[
Acquia ... Reviews
](https://www.g2.com/products/acquia-dam-widen/reviews)

[
Acquia ... Reviews
](https://www.g2.com/products/acquia-dam-widen/reviews)

# Acquia DAM (Widen) Features

##### 
## Interface and Performance (6)

Import/Export

Import and export large media files or folders into or from the database quickly and efficiently.

Organizational Interface

Navigating media collections is logical and elegant with visual file hierarchies and customizable thumbnail/filename display.

Search

Able to search and filter assets by keywords and metadata.

File Preview

Able to easily preview large image files and video storyboards.

Analytics

Provides insights into the performance of digital content across its entire lifecycle.

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

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##### 
## Asset Management (8)

File Types

Software supports a wide range of file types.

Metadata

Automatically adds descriptive metadata like file size and upload date, can extract XMP, IPTC and EXIF metadata, has standard metadata fields like keywords, and allows the definition of custom fields and vocabulary.

File Transformation

Automatically or manually convert files into different sizes or file types within the DAM system.

Versioning

Keep track of incrementally changing versions of the same asset.

Expiration

Automatically archive, delete, or revoke access to assets that have reached the end of their life cycle.

Watermark

Apply visual watermarks to images and video.

Digital Rights Management

Manage the licensing and copyright information for assets within the DAM system.

Brand Guidelines

Houses an organization's brand guidelines in a centralized location within the digital asset management platform

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##### 
## Media Types (3)

Video

The software is optimized to load, preview, search and edit video media files.

Audio

The software is optimized to load, preview, search and edit audio media files.

Images

The software is optimized to load, preview, search and edit image media files.

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##### 
## Administration (13)

Workflow Management

Create rules that automate processes, such as converting into certain file types or routing projects to certain users for review and approval.

User, Role, and Access Management

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Brand Portal

Publish media or media collections to your website or share externally via temporary hyperlink.

Integration with Creative Software

Allow creatives to access, edit and upload assets in the DAM system directly from design or photo/audio/video editing software.

Integration with Marketing Software

Integrate digital assets automatically into marketing workflows and marketing technologies like web content management and e-commerce software.

CMS Integration

Integration with content management software

Document Management

Store, manage, and track all electronic documents in a centralized location

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

User Management

Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks

Metadata Management

Collect and maintain structured information that describes data or content

Video Management

Store and manage online video content

File Management

Create, save, and store files

Configurable Workflow

Configure existing workflows to meet your organization's needs

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##### 
## Authoring Tools (6)

Ad Templates

Offers pre-made ad templates that can be filled in.

HTML5 Authoring

Allows users to make ads using HTML5.

Automated Ad Creation

Auto-creates ads using templating and/or data.

Lanugage Translation

Provides tools to produce ads in multiple languages.

Customizable Templates

Pre-designed layouts that can be customized to match preferences and requirements

WYSIWYG Editor

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

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##### 
## Testing Tools (2)

Dynamic Versioning

Allows for multiple versions of a marketing campaign to be run simulanteously.

A/B Testing

Test changes to a screen by administering the change to a portion of visitors and measuring conversion.

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##### 
## Publishing Tools (5)

Demand Side Platform Built-in

Provides a demand side platform within the software itself for ad distribution.

Demand Side Platform Integration

Offers integrations with outside demand side platforms for ad distribution.

Campaign Scheduling

Schedules marketing campaigns.

Task Scheduling

Track and manage the scheduling of tasks

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

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##### 
## Data Management (7)

Collection

Collects and consolidates product data from multiple sources like software and documents.

Cleansing

Provides features to clean product data to void duplicate information and inconsistencies.

Classification

Allows users to classify product data and content using standard or custom taxonomies.

Access Rights

Define which users have access to the different modules of the software and how.

Versioning

Track versions of documents and digital files and maintain an audit trail of the changes.

Publication

Approval processes to make product data and documents available internally and externally.

Digital Assets

Maintain a repository of digital files such as documents, videos, or 3D visualizations.

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##### 
## Optimization (5)

Data Quality

Monitor the quality of the product information to ensure it's not outdated or inaccurate.

Workflows

Deliver workflows to define what type of product information needs to be optimized, by whom, and when.

Localization

Provide localized product information such as description in multiple languages and prices in multiple currencies.

Data Quality Control

Establish guidelines about how much and what kind of data can be stored in the repository

Rules-Based Workflow

Automates and streamlines business processes by creating a sequence of predefined rules and actions that govern the flow of work

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##### 
## Analytics (3)

KPIs

Include KPIs to track the performance of the product content and data, such as ROI of product data.

Performance

Identify the most performant content and the types of content that can be improved or eliminated.

Data Mapping

Track the management and flow of data throughout the organization

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##### 
## Content Protection (18)

Watermarking

Adds customizable watermarks to shared content.

Location Control

Allows users to gate content based on the viewer's location.

Expiration Management

Allows users to manage when content access expires.

License Management

Manages access to content based on license ownership.

Subscription Managenent

Manages access to content based on subscription status.

Access Management

Allow users to itemize access, including revocation and forwarding privledges, across individuals.

Usage Tracking

Generates reports concerning content usage.

Password Protection

Allows users to gate access to a document or file behind a password.

Digital Distribution Management

Manage the delivery of digital media content such as software, audio, videos, images, and electronic publications

Metadata Management

Collect and maintain structured information that describes data or content

Asset Lifecycle Management

Manage assets throughout their lifecycle to optimize profit

Workflow Management

Create, design and manage workflows for repetitive tasks

File Management

Create, save, and store files

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Version Control

Track revisions and updates made to files and navigate between different versions

Activity Tracking

Track and document all activities across devices, networks, and other systems

Usage Tracking/Analytics

Track and interpret metrics on the usage of company resources

Digital Watermarking

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##### 
## Content Type (4)

Document Protection

Software is intended to protect documents like PDFs and other text-based files.

Media Protection

Software is intended to protect media files like images, videos, and audio files.

Software Application Protection

Prevent unauthorized access, editing, copying, or downloading or software applications

Image Protection

Protect a range of image file formats

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##### 
## Editing (7)

Photo editing

Offers image editing capabilities.

Resizing

Provides image and video resizing tools.

Video editing

Offers video editing capabilties.

Integration with editing tools

Integrates with external image and/or video editing tools.

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Image Editing

Edit, touch up, and convert images for publishing

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##### 
## Search (4)

Filtering

Provides filters to help search for assets.

Pinned search

Allows users to save a specific search result at the top of the search results page.

Auto tagging

Auto-tags assets based on AI detected descriptive markers.

Suggested search

Provides users with suggestions for related or similar keywords to help refine search queries.

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##### 
## Permissions (3)

Content expiration

Sets expiration dates on assets after which they can no longer be accessed or used

Asset permissions

Provides permissions controls to manage who can access and/or edit assets.

Access requests

Allows users to request access to assets.

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##### 
## Platform (3)

Customizable brand guidelines

Allows users to create brand guidelines at a company level, channel level, and campaign level.

Collaboration

Provides collaboration tools to allow teams to share and comment on assets.

Templates

Provides premade organization templates to help users organize and structure their brand assets.

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##### 
## Annotation Tools - Markup Software (4)

Text Annotations

Allows users to leave annotations on text.

Video Annotations

Allows users to leave annotations on videos.

Text Editing

Provides options to edit text, such as inserting, deleting, or modifying text directly within the document.

Image Annotations

Allows users to leave annotations on images.

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##### 
## Collaboration - Markup Software (4)

Real-Time Editing

Allows multiple users to view and edit a project simultaneously.

Permissions

Allows users to adjust the level of access other users have to certain projects.

Commenting

Enables uses to leave comments and bring attention to specific parts of the project.

Tagging

Allows uses to tag other individuals in order to notify the tagged person and draw their attention to specific content or tasks.

Show More

##### 
## Security - Markup Software (2)

Password Protection

Provides the option to require users to enter a password before they can access certain projects.

Version Control

Provides the ability to track changes, revert to previous versions of a project, and manage edits.

Show More

##### 
## Agentic AI - Digital Asset Management (1)

Cross-system Integration

Works across multiple software systems or databases

Show More

##### 
## Agentic AI - Brand Asset Management (7)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Multi-step Planning

Ability to break down and plan multi-step processes

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

Strategic Planning

At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them

Show More

##### 
## Agentic AI - Creative Management Platforms (6)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Multi-step Planning

Ability to break down and plan multi-step processes

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

Show More

##### 
## Additional Functionality (192)

Task Management

Create, manage and track all task activities and progression

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Role-Based Permissions

Set & manage permission levels based on user roles and restrict access to only authorized individuals

Activity Tracking

Track and document all activities across devices, networks, and other systems

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Publishing/Sharing

Share pre-configured sets of data organized and presented in a specific manner with the organization

Customizable Reports

Alter the layout and content of reports

Asset Library

Collection of all assets in the system

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Customizable Branding

Add customized logos and colors to align with company branding

Advertising Management

Manage advertising space and its sales within your network or publication

API

Application programming interface that allows for integration with other systems/databases

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

Resource Management

Process of planning, scheduling and executing the optimal and effective use of human capital across projects

Secure Data Storage

Securely stores data to prevent data loss or breaches

Tagging

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Single Sign On

Allow users to access multiple services after entering their login credentials once

Document Review

Review and analyze existing information across documents

To-Do List

A digital list of items that need to be completed

Time Tracking

Measure and track time including hours worked and paid time off (PTO)

Deadline Management

Specify or track the date/time a project, task, etc., is due for completion

Project Management

Plan and coordinate all the resources, costs and time needed to execute assignments

File Sharing

Public or private sharing of digital files such as documents, audio/video, images, and more

Real-Time Notifications

Notifications that are delivered to users as soon as an event occurs

Task Progress Tracking

Track the status and progress of tasks

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Approval Process Control

Manage the process of evaluating documents or requests submitted for approval

Workflow Management

Create, design and manage workflows for repetitive tasks

Client Management

Manage contact details and communication with clients

@mentions

An @mention is a way to tag or notify a specific person about a message/post

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Configurable Workflow

Configure existing workflows to meet your organization's needs

Status Tracking

Track the status over time for a request, process, asset, or transaction

Billing & Invoicing

Create, manage, and send invoices or bills to customers

Video Support

Supports various video file formats

Version Control

Track revisions and updates made to files and navigate between different versions

Project Tracking

Monitor the progress of projects from start to finish

Commenting/Notes

Leave comments and notes on documents for others to view

Digital Asset Management

Manage digital assets

Multi-Channel Marketing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Metadata Management

Collect and maintain structured information that describes data or content

Digital Asset Management

Manage digital assets

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Approval Process Control

Manage the process of evaluating documents or requests submitted for approval

Change Management

Track and monitor efficient handling of all changes/transitions

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Multiple Output Formats

Create content in various formats, such as print, PDF, HTML and more

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Project Management

Plan and coordinate all the resources, costs and time needed to execute assignments

Real-Time Data

Receive data and information in real time

Artwork Management

Creation, approval, versioning, and distribution of visual assets and designs

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

File Management

Create, save, and store files

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

Social Media Monitoring

Track activity on sites such as Facebook, Twitter, Instagram, etc.

Fulfillment Distribution

Access a central warehouse of data and files for efficient and controlled distribution of assets

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Content Library

Centralized repository to store content and assets

Version Control

Track revisions and updates made to files and navigate between different versions

Workflow Management

Create, design and manage workflows for repetitive tasks

Brand Tracking

Monitor social media posts or web that mention a particular brand

Data Import/Export

Import and export data to and from software applications

Content Scheduling

Plan to upload and publish specific content on social media platforms, screens etc.

Customizable Branding

Add customized logos and colors to align with company branding

Visual Analytics

Interact with data visualization elements, such as charts and graphs, to drill down into data

Single Sign On

Allow users to access multiple services after entering their login credentials once

Reputation Management

Monitor and manage customers' perceptions about a business, product, or service

Compliance Management

Track and manage adherence to policies for any service, product, process, or supplier

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Competitive Analysis

Evaluating strengths and weaknesses of companies with the same target audience

API

Application programming interface that allows for integration with other systems/databases

Commenting/Notes

Leave comments and notes on documents for others to view

Sentiment Analysis

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Storytelling

Ability to present data insights in the form of a story to the audience

Content Publishing Options

Facilitates online authoring and publishing of the content

Document Classification

Assign categories, labels, tags, or attributes to documents for organization, search and storage

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

File Conversion

Convert files to a different format

Mobile App

Access the system via a mobile application

API

Application programming interface that allows for integration with other systems/databases

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

Asset Sharing

Share access to files and assets with individuals

Automatic Transcription

Use AI to convert voice into text automatically

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Asset Library

Collection of all assets in the system

Video Support

Supports various video file formats

File Transfer

Move files across different systems or networks

Asset Categorization

Organize assets into folders and subfolders or tag assets based on a custom file hierarchy

Image Recognition

Ability of software to identify an image among other data

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Customizable Templates

Pre-designed layouts that can be customized to match preferences and requirements

Customizable Branding

Add customized logos and colors to align with company branding

Tagging

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Watermarking

Add a digital mark to show ownership of an image, video, document, etc.

Commenting/Notes

Leave comments and notes on documents for others to view

Natural Language Processing

Process and analyze human language in text or audio form

Document Storage

Store and organize documents in a centralized system

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Version Control

Track revisions and updates made to files and navigate between different versions

Image Library

Store and manage images

Secure Data Storage

Securely stores data to prevent data loss or breaches

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Customizable Branding

Add customized logos and colors to align with company branding

SSL Security

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

File Transfer

Move files across different systems or networks

Real-Time Notifications

Notifications that are delivered to users as soon as an event occurs

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Copy/Save/Print Restrictions

Prevent unauthorized copying, downloading, or printing of protected files

Active Directory Integration

Integrates with Active Directory

Single Sign On

Allow users to access multiple services after entering their login credentials once

Commenting/Notes

Leave comments and notes on documents for others to view

Monitoring

Observe and track the demand, usage, progress or quality of a system, product, or user

Full Text Search

Search for specific words or phrases within a document or database

API

Application programming interface that allows for integration with other systems/databases

Screen Capture Restrictions

Prevent viewers from taking screengrabs/screenshots of protected files or software

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Client Portal

Private online space that lets businesses securely share documents and provide information access to clients

Document Storage

Store and organize documents in a centralized system

Filtering

Find & retrieve relevant data or documents

Tagging

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Multiple Format Support

Includes a variety of messaging formats including industry-specific (EDIFACT, HL7, X12)

Access Revocation

Revoke access to files even after their delivery to end users

Offline DRM

Allow users to download license keys to their device, enabling offline access to protected files

IP Restriction

Only allow access from specified IP addresses

Authentication

Verify the identity of users/devices to enable secure access

Documentation Management

Manage product specific documents in a categorized order

Catalog Management

Create and manage digital catalog of products/services with their details, specifications, and price

Content Library

Centralized repository to store content and assets

Multi-Channel Marketing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Categorization/Grouping

Organize and group data or items based on various criteria

Activity Tracking

Track and document all activities across devices, networks, and other systems

Content Creation

The ability to create unique content

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Data Storage Management

Manage and store data in a database

Version Control

Track revisions and updates made to files and navigate between different versions

Master Record Management

Build a master repository to store entire business data in a categorized fashion

Multimedia Support

Supports various file formats

Tagging

Attach digital tags to documents and assets for identification, search, or monitoring purposes

eCommerce Management

Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products

Data Modeling

Conceptual model of how data items relate to each other

Online Catalog

An online catalog of inventory that customers can view

API

Application programming interface that allows for integration with other systems/databases

Role-Based Permissions

Set & manage permission levels based on user roles and restrict access to only authorized individuals

Data Import/Export

Import and export data to and from software applications

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Document Storage

Store and organize documents in a centralized system

Document Management

Store, manage, and track all electronic documents in a centralized location

Workflow Management

Create, design and manage workflows for repetitive tasks

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Image Library

Store and manage images

Customizable Branding

Add customized logos and colors to align with company branding

Metadata Management

Collect and maintain structured information that describes data or content

Filtering

Find & retrieve relevant data or documents

Customizable Templates

Pre-designed layouts that can be customized to match preferences and requirements

Multi-Channel Management

Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels

Multi-Channel Distribution

Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers

Order Management

Manage and track customer orders for goods, investments, or any other purchases

Customizable Categories

Quality Control

Ensure that quality requirements and standards are met across production processes

Product Catalog

Present a catalog of inventory that customers can view

Product Data Management

Capture, organize and track product-specific data and information in a centralized location

File Management

Create, save, and store files

Data Synchronization

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Video Management

Store and manage online video content

Document Templates

Customizable sample documents that contain placeholder text or a standard layout that can be repeated for each new file

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Multi-Language

Manage and support multiple languages

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Commenting/Notes

Leave comments and notes on documents for others to view

Content Publishing Options

Facilitates online authoring and publishing of the content

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Content Library

Centralized repository to store content and assets

Document Classification

Assign categories, labels, tags, or attributes to documents for organization, search and storage

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Show More

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## Technology Glossary Features

View full feature definition

View definitions of the features and discover new technology terms.

[View Glossary](/glossary)

[Versioning](/glossary/verisioning)

Versioning is the process of assigning unique names or identifiers to manage multiple versions of software. Learn more about versioning, types of versioning schemes, and best practices to follow during a software release.

[Digital Rights Management](/glossary/digital-rights-management)

Digital rights management plays a crucial role in fighting piracy and protecting copyrighted digital media. Learn more about digital rights management, digital rights management software, and how G2 can help you make the best decision for your business.

Acquia DAM (Widen) Comparisons

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##### Categories on G2

[Digital Asset Management](https://www.g2.com/categories/digital-asset-management)[Markup Software](https://www.g2.com/categories/markup-software)[Brand Asset Management](https://www.g2.com/categories/brand-asset-management)

[Digital Asset Management](https://www.g2.com/categories/digital-asset-management)[Markup Software](https://www.g2.com/categories/markup-software)[Brand Asset Management](https://www.g2.com/categories/brand-asset-management)[Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms)[Product Information Management (PIM)](https://www.g2.com/categories/product-information-management-pim)[Digital Rights Management (DRM)](https://www.g2.com/categories/digital-rights-management-drm)

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