--- title: CDP Agent Reviews meta\_title: 'CDP Agent Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 45 reviews by the users' company size, role or industry to find out how CDP Agent works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 45 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # CDP Agent Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by CDP Agent but has limited features. Are you part of the CDP Agent team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! ActionIQ by Uniphore is a new kind of customer data platform for enterprise brands, giving marketers easy and secure ways to activate data anywhere in the customer experience. ActionIQ’s unique composable architecture means data can stay securely where it lives, and marketing teams only use the tools they need. ActionIQ recently joined Uniphore to bring native AI capabilities to the CDP — bridging the gap between data, AI and CX. ActionIQ helps dozens of G2K companies across financial services, media, retail, B2B-Tech, and Travel Hospitality to help grow customer acquisition and retention. * * * Seller [Uniphore](https://www.g2.com/sellers/uniphore) Discussions [CDP Agent Community](https://www.g2.com/products/cdp-agent/discuss) Languages Supported English Solution Type Best-of-Breed Overview by Ariane Sedghi Show More ## Top-Rated Alternatives [ ![Twilio Segment](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Twilio Segment") Twilio Segment 4.5/5(567) ](https://www.g2.com/products/twilio-segment/reviews) [ ![Treasure Data Customer Data Platform](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Treasure Data Customer Data Platform") Treasure Data Customer Data Platform 4.5/5(165) ](https://www.g2.com/products/treasure-data-customer-data-platform/reviews) [ ![Bloomreach](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bloomreach") Bloomreach 4.6/5(775) ](https://www.g2.com/products/bloomreach-bloomreach/reviews) [ View All Alternatives ](https://www.g2.com/products/cdp-agent/competitors/alternatives) ## User Insights Average based on 45 real user reviews. [Log in to unlock pricing and user insights](/login) ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment") UE Verified User in Entertainment Enterprise (\> 1000 emp.) 9/21/2021 "AIQ has been great for building segments" 4.5/5 What do you like best about CDP Agent? I love the copy segment feature. I wish that you could program the daily exports easier. Review collected by and hosted on G2.com. What do you dislike about CDP Agent? I wish that you could program the daily exports easier. Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? AIQ has enabled the marketing team to build their own segments and parse out the audience without engaging analtyics. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production") UM Verified User in Media Production Enterprise (\> 1000 emp.) 9/21/2021 "Decent but not industry leader" 3/5 What do you like best about CDP Agent? Ability to target our userbase on Facebook Review collected by and hosted on G2.com. What do you dislike about CDP Agent? Poor performance on targeting. No way to track view through performance Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? Targeting subscribers based on Membership KPIs. We were able to target our dormant users and see a lift in their engagemen levels. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") UR Verified User in Retail Mid-Market (51-1000 emp.) 4/21/2021 "Great Omni-Channel Tool" 3.5/5 What do you like best about CDP Agent? The audience builder is user-friendly and is great for making the simplest to more intricate lists. Easy to start new or work off of what you already have buil, and it doesn't take nearly as long as some other platforms to get audience counts. Journey builder is also pretty straightforward in terms of usability. The ability to create omni-channel journies is incredibly easy and powerful. The team, at least in our experience, is timely and helpful with any issues and projects that come down the line. Review collected by and hosted on G2.com. What do you dislike about CDP Agent? Some limitations in automation/workflows/journey building - data can't enter the system in realtime so the kinds of automation you want to action out of AIQ are limited and all journeys have to deploy at the same time of day. Once a journey is live, it has to be copied and be made new each time you wish to make a change. Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? Omni-channel marketing and targeting is easy with this platform as it serves well as a central source of truth. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Music](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Music") IM Verified User in Music Enterprise (\> 1000 emp.) 9/21/2021 "AIQ is a great tool for audience curation!" 4.5/5 What do you like best about CDP Agent? Easy to create audiences and track their size. Review collected by and hosted on G2.com. What do you dislike about CDP Agent? Sometimes it can be a timely process for an audience to finish genertating. Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? We solved the issue of having to build custom audiences using manual SQL. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail") CR Verified User in Retail Mid-Market (51-1000 emp.) 9/21/2021 "AIQ is one of the best platform for audience insights reporting for the clients and flexible." 4.5/5 What do you like best about CDP Agent? The easiest and the fastest way to create audiences Review collected by and hosted on G2.com. What do you dislike about CDP Agent? Not yet, I liked almost all the features which are available in AIQ Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? Automation to create audiences and export the audience reports to client Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 9/21/2021 "The account team is really strong and the platform is fairly easy to use" 4/5 What do you like best about CDP Agent? The account team is really strong and the platform is fairly easy to use Review collected by and hosted on G2.com. What do you dislike about CDP Agent? It takes a very long time to get new integrations Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? It allows us to leverage first-party data across chanenels Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") CF Verified User in Financial Services Small-Business (50 or fewer emp.) 11/5/2021 "A valuable tool for integration" 2.5/5 What do you like best about CDP Agent? The ability it has to connect various tools into its platform. Review collected by and hosted on G2.com. What do you dislike about CDP Agent? It's not really user-friendly or intuitive. It definitely takes some getting some used to. Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? We connected our email service provider to it and created email lists with it. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production") UM Verified User in Media Production Enterprise (\> 1000 emp.) 7/20/2021 "New to Audience Building" 5/5 What do you like best about CDP Agent? I like that it is user-friendly for people like me, who are new to building audiences. Review collected by and hosted on G2.com. What do you dislike about CDP Agent? It can take a long time to run counts sometimes, especially around 3-4 PM when all of our journeys are running. Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? We can run multi-channel campaigns out of ActionIQ and use contact and response history for future touchpoints. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller MM Meghann M. Marketing Manager Small-Business (50 or fewer emp.) 2/2/2021 "Easy to use" 4/5 What do you like best about CDP Agent? It's simple and straightforward to build and export customer segments as a marketer. If I run into issues, the ActionIQ team is responsive and helpful. Review collected by and hosted on G2.com. What do you dislike about CDP Agent? Unfortunately, our internal systems aren't integrated well enough with each other right now to use the tool to its greatest potential. Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? We're working towards having a better understanding of our customers, what they purchase, and utilizing that data to provide them more relevant content. We've built and tested use cases, but are currently snagged with internal system limitations that don't allow us to see the full picture and utilize it fully. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Apparel & Fashion](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Apparel & Fashion") UA Verified User in Apparel & Fashion Mid-Market (51-1000 emp.) 12/11/2020 "Powerful and User-Friendly Platform with Great Service" 4.5/5 What do you like best about CDP Agent? ActionIQ excels in the area of marketing activation - giving users the power to identify and size segments of customers through custom criteria and activate these audiences through various marketing channels. Journeys and triggered campaigns through the Flight Plan module are also a strong feature and easy to set up. ActionIQ's support is also top-notch - the account and engineering teams are always quick to solve problems and to provide back-end support. PersonMatch, ActionIQ's customer consolidation engine, is strong and reliable and can be customized in certain useful ways. Overall, ActionIQ is a great CDP partner and has contributed substantially to the growth of our customer base and of our knowledge of our customers. Review collected by and hosted on G2.com. What do you dislike about CDP Agent? Coming from a data-focused, insights background, I would like to have a more direct access to data. The ability to see row-level data, even a sample of each table, would be a big help toward more efficiently and effectively creating variables and audiences. Additionally having a customer-lookup screen in which I could easily look up customer records/details would be valuable. Review collected by and hosted on G2.com. Recommendations to others considering CDP Agent: ActionIQ is a great CDP, excelling in customer consolidation and marketing activation; however, deeper analytics will need to be done outside the platform. Therefore, I recommend an analytics layer in addition to ActionIQ. Review collected by and hosted on G2.com. What problems is CDP Agent solving and how is that benefiting you? Most crucially, ActionIQ is doing daily consolidation of our customer records, which gives us a drastically improved picture of our customers and their behavior than when we were looking at data with potentially several disparate records per customer. Additionally, ActionIQ is helping us be more data-driven in our marketing, given we now can leverage transactional and site behavior to segment audiences and push them to various marketing channels. Our communications are becoming more targeted and relevant through ActionIQ. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. 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