--- title: Acquia DAM (Widen) Reviews meta\_title: 'Acquia DAM (Widen) Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 631 reviews by the users' company size, role or industry to find out how Acquia DAM (Widen) works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 631 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Content Management url: https://www.g2.com/categories/content-management --- # Acquia DAM (Widen) Reviews & Product Details Visit Website Acquia DAM is a digital asset management system built for enterprise marketing, creative, and brand teams managing high volumes of digital content across channels, regions, and teams. Marketing teams use it to get approved assets to campaigns faster. Creative teams use it to minimize time fielding small production requests and focus on bigger projects. AI organizes assets at upload, surfaces them through plain-language search, and connects them to the tools that act on them. Trusted by over 1.5 million users worldwide, Acquia DAM manages more than 166 million assets and processes over 300 million API calls per month across connected tools and channels. Manufacturing and consumer goods teams manage high-SKU libraries distributed to retailers and regional teams. Financial services teams maintain controlled distribution with audit trails and rights management. Healthcare organizations govern clinical and partner content in HIPAA-ready environments. Higher education institutions give departments access to approved assets while central brand teams retain oversight. Technology and media companies coordinate pre-release and campaign assets across internal teams and agencies. Core capabilities include: AI-powered search and organization. Natural Language Search finds assets by intent, in any language. Auto-tagging, video transcription, alt text generation, and deduplication run at upload. Brand governance. Rights management, expiration enforcement, multi-stage approval workflows, and role-based permissions protect brand integrity at every touchpoint, with full audit trails. Content production. Built-in templates and a video editor with AI-assisted localization let teams adapt assets for new markets without a creative request. Publishing and activation. Smart Embed publishes web-optimized assets directly to CMS. Asset Insights tracks usage after publishing. Integration depth. Connects with nearly 300 tools including marketing automation, CMS, PIM, e-commerce, and digital marketplaces. Native Drupal CMS integration included. Published outcomes include a 50% reduction in time to distribute assets to customers, agencies, and partners (Autodesk) and an 83% reduction in time to find images across a 20,000-user deployment (Zurich Insurance). Acquia DAM is available standalone or as part of Acquia's Digital Experience Platform, connecting to Acquia's CMS, web governance, and content optimization products. * * * Product Website Acquia DAM (Widen) Seller [Acquia](https://www.g2.com/sellers/acquia) Discussions [Acquia DAM (Widen) Community](https://www.g2.com/products/acquia-dam-widen/discuss) Languages Supported English Solution Type All-in-One Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 4 months [ View More Pricing Information ](https://www.g2.com/products/acquia-dam-widen/pricing) ## Acquia DAM (Widen) Integrations (73) What do users say about integrations? Verified by Acquia DAM (Widen) [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Acquia Customer Data Platform ](https://www.g2.com/products/acquia-customer-data-platform/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Acquia Digital Experience Platform ](https://www.g2.com/products/acquia-digital-experience-platform/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Adobe Commerce (formerly Magento Commerce) ](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Adobe Creative Cloud ](https://www.g2.com/products/adobe-creative-cloud/reviews)[ 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](https://www.g2.com/products/wistia/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Workfront ](https://www.g2.com/products/workfront/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Wrike ](https://www.g2.com/products/wrike/reviews) Show More ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 9/10/2025 "Good Experience" 3.5/5 What do you like best about Acquia DAM (Widen)? It's ease of use and ease of implementation. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I don't love the look of the user interface. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? Serving as a hub for all of our assets. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Stewart D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stewart D.") SD Stewart D. Senior Graphic Designer Mid-Market (51-1000 emp.) 1/19/2016 "Very satisfied with our Widen Media Collective" 5/5 What do you like best about Acquia DAM (Widen)? I think the best thing for me as a designer is that clients can access the collective and source their own images. I used to waste HOURS sourcing images for internal clients. We set them up as a user, and click, done. Client is empowered to search and source their own images, and our brand is consistently presented to them with a customizable WIDEN interface. Life saver. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I think the only thing I can say negatively about WIDEN, is entering metadata. I loathe it. It takes time to think through possible metadata tags, but we share the workload, and it's a minor irritation. I wish it just knew what I was thinking. :) Review collected by and hosted on G2.com. Recommendations to others considering Acquia DAM (Widen): Do your research, there are MANY DAM solutions out there, but when you compare everything that WIDEN can do for your Media Collective, at the price point that it's set at, the reviews will speak for themselves. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? Benefits are MANY. We store all of our images and video files in a central CLOUD BASED databank. Anyone we grant access to, may do so remotely or from our location. We were able to brand our Media Collective with our new branding to further promote the brand, with a consistent approach. We are able to free up Hard Drive space locally by storing in the cloud, and everything is backed up. No fear of losing valuable files. Ever. Review collected by and hosted on G2.com. Show More 5/21/2024 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller DD Dale D. Mid-Market (51-1000 emp.) 5/20/2024 "The best DAM available" 5/5 What do you like best about Acquia DAM (Widen)? My favorite aspects about Widen is the implentation of the metadata. You are able to find any asset with ease and it take the load off the designers when assisting others with assets. We use Widen on a daily basis, either uploading or sharing deliverables. We use links from Widen and share them with other team members through our project managments software so everything is available in one place. Whenever you have any issues, their customer serivce works with to solve any issue and it is done quickly! Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? My only dislike is that the metadata takes some time to upload every now and then. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? We are able to share out assets with non creative teams with ease. They no longer have to reach out to our team with an inquires, rather they log into Widen and search for whatever they need. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Madisen Q.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madisen Q.") MQ Madisen Q. Digital Asset Operations Specialist Mid-Market (51-1000 emp.) 11/17/2020 "Dramatic Decline in service" 1.5/5 What do you like best about Acquia DAM (Widen)? Before Widen was acquired by Acquia, the training and customer support was incredible. Unfortunately there has been a steady decline in service since the transition. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? More and more technical issues and outages. Declining service. Dismissive and unhelpful during offboarding. For internal reasons, our organization decided to pivot to a different platform that better met our needs for product information AND digital asset management. The service had already been declining for over a year, but once we communicated our need to offboard, the service became significantly worse. I was stood up for a meeting where I was meant to get instructions about backing up our assets (a service guaranteed in our contract). We were also told in our offboarding meeting that a short 3 month extension would be possible, but when I followed up for more information they said only six month was possible (and that 6 months was a special length). They were also going to charge 2/3 the rate of a full year for a six month extension. This offboard experience has been especially disappointing because despite the decline in customer service and increase in outages, I would have still recommended the platform to others looking for a DAM, and I certainly would have considered them in the future. Unfortunately that is no longer the case. I hope they can identify whatever is happening internally that has lead to this decline. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? The DAM has centralized assets for internal and external markets and streamlined the sharing process. Unfortunately their PIM offering (Entries) was not sophisticated enough for our data. Our companies priorities have changed and we require a DAM/PIM combo, so we had to leave the platform. Review collected by and hosted on G2.com. Show More Response from Nicole Ngoon of Acquia DAM (Widen) [Editedit](https://www.g2.com/survey_responses/acquia-dam-widen-review-4475475/official_response/edit) Thank you for taking the time to share your feedback, Madisen. We strive to provide exceptional service to our customers and the experience you've described isn’t the standard we want to set. Although you are no longer a customer, we invite you to reach out to dam@acquia.com so that we can gain a better understanding of the factors that led us to fall short, and identify areas where our team can make improvements to help ensure we meet all of our customers' expectations for products that are highly reliable, stable, and serviced with high-quality support from our technical and account teams. 3/28/2024 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Media Production](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Media Production") AM Verified User in Media Production Mid-Market (51-1000 emp.) 5/16/2024 "Positive experience using Widen in the workplace" 4/5 What do you like best about Acquia DAM (Widen)? The portals feature in Widen has been a realy helpful resourse for our team when it comes to sharing branding and marketing materials with other groups. It was super easy to incorperate into our current Widen set up and has been easy to train others in it's use. When we expressed interest in using the portal feature, the Acquia team was incredibly helpful in showing multiple case uses and how it could best fit our needs. We use portals frequently and can't wait to see how else it will help our workflow. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? There isn't nessecarily a specific aspect of Widen that i don't enjoy. At times specific tasks such as adding Meta data to photos can be tedious and the interface in general can be intimidating at first glance. But with more use everything becomes clear and more familiar. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? We have yet to come across a serious issue with our use of Widen but they seem to always be updating the serice for the better. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite BC Beth C. Graphic Design and Digital Content Manager Mid-Market (51-1000 emp.) 2/15/2024 "It's changed everything for my communications team" 5/5 What do you like best about Acquia DAM (Widen)? Advanced search ensures that I can always find the exact right asset, and it's wonderful having everything in one place and knowing exactly where to start. It majorly cuts down on the amount of time my team and I spend looking for things. I LOVE that there's a single source of truth for brand assets, and I can easily make sure that my colleages are using the correct things. It's so collaborative and easy to share both internally and externally. It's a pretty easy learning curve to get people set up as general users. I have our DAM system open all the time and refer to it so many times a day. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I wish we had the ability to manually crop assets in the DAM and export them at the correct resolution, rather than having to download and then pull them into another program before using. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? Our assets were all over the place! In folders within folders within folders on a server that can only be accessed at our physical location, in Sharepoint (not visual), in Creative Cloud (not collaborative), on individual desktops and phones. When we shifted to remote work with the pandemic, our physical server, which was always our best answer, immediately became a barrier. Also we're a large organization with lots of departments who have historically worked pretty independently, so there are lots of versions of our brand assets bopping around in many different places. It's huge to have a go to place where everyone can access the correct versions of assets, as well as standard brand colors, fonts and styles. It's tightened up our brand while adding more variety to our visuals - staff have a huge variety of photos to choose from, rather than the folder on their desktop. I'm getting fewer emails asking me to send assets, and when I do, I have a long term answer instead of a one off reply. Review collected by and hosted on G2.com. Show More Response from Nicole Ngoon of Acquia DAM (Widen) [Editedit](https://www.g2.com/survey_responses/acquia-dam-widen-review-9241685/official_response/edit) Hi Beth, thank you for being a customer and taking the time to leave a review! I wanted to share that Acquia DAM offers cropping. You can learn more here: https://community.acquia.com/acquiadam/s/article/How-do-I-crop-an-asset 8/22/2024 Current UserValidated ReviewerIncentivizedSource: Seller invite JG Jason G. Mid-Market (51-1000 emp.) 2/6/2024 "Great product, needs some love" 4/5 What do you like best about Acquia DAM (Widen)? The DAM is a very powerful asset management tool. Has really strong capabilities that allow us to maintain a single source of truth for our ntire organization when it comes to marketing assets. It also powers our localization operations as well. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? The DAM is feeling more and more dated. Both controls on the admin side, as well as the day to day user experience feels like a legacy enterprise system rather than a powerful new tool that is the future. This is not just the aesthetics, although this ofcourse plays in to the user experience, but it is also the number of clics it takes to do anything, and how intuitive those clicks are. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? The DAM is our single source of truth when it comes to assets. All our legacy assets, newly created assets, itirative varations of these and also localized versions live on the dam. They are delivered from third parties on to the dam. Used by our partners downstream off the dam. And both creative services and localization requests are initated from the dam. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Neha B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Neha B.") NB Neha B. Generative AI Annotator Enterprise (\> 1000 emp.) 10/28/2024 "Decent experience using Acquia Digital Access Management tool" 3/5 What do you like best about Acquia DAM (Widen)? Supports wide range of files and it's easier to manage assests using Acquia DAM Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? Could improve on customer support and documentation Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? Single place to store assets easier to use and share Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite SP Steven P. Social Media Specialist Enterprise (\> 1000 emp.) 11/7/2023 "A great tool with many ways to find value" 4.5/5 What do you like best about Acquia DAM (Widen)? Aquia DAM is easy to use and gives a ton of customizable features. From creating portals that we can share with the team to being able to integrate it easily with other vendors and websites, it is the full package. It was easy to implement within the company, easy to train our staff on and is used on a daily basis. We wondering how we used to function before we added the DAM. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? The only downside was that we couldn't make it our new Image Library. Not really a knock on the product, just wasn't going to work the way we were hoping. Doesn't matter though, it does so much else for us that this one thing isn't a big deal. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? It is allowing us to save and keep pictures organized. We are easily able to add pictures to our website and it is a lot quicker and easier to use then our old process. It has streamlined our ability to work. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite KP Kimberly P. Enterprise (\> 1000 emp.) 10/25/2023 "Amazing product and the best customer service ever." 5/5 What do you like best about Acquia DAM (Widen)? The Acquia DAM has completely changed the way we manage our digital assets. We started out with packaging graphics, and have now expanded to multiple teams and business units, all with their own unique assets. Our DAM is heavily used every single day, and has made many improvements in the way we function in our individual roles and as teams. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I'm not sure I can find a downside to the Acquia DAM. Rarely, we might run into a particular functionality that is not available at that time. Acquia welcomes ideas and suggestions from customers, and take them seriously. Trello boards are used to keep us all informed of where they are in the process of new developments. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? We make great use of both Portals and Workflow. Portals provide access to multiple members who do not need upload or edit permissions. Our Sales force can easily access the assets they need to keep our customers happy through our Sales portals. Workflow has replaced the awkward process of passing paper files and sticky notes back and forth multiple times. Our graphics approval process is now streamlined and efficient. Teams such as HR, Social Media, and others, now have quick and ease access to search for and find pertinent photos and videos for use in both internal and external communications. Historical photos and marketing materials have moved from storage boxes to the safety and searchability of our DAM. We are very proud of Johnsonville's journey from small town butcher shop to the globally loved brand we are today. Access to those historical assets helps us all connect to our roots in ways we could not before the creation of our DAM. Review collected by and hosted on G2.com. Show More 10/30/2023 Current UserValidated ReviewerIncentivizedSource: Seller invite ## Questions about Acquia DAM (Widen)? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Acquia DAM (Widen) ](https://www.g2.com/products/acquia-dam-widen/discussions/new) GU Guest User What is Widen Collective used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-widen-collective-used-for) AH Anne Hemmerlin • Last activity over 4 years ago Is there a way to tag files with certain keywords? 2 Upvotes 3 [ Join the conversation ](https://www.g2.com/discussions/is-there-a-way-to-tag-files-with-certain-keywords) [ View all Discussions ](https://www.g2.com/products/acquia-dam-widen/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 4 months ### Return on Investment 16 months ### Average Discount 11% ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/acquia-dam-widen/pricing) ## How much does Acquia DAM (Widen) cost? Data powered by [BetterCloud](https://www.bettercloud.com). Estimated Price ### $$k - $$k Per Year Based on data from 8 purchases. 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