# Top 10 OptifiNow Alternatives & Competitors

(2)3.5 out of 5

While OptifiNow is a leading solution in CRM Software, it's frequently compared with similar tools that offer different strengths. CRM Software is used by teams seeking user friendly, easily administered platforms with features like social collaboration features, ai text generation, and social network integration, according to G2 reviews. In most cases, users compare alternatives based on reliability and ease of use.   
 The best overall alternative to OptifiNow is [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews), rated ~4.4 stars on G2 from 14242+ reviewers. It is frequently praised for automation and automation features. Other well-known alternatives to OptifiNow are: 
- [Pipedrive](https://www.g2.com/products/pipedrive/reviews) – known for intuitive and simple (G2 star rating ~4.3)
- [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) – highly rated for helpful and lead management (G2 star rating ~4.4)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) – offers lead management and customization (G2 star rating ~4.4)
- [Thryv](https://www.g2.com/products/thryv/reviews) – best suited for teams that need automation and automation features (G2 star rating ~4.3)

 Browse top options below. Based on G2 review data, OptifiNow is most commonly used in industries like [CRM Software](https://www.g2.com/categories/crm), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation), [Paid Search Advertising Software](https://www.g2.com/categories/paid-search-advertising). Compare user ratings by vertical to find the best fit.

## Best Paid & Free Alternatives to OptifiNow

- ActiveCampaign
- Pipedrive
- HubSpot Sales Hub
- Agentforce Sales (formerly Salesforce Sales Cloud)
- Thryv
- Freshsales
- LocaliQ
- Constant Contact Advanced Automation

## Top 10 Alternatives to OptifiNow Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how OptifiNow stacks up to the competition, check reviews from current & previous users in industries like Consumer Goods, and find the best product for your business.

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")
](https://www.g2.com/products/activecampaign/reviews)

[
ActiveCampaign
](https://www.g2.com/products/activecampaign/reviews)

By [ActiveCampaign](https://www.g2.com/sellers/activecampaign)

[

4.4/5(14,779)

](https://www.g2.com/products/activecampaign/reviews#reviews)

Product Description

ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can create deeper automations than the competition, faster.

Categories in common with OptifiNow:

[
Marketing Automation
](/categories/marketing-automation)[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/11df00d92568ecc89d4d15e072df8cc6/pipedrive.png "Product Avatar Image")
](https://www.g2.com/products/pipedrive/reviews)

[
Pipedrive
](https://www.g2.com/products/pipedrive/reviews)

By [Pipedrive](https://www.g2.com/sellers/pipedrive)

[

4.3/5(3,105)

](https://www.g2.com/products/pipedrive/reviews#reviews)

Product Description

Pipedrive is a web-based sales CRM software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process so they can focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite their sales tasks in one workspace. And with AI-powered features that offer personalized tips, winning and renewing deals has never been easier.

Categories in common with OptifiNow:

[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/92f791c125019514c13f2138425a640b/hubspot-sales-hub.png "Product Avatar Image")
](https://www.g2.com/products/hubspot-sales-hub/reviews)

[
HubSpot Sales Hub
](https://www.g2.com/products/hubspot-sales-hub/reviews)

By [HubSpot](https://www.g2.com/sellers/hubspot)

[

4.4/5(13,906)

](https://www.g2.com/products/hubspot-sales-hub/reviews#reviews)

Product Description

Sales Hub is a modern sales software that helps teams build pipeline, accelerate deal velocity, and create stronger customer connections. Powered by HubSpot’s Smart CRM, it combines AI, automation, and insights in one easy-to-use platform, so reps can sell smarter and scale without added complexity.

Categories in common with OptifiNow:

[
CRM
](/categories/crm)

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/c7667c650c352acba4bfca38ee89457b/agentforce-sales-formerly-salesforce-sales-cloud.png "Product Avatar Image")
](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

[
Agentforce Sales (formerly Salesforce Sales Cloud)
](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)

By [Salesforce](https://www.g2.com/sellers/salesforce)

[

4.4/5(25,873)

](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews#reviews)

Product Description

Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud.

Categories in common with OptifiNow:

[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/eb84248db2d34acd1992a6644b5aa685/thryv.png "Product Avatar Image")
](https://www.g2.com/products/thryv/reviews)

[
Thryv
](https://www.g2.com/products/thryv/reviews)

By [Thryv](https://www.g2.com/sellers/thryv)

[

4.3/5(2,014)

](https://www.g2.com/products/thryv/reviews#reviews)

Product Description

Thryv’s AI-powered sales and marketing platform gives you the tools you need to market smarter, sell more, and grow your business faster. Built on a powerful growth framework, Thryv helps you get found online, capture and convert new leads, and turn happy customers into repeat business.

Categories in common with OptifiNow:

[
Marketing Automation
](/categories/marketing-automation)[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/813a05fd78e1f21d0a31de70aabccf5d/freshsales.png "Product Avatar Image")
](https://www.g2.com/products/freshsales/reviews)

[
Freshsales
](https://www.g2.com/products/freshsales/reviews)

By [Freshworks](https://www.g2.com/sellers/freshworks)

[

4.5/5(1,236)

](https://www.g2.com/products/freshsales/reviews#reviews)

Product Description

Freshsales is a sales CRM built to help you stop juggling between multiple tools. It’s ideal for small businesses and refreshing for enterprises.

Categories in common with OptifiNow:

[
Marketing Automation
](/categories/marketing-automation)[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/34d95110c874eede4f5985de8bd33997/localiq.png "Product Avatar Image")
](https://www.g2.com/products/localiq/reviews)

[
LocaliQ
](https://www.g2.com/products/localiq/reviews)

By [USA TODAY Co.](https://www.g2.com/sellers/usa-today-co)

[

4.5/5(1,087)

](https://www.g2.com/products/localiq/reviews#reviews)

Product Description

Guided Marketing Solution for Small Business Owners

Categories in common with OptifiNow:

[
Marketing Automation
](/categories/marketing-automation)[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/0156ccd5cdb4b4fefa4e1254d45ab7fc/constant-contact-advanced-automation.png "Product Avatar Image")
](https://www.g2.com/products/constant-contact-advanced-automation/reviews)

[
Constant Contact Advanced Automation
](https://www.g2.com/products/constant-contact-advanced-automation/reviews)

By [Constant Contact](https://www.g2.com/sellers/constant-contact-5aaee82b-8325-4eeb-b7b7-15fada778076)

[

4.4/5(960)

](https://www.g2.com/products/constant-contact-advanced-automation/reviews#reviews)

Product Description

Constant Contact Advanced Automation is a unified sales and marketing platform designed to help businesses get more leads, close faster, and deliver results.

Categories in common with OptifiNow:

[
Marketing Automation
](/categories/marketing-automation)[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/521cbbc99e7e88d039495bdf7192d1a7/engagebay.png "Product Avatar Image")
](https://www.g2.com/products/engagebay/reviews)

[
EngageBay
](https://www.g2.com/products/engagebay/reviews)

By [EngageBay Inc](https://www.g2.com/sellers/engagebay-inc)

[

4.6/5(711)

](https://www.g2.com/products/engagebay/reviews#reviews)

Product Description

Simple All-in-One Marketing Software. With awesome software tools backed by a dedicated support team to make every part of your marketing more effective.

Categories in common with OptifiNow:

[
Marketing Automation
](/categories/marketing-automation)[
CRM
](/categories/crm)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/d905f0162fb0e2f776fba47437283c20/highlevel.png "Product Avatar Image")
](https://www.g2.com/products/highlevel/reviews)

[
HighLevel
](https://www.g2.com/products/highlevel/reviews)

By [HighLevel](https://www.g2.com/sellers/highlevel)

[

4.6/5(651)

](https://www.g2.com/products/highlevel/reviews#reviews)

Product Description

The fastest growing white-label marketing platform for digital agencies. CRM, Email, 2-way SMS, Funnel Builder, and more! Start with a 14 day free trial!

Categories in common with OptifiNow:

[
Marketing Automation
](/categories/marketing-automation)[
CRM
](/categories/crm)

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