--- title: ActiveCampaign Reviews meta\_title: 'ActiveCampaign Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 14779 reviews by the users' company size, role or industry to find out how ActiveCampaign works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 14779 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

### ActiveCampaign Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find ActiveCampaign's interface **easy to use** , enhancing communication and engagement with its versatile features. [(848 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1400378&qs=pros-and-cons#reviews)

Users value the **powerful automation features** of ActiveCampaign, enhancing engagement and streamlining marketing efforts effectively. [(787 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1406570&qs=pros-and-cons#reviews)

Users appreciate the **automation features** of ActiveCampaign, which streamline marketing activities and enhance customer engagement. [(654 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1405892&qs=pros-and-cons#reviews)

Users love the **powerful automation capabilities** of ActiveCampaign, enhancing customer engagement effortlessly and efficiently. [(621 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1403674&qs=pros-and-cons#reviews)

Users appreciate the **user-friendly automation and integration features** of ActiveCampaign, enhancing customer engagement and targeting. [(574 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1400029&qs=pros-and-cons#reviews)

Users face a **learning curve** with ActiveCampaign, needing extra support to master its powerful features efficiently. [(419 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1404587&qs=pros-and-cons#reviews)

Users find ActiveCampaign **expensive** , especially for startups, making it challenging for some customers to justify the cost. [(403 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1398887&qs=pros-and-cons#reviews)

Users find the **missing features** in ActiveCampaign limit their automation testing and client information collection capabilities. [(388 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1407678&qs=pros-and-cons#reviews)

Users find the **limited features** of ActiveCampaign frustrating, desiring more customization and easier access to key metrics. [(294 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1406054&qs=pros-and-cons#reviews)

Users find the ActiveCampaign platform **not intuitive** , making learning and setup time-consuming and challenging to navigate. [(280 mentions)](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1407369&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of ActiveCampaign

##### 1. Ease of Use

Users find ActiveCampaign's interface **easy to use** , enhancing communication and engagement with its versatile features.
[
See 848 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1400378&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Omezine T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Omezine T.")
OT

Omezine T.

Small-Business (50 or fewer emp.)

5.0/5

"User-Friendly Interface, Powerful Features, and Excellent Support"

What do you like about ActiveCampaign?

The interface is user-friendly, and I appreciate both the support provided and the easy access to information. Also the integration with other CRMs is

 ![Julie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie G.")
JG

Julie G.

Small-Business (50 or fewer emp.)

3.5/5

"Thankful to AC in My Holistic Nutrition Business"

What do you like about ActiveCampaign?

I've been using ActiveCampaign for my nutritional consulting business for 5 years now, and it's played a critical role in my ability to turn prospects

##### 2. Automation

Users value the **powerful automation features** of ActiveCampaign, enhancing engagement and streamlining marketing efforts effectively.
[
See 787 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1406570&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Julie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie G.")
JG

Julie G.

Small-Business (50 or fewer emp.)

3.5/5

"Thankful to AC in My Holistic Nutrition Business"

What do you like about ActiveCampaign?

I've been using ActiveCampaign for my nutritional consulting business for 5 years now, and it's played a critical role in my ability to turn prospects

 ![Joe S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joe S.")
JS

Joe S.

Small-Business (50 or fewer emp.)

5.0/5

"Great All-in-one Platform"

What do you like about ActiveCampaign?

Active Campaign's automations and templates make it easy to keep in touch with my customers, sharing helpful information and offers with them. I like

##### 3. Automation Features

Users appreciate the **automation features** of ActiveCampaign, which streamline marketing activities and enhance customer engagement.
[
See 654 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1405892&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Julie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie G.")
JG

Julie G.

Small-Business (50 or fewer emp.)

3.5/5

"Thankful to AC in My Holistic Nutrition Business"

What do you like about ActiveCampaign?

I've been using ActiveCampaign for my nutritional consulting business for 5 years now, and it's played a critical role in my ability to turn prospects

 ![Joe S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joe S.")
JS

Joe S.

Small-Business (50 or fewer emp.)

5.0/5

"Great All-in-one Platform"

What do you like about ActiveCampaign?

Active Campaign's automations and templates make it easy to keep in touch with my customers, sharing helpful information and offers with them. I like

##### 4. Automations

Users love the **powerful automation capabilities** of ActiveCampaign, enhancing customer engagement effortlessly and efficiently.
[
See 621 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1403674&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Julie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie G.")
JG

Julie G.

Small-Business (50 or fewer emp.)

3.5/5

"Thankful to AC in My Holistic Nutrition Business"

What do you like about ActiveCampaign?

I've been using ActiveCampaign for my nutritional consulting business for 5 years now, and it's played a critical role in my ability to turn prospects

 ![Joe S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joe S.")
JS

Joe S.

Small-Business (50 or fewer emp.)

5.0/5

"Great All-in-one Platform"

What do you like about ActiveCampaign?

Active Campaign's automations and templates make it easy to keep in touch with my customers, sharing helpful information and offers with them. I like

##### 5. Features

Users appreciate the **user-friendly automation and integration features** of ActiveCampaign, enhancing customer engagement and targeting.
[
See 574 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1400029&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Julie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie G.")
JG

Julie G.

Small-Business (50 or fewer emp.)

3.5/5

"Thankful to AC in My Holistic Nutrition Business"

What do you like about ActiveCampaign?

I've been using ActiveCampaign for my nutritional consulting business for 5 years now, and it's played a critical role in my ability to turn prospects

 ![Joe S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joe S.")
JS

Joe S.

Small-Business (50 or fewer emp.)

5.0/5

"Great All-in-one Platform"

What do you like about ActiveCampaign?

Active Campaign's automations and templates make it easy to keep in touch with my customers, sharing helpful information and offers with them. I like

### 5 Cons or Disadvantages of ActiveCampaign

##### 1. Learning Curve

Users face a **learning curve** with ActiveCampaign, needing extra support to master its powerful features efficiently.
[
See 419 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1404587&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Daniella S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniella S.")
DS

Daniella S.

Small-Business (50 or fewer emp.)

4.0/5

"A Solid Affordable CRM for Small Business"

What do you dislike about ActiveCampaign?

The set up isn't difficult overall but not a great amount of resources to explain some of the functionalities such as pulling contact information into

 ![John H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "John H.")
JH

John H.

Small-Business (50 or fewer emp.)

5.0/5

"Intuitive Time-Saver That Boosts Team Productivity"

What do you dislike about ActiveCampaign?

That I don't have enough time to learn everything it can do.

##### 2. Expensive

Users find ActiveCampaign **expensive** , especially for startups, making it challenging for some customers to justify the cost.
[
See 403 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1398887&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Julie G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julie G.")
JG

Julie G.

Small-Business (50 or fewer emp.)

3.5/5

"Thankful to AC in My Holistic Nutrition Business"

What do you dislike about ActiveCampaign?

I only use the more basic features of AC and have a small list, so I find the price point a bit high for my needs and extent of usage of the platform.

 ![Joe S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joe S.")
JS

Joe S.

Small-Business (50 or fewer emp.)

5.0/5

"Great All-in-one Platform"

What do you dislike about ActiveCampaign?

Active Campaign costs more than some competitors, however, I feel that their features are worth it.

##### 3. Missing Features

Users find the **missing features** in ActiveCampaign limit their automation testing and client information collection capabilities.
[
See 388 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1407678&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Omezine T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Omezine T.")
OT

Omezine T.

Small-Business (50 or fewer emp.)

5.0/5

"User-Friendly Interface, Powerful Features, and Excellent Support"

What do you dislike about ActiveCampaign?

I don't have any issues with the current options and functionalities, but I would suggest adding an option to create a form that cannot be tracked. Fo

 ![Jillian V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jillian V.")
JV

Jillian V.

Small-Business (50 or fewer emp.)

5.0/5

"Streamlined, Strategic, and Simple"

What do you dislike about ActiveCampaign?

One downside that I have experienced is not being able to edit a newsletter after it has been sent. However, I don't know many software programs that

##### 4. Limited Features

Users find the **limited features** of ActiveCampaign frustrating, desiring more customization and easier access to key metrics.
[
See 294 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1406054&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Omezine T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Omezine T.")
OT

Omezine T.

Small-Business (50 or fewer emp.)

5.0/5

"User-Friendly Interface, Powerful Features, and Excellent Support"

What do you dislike about ActiveCampaign?

I don't have any issues with the current options and functionalities, but I would suggest adding an option to create a form that cannot be tracked. Fo

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Great marketing-tool"

What do you dislike about ActiveCampaign?

The email builder is great, but I experienced some small limitations regarding layout. Because it is so extensive, it’s sometimes difficult to find wh

##### 5. Not Intuitive

Users find the ActiveCampaign platform **not intuitive** , making learning and setup time-consuming and challenging to navigate.
[
See 280 mentions
](https://www.g2.com/products/activecampaign/reviews?filters%5Bsentiment_snippet%5D=1407369&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

4.0/5

"Great marketing-tool"

What do you dislike about ActiveCampaign?

The email builder is great, but I experienced some small limitations regarding layout. Because it is so extensive, it’s sometimes difficult to find wh

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Enterprise (\> 1000 emp.)

4.0/5

"All-in-One Automation, CRM, and Email Marketing That Streamlines Customer Journeys"

What do you dislike about ActiveCampaign?

One challenge is that some features come with a bit of a learning curve, especially the first time you’re setting up more advanced automations or segm

 ![Daniella S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniella S.")
DS

Daniella S.

VP Marketing

Small-Business (50 or fewer emp.)

1/31/2026

"A Solid Affordable CRM for Small Business"

4/5

What do you like best about ActiveCampaign?

Has all the features of a CRM with Email marketing included Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

The set up isn't difficult overall but not a great amount of resources to explain some of the functionalities such as pulling contact information into email campaigns, proper execution of tags, etc. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

Ability to automate emails and stay relevant to new and existing customers Review collected by and hosted on G2.com.

Show More

7/30/2026
Current UserValidated ReviewerSource: Organic

 ![Daniel G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Daniel G.")
DG

Daniel G.

Engineer Intern

Mid-Market (51-1000 emp.)

4/30/2026

"Intuitive and Effective Email Automation, But Pricey for Latam"

4.5/5

What do you like best about ActiveCampaign?

I create email workflows to connect to prospects and keep relationships. I like that ActiveCampaign is easy and very intuitive to use. The visual layout of the workflow is particularly helpful; it’s easier to think when I can graphically see the steps of a process instead of just having written lines of instructions. Also, the initial setup was very easy. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

The pricing is very expensive for an operation running in Latam due to the exchange rates. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

I use ActiveCampaign for creating email workflows to connect with prospects. It automates follow-ups, validates actions, and monitors results, making relationship maintenance efficient. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Alex O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex O.")
AO

Alex O.

National Marketing Manager

Renewables & Environment

Mid-Market (51-1000 emp.)

7/19/2026

"Excellent Value Marketing Automation with Strong CRM and AI Features"

5/5

What do you like best about ActiveCampaign?

Value for money marketing automation, and even some good CRM and AI features as well. Great value option compared to Hubspot Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

The email tracking has to be routed through activecampaign, which for me is a major no-no because we dont want our clients receiving messaging from another sender domain Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

high deliverability emails at scale or intelligently segmented, as appropriate Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Medical Devices](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Medical Devices")
AM

Verified User in Medical Devices

Small-Business (50 or fewer emp.)

7/27/2026

"Great for designing and automating email campaigns. But some weaknesses."

4.5/5

What do you like best about ActiveCampaign?

It really does make email marketing and list management relatively easy. Creating campaigns is simple and the design tools are pretty good. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

1. Expensive. 2. The data management tools are not strong. I often have to export to Excel, do data manipulation there, and then import. And sometimes even that is not possible. 3. It's really hard to assess results since they mix in "private opens" (which they don't know if true or not) with genuine opens, and then base all the percentage calculations on that. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

There AI helper is getting better. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Brittany P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brittany P.")
BP

Brittany P.

Founder/Owner

Small-Business (50 or fewer emp.)

7/16/2026

"Customizable, Easy-to-Use Platform That Saves Time with AI"

5/5

What do you like best about ActiveCampaign?

I enjoy the customization that is offered, the themes and branding available, the ease of use, and am working more with the AI to save me time Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

It is a bit difficult to figure out at first but once you get used to it, it’s easy Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

It helps me reach my audience and stay in touch with my clients Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Sara G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sara G.")
SG

Sara G.

Marketing Manager

Small-Business (50 or fewer emp.)

6/17/2024

"Simple use at affordable price"

4.5/5

What do you like best about ActiveCampaign?

The report for each campaign is quite complete and easy to understand. I can also send dedicated emails to different target groups, and I feel that my database is safe. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

I don’t like that, with my subscription, I can’t have more control over the database or access more detailed reports. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

My emails don’t end up in the spam folder. Review collected by and hosted on G2.com.

Show More

7/16/2026
Current UserValidated ReviewerSource: Organic

 ![Juan Diego P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Juan Diego P.")
JP

Juan Diego P.

Consultor de Marketing

Small-Business (50 or fewer emp.)

7/9/2026

"Complete automation and useful landing pages, but high price and few improvements"

3.5/5

What do you like best about ActiveCampaign?

The automation part, which is very comprehensive, and the ability to create landing pages. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

It has a price that is too high for some features. On the other hand, the landing pages section has not introduced any improvements in years. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

I mainly use it to create lead generation campaigns, both for myself and for my clients. I use it because it is an easy resource. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: OrganicAI Translated

 ![Tracy C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tracy C.")
TC

Tracy C.

Marketing Specialist

Mid-Market (51-1000 emp.)

8/4/2026

"Fast, Human Customer Support You Can Rely On"

4/5

What do you like best about ActiveCampaign?

The customer support is pretty good. You don't have to wait long to reach a human. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

I think they take too long to add new features. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

It allows us to communicate with our leads and customers easily and helps us keep track of where everyone is in our processes. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Anup G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anup G.")
AG

Anup G.

Enterprise (\> 1000 emp.)

3/28/2026

"Powerful Personalization with a Learning Curve"

4.5/5

What do you like best about ActiveCampaign?

I use ActiveCampaign as the hub for communicating with my audience. What I like most is how it makes complex marketing automation feel personal and approachable. It allows me to create tailored experiences, making my communication feel like a natural conversation. It helps me stay organized by managing follow-ups and interactions, reducing my manual workload. I love the balance between efficiency and authenticity—it helps me stay consistent and organized while maintaining a personal touch. The integration with tools like Shopify and Zapier enhances its utility by connecting it with my existing systems, keeping everything smooth, efficient, and personalized. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

There are moments where ActiveCampaign can feel a bit overwhelming, especially when I'm trying to build or troubleshoot more complex automations. The flexibility is powerful, but it also means there's a learning curve, and sometimes I find myself second-guessing whether I set something up the 'right' way or digging around to find where a small issue is coming from. The interface, while generally solid, can occasionally feel a little cluttered when I'm juggling multiple campaigns or workflows, and I wish certain features were a bit more streamlined or intuitive. I would love more clarity in reporting, like having insights that are easier to interpret at a glance without needing to piece things together myself. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

I use ActiveCampaign as my central hub for communication, creating personalized experiences, staying organized, and maintaining a human touch at scale. It balances efficiency and authenticity by automating interactions based on user activity, but the complexity can be overwhelming, and reporting clarity could be improved. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Gabrielle S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gabrielle S.")
GS

Gabrielle S.

Freelance Graphic Designer

Small-Business (50 or fewer emp.)

4/27/2026

"Endless Automation Options That Keep Getting Better"

4.5/5

What do you like best about ActiveCampaign?

My current favorite thing is the endless options for creating automations. Our company has dived deeper into automations as of late, and I am really enjoying it. Review collected by and hosted on G2.com.

What do you dislike about ActiveCampaign?

The analytics are really tricky. There aren't any options to filter multiple forms or save filters. At least as easily as I have found. If the AI was improved a little, I could see this taking it over. Review collected by and hosted on G2.com.

What problems is ActiveCampaign solving and how is that benefiting you?

ActiveCampaign is our CRM for all new and existing customers. It also holds all of our marketing campaigns. We switched from ConstantContact because of the price and have never looked back. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

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##### Categories on G2

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