--- title: Acquia DAM (Widen) Reviews meta\_title: 'Acquia DAM (Widen) Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 631 reviews by the users' company size, role or industry to find out how Acquia DAM (Widen) works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 631 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Content Management url: https://www.g2.com/categories/content-management --- # Acquia DAM (Widen) Reviews & Product Details Visit Website Acquia DAM is a digital asset management system built for enterprise marketing, creative, and brand teams managing high volumes of digital content across channels, regions, and teams. Marketing teams use it to get approved assets to campaigns faster. Creative teams use it to minimize time fielding small production requests and focus on bigger projects. AI organizes assets at upload, surfaces them through plain-language search, and connects them to the tools that act on them. Trusted by over 1.5 million users worldwide, Acquia DAM manages more than 166 million assets and processes over 300 million API calls per month across connected tools and channels. Manufacturing and consumer goods teams manage high-SKU libraries distributed to retailers and regional teams. Financial services teams maintain controlled distribution with audit trails and rights management. Healthcare organizations govern clinical and partner content in HIPAA-ready environments. Higher education institutions give departments access to approved assets while central brand teams retain oversight. Technology and media companies coordinate pre-release and campaign assets across internal teams and agencies. Core capabilities include: AI-powered search and organization. Natural Language Search finds assets by intent, in any language. Auto-tagging, video transcription, alt text generation, and deduplication run at upload. Brand governance. Rights management, expiration enforcement, multi-stage approval workflows, and role-based permissions protect brand integrity at every touchpoint, with full audit trails. Content production. Built-in templates and a video editor with AI-assisted localization let teams adapt assets for new markets without a creative request. Publishing and activation. Smart Embed publishes web-optimized assets directly to CMS. Asset Insights tracks usage after publishing. Integration depth. Connects with nearly 300 tools including marketing automation, CMS, PIM, e-commerce, and digital marketplaces. Native Drupal CMS integration included. Published outcomes include a 50% reduction in time to distribute assets to customers, agencies, and partners (Autodesk) and an 83% reduction in time to find images across a 20,000-user deployment (Zurich Insurance). Acquia DAM is available standalone or as part of Acquia's Digital Experience Platform, connecting to Acquia's CMS, web governance, and content optimization products. * * * Product Website Acquia DAM (Widen) Seller [Acquia](https://www.g2.com/sellers/acquia) Discussions [Acquia DAM (Widen) Community](https://www.g2.com/products/acquia-dam-widen/discuss) Languages Supported English Solution Type All-in-One Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 4 months [ View More Pricing Information ](https://www.g2.com/products/acquia-dam-widen/pricing) ## Acquia DAM (Widen) Integrations (73) What do users say about integrations? 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RD Robert D. Multimedia Designer Enterprise (\> 1000 emp.) 12/4/2025 "Game changing software that is indispensable for our organization" 4/5 What do you like best about Acquia DAM (Widen)? The Aquia DAM is an invaluable tool for our organization. Once it is set up and implemented, it makes finding, grouping, and distributing digital assets simple and easy. There are also some great tools to track insights and integrate with other software. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? Any DAM is a bit of a bear to get set up. It takes a bit of learning to wrap your head around how it all works as well. The Aquia DAM has a few UI design quirks that frustrate me sometimes, but there is active development and improvements being made on a regular basis. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? The Aquia DAM solves the problem of being able to find, track, maintain, sort, and distribute digital files across our entire organization and distribution channels. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Organic Review from Pop Up AK Aaron K. 12/3/2025 "Streamlined Media Management with Powerful Metadata Tools" 4.5/5 What do you like best about Acquia DAM (Widen)? I find the metadata and asset details in Acquia DAM (Widen) hugely helpful for tracking and sorting files by industries and product types. The ability to add and edit details with such precision makes organizing our creative media files especially easy. I also appreciate the capability to pull XLS sheets sorted by media type and asset category for auditing purposes. This level of detail aids significantly in maintaining an organized library of digital assets. The collections feature is instrumental when sharing groups of files with users, further streamlining the process of distributing media. Once the initial setup process of Acquia DAM (Widen) is completed, using it becomes very smooth and intuitive, making my workflow more efficient. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? Sometimes there are so many data fields and options, it's not entirely clear what is affecting what. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I find that Acquia DAM (Widen) centralizes our media files, providing efficient searching with metadata and control over access. The detailed metadata aids in sorting by industry and product type, while XLS sheets for auditing enhance content management. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Organic Review from Pop Up HC Hannah C. 12/3/2025 "Centralized Asset Management with Sharing Ease" 4/5 What do you like best about Acquia DAM (Widen)? I appreciate how Acquia DAM (Widen) allows us to store all of our digital assets in one centralized location, making it incredibly convenient to organize and access necessary files. The ability to easily share collections with outside agencies and external individuals enhances our collaboration efforts significantly. I find the creation and management of collections to be a powerful feature, as it permits us to organize asset groups effectively and ensures that only the marketing team uses the platform, maintaining a structured and secure environment. Moreover, our sales team particularly loves the customer portal, which I believe streamlines their workflow and provides a user-friendly interface for accessing the relevant tools and information. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I find the search functionality challenging, as people often struggle to find items using the search tool. Additionally, there are issues with optimizing categories, although this might be partly due to internal organizational practices. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I use Acquia DAM (Widen) to centralize digital assets, enabling easy sharing with external agencies and creating organized collections for others, benefiting my sales team with an effective customer portal. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Organic Review from Pop Up ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 5/1/2025 "Ideal for Enterprise Asset Management with Great Sharing Capabilities" 4/5 What do you like best about Acquia DAM (Widen)? I appreciate how Acquia DAM (Widen) serves as a centralized hub for all digital and marketing assets within the Enterprise, as well as for sharing these with external partners through easy-to-use Portals. Acquia DAM (Widen)'s ability to provide diverse data insights is invaluable for preparing quarterly and monthly reports for business partners, owing to the platform's multiple data options that simplify data retrieval. I find the Portals feature particularly beneficial for globally distributing approved digital brand images to salespeople, offering a more sophisticated solution compared to simple zip files or SharePoint links. The extensive permission settings within Acquia DAM (Widen) are perfect for managing numerous users at an Enterprise level, allowing for controlled access and role-based content visibility. This capability simplifies the administration of user permissions and content management. Furthermore, I am looking forward to the upcoming Insights app feature allowing dashboard creation, which is currently being developed by the Acquia team, as it stands to enhance our reporting capabilities even further. Overall, Acquia DAM (Widen) integrates successfully with platforms like Seismic and CI Hub, contributing to a seamless workflow across tools, and I rated it an 8 out of 10 in terms of likelihood to recommend, based on its robust functionalities and ease of use. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I find it challenging that there's currently no ability to permission tags creation to specific users, which limits our ability to control tag management. Additionally, there's no way to track all global collections within the DAM easily as I'd like to be able to export these as a CSV file or have them integrated into the Insights app. Furthermore, I've noticed that several simple quality of life improvements could be made, yet these do not seem to be prioritized on the Acquia DAM (Widen) roadmap. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I use Acquia DAM (Widen) to centralize our digital assets, enabling seamless sharing with external partners and role-based access control, enhancing collaboration and efficiency. Review collected by and hosted on G2.com. Show More 12/2/2025 Current UserValidated ReviewerIncentivizedSource: Organic Review from Pop Up SA Sam A. 12/2/2025 "Versatile DAM, Needs Portal Design Improvements" 4/5 What do you like best about Acquia DAM (Widen)? I appreciate Acquia DAM (Widen) for its versatility, which goes beyond merely serving as an image repository. It effectively addresses the problems associated with siloed storage by centralizing all digital assets, making them accessible for everyone to find, download, and share effortlessly. The customizable file sharing and brand portals offer a tailored approach that strengthens trust with our partners and customers, bolstering our reputation as a reliable company. The robust file-sharing capabilities and ability to host images centrally are substantial improvements over our previous solution, enabling better tracking and timely updates. While initially challenging, the setup process was significantly eased by the outstanding support we received, helping us navigate technical and security aspects to see through to successful implementation. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I think portal design capabilities need to be expanded. The different ways we can tailor-make our portals have not changed since at least 2021 when I worked with Widen last. I would love to be able to upload assets directly into certain portal design areas, rather than create an element in Illustrator, upload to the DAM, then place in the portal. I would love to see Acquia expand their accepted openface fonts in the Templates app to support Adobe Fonts. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I use Acquia DAM (Widen) to centralize our digital assets, enabling easy access, download, and sharing, moving away from siloed storage. It improves file sharing, enhances our reputation, and allows seamless integration with our website for image management. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic Review from Pop Up ![Teddy H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Teddy H.") TH Teddy H. Brand Coordinator Mid-Market (51-1000 emp.) 12/2/2025 "Highly Customizable with Minor Speed Bumps" 4.5/5 What do you like best about Acquia DAM (Widen)? I like how customizable Acquia DAM (Widen) is, allowing us to tailor the experience to both internal and external users effectively. This flexibility ensures everyone gets what they need from the Digital Asset Management system, without accessing anything beyond their requirements. I find the tool intuitive when it comes to sharing externally and setting up access for others. The organization of assets for future usability and maintaining a healthy asset ecosystem, with archival considerations in mind, works particularly well, especially given the multiple business units across the enterprise. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I am encountering issues with the collections page and portals in Acquia DAM (Widen). The accessibility of collections is inconsistent depending on whether they are linked or integrated into the portal, with the latter being much easier for external users to navigate. Additionally, download times are often exceptionally long, and this does not appear to be related to caching, which can hinder productivity. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I use Acquia DAM (Widen) to organize assets across various business units, ensuring future usability and a healthy asset ecosystem. It offers customization for both internal and external users, making access intuitive and secure. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Organic Review from Pop Up LJ lindsey j. 12/2/2025 "Organizational Gem with Room for Improvement" 4/5 What do you like best about Acquia DAM (Widen)? I like the advanced search feature of Acquia DAM (Widen), which we use quite extensively. Customizing dashboards based on users is another aspect I appreciate, as it holds significant potential for streamlining our work processes, and I plan to assess and redesign them for greater efficiency. Additionally, I am intrigued by the facial recognition feature and its potential to enhance our workflow, even though I haven't integrated it fully yet. The system has made finding assets considerably easier, reducing the frequency of requests like 'where can I find a photo of X' significantly, signifying its impact on improving workflow and ease of access. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I wish I could customize the navigation bar more to improve user experience. The current setup does not allow for a dynamic approach where higher-level metadata fields can lead to more specific options as filtering progresses. This customization would enhance usability. The new AI features are not satisfactory; the free Copilot is not very useful because it fails to understand or learn from our specific DAM data, which could frustrate users. Additionally, the free AI tags are inaccurately labeling items, which undermines the system's reliability. The initial setup of Acquia DAM (Widen) was not very easy. Despite choosing Acquia for its promised setup support, we had to redo much of it due to our inexperience and some guidance that may not have perfectly suited our needs, such as limiting metadata values per field, which conflicted with our requirements. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I use Acquia DAM (Widen) to keep our assets organized and easily findable, reducing the need for marketing to manage spreadsheet data. It simplifies asset searches, decreasing frequent requests for asset locations. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic Review from Pop Up HG Heather G. 12/2/2025 "Promising Features, But Falls Short for Unique Needs" 2.5/5 What do you like best about Acquia DAM (Widen)? I like the portals in Acquia DAM (Widen) the most and the way they allow different views for different people. Our marketers frequently use these portals to share assets, and we've even mirrored a desktop version of our sales enablement app using them. The ability to set up varied user views is crucial for us because it helps maintain necessary restrictions on asset removal, enhancing our workflow and security measures. These features potentially make Acquia DAM (Widen) a powerful tool if leveraged fully. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? I am disappointed that Acquia DAM (Widen) did not provide an Asana trial when requested. This was frustrating as the workflow capability is potentially very beneficial for us, yet we only require it as a proofing tool, and it would be ideal to have a simplified version that caters specifically to this need. Additionally, the lack of support for IND files is a critical issue for us, as these files are essential in our operations. Overall, Acquia DAM (Widen) doesn't seem to fully align with our unique needs, and their features are not as supportive as we would hope. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I use Acquia DAM (Widen) for asset collection and appreciate its portals for sharing assets and restricting access. Review collected by and hosted on G2.com. Show More Response from Nicole Ngoon of Acquia DAM (Widen) [Editedit](https://www.g2.com/survey_responses/acquia-dam-widen-review-12034547/official_response/edit) Hi Heather, Thank you for being an Acquia DAM user and for sharing your feedback on G2. We're glad to hear that you are getting value out of the Portals, and it is exciting to see how you've mirrored your sales enablement app using that functionality. We want to apologize for the frustration regarding the Asana trial request and the lack of simplified proofing solution. Your feedback regarding a "lightweight" proofing tool is helpful for our product team to hear. Validated ReviewerSource: Organic Review from Pop Up RK Ray K. 12/2/2025 "Versatile DAM with Excellent Organization Features" 4/5 What do you like best about Acquia DAM (Widen)? I really like the organization and portal features of Acquia DAM (Widen). The system allows us to maintain all our digital assets in one place efficiently, which is crucial for keeping everything organized and accessible. Additionally, the ability to assign roles and permissions for asset visibility enhances our control over who can access various digital assets, which is incredibly beneficial for managing our resources. The portal feature stands out as it enables users, who do not typically have direct DAM access, to view necessary assets. This functionality is instrumental, particularly for streamlining processes related to our website and promotional activities. The improved organization helps our team stay coordinated and manage our assets more effectively, contributing positively to our overall productivity. Although the initial setup involved a learning curve, the process now feels effortless, making the transition worth it. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? Sometimes the search functionality is a little funny. When you search for one thing, multiple (non-alike) items will pop up which makes searching for assets difficult. There was a learning curve when it came to setting everything up. Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? I use Acquia DAM (Widen) to manage digital assets centrally, improving organization and access with roles and permissions and aiding in promotions and website use. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic Review from Pop Up ![Roger J F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Roger J F.") RF Roger J F. Executive Vice President Of Sales Small-Business (50 or fewer emp.) 12/2/2025 "Centralized Asset Management and Seamless Integrations" 5/5 What do you like best about Acquia DAM (Widen)? Centralized asset management: Acquia DAM gives you a single, cloud-based repository to store everything — images, videos, documents, logos, product art, brand guidelines, and more. That means no more hunting across drives, emails, or shared folders. Integration with tools & systems: Acquia DAM offers many pre-built integrations (or via API) with CMS platforms (e.g. if you run websites), creative tools, e-commerce platforms, marketing automation — helping digital assets flow naturally from creation → storage → distribution. Review collected by and hosted on G2.com. What do you dislike about Acquia DAM (Widen)? Complex Setup & Long Implementation Initial onboarding is not fast, Requires Metadata schema design, Taxonomy, building, User role architecture, Workflow mapping. Also - User Interface Feels Dated Compared to Newer DAMs Review collected by and hosted on G2.com. What problems is Acquia DAM (Widen) solving and how is that benefiting you? Our files are everywhere, no one knows which version is correct, people can’t find what they need, branding is inconsistent, and we waste time recreating things that already exist - turns scattered, disorganized, risky digital content into a controlled, searchable, secure system of record!!!! Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Organic Review from Pop Up ## Questions about Acquia DAM (Widen)? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Acquia DAM (Widen) ](https://www.g2.com/products/acquia-dam-widen/discussions/new) GU Guest User What is Widen Collective used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-widen-collective-used-for) AH Anne Hemmerlin • Last activity over 4 years ago Is there a way to tag files with certain keywords? 2 Upvotes 3 [ Join the conversation ](https://www.g2.com/discussions/is-there-a-way-to-tag-files-with-certain-keywords) [ View all Discussions ](https://www.g2.com/products/acquia-dam-widen/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 4 months ### Return on Investment 16 months ### Average Discount 11% ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/acquia-dam-widen/pricing) ## How much does Acquia DAM (Widen) cost? Data powered by [BetterCloud](https://www.bettercloud.com). Estimated Price ### $$k - $$k Per Year Based on data from 8 purchases. Get Price Estimate Acquia DAM (Widen) Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_8457ce1bea309d5088c4db35cf954c31/brandfolder.jpg "Product Avatar Image") Brandfolder 4.4/5(1,428) [ Compare Now ](https://www.g2.com/compare/acquia-dam-widen-vs-brandfolder) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_af1daed7deed7793dd8d0a6780b96c63/bynder.png "Product Avatar Image") Bynder 4.5/5(1,165) [ Compare Now ](https://www.g2.com/compare/acquia-dam-widen-vs-bynder) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_e3aad1a48cf48abe40040abee3faf757/bynder-webdam.png "Product Avatar Image") Bynder Webdam 3.9/5(120) [ Compare Now ](https://www.g2.com/compare/acquia-dam-widen-vs-bynder-webdam) ##### ##### Acquia DAM (Widen) Features Interface and Performance Import/Export Organizational Interface Search Asset Management File Types Metadata File Transformation Media Types Video Images Administration Workflow Management User, Role, and Access Management Brand Portal [ View More Features ](https://www.g2.com/products/acquia-dam-widen/features) ## Top-Rated Alternatives [ ![Bynder](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bynder") Bynder 4.5/5(1,165) ](https://www.g2.com/products/bynder/reviews) [ ![Canto](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Canto") Canto 4.4/5(1,774) ](https://www.g2.com/products/canto/reviews) [ ![MediaValet](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "MediaValet") MediaValet 4.4/5(398) ](https://www.g2.com/products/mediavalet/reviews) [ View All Alternatives ](https://www.g2.com/products/acquia-dam-widen/competitors/alternatives) ##### Categories on G2 [Digital Asset Management](https://www.g2.com/categories/digital-asset-management)[Markup Software](https://www.g2.com/categories/markup-software)[Brand Asset Management](https://www.g2.com/categories/brand-asset-management) [Digital Asset Management](https://www.g2.com/categories/digital-asset-management)[Markup Software](https://www.g2.com/categories/markup-software)[Brand Asset Management](https://www.g2.com/categories/brand-asset-management)[Creative Management Platforms](https://www.g2.com/categories/creative-management-platforms)[Product Information Management (PIM)](https://www.g2.com/categories/product-information-management-pim)[Digital Rights Management (DRM)](https://www.g2.com/categories/digital-rights-management-drm) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What platform integrates screen capture with cloud storage?](https://www.g2.com/discussions/what-platform-integrates-screen-capture-with-cloud-storage)[What are the highest-rated financial fraud prevention tools for organizations reducing chargeback rates significantly?](https://www.g2.com/discussions/what-are-the-highest-rated-financial-fraud-prevention-tools-for-organizations-reducing-chargeback-rates-significantly)[Best EDI system to integrate with my current software](https://www.g2.com/discussions/what-s-the-best-edi-system-to-integrate-with-existing-software) [Which contractor payment tools work best for a creative agency or consulting firm paying a global network of freelancers in multiple currencies each month?](https://www.g2.com/discussions/which-contractor-payment-tools-work-best-for-a-creative-agency-or-consulting-firm-paying-a-global-network-of-freelancers-in-multiple-currencies-each-month)[Which jobsite management platforms provide mobile functionality to capture images and update task statuses in real time during site visits?](https://www.g2.com/discussions/which-jobsite-management-platforms-provide-mobile-functionality-to-capture-images-and-update-task-statuses-in-real-time-during-site-visits)[Pros and Cons Details](https://www.g2.com/products/acquia-dam-widen/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)