--- title: A2Z Events Reviews meta\_title: 'A2Z Events Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 23 reviews by the users' company size, role or industry to find out how A2Z Events works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 23 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Event Management url: https://www.g2.com/categories/event-management --- # A2Z Events Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by A2Z Events but has limited features. Are you part of the A2Z Events team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Everything event organizers need to grow successful events, year after year. A2Z Events has been trusted by thousands of event professionals for more than 25 years and offers a connected platform for the ultimate event experience. Built for event professionals by event professionals. Our robust all-in-one event management, multi-year, multi-event solution is purpose built for maximizing attendee and exhibitor engagement. * * * Seller [Personify](https://www.g2.com/sellers/personify) Discussions [A2Z Events Community](https://www.g2.com/products/a2z-events/discuss) Languages Supported English Overview by Matt Caputo Show More ## Value at a Glance Averages based on real user reviews. ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/a2z-events/pricing) ## Top-Rated Alternatives [ ![Cvent Event Marketing & Management](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Cvent Event Marketing & Management") Cvent Event Marketing & Management 4.3/5(2,316) ](https://www.g2.com/products/cvent-event-marketing-management/reviews) [ ![Bizzabo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bizzabo") Bizzabo 4.3/5(447) ](https://www.g2.com/products/bizzabo/reviews) [ ![Whova](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Whova") Whova 4.8/5(1,925) ](https://www.g2.com/products/whova/reviews) [ View All Alternatives ](https://www.g2.com/products/a2z-events/competitors/alternatives) ## User Insights Average based on 23 real user reviews. Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management") AN Verified User in Non-Profit Organization Management Mid-Market (51-1000 emp.) 10/30/2020 "An overall positive experience with Personify A2Z events" 4.5/5 What do you like best about A2Z Events? We only use a2z and have since 2007. I like the floor plan tool and how easy it is for our exhibitors to secure and pay for booth space. It seems simple, but the fact that exhibitors can do the majority of the things themselves is a huge timesaver for our staff and frees us up to seek out new sponsors and exhibitors. Additionally, really like being able to work with Rich Vallaster. He's a great brainstorming partner, and I always walk away with some new insight or a fresh perspective after talking to Rich. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? I really wish some of the reporting tools - especially the new Beta functions were more intuitive. It's sometimes difficult to get to the data I'm trying to get to without building and then combining multiple reports. Also, with the email functions to exhibitors, I'd like to be able to BCC my colleagues without them receiving every single email being sent out to every exhibitor. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? As mentioned above, we've worked with a2z since 2007 and the amount of staff time saved has been invaluable. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ![Jerome B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jerome B.") JB Jerome B. Director of Meetings & Expositions Small-Business (50 or fewer emp.) 10/23/2020 "a2z Event Products & Services" 4.5/5 What do you like best about A2Z Events? The a2z products provide efficiency and effectiveness to our event planning and management. The tools we used are meeting our needs and providing a positive experience for both us and our attendees. They also help us market the event and the tools available for attendees. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? Seems like when they were bought by Personify there was staff turnover, as expected. I lost a few good sales and account team members. We used their virtual connection suite for the virtual exhibit hall and I didn't like that the basic package for exhibitors includes a very limited number of "perks", if an exhibitor wants additional downloadable documents or videos or an additional list of attendees they will have to pay extra. I think the package should be all-inclusive. Also, I didn't like that there is no chatroom functionality for the exhibitors. Review collected by and hosted on G2.com. Recommendations to others considering A2Z Events: i highly recommend a2z events. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? Seamless production of programming and exhibits/speaker management. Their products are a time saver. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Seller invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Small-Business (50 or fewer emp.) 10/22/2020 "Strong exhibits and conference management program." 4/5 What do you like best about A2Z Events? We really like the people that we work with at a2z. They are willing to try and work on creative solutions and help solves challenges. The floor plan management and sales piece are great. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? The structure of the database is a bit clunky and we find it difficult to get some of the information out of it that we need. Have not really seen a lot of changes/innovation in the technology in last few years. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? We have flexibility to create the floorplan we need in the space we are going to be and ease of reserving and then selling that space on our event website. Of particular benefit, this year with covid- we were able to relatively easily switch out the floor plan for a new site, and then ultimately for a virtual event. Tracking of data related to our event programming has been helpful as well. Having the event site built in a2z also allows us to have these elements seemlessly integrated in to the pre-show experience. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ![Verified User in Events Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Events Services") UE Verified User in Events Services Mid-Market (51-1000 emp.) 10/5/2020 "A2Z Events is a powerful tool for managing events of all sizes" 4/5 What do you like best about A2Z Events? Being able to access all of your events from a central location makes it easy to run year-over-year reporting and seeing a company's participation over the years from a single screen is incredibly valuable for the sales team. The online booth sales contract is highly configurable and able to accommodate a variety of workflows streamlining the sales process so the sales team has more time to sell. Operational efficiency is also a key factor in using this product- changes are logged, reports are easy to run and custom sql is available for business-specific reporting. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? Turn around time for tasks clients cannot handle themselves within the product is somewhat long. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? Automating data flow across systems using the APIs has reduced errors and streamlined the transfer of data from a2z to external vendors like registration and GSCs as well as to our own websites. Coolecting assets from exhibitors and sponsors using the Exhibitor Console has increased efficiency and reduced mistakes. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ![Verified User in Defense & Space](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Defense & Space") UD Verified User in Defense & Space Mid-Market (51-1000 emp.) 10/7/2020 "a2z is a partner, not just a vendor" 5/5 What do you like best about A2Z Events? I like the open communication. They are open to having discussions and brainstorming creative solutions. It is not often we hear, "no, that's not possible." There is usually a work around or a way to fix any issues we may be having. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? Sometimes updates will be released without too much guidance. We are typically able to figure them out, but it would be helpful to get an e-mail with any updates that are coming (and how to navigate those updates) especially when the floorplan interface is impacted. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? Too many to count! I've been working with a2z for over ten years. It has been great to see how the company has grown and how our operations have grown with them. From implementing online contracts to selling sponsorships directly online, things keep getting easier for our exhibitors and show management. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite JB Jessica B. Mid-Market (51-1000 emp.) 10/6/2020 "Outstanding system, even better customer support!" 5/5 What do you like best about A2Z Events? The system is extremely intuitive and easy to learn ( I am not a "techy" person). But even better, the A2Z/Personify team offers amazing customer support as needed. The team members I have had the pleasure of working with are always willing to jump on a call to help and truly offer the personal touch that lots of large, tech companies sometimes struggle with perfecting. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? Its hard to come up with negatives, but a "quick guide" or FAQ sheet on what reports will achieve different forms of tracking would maybe be helpful for some. When I first started using A2Z, that was probably the aspect that took me the longest to learn-- what report will produce the info that I need? Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? More streamlined show floor planning, more efficient sponsorship tracking/sales. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Seller invite ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management") UN Verified User in Non-Profit Organization Management Small-Business (50 or fewer emp.) 3/11/2019 "A2Z - decent floor management software" 4/5 What do you like best about A2Z Events? It's easy to use, no unnecessary bells and whistles. Can we integrated with SF.com Review collected by and hosted on G2.com. What do you dislike about A2Z Events? It's not a flexible or easy to customize software. They came out with a new reporting functionality, we didn't get a change yet to evaluate. Existing reports are not flexible. You have to contact A2Z to create custom reports for you, you can't do it yourself. Even with that functionality is still somewhat limited. They provide integration with SF, but it's not customizable. We made it work, but still experience issues with how to runs overnight syncs- it deletes all the records and then recreates them instead of updating/ adding new records. It presents a problem if part of your SF relies of those records for internal processes. Review collected by and hosted on G2.com. Recommendations to others considering A2Z Events: The platform itself seems to be working fine. We had challenges with integration. Integration is not flexible , as a result we couldn't automate several business processes. Unless situation changed recently, A2Z integrates with Account object of SF.com and three A2Z custom objects. The way nightly sync works is all the records are deleted and recreated again. It doesn't create "new" records only, it wipes out all existing records and then recreates them. It presented an issue for our internal business processes. But overall we made it work. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? Sell exhibiting space Review collected by and hosted on G2.com. Show More 8/19/2020 Current UserValidated ReviewerIncentivizedSource: G2 invite MM Michelle M. Small-Business (50 or fewer emp.) 10/29/2020 "Find events cover topics relevant to current issues in the field and job duties" 5/5 What do you like best about A2Z Events? Presentation style - both sessions and tutorials Review collected by and hosted on G2.com. What do you dislike about A2Z Events? I wish there were more tip sheets distributed with tutorial sessions. Or maybe I just don't know how to find these. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? Floor organization, new ways to look at maximizing revenue on the floor, shared best practices. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ![Verified User in Non-Profit Organization Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Non-Profit Organization Management") UN Verified User in Non-Profit Organization Management Small-Business (50 or fewer emp.) 10/7/2020 "Great platform" 3.5/5 What do you like best about A2Z Events? I have worked with Personify A2Z events (formerly A2Z exclusively) for three years. They offer a robust tool that encompasses all of our show needs (floorplan, conference mgt tool, front end website and mobile app) in an easy to use platform, making my job as a show organizer easier. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? Our account team went thru much transition over the last year which presented some challenges. At times we could use immediate training and support rather than waiting 24 hours or look for training on the website. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? We are streamlining our process by taking advantage of the online contract for exhibitors. Unfortunately we would love to use the financial model but at this time it will not work with our internal systems. Integration with our registration provider works well. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Seller invite ![Verified User in Mental Health Care](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Mental Health Care") UM Verified User in Mental Health Care Mid-Market (51-1000 emp.) 11/4/2020 "Seamless product. Stellar customer service!" 5/5 What do you like best about A2Z Events? An intuitive and seamless exhibit management system -- from financials to floor plan -- and a highly responsive, top-notch customer service team. Review collected by and hosted on G2.com. What do you dislike about A2Z Events? I don't have any "dislikes" to share about the Personify A2Z system. Review collected by and hosted on G2.com. What problems is A2Z Events solving and how is that benefiting you? Enables us to manage and track all exhibitor and sponsor contracts, invoices, payments, booth assignments, and history etc. in one system. Benefits include the report features and the seamless invoicing and online payment processes. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ## Questions about A2Z Events? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about A2Z Events ](https://www.g2.com/products/a2z-events/discussions/new) GU Guest User What is Personify A2Z Events used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-personify-a2z-events-used-for) [ View all Discussions ](https://www.g2.com/products/a2z-events/discuss) ## Pricing Options Pricing provided by A2Z Events. ### Mid-Market $ ### Enterprise $$ ### Virtual Event $ [ View More Pricing Information ](https://www.g2.com/products/a2z-events/pricing) A2Z Events Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_9092c01958f0d26e8574e4f43dbff7c5/cvent-event-marketing-management.png "Product Avatar Image") Cvent Event Marketing &... 4.3/5(2,316) [ Compare Now ](https://www.g2.com/compare/a2z-events-vs-cvent-event-marketing-management) ##### ##### A2Z Events Features Registration Event creation Marketing and Communications Contact list management Event Operations Exhibition management Attendee Engagement Floor plans / maps [ View More Features ](https://www.g2.com/products/a2z-events/features) ##### Categories on G2 [Event Marketing](https://www.g2.com/categories/event-marketing)[Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms)[Event Management Platforms](https://www.g2.com/categories/event-management-platforms) [Event Marketing](https://www.g2.com/categories/event-marketing)[Virtual Event Platforms](https://www.g2.com/categories/virtual-event-platforms)[Event Management Platforms](https://www.g2.com/categories/event-management-platforms)[Mobile Event Apps](https://www.g2.com/categories/mobile-event-apps)[Trade Show and Exhibition Solutions](https://www.g2.com/categories/trade-show-and-exhibition-solutions) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Mindbody vs WellnessLiving vs ABC Glofox for independent gyms and fitness studios: which gym management platform do health and fitness teams find easiest to adopt with minimal implementation risk?](https://www.g2.com/discussions/mindbody-vs-wellnessliving-vs-abc-glofox-for-independent-gyms-and-fitness-studios-which-gym-management-platform-do-health-and-fitness-teams-find-easiest-to-adopt-with-minimal-implementation-risk)[What is the most affordable media targeting solution for small teams?](https://www.g2.com/discussions/what-is-the-most-affordable-media-targeting-solution-for-small-teams)[Which property restoration software platforms offer mobile capabilities for crew coordination and before-and-after documentation?](https://www.g2.com/discussions/which-property-restoration-software-platforms-offer-mobile-capabilities-for-crew-coordination-and-before-and-after-documentation) [Best platform to manage customer data in IT services](https://www.g2.com/discussions/best-platform-to-manage-customer-data-in-it-services)[Top AI automation platforms for cross-department workflows](https://www.g2.com/discussions/what-are-the-top-automation-platforms-for-cross-departmental-workflows)[Google Compute Engine reviews](https://www.g2.com/products/google-compute-engine/reviews) [Show MoreShow Less](javascript:void(0);)