# LaunchNotes Reviews
**Vendor:** LaunchNotes  
**Category:** [Release Notes Management Software](https://www.g2.com/categories/release-notes-management)  
**Average Rating:** 4.9/5.0  
**Total Reviews:** 33
## About LaunchNotes
Trusted by leading organizations like Square, CoreLogic, LangChain, and SpotOn, LaunchNotes helps companies streamline how they communicate product changes—internally and externally. Built for CPOs, CTOs, and product-led teams, LaunchNotes centralizes release notes, product roadmaps, customer feedback, and feature announcements into a single, scalable platform. Whether you&#39;re supporting multiple product lines or aligning Sales, Support, and Marketing, LaunchNotes ensures every update reaches the right audience—at the right time, through the right channels. Companies use LaunchNotes to accelerate feature adoption, increase organizational alignment, and reduce time-to-communication—from code complete to customer awareness. LaunchNotes powers modern release communications for enterprise teams across industries, helping them turn product momentum into real business growth.




## LaunchNotes Reviews
  ### 1. Perfect communication tool for our needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** John L. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 29, 2024

**What do you like best about LaunchNotes?**

- Simple interface that requires no learning curve
- The only thing I needed to do for implementation was type in an API key and email once to get a custom domain set up - super easy!
- Responsive team whenever I have a concern
- Able to host product comms using our own domain name
- Plenty of options for integrating with email delivery services
- Solid options for embedding release notes within our own product or existing websites
- I used this product weekly and they keep making UI enhancements which increases how much I like it!

**What do you dislike about LaunchNotes?**

- I wish there was more opportunity for collaboration within the product. There are permissions available to have reviewers, but it would be great if reviewers could leave comments/suggestions within the product and have that be visible to the content writers.
- I wish there was a more robust contact management system. After uploading contacts there is no way to modify segmentation.

**What problems is LaunchNotes solving and how is that benefiting you?**

Prior to LaunchNotes we had no centralized methods for communicating changes to our customers. Now we have a dependable system to do that and customer feedback has been great!

  ### 2. Indispensable tool for roadmapping and releases

**Rating:** 5.0/5.0 stars

**Reviewed by:** John P. | Senior Engineering Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2024

**What do you like best about LaunchNotes?**

Prior to using LaunchNotes, I lacked a tool that got me all the way from early ideation and customer feedback, to a delivered feature that was part of the core product. When you're building product functionality, you need to stay in a really tight feedback loop with your customer base. LaunchNotes helped me identify hand-raisers, high-impact functionality my product was missing, and things that were falling through the cracks in my roadmap. Through the development process, I was able to stay in close communication with my client stakeholders, and then quickly get new functionality used after it launched.

**What do you dislike about LaunchNotes?**

When we first started using it, LaunchNotes lacked some integrations we needed. Over time, the team did a great job adding everything we needed to plug LaunchNotes into everything we used, and our release process was made to be pretty seamless end-to-end.

**What problems is LaunchNotes solving and how is that benefiting you?**

Gathering feedback on both early features still being ideated + planned features that are on the roadmap, launch announcements with high quality engagement tools for staying in touch with clients, warm reengagement around roadmapping. Allows us to keep in a tight feedback loop with customers. Unquestionably a driver of high NPS.

  ### 3. Easy customer feedback capture from Slack

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2024

**What do you like best about LaunchNotes?**

I like that Launchnotes has many integrations, especially with Slack. We communicate with customers using Slack and email every day so having a Slack workflow ensures we capture all feedback.

The Chrome extension is also new but has been very helpful for capturing feedback received through emails. As a product manager, I also use the extension during product research.

Roadmap items can be as detailed and stylized as I need them to be. Roadmap cards support rich text and images for easier-to-read content. 

The ability to categorize items is also great, easy for customers to visit our roadmap and filter by feature area.

The Announcement feature is like a mini Mailchimp that is easier and more performant to use. We can choose to make updates to our platform as an email.

**What do you dislike about LaunchNotes?**

What I dislike about LaunchNotes is its rigidity to be tied to a Roadmap item/Idea. As a growing startup most of the time, ideas for new features will pop up that we would like to work on immediately. The current flow requires the feedback to be linked to an idea or roadmap item before it can be captured. It would be great if: There was a way to create a roadmap item during the feedback capture phase. I also wish I could have multiple roadmaps.

I also wish there was a feedback link that we can share with customers. At the moment, the "Leave Feedback" feature is hidden in the Ideas tab. There is no way to directly link to the Feedback Form.

**What problems is LaunchNotes solving and how is that benefiting you?**

LaunchNotes ensures customer feedback can be captured regardless of channel. Customer feedback used to get lost within Slack threads.  For example, customer success team members can take feedback from Intercom and post it on Slack for the team to discuss.

LaunchNotes enables me as a Product Manager, to share a public roadmap to customers and encourage them to add their feedback using the ideas page.

  ### 4. Great release notes tool and support, but will be too expensive at renewal

**Rating:** 3.5/5.0 stars

**Reviewed by:** Meg Z. | Product Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2024

**What do you like best about LaunchNotes?**

LaunchNotes has provided everything we need in a release notes tool. Not only does it enable me to publish release notes quickly and in the format I need, but our customers like how visually appealing and easy to read/search through releases. Also, LaunchNotes' support is incredible. We were having issues with embedding their pop-up into our product and their team went above and beyond to help us troubleshoot.

**What do you dislike about LaunchNotes?**

LaunchNotes is moving upmarket into a more Enterprise-focused product dev platform, which I understand is important for the success of their business. However, in doing so, they're 10x the price and leaving behind all the SMBs that rely on their platform for just release notes. I would love to see a SMB-friendly pricing and packaging option. If pricing remains as high as it is, our startup will have no choice but to switch providers.

**What problems is LaunchNotes solving and how is that benefiting you?**

Providing a visually appealing release notes tool

  ### 5. Great way to align communication internally and externally

**Rating:** 5.0/5.0 stars

**Reviewed by:** Patrick T. | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 06, 2024

**What do you like best about LaunchNotes?**

It was easy to set up. We migrated our current changelog and roadmap to Launchnotes in a few hours and had it up and running in a day. We've been customers for a few years now, and it's been extremely helpful in making our change management and communication process with customers easier. The team is receptive to feedback and iterates quickly.

**What do you dislike about LaunchNotes?**

It integrates well into the tools that we use and they're working on auto-generating our notes based on our SDLC process, this has been helpful but requires some manual review.

**What problems is LaunchNotes solving and how is that benefiting you?**

Communication internally & externally.

  ### 6. Easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rafael S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 13, 2024

**What do you like best about LaunchNotes?**

It was easy to setup the web site and publish announcements and roadmap.

**What do you dislike about LaunchNotes?**

I couldn't get it integrated to Jira as I wished. Maybe it improved over time.

**What problems is LaunchNotes solving and how is that benefiting you?**

Publishing release notes and news about the products. Showing the roadmap online.

  ### 7. Easy to share innovations with customers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aurelien D. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 29, 2024

**What do you like best about LaunchNotes?**

LaunchNotes is easy to get your head around and navigate. The product is simple, yet very powerful. 
It's well-suited for maintaining and sharing your delivery roadmap with your customers.
The announcements feature is straightforward.
You can maintain a delivery roadmap for multiple products and also by theme, which is helpful as some deliveries might touch multiple products.

**What do you dislike about LaunchNotes?**

There is nothing that I dislike about it. It's pretty straightforward. It's simple and as such may not be suited for extremelyelaborate roadmap management.

**What problems is LaunchNotes solving and how is that benefiting you?**

Sharing feature deliveries with our customers when they occur. This is not the type of content we would include in our marketing comms, as it tends to be quite functional. Launchnotes provides the consistent and expected space to do so.

  ### 8. Great experience using launchnotes to communicate product roadmap to internal teams

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josh F. | Director of Product Marketing, Enterprise (> 1000 emp.)

**Reviewed Date:** March 04, 2024

**What do you like best about LaunchNotes?**

-Intuitive, easy to use and dynamic solution for communicating about product development
-The roadmap is visually engaging. It's suitable for sharing both internally or externally 
-Helps to establish and maintain a culture of transparency and openness and keep everyone aligned on product goals and timelines.
-Integrates with Jira, providing real-time updates from the development team that can be incorporated into the roadmap.
-It's customizable so we can tailor the roadmap to specific project needs & audience preferences.

**What do you dislike about LaunchNotes?**

Don't have a lot to say here. I've really enjoyed using the solution!

**What problems is LaunchNotes solving and how is that benefiting you?**

LaunchNotes helps better collect, filter, and manage feedback from stakeholders to inform the product development process.

  ### 9. With Launchnotes, our release communication has never been better.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 04, 2024

**What do you like best about LaunchNotes?**

Launchnotes is helping to modernize the way our team thinks about clarity of product updates.  With Launchnotes we get a universal understanding of exactly what has changed and when for our team and our customers at the same time... without all of the work.

**What do you dislike about LaunchNotes?**

It's pretty amazing. I'm not really sure. I'm excited to see the continued progress on their roadmap.

**What problems is LaunchNotes solving and how is that benefiting you?**

Launchnotes is helping to modernize the way our team thinks about clarity of product updates.  With Launchnotes we get a universal understanding of exactly what has changed and when for our team and our customers at the same time... without all of the work.

  ### 10. A must-have PMM/PM tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 22, 2024

**What do you like best about LaunchNotes?**

Simplicity and overall functionality of the product

**What do you dislike about LaunchNotes?**

Nothing to note that I don't particularly like

**What problems is LaunchNotes solving and how is that benefiting you?**

Before LaunchNotes, we were dependent on our monthly Customer Newsletter and CSM team to effectively communicate our product releases. This was challenging from a resourcing and consistency standpoint. Since implementing LaunchNotes, all 3 sides of our marketplace have a clear understanding of what's releasing, when, and how it changes their workflows. Additionally, it's been a huge beenfit for our internal teams to use as a scalable asset to teach customers about what's new in the product.

  ### 11. Such an easy way to handle product roadmap & customer requests

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jimmy D. | Cofounder and CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2024

**What do you like best about LaunchNotes?**

It's a tool built for PMs. I'd previously used Notion for this kind of thing but LaunchNotes is so much easier.

**What do you dislike about LaunchNotes?**

I suppose you could use Notion (or a similar tool) for free but I'd rather pay to have purpose-built tool for our roadmap.

**What problems is LaunchNotes solving and how is that benefiting you?**

We'd previously used Notion for our product roadmap and collecting customer requests. It worked okay but was a bit of pain to manage and hard to brand.

  ### 12. Product Marketing Leader

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 04, 2024

**What do you like best about LaunchNotes?**

Keeping customers and stakeholders informed about product updates is a difficult challenge. LaunchNotes does a great job of giving multiple channels to keep stakeholders informed.

**What do you dislike about LaunchNotes?**

I haven't come across any challenges so far but I'm curious to see where they take the product next.

**What problems is LaunchNotes solving and how is that benefiting you?**

As we scale our product delivery and GTM motions, it has gotten harder to keep everyone coordinated and aligned. It's hard for teams to understand the roadmap of where the product is headed as well as where information about what's just been launched. LaunchNotes provides a really comprehensive solution for modern product development.

  ### 13. Great for GTM product updates

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 06, 2024

**What do you like best about LaunchNotes?**

LaunchNotes provided a content surface and distribution method to keep our customers, partners, and internal teams updated on the releases of the product, as well as provided an opportunity for us to promote customer education and product marketing.

**What do you dislike about LaunchNotes?**

Really enjoyed my experience with LaunchNotes although I didn't adopt the full suite of services provided by the company. The team is sharp and listens well to its customers.

**What problems is LaunchNotes solving and how is that benefiting you?**

LaunchNotes solved the problem of internal and external alignment around the product - helped generate excitement among our community outside of other content channels e.g., the blog.

  ### 14. Great experience!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 22, 2024

**What do you like best about LaunchNotes?**

It's an awesome platform to communicate product change - the look and feel is easy and modern. 10/10 experience!

**What do you dislike about LaunchNotes?**

Launchnotes to work to add specific logins/experiences for customer subsets (i.e. customers on one product that only want to see those changes)

**What problems is LaunchNotes solving and how is that benefiting you?**

LaunchNotes helps us consolidate our product changes into one platform for customers and prospects to reference.

  ### 15. Great product, though probably not the best fit for us at our stage

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2024

**What do you like best about LaunchNotes?**

The product is great, easy to use. I like the AI-powered assistant, the separate web page. It's all very easy to use.

**What do you dislike about LaunchNotes?**

Nothing specific with LaunchNotes, but we ended up churning because we didn't build the habit of documenting all releases. Maybe we're not at the right scale yet.

It's also gotten more expensive recently, so you'd really have to use it to justify the cost. 

Overall I'd recommend it to SaaS companies that need to document their releases.

**What problems is LaunchNotes solving and how is that benefiting you?**

Super simple way to share releases

  ### 16. Easy to use tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ingar H. | CPO / Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 23, 2024

**What do you like best about LaunchNotes?**

How easy it is to use and integrate on my own sites and services.

Really a good to that I can reccomend for anyone.

**What do you dislike about LaunchNotes?**

Not much, I for the most part like the product a lot.

**What problems is LaunchNotes solving and how is that benefiting you?**

Distrubution about product news and updates.

  ### 17. simple and good product feature tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Angus L. | Co-founder &amp; COO, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 22, 2024

**What do you like best about LaunchNotes?**

- simple
- have product release widget
- blog post format

**What do you dislike about LaunchNotes?**

- annual pricing
- i used to be monthly subscription

**What problems is LaunchNotes solving and how is that benefiting you?**

- make it simple for product release update
- have widge to integrate with our product

  ### 18. The perfect launch communications platform for SaaS

**Rating:** 4.5/5.0 stars

**Reviewed by:** Daniel S. | Principal Product Success Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 07, 2023

**What do you like best about LaunchNotes?**

LaunchNotes not just provides an outstanding tool for launch communication on a dedicated website where your users can subscribe to stay up-to-date, but it also comes with a widget that can be integrated in your own SaaS products.

**What do you dislike about LaunchNotes?**

In the past the editor for launch announcements didn't meet our requirements, but they replaced it with a new one. We also had some issues with unavailability due to traffic from our company all coming from the same IP address (VPN) but that got fixed quickly.

**What problems is LaunchNotes solving and how is that benefiting you?**

LaunchNotes enables us to keep our customers informed on the latest product changes. Frequent users in our customer base love receiving all updates via email notifications on the topics they subscribed to.

  ### 19. Can’t believe a tool like this didn’t exist until now

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jon M. | CEO

**Reviewed Date:** July 27, 2022

**What do you like best about LaunchNotes?**

It’s rare, but sometimes software comes along that just checks all the boxes. LaunchNotes is that kind of software. It’s incredibly easy to set up and use, provides value for our entire team, our customers love it, and it’s solved a huge need for us. On top of that the price is right and the team that built it is super responsive and helpful.

I can’t pick a single thing I like best, but I will say that LaunchNotes has quickly become one of the most valuable tools in our tech stack.

**What do you dislike about LaunchNotes?**

There’s nothing I really dislike about the product, but would love to see the product integrate into more tools. We’re powering our roadmap from Jira, but I think it’s a no-brainer for LaunchNotes to also integrate into our CRM and some of our other dev tools. That said, I’ve been in touch with the team and I know additional integrations are on the way. So not much of a concern at this point.

**What problems is LaunchNotes solving and how is that benefiting you?**

For startups momentum is essential. It’s vital for our early adopters, investors, prospective customers, and potential competitors. LaunchNotes provides us with the perfect tool to not only showcase momentum, but also ensure we’re always building the highest impact thing… and bringing our customers along for the ride as we do. From selectively sharing our product roadmap to teasing new features and ideas to quickly collecting contextual feedback on what we’re building and launching, we can do it all in LaunchNotes. They’ve really nailed it.

  ### 20. Great UX, powerful features, notable ROI

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tammy L. | VP Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 06, 2022

**What do you like best about LaunchNotes?**

The feature our team uses the most is the LaunchNotes widget, and it’s been a game-changer for communicating updates with our users and getting them engaged with the product. In a space like ours, product momentum is vital and LaunchNotes has allowed us to easily showcase everything we’re shipping. Now that the widget has become a normal part of our launch process I can’t imagine life without it.

**What do you dislike about LaunchNotes?**

While it’s great to announce things through the widget, I’d love the ability to also collect feedback through the widget as well. LaunchNotes has a lot of great feedback functionality and it would be terrific to have that functionality extended into the widget experience. However, I’ve been in touch with the LaunchNotes team and they assure me they’re considering adding this. Otherwise I can’t say there’s anything we really dislike.

**Recommendations to others considering LaunchNotes:**

The LaunchNotes team shows a lot of passion when it comes to soliciting product design feedback -- if there's functionality you're after that they don't currently offer, definitely share your feedback and use case with their product team.

**What problems is LaunchNotes solving and how is that benefiting you?**

Our team improves the product on a very regular cadence and having the ability to efficiently communicate these updates to our customers is the biggest problem we’re solving with LaunchNotes. Since beginning to use LaunchNotes we’ve definitely seen stronger product engagement and happier customers. Our engineering team has also really enjoyed seeing their work promoted so quickly and regularly.

  ### 21. A brand new marketing channel perfect for product marketers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amir K. | Director, Product Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 06, 2022

**What do you like best about LaunchNotes?**

LaunchNotes is built on a super powerful, customizable segmentation platform that allows our users to subscribe to the categories of updates they want to receive. As a startup, and one that’s moving super quickly and rolling out a lot of changes all the time, this is a game-changing capability for us. Our PMM team can get the word out about every improvement, but do so without having to tee up a unique email each time, or without the risk of driving unsubscribes from our master email list.

With LaunchNotes, our beta customers get updates on beta features, admins receive notifications about upcoming changes to their admin portal, we can tease new features to end users that we know they’ll love, and so on. It’s perfect.


**What do you dislike about LaunchNotes?**

LaunchNotes has a great Slack integration that allows our users to choose to receive their LaunchNotes updates via Slack instead of email. I’d love to see LaunchNotes continue to offer users other integration options as well, such as Microsoft Teams or even RSS. A lot of our users are on Slack, but not everyone.

**What problems is LaunchNotes solving and how is that benefiting you?**

The biggest problem I was trying to solve was helping my PMM team (which is essentially one full-time person right now) scale itself. A few months ago, the sheer number of new things we had coming down the pike far outweighed our PMM’s ability to properly promote each and every update. LaunchNotes has changed the game in this regard, as it makes it dead simple for our small (yet mighty!) PMM team to get the word out to users in a consistent, segmented, and impactful way.

I would say the two largest benefits I’ve seen from LaunchNotes have been 1) an increase in the amount of direct, meaningful communication we’re having with our customers every week and, in turn, 2) far higher engagement with our product, and specifically new features.

  ### 22. One of our team’s all-time favorite tools

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 06, 2022

**What do you like best about LaunchNotes?**

There are a ton of things to love about the LaunchNotes product. It’s a changelog, product roadmap, and customer feedback collection system in one. And the team behind it has put a ton of emphasis on the UX, which really shines through.

However, I’d say the thing I like the most about LaunchNotes is the team and customer service. The team is insanely approachable and responsive, the customer service is incredible, and the speed at which they ship new features and bug fixes and such is quite impressive. Love supporting teams like this.


**What do you dislike about LaunchNotes?**

Occasionally I run into small bugs and such, but it’s never that big of a deal. Especially since their support is so responsible. Honestly, I can’t say there’s anything I really dislike about the platform or service.

**What problems is LaunchNotes solving and how is that benefiting you?**

Our original need was for a customizable changelog that we could quickly set up to showcase everything we were shipping. Once we got that in place we realized that LaunchNotes also comes with product roadmaps, and our usage expanded to include a product roadmap as well. Our PM and PMM teams really love being able to share what’s on the roadmap. And then we’ve recently begun collecting feedback through LaunchNotes as well, which has been a lifesaver for our customer-facing teams. In short, it’s solved a lot of problems for us in a very short period of time!

  ### 23. Leading the charge in Product Success

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 06, 2022

**What do you like best about LaunchNotes?**

The holistic view that LaunchNotes has when it comes to product development is super refreshing. From my experience it’s the only tool (and team) that deeply understands how product development should be done. And they’ve built the perfect tool to supercharge this process and help product teams better serve their customers. To say I’m a huge fan would be an understatement.

**What do you dislike about LaunchNotes?**

There’s nothing I dislike, but there are a few things I’m incredibly excited to see the LaunchNotes team build. For example I know their ideas functionality is relatively new, but I can’t wait until I can tie ideas to my CRM and see things like deal size. Once LaunchNotes unlocks this ability it’s going to truly revolutionize the way we plan and build.

**What problems is LaunchNotes solving and how is that benefiting you?**

Prior to LaunchNotes our planning, building, and feature release processes seemed super disjointed. After adopting the platform and bringing all of those things under one roof, it’s made our entire product development lifecycle significantly faster and more efficient. And now that we’ve got our system really dialed in LaunchNotes I can’t remember or imagine how we survived without it!

  ### 24. The only product roadmap tool on the market worth using

**Rating:** 5.0/5.0 stars

**Reviewed by:** Diana H. | Co-Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 17, 2021

**What do you like best about LaunchNotes?**

I know LaunchNotes got its start as a changelog tool, but my favorite feature is by far the product roadmap. In fact, since we rolled out LaunchNotes it’s the only roadmap tool I’ll allow my team to use. Four huge benefits to using LaunchNotes to communicate our roadmap:
1. It’s completely customizable and maps perfectly to our product development lifecycle
2. Users can subscribe to work items so they’re automatically notified when we ship the things they care about
3. When we’re ready to roll out new features we can turn roadmap items into announcements with a few clicks
4. Users (and prospective users) can leave feedback on work items, and LaunchNotes collects consent so our PMs can immediately follow up for more info

**What do you dislike about LaunchNotes?**

There are a few small UI tweaks that I’d love to see made, but that’s about it. And I know most of these improvements are already on their radar and being worked on.

The thing I’m looking forward to seeing them ship the most is a tighter Jira integration. Our current roadmap is powered by Jira automation, but there are a few additional options for further customization that I’ve asked them to add to their roadmap. But none of these things are mission critical.

**What problems is LaunchNotes solving and how is that benefiting you?**

The original problem we were solving when we adopted the product was keeping our customers updated and engaged, and the product worked perfectly for that. However, ever since we began using the product roadmap and customer feedback functionality, I would say the product has become our main customer communication platform, and it’s how our user base stays up-to-date on everything our R&D team is working on.

The most recent benefit we’ve realized is actually one that we weren’t expecting. Our ability to share our product roadmap, and specifically to have that roadmap living in parallel with all of our announcements, has become a major competitive advantage for our GTM teams. We’re in a competitive space and showcasing product momentum on our LaunchNotes roadmap is winning deals. After all, everyone wants to be where the momentum is!

  ### 25. Killer for teasing new features and enrolling beta users

**Rating:** 5.0/5.0 stars

**Reviewed by:** John P. | CTO, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 16, 2021

**What do you like best about LaunchNotes?**

Beyond just serving as a one-stop shop for all of our release comms, release notes, etc., the most useful thing about LaunchNotes is that it makes teasing new features super easy. Instead of waiting until launch day to do a “big reveal,” I can give users a sneak peek of what we’re working on, what’s coming down the pike, and what they have to look forward to. It’s a great way to keep users engaged, but also to get them fired up about what the team is working on so they’re always excited about new features and functionality.

I’ve also been using it to find and enroll users into beta programs, which is honestly not something I was able to successfully do before LaunchNotes. I have a “beta” category, and anyone that’s subscribed to that gets notifications on beta features we’re rolling out. So my users interested in being on the cutting edge always get first access, and I can enroll them without bugging anyone else. It’s brilliant.

**What do you dislike about LaunchNotes?**

A minor thing that I’ve asked the LaunchNotes team for the ability to do is to help me better coordinate with my PM in the run-up before a launch. There’s a ton of prep work that needs to happen before a big release, and they have a huge opportunity to help teams coordinate this planning and pre-work.
 
I did reach out and suggested this as a potential feature and the LaunchNotes team said they would think about it and do some customer research. So I hope I’m not the only one that wants this. In either case, it’s refreshing how responsive and helpful they were when I reached out.

**What problems is LaunchNotes solving and how is that benefiting you?**

The biggest problem we had that LaunchNotes solved was keeping our users in the loop of what we were working on. Prior to LaunchNotes I wrote a monthly email that went out to everyone, but the email took a ton of time to write and I found users engaging with it less and less. Now we can send short, “heartbeat” updates as we work on new features and updates, and I know the right users are being notified about the things they care about in near real-time. It’s easier and faster for our team, and engagement rates are through the roof compared to the email I used to send.

In short, LaunchNotes saves us a ton of time, and keeps our users happier and more engaged. Win/win.

  ### 26. Great product covering internal comms for product changes + a central hub for external comms

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brendan L. W. | Co-Founder , Small-Business (50 or fewer emp.)

**Reviewed Date:** December 13, 2021

**What do you like best about LaunchNotes?**

We love that LaunchNotes allows us to have a two-way dialog with our customers and prospects. It's a critical channel for us to gather insights from our most trusted critics while changes are made. It's real-time. It's fresh. And it's applicable for what we're building now, not just what we're building in the future.

**What do you dislike about LaunchNotes?**

It would be great if users could give us ideas and then upvote said ideas all within LaunchNotes. We feel that it's the missing link and are excited to see how they are thinking about this problem and if it's on the horizon.

**What problems is LaunchNotes solving and how is that benefiting you?**

At Journey, we firmly believe that shipping in public is the best, most transparent path forward - it's a key to success and frankly table stakes for a small, fast-growing startup like ours. To do so, a public changelog is essential to put our momentum on display and show the world what we're building and how it impacts them.

  ### 27. The best way to weave customer feedback into your PDLC

**Rating:** 5.0/5.0 stars

**Reviewed by:** Harry M. | SDR, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2021

**What do you like best about LaunchNotes?**

We’ve been LaunchNotes users for quite some time now, and my team and I have always really liked the product. It’s intuitive, elegantly serves its purpose, and the team behind it is great. However, I always felt like there was one missing piece to the puzzle, and when they recently rolled out product feedback I realized this was the missing piece.

Now that the product allows us to not only communicate our roadmap and send out hyper-targeted announcements, but also collect feedback throughout this entire process, it’s value to our team has skyrocketed. With the product feedback functionality our entire software team feels like we have a brand new channel to maintain an ongoing dialogue with our customers. Even in the few short months it’s been live the Customer Feedback Manager has helped us build and ship higher quality features, as well as drive increased engagement to those features once they were live.

**What do you dislike about LaunchNotes?**

The only fault I can find with LaunchNotes is that I wish there were more best practices built into the product. It’s such an incredible product offering and I feel like if they could layer on best practices for teams like ours to fully maximize its value, we would be able to get so much more out of the product. Right now we love it and it’s working well, but I know there are things we could be doing with the product that we aren’t. Some built-in best practices to guide us through this would be a huge win.

**What problems is LaunchNotes solving and how is that benefiting you?**

We originally adopted LaunchNotes to consolidate all of our change comms into a single channel that could live alongside our product roadmap. Prior to LaunchNotes these things all lived in various places and it was a mess keeping everything up-to-date. More recently, with the advent of customer feedback, I would say we now see LaunchNotes as our one-stop-shop for consolidating all product change communication (of which feedback is a huge piece) into one, single place.

Overall we’ve seen two huge benefits from LaunchNotes: 1) at least double the engagement rates we were seeing prior to its adoption and 2) the ability to effortlessly weave customer feedback into our product development lifecycle for the first time. The ability to tie customer feedback directly to our roadmap and product announcements has been particularly game-changing.

  ### 28. A launch platform and changelog in one

**Rating:** 5.0/5.0 stars

**Reviewed by:** Till P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2020

**What do you like best about LaunchNotes?**

The brand customization options that LaunchNotes provides are fantastic. From the hosted page to the emails to the in-app widget, it’s designed so that every channel can be fully customized to match our brand. Whenever we introduce new customer-facing tools the #1 concern from our Design and UX teams is that it won’t be a consistent experience for our users. In the case of LaunchNotes, Design and UX are two of the product’s biggest advocates in the building!

I would also say that the customer support we’ve received from the LaunchNotes team, especially as we got the product up and running, has been stellar.

**What do you dislike about LaunchNotes?**

I would love to see LaunchNotes roll out some sort of feedback mechanism so that we could begin to create a feedback loop with customers directly from each release/announcement. It seems like a natural extension of what the product already excels at, and if they built something like this into the tool I would dump the product we’re currently using for product feedback in a heartbeat.

**What problems is LaunchNotes solving and how is that benefiting you?**

As our startup continues to quickly scale, one of the biggest challenges we’ve faced is finding efficient ways to both track and announce everything we’re shipping to our customers. We created a simple Notion page with a changelog initialize, only to realize that having a changelog living next to a section of our blog focused on product announcements was confusing for users. They kept asking us where they should go to stay on top of what we were launching and we didn’t have a single place to send them.

With LaunchNotes, we’ve been able to consolidate our changelog and the what’s new section of our blog into a single channel. The benefits of this are twofold: 1) for us, it’s less tools to manage and a single product we can use for both release notes and product launches, and 2) for our users it’s a single place they can monitor (and subscribe to) to ensure they’re always on top of what’s changing in our app and what new features and functionality we’re launching. It’s the epitome of two birds and one stone.

  ### 29. Amazing tool for bringing Product Managers and Product Marketers closer together

**Rating:** 5.0/5.0 stars

**Reviewed by:** Talia M. | Head of Product Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 22, 2021

**What do you like best about LaunchNotes?**

As someone that has worn both the PM and PMM hats at my company, I can tell you that LaunchNotes is the perfect product for people in both roles. In the past I’ve found that usually PMs and PMMs live in different tools all day, which usually leads to miscommunication about who is working on what, when things are being released, what the most up-to-date launch plans are, and so on.

The beauty of LaunchNotes is that it’s a single tool that’s super valuable to both Product Managers and Product Marketers, and as a natural result of people in both roles wanting to use it, it facilitates a much smoother working relationship between PM and PMM. It’s the only tool I’ve seen that actually accomplishes this.

**What do you dislike about LaunchNotes?**

Something I’ve heard from our users, who are subscribed to LaunchNotes to receive updates, is that it would be great to have a little unread indicator on the in-app widget. That way these users would know as soon as the login if there’s an update or new feature that they should check out or not. It’s a small feature request, but something that I would like to see implemented.
 
I will note that I reached out about this and the LaunchNotes team was super awesome and responsive. They said they’re looking into how to build such a feature while keeping privacy top of mind, and that the only reason they hadn’t done something like this is because they want to be mindful when tracking any of our user's data. From a privacy and security standpoint, I actually really respect this view and love that they put the privacy of my users top-of-mind. But still hopeful they can find a workaround :)

**What problems is LaunchNotes solving and how is that benefiting you?**

The biggest problem that we were looking to solve with LaunchNotes was understanding, both from a PM and a PMM perspective, whether or not our product launches/release announcements were successful. Before we adopted LaunchNotes getting the data to answer these questions was not only a headache, and usually involved me begging an analyst for time.

LaunchNotes’ analytics dashboards are fantastic (and I know they’re working on even more capabilities as we speak!). As soon as we make any sort of announcement the product immediately begins tracking the real-time analytics that both our PM and PMM teams want to see. All the data is in one place and it begins rolling in right away. And thanks to the product’s segmentation engine, we’re consistently seeing over 50% open and engagement rates with our announcements. This kind of engagement is off the charts, and makes me love the tool even more.

  ### 30. Finally, a marketing tool built on bulletproof user segmentation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ferris J. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about LaunchNotes?**

The biggest pain point when you want to announce anything to your users is getting the segmentation right. On one end of the spectrum is the temptation to send out every update to every user, as it’s a great way to highlight to your user base all the value you’re bringing them. But this inevitably leads to a ton of unsubscribes and, over time, users tuning you out. And on the other end of the spectrum is the desire to drill into very specific audience segments, as you know you’ll get higher engagement rates and only reach the people that care the most. More signal, less noise. But the question then is: how do you know exactly who is going to care? And is this audience segment even going to be big enough to warrant a specific set of comms?

The beauty of LaunchNotes is that they’ve solved this problem in a very simple and elegant way. Users subscribe to the categories of product changes that they care about and then you, as the PM or PMM, never have to worry about which updates need to be shown to whom. You simply create the content, hit publish, and let LaunchNotes do the rest. It’s the perfect middle ground to the dilemma described above, and it’s built in a way that’s unbelievably simple to set up, manage, and use.

**What do you dislike about LaunchNotes?**

I’d like to see LaunchNotes do a better job of tying together their announcement analytics on a more granular level. I know they can see who is opening and/or engaging with each announcement at an individual user level, and it would be super powerful to put this in a dashboard for me to see. More of a feature request than a dislike, but it’s something I’d like to see them build out. It’s a no brainer that would make the product that much more powerful.

**Recommendations to others considering LaunchNotes:**

Start now, get much more active support from the team.

**What problems is LaunchNotes solving and how is that benefiting you?**

The most pressing problem I turned to LaunchNotes to solve is helping me determine who needed to know about which kind of product update. As I discuss in the other part of this review, dialing this in is something that’s super important, yet usually very time consuming and a big hassle to get right. And honestly you’re never really sure if you do in fact get it right. LaunchNotes’ solution to this problem seemed brilliantly straightforward and so I gave it a shot. It’s been fantastic!

For benefits, it’s saved me time, given me and my team way more confidence in our release comms, and it’s driven our customer engagement with our product updates through the roof.

  ### 31. Only wish I’d found LaunchNotes sooner

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matthias W. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 23, 2020

**What do you like best about LaunchNotes?**

LaunchNotes is like a blog, an email platform, and an in-app notification system in one. When our team adopted it we were able to get rid of several other tools we were using, as well as rip out the homegrown banner system that we’d built inside our app. Especially for a team that’s moving as fast as ours, less is always more and it was fantastic to be able to simplify all of these functions into a single tool. And of course the secret sauce that makes LaunchNotes so valuable is how easy it is to segment users and send specific comms to distinct cohorts. We can ensure each and every update only reaches the users who care about it.

**What do you dislike about LaunchNotes?**

Something I’d like to see the LaunchNotes team do is incorporate more best practices into the product. They have a ton of great content on their blog geared towards PMMs, customer comms, and generally just how to keep users more engaged. If I was them I’d begin incorporating this content into the product to help users make the most of whatever update or release they’re preparing to share. Wouldn’t really say this is a dislike, but I think it’s a huge opportunity for them.

**What problems is LaunchNotes solving and how is that benefiting you?**

As our team and product scaled we needed a single home for all product comms. Every second the team was spending writing release notes and launch blogs, sending “targeted” email updates, and trying to figure out what information to share with whom in-app, is time we could (and should) have been spending focused on our customer and product. With LaunchNotes we’re able to make one update in one place whenever something changes, and the tool takes care of the rest. It saves me and my team a ton of time, as well as gives users a single source of truth that they can subscribe to if they want to know about what’s changing and what we’re launching. My only regret is that we didn’t start using LaunchNotes sooner.

  ### 32. Worth it for the embeddable widget alone

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 20, 2020

**What do you like best about LaunchNotes?**

There are a number of great things about LaunchNotes, but the feature we use and love the most is the news widget. We’ve embedded it in our app, on our login page, and in a few specific places around our marketing site. Now, whenever I have any update I want to announce, I only have to do it in a single place and it will reach users anywhere and everywhere. The widget has also allowed us to rip out some bespoke announcement banners that we had hard-coded into our app, which has resulted in one less piece of code for us to manage.

Additionally, I’ve found LaunchNotes’ support to be fantastic. Really nice team that’s been incredibly responsive to my questions and feature requests.

**What do you dislike about LaunchNotes?**

They have some incredible customization features that allow you to apply custom branding to your LaunchNotes page and LaunchNotes emails. The only thing I dislike is that those capabilities are only available on the Business tier. I wish they’d bring those features down to Essentials, even though I understand why they charge extra for it. In any case, we’re currently looking into upgrading.

**What problems is LaunchNotes solving and how is that benefiting you?**

The biggest problem I was trying to solve with LaunchNotes was coordinating all customer comms from a single place and through a single tool. The fact that I can make an update once and it’s published to our LaunchNotes page, gets published across all of our embedded widgets, and then also gets pushed out to any user that’s subscribed to receive updates about that specific thing, is an enormous time-saver. Moreover, this process ensures that we’re not hitting users with too many notifications too often. As companies scale I’ve seen so many that do a poor job at this, and when they do users inevitably unsubscribe because they don’t want to get spammed. I wanted to ensure we didn’t fall into that trap, and LaunchNotes has allowed us to do that.

  ### 33. Perfect as we grow our startup

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 12, 2020

**What do you like best about LaunchNotes?**

I like everything about LaunchNotes. I got it set up in minutes, it works exactly as advertised, and we've gotten great feedback on it from users. Additionally, they have fantastic customer support, which I really appreciate.

It's also worth calling out that the fact they offer a fully functional free tier for startups is amazing. It's made a night and day difference in our ability to drive engagement with new features, which has in turn has helped our startup grow and really get off the ground.

**What do you dislike about LaunchNotes?**

The only thing I'd love to see the product improve is how it displays analytics when I'm announcing new features. I can tell how many people I'm reaching with each update, but I'd love to see open and engagement metrics as well. From what the team tells me, this is something they're actively working on. When they roll it out I'm definitely planning on upgrading to get it.

**Recommendations to others considering LaunchNotes:**

Use it!

**What problems is LaunchNotes solving and how is that benefiting you?**

I was trying to solve a few different problems: where to publish/host product updates and release notes, how often to communicate change comms with users, and ensuring I didn't spam our entire user base with every update/change. LaunchNotes solved all three of these problems and did so from the moment we rolled it out.

Easily the biggest benefit has been having a single place to document product changes, while simultaneously knowing the users who want and need to know about specific changes will always be notified when I publish new things. And for some of our bigger launches, even though we don't have a full-time PMM yet, LaunchNotes has allowed me to get product launches prepared and shipped in no time. It's like a changelog, a release notes library, and a product launch platform, all in one.


## LaunchNotes Discussions
  - [What is LaunchNotes used for?](https://www.g2.com/discussions/what-is-launchnotes-used-for)

- [View LaunchNotes pricing details and edition comparison](https://www.g2.com/products/launchnotes/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-04+06%3A23%3A20+-0500&secure%5Bsession_id%5D=8f679405-af3b-42a0-a657-1a8174b9ef9b&secure%5Btoken%5D=d32e6222e9d557df8c5cb4b0c5e52f7420b859662f6ebb0e077fd387116750f0&format=llm_user)

## LaunchNotes Features
**Analytics**
- Analytics

**Authoring**
- Dashboards
- Customization
- Language Support

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Survey Management**
- Brand Design Consistency
- Survey Deployment
- Feedback Collection
- Device Responsiveness

**Execution**
- Team Collaboration
- Project Management
- Task Management

**Publishing**
- Notifications
- Customer Feedback
- User Segmentation

**Process Management**
- Feedback Aggregation
- Trigger Alerts
- Real-Time Analysis
- Real-Time Action

**Roadmapping**
- Roadmaps

**Generative AI**
- AI Text Summarization

**System Management**
- Security
- System Monitoring

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