Very versityle tool to setup and use. It combines all the needed A/B testing features you need and allows for enough freedom to make the tool an integral part of the team Review collected by and hosted on G2.com.

You need to be willing to invest a bit of time to run A/B Smartly on you own cloud instance. In that regard turnkey solutions like Google Optimize are quicker to setup. However, that additional effort is worth it considering why it's smarter to set it up like that. Review collected by and hosted on G2.com.

The A/B Smartly platform is really easy to integrate within your current product/codebase and the support from the team is unsurpassed. Review collected by and hosted on G2.com.

No features are missing as far as I'm concerned. It would help to have feature flags as part of the offering, but I'm sure the team at A/B Smartly are already thinking about it. Review collected by and hosted on G2.com.

the support is super nice, they are always online in our shared slack channel and answer within minutes. the tool itself is great and very easy to use Review collected by and hosted on G2.com.

it should be easier to backport events and attributes, but they are already working on that Review collected by and hosted on G2.com.

Ease of integration with our segment analytics. Review collected by and hosted on G2.com.

The UX could be cleaner, but it still accurately displays appropriate data in a readable way. Review collected by and hosted on G2.com.