--- title: Acoustic Campaign Reviews meta\_title: 'Acoustic Campaign Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 275 reviews by the users' company size, role or industry to find out how Acoustic Campaign works for a business like yours. aggregate\_rating: rating\_value: 3.8 review\_count: 275 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

# Acoustic Campaign Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Acoustic Campaign but has limited features.  
  
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Acoustic Campaign is a multichannel marketing platform built for customer-obsessed brands. We help businesses connect with customers through sophisticated customer journeys, over a variety of channels - email, web, mobile push, SMS, MMS, WhatsApp, social media, print and more. The offering includes various capabilities, from everyday marketing automation and campaign execution to highly sophisticated journey orchestration, journey analytics, segmentation, personalization, high-end content creation and digital experience analytics. With our open and flexible platform, marketers can connect to any data source and segment their data for hyper-targeting. Our intuitive, zero-code UI and hyper-personalization capabilities empower marketers to independently run multichannel, personalized campaigns without relying on data teams or coding to make it happen. Unlike complex and costly enterprise offerings, we offer the same sophisticated enterprise-grade solutions for all marketers. And unlike ‘point solutions’ or email service providers, we enable you to engage with consumers across multiple channels in a single platform. We help marketers surface actionable insights and personalize communications as you begin to scale. Acoustic Marketing Cloud puts the marketer in the driver’s seat to help customers increase long-term customer engagement and drive revenue growth. Our customers include top brands and Fortune 500 companies. For more information, visit acoustic.com/products. Capabilities: Journey Orchestration Email SMS/MMS WhatsApp Mobile push Content Management System Customer Journey Insights Integrations Segmentation Social Audiences Drag and Drop Forms Composer Drag and Drop Multichannel Composer Transactional Messaging Data Layer

* * *

Seller
[Acoustic](https://www.g2.com/sellers/acoustic)
Discussions
[Acoustic Campaign Community](https://www.g2.com/products/acoustic-campaign/discuss)
Languages Supported

German, English, French, Japanese, Portuguese, Spanish

Solution Type

Best-of-Breed

Overview by
Caroline Howe

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

3 months

### Return on Investment

15 months

[
View More Pricing Information
](https://www.g2.com/products/acoustic-campaign/pricing)

## Top-Rated Alternatives

[

 ![HubSpot Marketing Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Marketing Hub")

HubSpot Marketing Hub

4.4/5(14,912)

](https://www.g2.com/products/hubspot-marketing-hub/reviews)

[

 ![Adobe Marketo Engage](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adobe Marketo Engage")

Adobe Marketo Engage

4.1/5(3,149)

](https://www.g2.com/products/adobe-marketo-engage/reviews)

[

 ![Act-On](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Act-On")

Act-On

4.1/5(1,071)

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[
View All Alternatives
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## User Insights

Average based on 275 real user reviews.

Implementation Time

3 months

Perceived Cost

$$$$$

[Log in to unlock pricing and user insights](/login)

MB

Mark B.

Marketing Coordinator

Mid-Market (51-1000 emp.)

12/26/2018

"Acoustic Campaign (6.5 year Power User Weighs in)"

4/5

What do you like best about Acoustic Campaign?

The platform is sophisticated and the integration with SalesForce and Scribe is probably one of it's most powerful attributes. It's date update and relational table also get high marks. Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

Having a consistent responsive design can be problematic. It would benefit from Google CSS inliner tool. Importing templates could be improved dramatically. Some opt-in and out tools need revamping as many purging and such don't work as advertised. Landing pages and forms need a major overhaul. Currently, we have to do all sorts of gyrations to defeat robots because there is no way to secure landing pages/forms that Acoustic. Adding in a customizable Captcha system is also a must. Review collected by and hosted on G2.com.

Recommendations to others considering Acoustic Campaign:

If you want an ESP that is going somewhere, you can't go wrong with IBM Watson Campaign Automation. They give you a lot of tools for very reasonable price. Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Capturing a rich variety of data points that enable us to trigger automated programs based on customer preferences. Create engaging content with a very user-friendly WYSIWIG editor. Review collected by and hosted on G2.com.

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3/11/2020
Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods")
AC

Verified User in Consumer Goods

Small-Business (50 or fewer emp.)

9/24/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"Acoustic, I can hear you."

4.5/5

What do you like best about Acoustic Campaign?

Very powerful product. I love the UI simplicity, combined with intuitive data flow. API is solid. Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

Acoustic needs to automate exports, allow sql queries to join on data tables (cross contact sources), and really expose related data to the query (not just the recipient level data), oh, and better reporting. Unify all the classic/new versions (query/reporting). Review collected by and hosted on G2.com.

Recommendations to others considering Acoustic Campaign:

Great system. Hire an Acoustic Partner consultant! Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Solving multi-channel communications. Email, SMS, Push. Powerful integrations with Unica and UBX (Acoustic Exchange). Review collected by and hosted on G2.com.

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9/29/2020
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Alexandre M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexandre M.")
AM

Alexandre M.

Chef de Projet R&D

Small-Business (50 or fewer emp.)

9/29/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"Good Partner and very good support service"

4.5/5

What do you like best about Acoustic Campaign?

Completeness of channels and interactions with Exchange.

Robustness of the solution. Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

The interface can be improved even if it's part of the roadmap Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

llows the implementation of highly advanced marketing automation scenarios when mixing graphical scenarios, Exchange and APIs Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance")
UI

Verified User in Insurance

Enterprise (\> 1000 emp.)

2/13/2019

"Acoustic is an evolution of our mature ecosystem"

5/5

What do you like best about Acoustic Campaign?

i can orchestrate omni channel and actually own it. we marketers like selfservice these days Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

the financial industry requires monitoring of user activities. my company wants those logs delivered to on-premise so our security group can detect fraud. WCA is still to crack this. Review collected by and hosted on G2.com.

Recommendations to others considering Acoustic Campaign:

get your use case, start small and evolve while learning Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

we are trying to achieve real-time orchestration of marketing messages in real time fashion Review collected by and hosted on G2.com.

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12/22/2020
Validated ReviewerIncentivizedSource: G2 Gives Campaign

SL

Steven L.

Small-Business (50 or fewer emp.)

9/29/2020

"Makes the hard easy, makes the easy hard"

3/5

What do you like best about Acoustic Campaign?

Advanced reporting capabilities and the ability to process complex data Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

not user friendly, clunky elements e.g. inability to open reports in new tabs. Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Automated user journeys, personalised survey links, email campaigns Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail")
AR

Verified User in Retail

Small-Business (50 or fewer emp.)

9/24/2020

"Pretty solid"

4/5

What do you like best about Acoustic Campaign?

User friendly, good data capabilities, strong roadmap Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

Slow processing data, no native connections to ecommerce platforms Review collected by and hosted on G2.com.

Recommendations to others considering Acoustic Campaign:

Consider working through an Acoustic Partner rather than going direct Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Helps nurture customer via multichannel communications. Great ROI for email marketing. Reduced spend by because of user friendly platform - marketing team saves time building campaigns Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
AF

Verified User in Financial Services

Small-Business (50 or fewer emp.)

2/28/2020

"Functionality showing its age. In need of an update."

1.5/5

What do you like best about Acoustic Campaign?

Basic email automation functionality works well, as well as the ability to write custom queries with any number of criteria. Salesforce CRM app also works well for syncing contact records back and forth between the ESP and the CRM. Pricing model doesn't penalize you for the size of your database. Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

Functionality lags far behind competitors. Regularly find bugs in reporting, automation, backend process, and other areas. Unable associate scoring models with more than one database. Support is hit or miss, depending on who you get (the original Silverpop reps are the best and most helpful). Documentation is also severely lacking when it comes to features and tools within the platform. I usually end up having to test and learn when something new is rolled out in order to find it's limitations and quirks. Review collected by and hosted on G2.com.

Recommendations to others considering Acoustic Campaign:

Could be a solid choice for a company starting out with email automation, however, take into account the cost of competitors and how fast you're growing as it quickly becomes unable to scale to larger more complex solutions. Updates can be fairly manual depending on how many email templates you have. Reporting is also difficult due to different variations the platform has rolled out, as well as a good amount of bugs and oddities in the reporting systems. Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Direct to consumer email automation as well as B2B email automation. Scale is fairly easy to achieve once you've mastered the platform. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management")
AN

Verified User in Non-Profit Organization Management

Small-Business (50 or fewer emp.)

10/1/2020

"Improving, but not great"

1/5

What do you like best about Acoustic Campaign?

Detailed reporting is useful and really lets you drill down. Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

Not user friendly and constantly have issues with the html code, even when using Acoustic templates. Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Acoustic allows my organization to maintain many different marketing lists and target appropriately with queries. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Telecommunications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Telecommunications")
CT

Verified User in Telecommunications

Enterprise (\> 1000 emp.)

9/24/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"review about your experience with Acoustic Campaign"

5/5

What do you like best about Acoustic Campaign?

Helps us to attract and convert customers faster with personalized campaigns across multi-channels Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

The analytics (cross channel) capabilities are separate from the core suite. Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Personalized campaigns, communication across multiplechannel, easy to use, integration, automation, content delivery, KPI´s and analytics, ready to use Marketing platform. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail")
AR

Verified User in Retail

Small-Business (50 or fewer emp.)

8/25/2020

"Acoustic improvements are driving continued improvement in our solutions."

4/5

What do you like best about Acoustic Campaign?

The continued evolution of solutions within the platform while making the administrator experience smoother. Review collected by and hosted on G2.com.

What do you dislike about Acoustic Campaign?

The data structure is somewhat challenging. Example, when building queries it can be cumbersome and would like a plain SQL type of interface which saves a great deal of time. Review collected by and hosted on G2.com.

What problems is Acoustic Campaign solving and how is that benefiting you?

Robust personalized and dynamic email programs that allow a streamlined touchpoint strategy Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

## Questions about Acoustic Campaign? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Acoustic Campaign
](https://www.g2.com/products/acoustic-campaign/discussions/new)

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
G2

Verified User in Marketing and Advertising
•
Last activity over 6 years ago

Does IBM Marketing Cloud offer any social capabilities?

2 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/social-capabilities)

 ![Bharat B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bharat B.")
BB

Bharat Bhattad
•
Last activity 3 months ago

Have you been able to leverage the full potential the platform has to offer?

1 Upvote

2

[
Join the conversation
](https://www.g2.com/discussions/have-you-been-able-to-leverage-the-full-potential-the-platform-has-to-offer)

[
View all Discussions
](https://www.g2.com/products/acoustic-campaign/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

3 months

### Return on Investment

15 months

### Average Discount

17%

[
View More Pricing Information
](https://www.g2.com/products/acoustic-campaign/pricing)

Acoustic Campaign Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d6b6650425eafc5c72f230cad744ad29/adobe-marketo-engage.png "Product Avatar Image")

Adobe Marketo Engage

4.1/5(3,149)

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HubSpot Marketing Hub

4.4/5(14,912)

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Oracle Eloqua

3.9/5(626)

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##### 
##### Acoustic Campaign Features

Email Marketing

Building and Personalizing Emails

Sending Outbound Emails

Manage Email Deliverability

Online Marketing

Landing Pages and Forms

Dynamic Content

A/B Testing

Lead Management

Marketing Lead Database

Data Quality Management

Segmentation

Campaign Management

Program Management

[
View More Features
](https://www.g2.com/products/acoustic-campaign/features)

##### Categories on G2

[Marketing Automation](https://www.g2.com/categories/marketing-automation)

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