing can be set up in minutes instead of waiting for a new sprint, which is de-light-ful

**What do you dislike about Adapty.io?**

From marketing perspective, there’s no such thing

**What problems is Adapty.io solving and how is that benefiting you?**

Launching tests, revenue growth

  ### 25. The best

**Rating:** 5.0/5.0 stars

**Reviewed by:** Puneet n. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 29, 2024

**What do you like best about Adapty.io?**

Adapty is the most advanced dashboard, gave great insigh to undertand unit economy as well as user  behavior.

**What do you dislike about Adapty.io?**

A little big complicated to update the card to pay them.

**What problems is Adapty.io solving and how is that benefiting you?**

Best Dashboard, user behavior, detailed statistics, reveneu calcuation and many other

  ### 26. Great solution for subscription management and paywall building & testing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrey S. | Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 16, 2024

**What do you like best about Adapty.io?**

We are using it for a year now. It just works with all the needed features. It's easy to setup and use. Fastest customer support. Integration with all the needed services (MMP, analytics etc.)

**What do you dislike about Adapty.io?**

Nothing really. Until now it does all that we want from it.

**What problems is Adapty.io solving and how is that benefiting you?**

Managment of subscriptions of our mobile app at Apple App Store and Google Play Store.

  ### 27. Really good customer support, fast growing platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2024

**What do you like best about Adapty.io?**

We had several requests throughout the years and always reached out to someone really quickly.

**What do you dislike about Adapty.io?**

We started with a basic setup without localization support, old paywalls and had some work to migrate to the current version.

**What problems is Adapty.io solving and how is that benefiting you?**

Subscription Management for iOS and Android app.

  ### 28. A/B testing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jurijs P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 19, 2024

**What do you like best about Adapty.io?**

We genuinely appreciate Adapty.io for its exceptional service, and what sets it apart for us is its outstanding performance in A/B testing. The platform's intuitive interface and robust functionality have significantly streamlined our testing processes, allowing us to make data-driven decisions with confidence. The ease of use and comprehensive analytics provided by Adapty.io have truly elevated our A/B testing experience, making it an invaluable tool in optimizing and enhancing our strategies.

**What do you dislike about Adapty.io?**

From time to time, we faced a couple of bugs that temporarily interrupted our experiment analysis for a few days. However, these issues were generally resolved swiftly, often within a single day, thanks to the prompt assistance from the professional support team

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty.io plays a crucial role in solving our A/B testing challenges. The platform streamlines the testing process, providing robust tools and analytics. This enables us to quickly iterate on different versions, make data-driven decisions, and optimize our app for better user engagement and conversion rates. Adapty.io's efficiency in A/B testing significantly contributes to our overall success in app development.

  ### 29. Streamlining Monetization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elizaveta S. | Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 01, 2024

**What do you like best about Adapty.io?**

Adapty.io is an impressive tool that offers robust A/B testing, detailed revenue and user behavior analysis, and an exceptionally user-friendly interface. The integration process is straightforward. Through the support chat I can always get help with my questions. Adapty.io's features, especially its analytics and experimentation capabilities, simplify app monetization and improve decision making for me as a product manager. Overall, it is a powerful tool that delivers great value.

**What do you dislike about Adapty.io?**

It's hard to find faults with Adapty.io, as it consistently delivers on expectations with its stable and comprehensive service. Occasional bugs are quickly resolved by an attentive support team. Expanding user search capabilities and adding templates for quickly viewing analytics for specific filters would have made it even better.

**What problems is Adapty.io solving and how is that benefiting you?**

The Adapty.io service makes it easy to manage signed screens, create new ones and run AB tests between them without calling programmers and without updating the application. Fast AB tests accelerate user experience optimization and multiple hypotheses can be run in parallel.

  ### 30. Powerful Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 09, 2024

**What do you like best about Adapty.io?**

Adapty stands out for its comprehensive and user-friendly approach to subscription management and analytics for mobile apps. As an app publisher, the most compelling aspect of Adapty.io is its seamless integration capabilities. It allows for easy incorporation into existing app frameworks, facilitating real-time tracking of subscription statuses, revenue, and user engagement metrics. The platform's analytics dashboard is a highlight, offering deep insights into user behavior and subscription patterns, enabling data-driven decisions to enhance app monetization strategies.

**What do you dislike about Adapty.io?**

Numbers do not always align accurately with what we see in iTunes Connect. It's close enough to use, and there are always going to be losses between different platforms, but sometimes they are bigger than I'd like and it's hard to figure out why.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty helps us see our daily subscriptions and LTV, it's our main go-to for quick insights to our revenue and what's happening in the app

  ### 31. Adapty is the best tool I have ever used.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emre K. | ASO Content Creator, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 02, 2024

**What do you like best about Adapty.io?**

I have been using Adapty for a while and I find that it helps my needs. The interface is very easy to use, making it easier to set up and manage my projects. Adapty allows me to optimize and understand my app's performance and revenue. The analytics Adapty provides allow me to consciously control my application. Overall, Adapty reduced my workload and provided reliable results. I would recommend it to anyone looking for a reliable vehicle in this area.

**What do you dislike about Adapty.io?**

There was nothing I didn't like about Adapty, I found it easy to use.

**What problems is Adapty.io solving and how is that benefiting you?**

Paywall allows me to a/b test payment screens.

  ### 32. Very intuitive and easy to implement

**Rating:** 5.0/5.0 stars

**Reviewed by:** Natalia H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2024

**What do you like best about Adapty.io?**

The dashboard is fantastic. You can get as much details on your metrics as you can think of, and the A/B testing tool is fantastic. It took our tech team only 2 days to integrate and test. We had a few questions and the customer service was very quick to respond and very helpful. I start my day checking our metrics.

**What do you dislike about Adapty.io?**

Number of installs in the dashboard seem a little off, a little higher than what Google and Apple show.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty allows us to go as granular on the metrics as we need and making changes based on these metrics to increase revenue.

  ### 33. Seamless integration and UX

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sertac . | Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 22, 2023

**What do you like best about Adapty.io?**

I am a product manager for mobile app company. So far, we have used many subscription management services, but we have experienced problems with both integration and UX(Crash, ANR, etc) in all of them. But Adapty integration was completed very easily and quickly thanks to its detailed documentation. Regarding UX, we have not experienced any crashes and have not observed any increase in ANR since the day we used it. Since Adapty runs very fast, it didnt cause any problems in application performance; on the contrary, our application performance was increased after the other services.

**What do you dislike about Adapty.io?**

We haventt had any negative experiences so far

**What problems is Adapty.io solving and how is that benefiting you?**

They have a very successful panel for subscription analysis and tracking. Every detail has been thought of. Their segmentation is very detailed and this way you can analyze users very well. I think it is very useful to have both remote config and paywall builder options when creating a paywall. Paywall opening speeds are very good and this directly affects subscription conversions.

  ### 34. Best value for money, strongly recommend

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 11, 2024

**What do you like best about Adapty.io?**

1) Compared to other alternatives on the market, they are more cost-efficient 
2) As of the time of writing, they offered more features that some of their bigger competitors. We really like their paywall builder and paywall customization opportunities
3) The team was very helpful during the onboarding, and, what's perhaps more important, after it as well. The sales process was also smooth - their sales person was tech-savy enough to have meaningful convesations with our CTO. Very impressive! (Mike, talking about you here)

**What do you dislike about Adapty.io?**

I can't think of anything serious. They don't support Braintree, but it's more of our unique case as most players prefer Stripe, Adyen etc anyway.

**What problems is Adapty.io solving and how is that benefiting you?**

1) Reliable subscription price A/B testing 
2) Paywall customizations and A/B testing 
3) Pricing management in general

  ### 35. Better free tiers than at Revenue Cat

**Rating:** 4.0/5.0 stars

**Reviewed by:** Denis Z. | Head of Product, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 16, 2024

**What do you like best about Adapty.io?**

Free tier for up to 10k MRR, hassle-free installation, paywalls customizations

**What do you dislike about Adapty.io?**

Paywall innitialization could be slow, new paywall builder isn't optimized yet

**What problems is Adapty.io solving and how is that benefiting you?**

- no-code paywall
- payment confirmations
- subscription analytics

  ### 36. Streamlining Monetization Experiments Made Effortless with Adapty

**Rating:** 5.0/5.0 stars

**Reviewed by:** Egor K. | Chief Product Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 24, 2023

**What do you like best about Adapty.io?**

Adapty, despite its complexity, has significantly streamlined our testing process. It's shifted our emphasis away from managing the operational aspects of experiments and towards developing crucial business assumptions.

Here are some key pros of the product:

- User-Friendly A/B Testing: Adapty simplifies A/B tests with easily understandable analytics, making data-driven decisions a breeze.

- Seamless Integrations: The one-click integrations, including Appsflyer and Amplitude in our case, have saved us time and effort while providing comprehensive insights.

- Responsive Support: Adapty's support team is both fast and proactive, ensuring that we get the assistance we need when we need it.

- Innovative Features: Adapty's experimental features for predicting metrics like LTV have kept us engaged and ahead of the curve in our optimization efforts.

**What do you dislike about Adapty.io?**

Over the past year, we've been using it, and for the most part, it has proven to be quite stable. Occasionally, we did encounter a few bugs that temporarily halted our experiment analysis for a couple of days, but these issues were typically resolved, often within a single day thanks to the professional support team.

**What problems is Adapty.io solving and how is that benefiting you?**

Conducting A/B tests across a range of products and evaluating their effectiveness during the testing phase, in conjunction with tools like Appsflyer and Amplitude, helps us fine-tune the optimal combination of marketing strategies, target audience, paywall design, product selection, and product configuration.

  ### 37. Revolutionizing App Monetization

**Rating:** 4.5/5.0 stars

**Reviewed by:** Deniz B. | Produksuyon menajeri, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 23, 2023

**What do you like best about Adapty.io?**

Our collaboration with Adapty has been a game-changer for our app monetization strategy. Adapty's suite of tools and services has not only optimized our revenue streams but has also provided valuable insights that have reshaped our approach to user engagement and retention.

**What do you dislike about Adapty.io?**

Adapty has not just met but exceeded our expectations. For businesses seeking a comprehensive and user-friendly solution to enhance app monetization, Adapty stands as a reliable and innovative partner. Our experience has been nothing short of exceptional, and we eagerly anticipate the continued growth and success that Adapty brings to our app monetization endeavors.

**What problems is Adapty.io solving and how is that benefiting you?**

The real-time analytics provided by Adapty proved very valuable. The detailed metrics offered deep insights into user behavior and preferences, empowering us to make data-driven decisions. The A/B testing functionality further refined our monetization strategies, allowing us to fine-tune our approach for maximum impact.

  ### 38. Probably the best option for subscription management and onboarding funnel optimisation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vlad A. | Co Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 29, 2024

**What do you like best about Adapty.io?**

The easines with which you can A/B test different onboarding and paywall versions. The good and fast customer support

**What do you dislike about Adapty.io?**

i can't think of anything that i dislike

**What problems is Adapty.io solving and how is that benefiting you?**

the two main problems are subscription management and onboarding funnel optimisation

  ### 39. Revenue management with Adapty.io

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ilkay O. | LEIA Senior Advisor, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 11, 2023

**What do you like best about Adapty.io?**

This tool makes it easy for implementing in app purchases. Instead of native we were able to use React which is good for our backend. We also like documents that they send with updates. Support team is answering our questions with details. Different methods for SDK make it easy to handle it.

**What do you dislike about Adapty.io?**

When we first begin some documents were complicated and took a bit time and support to handle because some of the implementations were difficult. Also not editing products in paywalls is far from good. Offer options could be better.

**What problems is Adapty.io solving and how is that benefiting you?**

We generate more revenue without any different tools with Adapty. Both platforms could be implemented on the same dashboard.  We also like the support of Adapty. Our marketing team is mostly using Facebook so integration option with Appsflyer was very convenient for us. Meta and Appsflyer integration is showing attributes in Adapty dashboard.

  ### 40. I love the product!!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Inseok s. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2024

**What do you like best about Adapty.io?**

User-friendly UI: Adapty’s user interface is very intuitive and cleanly designed. It’s structured in a way that makes it easy for users to find and manage the information they need, even for first-time users. The color scheme and icon usage are harmoniously done, providing a visually pleasing experience.

**What do you dislike about Adapty.io?**

At this point, there are no complaints or areas that need improvement. Overall, it provides a satisfying user experience.

**What problems is Adapty.io solving and how is that benefiting you?**

Management of Subscription

  ### 41. Great platform - super easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Les C. | Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 18, 2024

**What do you like best about Adapty.io?**

Great features and easy to use interface. Customer support has been great too.

**What do you dislike about Adapty.io?**

Can't think of any but perhaps the pricing could be better for smaller startups.

**What problems is Adapty.io solving and how is that benefiting you?**

Helping to manage subscription analytics

  ### 42. Team

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gor G. | Product Manager , Small-Business (50 or fewer emp.)

**Reviewed Date:** March 27, 2024

**What do you like best about Adapty.io?**

Using Adapty for about 3 years, of course, during this time some issues appeared but the team working on Adapty good they solved the issues. Solid team. Recommended! It makes easier and more effective product teamwork

**What do you dislike about Adapty.io?**

Some features missing
- Search user by name 
-  User refund status

Otherwise, it is pretty good and complete service.

**What problems is Adapty.io solving and how is that benefiting you?**

Easy to do A/B testing, check some new hypotheses, and app better wich each test.

  ### 43. We have been using amplitude for 6 months and love it!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Miles J. | Head of Global Operations, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2024

**What do you like best about Adapty.io?**

The ability to easily A/B test pricing structures in-app

**What do you dislike about Adapty.io?**

Very little, I dislike how much Apple charge for each IAP but love adapty!

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty is allowing us to AB test pricing structures in our app in different places and analyse them accurate and quickly!

  ### 44. User-friendly service for monitoring key indicators for app

**Rating:** 5.0/5.0 stars

**Reviewed by:** Artur S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 22, 2024

**What do you like best about Adapty.io?**

-- Inspiration team that loves what it creates for clients, great support
-- User-friendly interface
-- All we need to control a mobile app's subscription model effectiveness
-- Simple Implementation 
-- Use every day and we are happy

**What do you dislike about Adapty.io?**

We had some questions, and support gave us fast advice and provided a quick solution

**What problems is Adapty.io solving and how is that benefiting you?**

-- Monitoring key business metrics
-- Searching for new hypotheses for business growth
-- A/B tests for new paywalls

  ### 45. Adapty Tool for Subscription Management Is Great

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alper Y. | Gamification Lead - Global Account, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 14, 2023

**What do you like best about Adapty.io?**

Adapty's paywalls are easy to use and organize. Their SDK allows us to adjust our settings from our server's side and through API. Product team provide regular updates to their SDK which is nice. Updates are sent with documents by the support team. We could manage both our platforms with Adapty's dashboard.

**What do you dislike about Adapty.io?**

Codeless paywalls are not working for our A/B because of Paywalls 2.0 it would be nice to have it faster. We are waiting for paywall builder 2.0 and would like more options with that.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapt is an easy to use for organizing our paywall and streamline our process regarding revenue. Metrics handling became easier with this tool. So on one page we could see our charts and metrics which we like to use.We were using codeless paywall builder a lot but can't do it currently. We also ilke the platform management with the same screen.

  ### 46. Adapty's Tools is Great for Subscriptions

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vehbi Can K. | Senior CR / Complaint Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 09, 2023

**What do you like best about Adapty.io?**

We love the custom attribute handling for subscriptions. Our app has different customers in different countries, Adapty's dashboard could be used with custom attributes to group these customers. We use specific paywalls to show different offers to these groups and it is very easy. Charts could be filtered with attributes too!

**What do you dislike about Adapty.io?**

Google offers took some time to be implemented, we mostly work with iOS but wanted to have Google promotions and introductory offers. Dashboard has the promotions with the Billing Library v5 update so we could use them currently.

**What problems is Adapty.io solving and how is that benefiting you?**

When we were using platform stores we weren't getting custom groups for the customers which made marketing team's work hard. Adapty's SDK assisted us with custome attributes with user ID's now we combine those and have different campaigns almost every month which helped our revenue.

  ### 47. Easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Emre T. | Lead Software Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2024

**What do you like best about Adapty.io?**

it has easy to use integration and many charts inside

**What do you dislike about Adapty.io?**

Sometimes data being updated on the analytics in a long time and confuses

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty helping me to monetize my revenue

  ### 48. Adapty is a great tool for tracking full analytics of in-app subscriptions

**Rating:** 4.5/5.0 stars

**Reviewed by:** Oleg G. | Head of SEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2023

**What do you like best about Adapty.io?**

I need to analyze subscription and in-app purchases in mobile apps marketing and development. Adapty is a great tool for tracking full analytics of in-app purchases and subscriptions. Adapty has great immediate support in chat for easy implementation and integration with ASA, Facebook, and MMP. Right now Adapty is my main daily tool and dashboard.

**What do you dislike about Adapty.io?**

Please make more use cases and best practices for a higher chance of a success story

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty is a powerful in-app purchase and subscription analytics platform that provides mobile developers with the insights they need to optimize their app's monetization strategy. Without Adapty, it would be difficult to effectively analyze key metrics such as conversion rate, churn rate, and refund rate, which are essential for understanding how users are interacting with your app and where you can improve.

  ### 49. I love how helpful Adapty is

**Rating:** 5.0/5.0 stars

**Reviewed by:** Valentin L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 29, 2024

**What do you like best about Adapty.io?**

- Possibility to analyze all revenue-related events 
- Possibility to analyze user behavior of those who came from Apple Search Ads
- Possibility to run A/B tests even without pushing new app build to tho store 
- Roket support
- Nice UI

**What do you dislike about Adapty.io?**

- So far all good, and nothing could be mentioned

**What problems is Adapty.io solving and how is that benefiting you?**

We can easily monitor and manage all revenue-related operations

  ### 50. Essential tool with easy-to-understand statistics

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2023

**What do you like best about Adapty.io?**

This tool simplifies in-app purchases, and the support team provides helpful details. Adapty is my main tool for analyzing subscriptions and in-app purchases, offering smooth integration with ASA, Facebook, and MMP. The chat support is lightning-fast, making it my daily dashboard.

**What do you dislike about Adapty.io?**

Adapty has quite solid features, but a more user-friendly interface would be super-great. The current setup feels a bit overwhelming with options. Also, on mid-tier plans, there’s a snag.. limited team access. It hampers our ability to involve the team more in crafting and testing subscription models.

**What problems is Adapty.io solving and how is that benefiting you?**

Adapty.io made creating purchase screens in our mobile apps a breeze. It had this cool, user-friendly setup that let us design appealing screens that guided customers smoothly through subscriptions. We could tweak visuals for A/B tests and different user tastes, keeping things engaging and boosting conversions. Adapty nailed the whole purchase screen game, giving us the insights to keep refining for top-notch results. Kudos to the Team!


## Adapty.io Discussions
  - [What is Adapty.io used for?](https://www.g2.com/discussions/what-is-adapty-io-used-for) - 1 comment, 1 upvote

- [View Adapty.io pricing details and edition comparison](https://www.g2.com/products/adapty-io/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-03+12%3A04%3A40+-0500&secure%5Bsession_id%5D=fb426db8-78ea-4541-84d5-affa1058b7bd&secure%5Btoken%5D=4d9b74836c672612d346fd5ec4281bc7643bfdda9cac6782e886705ac55618dc&format=llm_user)
## Adapty.io Integrations
  - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews)
  - [AppsFlyer](https://www.g2.com/products/appsflyer/reviews)
  - [Asapty](https://www.g2.com/products/asapty/reviews)
  - [Google Ads](https://www.g2.com/products/google-ads/reviews)
  - [PostHog](https://www.g2.com/products/posthog/reviews)
  - [SplitMetrics Acquire](https://www.g2.com/products/splitmetrics-acquire/reviews)

## Adapty.io Features
**User Identification**
- Demographics
- User Segmentation
- Geolocation

**Billing and Payments**
- Payment Terms
- Personalized Billing
- Custom Pricing

**Data Management**
- Updating
- Data cleansing
- Integration

**Tracking & Reporting**
- Custom Event Tracking
- Real-Time Insights
- Attribution
- Dashboard
- User Path Tracking
- User Activity History

**Revenue Recognition**
- Usage Tracking
- Deferred Revenue
- Revenue Accrual

**Analysis**
- KPIs
- Dashboards
- Segmentation
- Revenue Optimization 

**Metrics**
- Engagement
- Exit Tracking
- Retention
- Return
- Conversions

**Revenue Optimization**
- At-Risk Customers
- Offer Optimization
- Customer Churn
- Revenue Forecasting

**Agentic AI - Subscription Analytics**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Decision Making

## Top Adapty.io Alternatives
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