--- title: 360Dialog Reviews meta_title: '360Dialog Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 111 reviews by the users' company size, role or industry to find out how 360Dialog works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 111 scale: '5' date_modified: '2026-08-13' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # 360Dialog Reviews **Vendor:** 360Dialog **Category:** [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing) **Average Rating:** 4.7/5.0 **Total Reviews:** 111 ## About 360Dialog 360Dialog transforms WhatsApp into a high-performance marketing channel with our Performance Messaging solutions, designed to drive real, measurable results. We combine data-driven insights with personalized, two-way conversations, helping businesses scale customer engagement, boost conversions, and automate WhatsApp communication. Our full-service approach makes it easy for businesses to unlock the potential of WhatsApp, from campaign management to messaging automation. For businesses looking to integrate WhatsApp into their existing platforms, our WhatsApp Business API offers a developer-friendly, reliable solution. With flexible hosting options, 360Dialog provides seamless integration and management tools at a transparent flat-fee price—with no markup on Session or Template Messages. We’re trusted by over 1,000 partners and more than 40,000 clients worldwide. As the first provider to offer full-funnel analytics and data solutions for WhatsApp, 360Dialog is leading the way in performance-driven messaging and marketing automation. ## 360Dialog Pros & Cons **What users like:** - Users appreciate the **quick response from the support team** , enhancing their overall experience with 360Dialog. (1 reviews) - Users praise the **ease of use** of 360Dialog, highlighting its simple interface and quick integration options. (1 reviews) - Users value the **easy integrations** offered by 360Dialog, enhancing their experience with seamless API options. (1 reviews) - Users appreciate the **easy integration and user-friendly interface** of 360Dialog, enhancing their overall experience. (1 reviews) - Users appreciate the **easy-to-use interface** of 360Dialog, enhancing their overall experience and convenience. (1 reviews) **What users dislike:** - Users experience **downtime issues** during onboarding, which can lead to frustration and delays in access. (2 reviews) - Users express frustration over **poor customer support** , experiencing long response times and unresolved payment issues. (2 reviews) - Billing Issues (1 reviews) - Users experience significant **delays during onboarding** , which can hinder their overall experience with 360Dialog. (1 reviews) - Deletion Issues (1 reviews) - Email Issues (1 reviews) - Expensive (1 reviews) - Insufficient Knowledge (1 reviews) - Slow Service (1 reviews) ## 360Dialog Reviews ### 1. Official WhatsApp API with Coexistence and strong support **Rating:** 4.0/5.0 stars **Reviewed by:** Caner S. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2026 **What do you like best about 360Dialog?** The official WhatsApp Business API and Coexistence setup is the biggest benefit for us. We were able to keep the WhatsApp Business mobile app and chat history while connecting the same number to our CRM. The dashboard is straightforward, the API and webhook setup is practical, and the support team escalated a difficult Meta-side onboarding issue until it was resolved. **What do you dislike about 360Dialog?** Onboarding was more complicated and slower than expected. A Meta-side Coexistence issue and the payment pre-authorisation cycle caused several retries, and the HUB briefly showed no number after pairing. Support ultimately resolved the issue, but clearer status messages, better billing-state visibility, and more proactive progress updates would reduce uncertainty. **What problems is 360Dialog solving and how is that benefiting you?** 360Dialog lets us connect the official WhatsApp Business API to our CRM while our team can continue using the WhatsApp Business mobile app. Incoming leads from Click-to-WhatsApp ads can be captured, classified, answered, and converted into CRM tasks or support tickets. This turns WhatsApp from an isolated inbox into a manageable sales and support channel without changing our existing business number. ### 2. Cost-Effective Direct API Access for WhatsApp Business Integrations **Rating:** 4.0/5.0 stars **Reviewed by:** Claudiu D. | OWNER, Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2026 **What do you like best about 360Dialog?** The Direct API Access model is simple and cost-effective. We can connect WhatsApp Business API with tools like Make and our CRM without paying for a large all-in-one platform that we do not need all year round. **What do you dislike about 360Dialog?** The setup is somewhat technical and may feel less intuitive for users who are not familiar with APIs, webhooks, or automation tools. However, for our use case, this is acceptable. **What problems is 360Dialog solving and how is that benefiting you?** It helps us automate WhatsApp communication with parents after international education camps. We want to collect feedback, send follow-up messages based on the parent’s response, and update our CRM automatically. ### 3. Streamlined WhatsApp-CRM Integration, Setup Needs Improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Berdan G. | Applied AI Developer — InvoicePortal, Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2026 **What do you like best about 360Dialog?** I appreciate 360Dialog for its straightforward API integration, reliable webhooks, and the ability to connect WhatsApp with our custom CRM. It centralizes WhatsApp conversations in our CRM, which greatly improves message tracking and reduces missed customer inquiries. Real-time webhook delivery helps keep the existing WhatsApp workflow smooth and reduces operational disruption. **What do you dislike about 360Dialog?** The setup of 360Dialog can be complex, and I think clearer documentation around coexistence and message history synchronization would be helpful. A clearer step-by-step coexistence guide, including prerequisites, message history limits, webhook examples, and common troubleshooting scenarios, would make setup much easier. Additionally, the coexistence setup and message history synchronization required extra support, which suggests the documentation could be improved. **What problems is 360Dialog solving and how is that benefiting you?** 360Dialog centralizes WhatsApp conversations in our CRM, improving message tracking and reducing missed customer inquiries. ### 4. Fast, Reliable Support and Solid WhatsApp BSP **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** August 09, 2026 **What do you like best about 360Dialog?** I mostly engage with 360dialog's support team as a product manager at Taqnyat, which partners up with 360dialog as our BSP for WhatsApp. So I like the support team at 360dialog, they're generally fast to reply and give accurate and reliable answers, plus their documentation is highly appreciated. Our team is happy with the performance and integration as well **What do you dislike about 360Dialog?** Didn't have a bad experience with 360dialog to this day. Maybe a bit of conflict and trouble with onboarding clients and the PLBV process but all is good **What problems is 360Dialog solving and how is that benefiting you?** Taqnyat is partnered up with 360dialog and we use it as out BSP. So onboarding new clients is done through 360 ### 5. User-Friendly UI/UX and Helpful Support, But Response Times Can Be Slow **Rating:** 3.5/5.0 stars **Reviewed by:** Afif T. | Student, Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2026 **What do you like best about 360Dialog?** User friendly UIUX and effective customer support. Once it integrates, it works smoothly. **What do you dislike about 360Dialog?** Long waiting time for customer support, the pricing is a bit high but for the reliability its still rational. **What problems is 360Dialog solving and how is that benefiting you?** AI Agents giving surprisingly helpful tips, once it is set up it performs as expected. ### 6. Reliable WhatsApp API Provider with Excellent Support **Rating:** 4.0/5.0 stars **Reviewed by:** Charlene F. **Reviewed Date:** April 28, 2026 **What do you like best about 360Dialog?** I like the accessibility of 360Dialog's support team. Their responsive customer service agents can quickly dive into onboarding and API messaging issues, giving us the confidence that any technical issue will be solved promptly. This ensures a smooth experience for our clients, minimizes downtime, and maintains the high reliability that imBee is known for. Additionally, each step of the setup comes with clear instructions and meaning. **What do you dislike about 360Dialog?** The main areas for improvement are the Dashboard interface and the onboarding flow. Enhancing these with more step-by-step guidance. Reduce errors during setup. **What problems is 360Dialog solving and how is that benefiting you?** 360Dialog solves technical complexities of WhatsApp Business API, making onboarding smoother. Their support team helps us resolve messaging issues in real time, keeping high service standards and minimizing downtime. It ensures our automated workflows and centralized inbox are reliable and scalable. ### 7. Solid Support, User-Friendly Start with 360Dialog **Rating:** 4.0/5.0 stars **Reviewed by:** Mamtu M. | Peer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 06, 2026 **What do you like best about 360Dialog?** I really appreciate the support system of 360Dialog. Their support team was incredibly helpful in getting things started for me and assisting with my business verification. Without their help, it would have been much more of a challenge and a pain to set things up. **What do you dislike about 360Dialog?** I haven't used it as much yet, so I can't say a lot about what doesn't work well. The price seems fine for now, but I'd prefer if they offered not just a sandbox trial but a full-blown trial for a week. Starting out took a while, although it was mostly a Meta issue rather than a 360Dialog issue. **What problems is 360Dialog solving and how is that benefiting you?** I use 360Dialog to build my WhatsApp business CRM with AI, needing webhooks and API. It allows me to access leads and send thousands of messages, helping track data and leads effectively. ### 8. Strong Support and Performance, Working Smoothly **Rating:** 4.0/5.0 stars **Reviewed by:** Claudio P. | Infrastructure Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 15, 2026 **What do you like best about 360Dialog?** Support and Perfomance. The platform is being working fine and also with none problems. **What do you dislike about 360Dialog?** Is not easy to use. The platform has many URLS, different views, and is complex to configure and to resolve some stuffs **What problems is 360Dialog solving and how is that benefiting you?** an integration with our platform and messaging service ### 9. Swift Support and Smooth API for Messaging **Rating:** 4.0/5.0 stars **Reviewed by:** Alounyadeth S. | Chief Technology Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2026 **What do you like best about 360Dialog?** I appreciate the support and troubleshooting for being quite fast, with a response time between 10-30 minutes, which is acceptable for me. The API works well, sending WhatsApp messages in real-time without delay. The community and documentation provided help solve issues easily. I also found the document provides clear examples on how to use new parameters when the API version changes. **What do you dislike about 360Dialog?** Sometimes I still see some bugs or error messages when using the web console. I couldn't find it anymore; it said internal error. Also, the initial setup was moderate because we needed to verify many things. **What problems is 360Dialog solving and how is that benefiting you?** 360Dialog helps us send WhatsApp messages to clients via API in real-time. The support team quickly resolved our account issues. Their fast troubleshooting and clear documentation make handling API changes easier. ### 10. Simplification of obtaining the WhatsApp API with 360Dialog **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User | Small-Business (50 or fewer emp.) **Reviewed Date:** August 04, 2026 **What do you like best about 360Dialog?** I love the support provided by the 360Dialog team, which is available to address concerns, greatly simplifying the process with less research needed and fewer errors. The initial setup is quite simple, without difficulties. **What do you dislike about 360Dialog?** I think we could improve the description of the services a little. They are fragmented on the homepage and sometimes create confusion for the customer. We should avoid fragmenting them as much as possible, then improve their structuring on the website. **What problems is 360Dialog solving and how is that benefiting you?** I use 360Dialog to obtain the WhatsApp API, which simplifies the procedure and reduces searches as well as errors. ### 11. Quick Transition, Ready Answers **Rating:** 4.0/5.0 stars **Reviewed by:** Sergio M. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 14, 2026 **What do you like best about 360Dialog?** I like that 360Dialog offers prompt responses, answering my questions quickly. Additionally, the initial setup was the main reason I chose it, since we already had everything set up on WhatsApp and the transition was automatic. **What do you dislike about 360Dialog?** Direct technical support from Meta is non-existent. The old version of the site had some bugs. **What problems is 360Dialog solving and how is that benefiting you?** 360Dialog offers technical support where Meta lacks, and provides quick answers to my questions. ### 12. Great Customer Service and Onboarding Support **Rating:** 4.0/5.0 stars **Reviewed by:** Christopher A. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 23, 2026 **What do you like best about 360Dialog?** I'm not a customer, but definitely the customer service and onboarding team have been great answering all my questions in order to become one **What do you dislike about 360Dialog?** For now, nothing. Ali was great answering everything. Maybe price is a little bit high, but apparent high value delivered **What problems is 360Dialog solving and how is that benefiting you?** Multi-tenant WABA implementation ### 13. Instant Access to the Business WhatsApp API **Rating:** 4.0/5.0 stars **Reviewed by:** Mona C. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2026 **What do you like best about 360Dialog?** You can instantly have access to a business WhatsApp api **What do you dislike about 360Dialog?** You still have to apply to meta, but I hope this process is made smoother by 360 **What problems is 360Dialog solving and how is that benefiting you?** My acceptance to meta business was taking too long, and I got rejected once. ### 14. Valuable Team Assistance, Easy Setup **Rating:** 4.0/5.0 stars **Reviewed by:** Andi D. | Web Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** March 31, 2026 **What do you like best about 360Dialog?** I just started using 360Dialog, but compared to directly accessing the API from Meta, I found the assistance from the 360 team very helpful. They helped me figure out the obstacles hindering my goals, and the initial setup process was much easier compared to Meta. **What do you dislike about 360Dialog?** In my opinion, what is lacking is the documentation. It would be better if the coding examples included the language used, or if several coding examples were provided for widely used programming languages. **What problems is 360Dialog solving and how is that benefiting you?** 360Dialog simplifies the setup process compared to META, and their team helps resolve the issues I face, making my experience better than using META directly. ### 15. Incorporation of AI Bots and Stable Performance. Though Account Setup Is a Bit Complex **Rating:** 3.5/5.0 stars **Reviewed by:** Miguel V. | Technical Manager and Co-Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2026 **What do you like best about 360Dialog?** The possibility of using AI bots and agents. Stability compared with other tools. **What do you dislike about 360Dialog?** a little bit complicated to create the account **What problems is 360Dialog solving and how is that benefiting you?** integration for whatsapp messaging and possibility of using bots and Agents ### 16. Always-Available Customer Support That Helps Resolve WABA Issues **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Small-Business (50 or fewer emp.) **Reviewed Date:** June 11, 2026 **What do you like best about 360Dialog?** Customer support is always available and ready to help resolve any issues I run into with my clients’ WABAs. **What do you dislike about 360Dialog?** Maybe the delay of response when I have an urgent request **What problems is 360Dialog solving and how is that benefiting you?** Everything relatable to WhatsApp, the restrictions, the bugs etc ### 17. One of the Best WhatsApp Business API Partner **Rating:** 3.5/5.0 stars **Reviewed by:** Anish A. | Frontend Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** September 11, 2022 **What do you like best about 360Dialog?** 360dialog features and accessibility to onboard clients to WhatsApp Business API are top-notch. 360dialog's customer support is also excellent compared to the competitors. **What do you dislike about 360Dialog?** 360dialog interface could have been a bit better. 360dialog 's UI is too simple now, with fewer functionalities compared to the functions the APIs provide for the same. **What problems is 360Dialog solving and how is that benefiting you?** We partnered with 360dialog to onboard our users to WhatsApp Business API. With the incredible embedded signup flow, we can onboard a client within 10 - 15 minutes compared to competitors, which takes up to 10 days. ## 360Dialog Discussions - [What is 360dialog used for?](https://www.g2.com/discussions/what-is-360dialog-used-for) - [View 360Dialog pricing details and edition comparison](https://www.g2.com/products/360dialog/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-13+11%3A40%3A22+-0500&secure%5Bsession_id%5D=4bc9b14f-6409-4425-88a9-ee11c3bbb38c&secure%5Btoken%5D=938a9cc264bd878f2f872745b715038d761777e9d2de2e00085a2285515c456d&format=llm_user) ## 360Dialog Integrations - [AutoMCP: Convert Agents to MCP Servers](https://www.g2.com/products/automcp-convert-agents-to-mcp-servers/reviews) - [Base44](https://www.g2.com/products/base44/reviews) - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews) - [Google Compute Engine](https://www.g2.com/products/google-compute-engine/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews) - [Meta AI App](https://www.g2.com/products/meta-ai-app/reviews) - [n8n](https://www.g2.com/products/n8n/reviews) - [OpenAI SDK](https://www.g2.com/products/openai-sdk/reviews) - [Python](https://www.g2.com/products/python/reviews) - [Sendcloud](https://www.g2.com/products/sendcloud/reviews) - [UChat](https://www.g2.com/products/uchat/reviews) - [WhatsApp Business Platform](https://www.g2.com/products/whatsapp-business-platform/reviews) - [ZEPIC](https://www.g2.com/products/zepic/reviews) ## 360Dialog Features **Additional Functionality** - Automated Responses - Chat/Messaging - Generative AI - Call Recording - Activity Dashboard - Sentiment Analysis - Communication Management - Real-Time Reporting - SMS Messaging - Interaction Tracking - Audio/Video Conferencing - Call Monitoring - Customizable Branding - Call Routing - Contact Management - Voice Mail - Multi-Language - Two-Way Audio & Video - Real-Time Updates - Chat Transcript - Reporting/Analytics - Live Chat - Caller ID - IVR - Real-Time Monitoring - SMS Marketing - File Sharing - Fax Management - API - AI Copilot - Chatbot - Mobile Access **Messenger** - Sequencing - AI - Video Chat - Customization Interface - Generative AI **Functionality** - Ease Of Integration - API Call Speed - Unified Communications - Alerts/Notifications - Computer Telephony Integration - Multi-Channel Communication **WhatsApp Messaging - WhatsApp Marketing** - Transactional Messages - Bulk WhatsApp Messaging - Conversational Messaging - Personalization - Promotional Messages - Automated Replies **Channels** - Social Media Integration - Website - Text Message (SMS) - Voice Assistants - Other - Multi-Channel Marketing **Support** - Documentation - Community Support - Professional Support **WhatsApp Business Platform - WhatsApp Marketing** - Segmentation - API Integration - WhatsApp Commerce - Analytics **Customers** - Audience Targeting - Profiles - Analytics - Lead Gathering - Sales Conversion - Customer Service Analytics - Reporting/Analytics **Agentic AI - Conversational Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Multi-Language **Additional Functionality** - Customizable Fields - API - Real-Time Notifications - Lead Nurturing - Human Handover - Lead Management - Product Recommendations - Customer Experience Management - SMS Messaging - Appointment Management - Chat/Messaging - Real-Time Monitoring - Lead Distribution - Campaign Segmentation - Data Import/Export - A/B Testing - Real-Time Data - Real-time Conversations - Customizable Branding - Lead Qualification - Template Management - Autoresponders - Contact Database - Customer Segmentation - One-to-One Messaging - Communication Management - Campaign Management - Activity Dashboard - Lead Capture - Appointment Scheduling - Reporting & Statistics - Event Triggered Actions - Chatbot - Group Messaging - AI Copilot - Customer Database - Multi-Channel Communication - Email Automation - Surveys & Feedback - CRM - Engagement Tracking ## Top 360Dialog Alternatives - [Twilio](https://www.g2.com/products/twilio/reviews) - 4.1/5.0 (460 reviews) - [Wati](https://www.g2.com/products/wati/reviews) - 4.6/5.0 (483 reviews) - [Plivo](https://www.g2.com/products/plivo/reviews) - 4.5/5.0 (743 reviews)