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ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. Its Saas platform enables businesses to create optimized customer experiences by automating many behind the scenes processes and communicating with their customers across channels with personalized, intelligence-driven messages.

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ActiveCampaign Details Provided by: Jason V.

ActiveCampaign Details Provided by: Jason VandeBoom

Founder & CEO of ActiveCampaign
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Chinese, Danish, Dutch, English, Finnish, French, German, Indonesian, Italian, Polish, Portuguese, Spanish, Turkish, Vietnamese

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About ActiveCampaign

With ActiveCampaign, you’ll be able to create powerful automated marketing and sales processes. These intelligent processes “listen” and “learn” about the needs and interests of individual contacts. Then you can send more relevant, personalized messages at the moment they’ll have the most impact. You’ll have more customers, happier customers, and more loyal customers.


Our automation workflow builder is praised by G2Crowd users as the perfect balance of power and ease-of-use. With our drag-and-drop builder, you can easily create sophisticated follow up sequences that treat your contacts differently on the basis of who they are and what they’re interested in. This “intelligence-driven” follow up has proven to be more effective, and will keep your customer engagement high because you’re sending the most relevant, personalized messaging possible.


With an intuitive sales automation CRM tightly integrated with your marketing automation, you’ll be able to seamlessly transition leads back and forth between your marketing and sales processes without losing any data or missing a beat. Having your sales CRM and marketing automation under the same roof means that your sales process can benefit from the same automation features marketers use to send perfectly-timed messages.


We’ve been perfecting our email marketing solution since 2003. Today it is one of the most mature and fully-developed email marketing services on the market. Our professionally designed templates are fully mobile responsive and we offer time-saving tools like content blocks you can save and reuse across campaigns, message variables that allow you to update content once across all your campaigns, and conditional content, which allows you to change the content of an email based on who a contact is and what they’ve done.


With ActiveCampaign, you’ll be able to deliver the perfect message at the perfect time because you’ll collect more insight about the customer at each stage of the buying process. With Attribution, you’ll know the source of a visitor and what marketing and advertising they’ve interacted with. With Goals, you’ll be able to define important events and then pivot in response to conversions. With Site Messaging, SMS, and email marketing, you’ll be able to reach your contacts exactly where they are — whether they’re out and about on their mobile, browsing your website, or going through their inbox.

We offer a free, no-credit-card-needed, 14-day trial so you can experience ActiveCampaign first hand.

How do you position yourself against your competitors?

ActiveCampaign provides enterprise-grade features at a competitive price point (our monthly plans start at $9).

Our customers often describe our platform as “intuitive, easy-to-use, and powerful” in contrast to other platforms that can feel bloated or overly complicated.

We’ve made it easy for anyone to leverage behavioral data to create marketing that “responds” and adapts to contacts as they interact with marketing assets.

Our development is guided by customer feedback. We constantly implement features that are requested by our community. We have an aggressive development schedule to keep pace with rapid changes in digital marketing.

We pride ourselves on our thorough and responsive distributed support team and are careful to hire personnel as needed to keep pace with growth.

We have a highly integrated platform. We believe open communication between apps is the best way to extend functionality. We currently integrate with over 150 apps.

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