--- title: 401GO Reviews meta\_title: '401GO Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 157 reviews by the users' company size, role or industry to find out how 401GO works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 157 scale: '5' date\_modified: '2026-08-07' parent\_category: name: HR url: https://www.g2.com/categories/hr ---

# 401GO Reviews & Product Details

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401GO is a type of retirement plan solution designed to help businesses and their employees access affordable and efficient 401(k) plans. Recognizing the challenges that small businesses face in providing retirement benefits, 401GO aims to bridge the gap by offering a streamlined approach to setting up and managing retirement plans. The target audience for 401GO includes small business owners who may have previously felt excluded from the retirement plan market due to high costs and complex setups. Many of these businesses understand the importance of providing retirement options to their employees but lack the resources or knowledge to implement such plans effectively. Key features of 401GO include a quick setup process that can be completed in just minutes, as opposed to the weeks or months typically required by traditional providers. This efficiency is complemented by an economical pricing structure that allows small businesses to offer competitive retirement benefits without straining their budgets. Additionally, 401GO takes care of all the administrative details, freeing up business owners to focus on their core operations rather than getting bogged down in paperwork. The platform employs innovative automated technology to manage the complexities of retirement planning, ensuring that both employers and employees can easily navigate their options. This technology not only simplifies the enrollment process but also provides ongoing support and resources to help users make informed decisions about their retirement savings. By offering a practical and beneficial 401(k) plan, 401GO empowers small businesses to enhance employee satisfaction and retention while promoting financial security for their workforce. Overall, 401GO stands out in the retirement plan market by providing a tailored solution that meets the unique needs of small businesses. Its commitment to affordability, efficiency, and comprehensive support makes it a valuable resource for employers looking to provide their employees with essential retirement benefits.

* * *

Product Website
401GO
Seller
[401GO](https://www.g2.com/sellers/401go)
Discussions
[401GO Community](https://www.g2.com/products/401go/discuss)
Languages Supported

English, Spanish

Solution Type

Best-of-Breed

Overview by
Daniel Beck (Co-Founder, CMO at 401GO)

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## Pricing

Pricing provided by 401GO.

### GO-Starter

$25.00

25 per month | $2 per participant | 0.3% AUM fee

[
View More Pricing Information
](https://www.g2.com/products/401go/pricing)

## 401GO Integrations
(11)

What do users say about integrations?

Verified by 401GO

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Auris Payroll

](https://www.g2.com/products/auris-payroll/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Coastal Payroll

](https://www.g2.com/products/coastal-payroll/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Execupay

](https://www.g2.com/products/execupay/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Gusto

](https://www.g2.com/products/gusto/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

isolved

](https://www.g2.com/products/isolved/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Paylocity

](https://www.g2.com/products/paylocity/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Payroll Relief

](https://www.g2.com/products/payroll-relief/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

PrismHR

](https://www.g2.com/products/prismhr/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

QuickBooks Online

](https://www.g2.com/products/quickbooks-online/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Rippling

](https://www.g2.com/products/rippling/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

RUN Powered by ADP

](https://www.g2.com/products/run-powered-by-adp/reviews)

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WC

Will C.

Financial Advisor

Small-Business (50 or fewer emp.)

12/3/2024

"I am an Advisor and Client of 401Go"

4.5/5

What do you like best about 401GO?

Working with the staff at 401Go was awesome and easy. As an advisor and client, Dustin and team will walk you through every step in the process. They will not leave you to figure it out on your own. The ease of the platform and the support of the 401Go team is perfect. Review collected by and hosted on G2.com.

What do you dislike about 401GO?

i haven't found anything yet that i am not happy with. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

I hated using other vendors that say they will be with you every step of the way and then they leave you to figure thier platform out on my own. Not with 401Go. they will walk you through the whole process until every step is completed. Review collected by and hosted on G2.com.

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Response from Jennifer Stott of 401GO

[Editedit](https://www.g2.com/survey_responses/401go-review-10600045/official_response/edit)

We're so glad you've had such a positive onboarding experience! We continually strive to provide excellent support to our partners and clients.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Human Resources](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Human Resources")
AH

Verified User in Human Resources

Small-Business (50 or fewer emp.)

11/26/2024

"LOVE THIS SERVICE FOR 401K MANAGEMENT FOR SMALL BUSINESS!"

5/5

What do you like best about 401GO?

401GO is a super convenient and simple way to manage employee's 401K services. This takes out all the guess work and the interface on the software is superbly designed.

Also - there is always a human on the other side available to help. Our 401GO Rep was very hands on in getting us all set up correctly. We're a small company so I wear many hats, I absolutely love services like this that make it easier to understand and provide benefits to our employees -- and 401GO rates at the top of my list for services. Review collected by and hosted on G2.com.

What do you dislike about 401GO?

Honestly, nothing that I dislike about using this service! I guess one thing would be that it doesn't integrate directly with Square payroll but it's still very, very simple to use and report. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

We are a small company and I wear many hats. i need services like this to make compliance and employee benefits easy to manage as we don't have one HR person dedicated to only this. 401GO has made my life so much easier! Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Chemicals](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Chemicals")
UC

Verified User in Chemicals

Small-Business (50 or fewer emp.)

11/20/2024

Business partner of the seller or seller's competitor, not included in G2 scores.

"Exceptional Professionalism and Lightning-Fast Communication"

5/5

What do you like best about 401GO?

Outstanding Experience with Exceptional Communication! Starting a new 401k program for our employees felt overwhelming at first, but working with Katie B. has made the process seamless. Katie is incredibly responsive, answering all my questions and emails with impressive speed. She’s also readily available for Google Meets, which adds a personal touch. The best part has truly been the clear and efficient communication—it’s reassuring to know I can always reach out with questions and receive thoughtful, prompt responses. For any business owner just starting out, this level of support is invaluable! Review collected by and hosted on G2.com.

What do you dislike about 401GO?

Good Service, But Room for Improvement on Recurring Features. Overall, the system works well, but one technical issue has been a bit inconvenient. One of my employees is on a weekly pay schedule, and there’s no option for a recurring setup. It’s a hassle to manually process it every week. I’m confident this will be addressed in future updates. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

User-Friendly Interface with a Simple and Convenient Fee Structure! Review collected by and hosted on G2.com.

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Response from Daniel Beck of 401GO

[Editedit](https://www.g2.com/survey_responses/401go-review-10542663/official_response/edit)

Thank you for your feedback on the recurring features. We appreciate your input and will definitely consider this for future updates to enhance the user experience.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Todd S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Todd S.")
TS

Todd S.

Investor

Small-Business (50 or fewer emp.)

11/27/2024

"Customer support has been great. Even the Co-Founders are accessible!"

4.5/5

What do you like best about 401GO?

The customer support and the customization options during setup were beyond my expectations. One of the Co-Founders spent an hour on a call answering my many questions which was greatly appreciated! Review collected by and hosted on G2.com.

What do you dislike about 401GO?

I'm not a big fan of the extra fee to have investments self managed by my financial advisor. Also, the fees for the defined benefit plan were a little higher than expected. I also think 401GO investment performance reporting is just average. I wish there was more custom reporting options to pull performance reporting by different cuts. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

Providing an easy to administer 401k + company match + profit share program for myself and my 3 employees. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

CG

Caribbean G.

Tax Specialist

Small-Business (50 or fewer emp.)

2/1/2022

"Grest option for a self employed person!"

5/5

What do you like best about 401GO?

401GO gives me an opportunity to plan for the future. Review collected by and hosted on G2.com.

What do you dislike about 401GO?

I can't think of any dislikes at this time. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

Having this account as a self-employed person allows me to build for retirement. Review collected by and hosted on G2.com.

Show More

4/10/2025
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Machinery](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Machinery")
AM

Verified User in Machinery

Small-Business (50 or fewer emp.)

11/21/2024

"Rather simple and straightforward, have had good support when needed"

4.5/5

What do you like best about 401GO?

It was easy to set up, it is easy to maintain, and it has been easy to get questions answered from a real person when needed. Review collected by and hosted on G2.com.

What do you dislike about 401GO?

We have a bit of complexity with regards to a part-time employee who got enrolled by default even though they don't qualify - getting that fixed in between 401GO and our HRIS platform (through which we do payroll and use 401GO) has not been straightforward. But over-riding the error each pay period as instructed by 401GO, until we have the time to figure it out for real, has been easy enough, although not ideal. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

We want to put hands on our 401(k) plan as little as possible, and get support for administrators and users without extra delays or hoops to jump through. That has been the case so far. Review collected by and hosted on G2.com.

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Response from Daniel Beck of 401GO

[Editedit](https://www.g2.com/survey_responses/401go-review-10549756/official_response/edit)

We appreciate your feedback and are happy to hear that you've found 401GO easy to use and have received good support when needed. We apologize for the inconvenience with the part-time employee enrollment and are actively working to improve integrations with the various HRIS platforms we connect to. Thank you for your understanding, and we're committed to resolving this issue for you.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
IC

Verified User in Computer Software

Small-Business (50 or fewer emp.)

11/21/2024

"Thank you, 401GO, for delivering a product that works so well for us!"

5/5

What do you like best about 401GO?

We've been using 401GO, and it has truly exceeded our expectations. The platform's ease of implementation and intuitive user experience made setting up and managing our 401(k) plan seamless and stress-free. From onboarding to ongoing management, the process is straightforward, saving us time and simplifying what could otherwise be a complex task.

Their support team is knowledgeable and responsive, ensuring we always have help when needed. We’re thrilled with how 401GO has made retirement planning accessible and efficient for our organization, and we confidently recommend it to others looking for a reliable 401(k) provider.

Thank you, 401GO, for delivering a product that works so well for us! Review collected by and hosted on G2.com.

What do you dislike about 401GO?

So far, we like everything about 401GO for our business. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

401K management Review collected by and hosted on G2.com.

Show More

Response from Daniel Beck of 401GO

[Editedit](https://www.g2.com/survey_responses/401go-review-10548449/official_response/edit)

Thank you for sharing your positive experience with 401GO! We're thrilled to hear that our platform has exceeded your expectations and made managing your 401(k) plan stress-free. Our team is dedicated to providing a seamless and intuitive user experience, so it's great to know that you found the implementation process straightforward.

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Luke T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Luke T.")
LT

Luke T.

Financial Advisor

Small-Business (50 or fewer emp.)

7/2/2024

"A simple, easy to use, start up plan for advisors"

4.5/5

What do you like best about 401GO?

A big upside to the 401GO platform is its digital nature. Being able to do everything from the data gathering, initial meetings, to general administration online is ideal in todays landscape. The support staff is responsive and friendly, willing to guide you and the clients through each step. The automation available on the backend makes management very easy if you have multiple plans. The integration into payroll is also well done. Review collected by and hosted on G2.com.

What do you dislike about 401GO?

It may not be for every client or older folks who enjoy physical paper and relationships. I have not ran into this being an issue, but I know it could be and that is okay. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

It helps solve the issue of complication in selling and setting up a 401(k) for any business owner. It makes it easily available to very small companies and larger employers. That makes it a benefit add to our services. Review collected by and hosted on G2.com.

Show More

Response from Jennifer Stott of 401GO

[Editedit](https://www.g2.com/survey_responses/401go-review-9856877/official_response/edit)

Thanks for this feedback Luke! Our engineering team has worked very hard to make the backend management easy for our partners, and to digitize and automate as much as possible, and to build very stable and useful payroll integrations. It's good to hear these are paying off for you. Let us know how else we can make your life easier!

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Dinko B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dinko B.")
DB

Dinko B.

Professional Certified Coach

Small-Business (50 or fewer emp.)

2/7/2023

"GREAT EXPERIENCE, QUICK AND SIMPLE"

5/5

What do you like best about 401GO?

It has been very easy to set up and use it, and support is fast and personable. Responses are almost in real time Review collected by and hosted on G2.com.

What do you dislike about 401GO?

There could be more videos explaining everything and make explanations simpler, especially for those like me who are new into this. Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

It is allowing me to save for my retirement in an easy and comprehensive way. Review collected by and hosted on G2.com.

Show More

Response from Daniel Beck of 401GO

[Editedit](https://www.g2.com/survey_responses/401go-review-7684928/official_response/edit)

Thanks for the review and feedback Dinko! We put a lot of emphasis and priority on making sure we are immediately available to our clients and partners. I'm glad to hear we've been able to do that for you. Thank you for the suggestion on the videos. We are working on that specific thing and will start rolling out more of those support type tools within the next couple months.

12/21/2024
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Z Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Z Z.")
ZZ

Z Z.

Co-Owner

Small-Business (50 or fewer emp.)

12/3/2024

"Easy Setup, Friendly Service"

5/5

What do you like best about 401GO?

Their team is awesome, and at every turn we had great communication. We never felt as though there was a question left unanswered for too long, and they made it easy to set things up for our company. Review collected by and hosted on G2.com.

What do you dislike about 401GO?

No real downsides to us, administration is pretty easy and if we ever need any help they are always there! Review collected by and hosted on G2.com.

What problems is 401GO solving and how is that benefiting you?

They are helping us offer 401k for our employees Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Questions about 401GO? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about 401GO
](https://www.g2.com/products/401go/discussions/new)

GU

Guest User

What is 401GO used for?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-is-401go-used-for)

GU

Guest User

What do you like most about 401GO for managing retirement plans, and what could be improved?

0 Upvotes

0

[
Join the conversation
](https://www.g2.com/discussions/what-do-you-like-most-about-401go-for-managing-retirement-plans-and-what-could-be-improved)

[
View all Discussions
](https://www.g2.com/products/401go/discuss)

## Pricing Options

Pricing provided by 401GO.

### GO-Starter

$25.00

25 per month | $2 per participant | 0.3% AUM fee

### GO-Plus

$139.00

79 per month | $2-$7 per participant | 0.3% AUM fee | $500 set-up fee

### GO-Solo

$19.00

99 per month | $0 per participant | 0.3% AUM fee | $250 setup fee

[
View More Pricing Information
](https://www.g2.com/products/401go/pricing)

401GO Comparisons

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##### 
##### 401GO Features

Onboarding

Administrators

Employees

Dashboard

Balances

Investments

Personal Information

Compliance

IRS

Tax Benefits

Administration

Monitoring

Reporting

[
View More Features
](https://www.g2.com/products/401go/features)

## Top-Rated Alternatives

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 ![Gusto 401(k)](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gusto 401(k)")

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[

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Betterment at Work

4.3/5(709)

](https://www.g2.com/products/betterment-at-work/reviews)

[
View All Alternatives
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[401(k)](https://www.g2.com/categories/401-k)

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