# Top 10 360 SMS APP Alternatives & Competitors **Average Rating:** 4.7/5 **Total Number of Reviews:** 81 Research alternative solutions to 360 SMS APP on G2, with real user reviews on competing tools. SMS Marketing Software is a widely used technology, and many people are seeking innovative, user friendly software solutions with personalization, transactional sms, and white label. Other important factors to consider when researching alternatives to 360 SMS APP include communication and features. The best overall 360 SMS APP alternative is Klaviyo. Other similar apps like 360 SMS APP are Attentive, Textedly, SAP Engagement Cloud (formerly SAP Emarsys), and Agentforce Marketing (formerly Salesforce Marketing Cloud). 360 SMS APP alternatives can be found in [SMS Marketing Software](https://www.g2.com/categories/sms-marketing) but may also be in [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) or [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents). ## Best Paid & Free Alternatives to 360 SMS APP - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - [Attentive](https://www.g2.com/products/attentive/reviews) - [Textedly](https://www.g2.com/products/textedly/reviews) - [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - [Freshchat](https://www.g2.com/products/freshworks-freshchat/reviews) - [JustCall](https://www.g2.com/products/saas-labs-justcall/reviews) - [Podium](https://www.g2.com/products/podium/reviews) - [Close](https://www.g2.com/products/close/reviews) - [EZ Texting](https://www.g2.com/products/ez-texting/reviews) ## Top 10 Alternatives to 360 SMS APP Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how 360 SMS APP stacks up to the competition, check reviews from current & previous users in industries like Real Estate, Non-Profit Organization Management, and Insurance, and find the best product for your business. ### 1. [Klaviyo](https://www.g2.com/products/klaviyo/reviews) By Klaviyo **Average Rating:** 4.5/5 **Total Reviews:** 1,357 Klaviyo, a unified customer platform for email, SMS, and more, gives your online brand direct ownership of your consumer data and interactions. Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs Klaviyo](https://www.g2.com/compare/360-sms-app-vs-klaviyo) **Compare Klaviyo with other alternatives:** - [Klaviyo vs Attentive](https://www.g2.com/compare/attentive-vs-klaviyo) - [Klaviyo vs Textedly](https://www.g2.com/compare/klaviyo-vs-textedly) - [Klaviyo vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/klaviyo-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Klaviyo vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-klaviyo) - [Klaviyo vs Freshchat](https://www.g2.com/compare/freshworks-freshchat-vs-klaviyo) - [Klaviyo vs JustCall](https://www.g2.com/compare/saas-labs-justcall-vs-klaviyo) - [Klaviyo vs Podium](https://www.g2.com/compare/klaviyo-vs-podium) - [Klaviyo vs Close](https://www.g2.com/compare/close-vs-klaviyo) - [Klaviyo vs EZ Texting](https://www.g2.com/compare/ez-texting-vs-klaviyo) ### 2. [Attentive](https://www.g2.com/products/attentive/reviews) By Attentive **Average Rating:** 4.5/5 **Total Reviews:** 1,479 Attentive is a personalized mobile messaging platform that helps enterprise retail brands acquire, retain, and interact with mobile shoppers in a new way Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs Attentive](https://www.g2.com/compare/360-sms-app-vs-attentive) **Compare Attentive with other alternatives:** - [Attentive vs Klaviyo](https://www.g2.com/compare/attentive-vs-klaviyo) - [Attentive vs Textedly](https://www.g2.com/compare/attentive-vs-textedly) - [Attentive vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/attentive-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Attentive vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-attentive) - [Attentive vs Freshchat](https://www.g2.com/compare/attentive-vs-freshworks-freshchat) - [Attentive vs JustCall](https://www.g2.com/compare/attentive-vs-saas-labs-justcall) - [Attentive vs Podium](https://www.g2.com/compare/attentive-vs-podium) - [Attentive vs Close](https://www.g2.com/compare/attentive-vs-close) - [Attentive vs EZ Texting](https://www.g2.com/compare/attentive-vs-ez-texting) ### 3. [Textedly](https://www.g2.com/products/textedly/reviews) By Textedly **Average Rating:** 4.6/5 **Total Reviews:** 1,388 Textedly is an SMS marketing communications channel that allows you to advertise, promote, announce, and engage with your audience through text messaging directly to cell phones. Textedly makes communicating with your contacts easy and efficient through their SMS and MMS Mass Texting Messaging service. Reviewers say compared to 360 SMS APP, Textedly is: - Better at support Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs Textedly](https://www.g2.com/compare/360-sms-app-vs-textedly) **Compare Textedly with other alternatives:** - [Textedly vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-textedly) - [Textedly vs Attentive](https://www.g2.com/compare/attentive-vs-textedly) - [Textedly vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/sap-engagement-cloud-formerly-sap-emarsys-vs-textedly) - [Textedly vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-textedly) - [Textedly vs Freshchat](https://www.g2.com/compare/freshworks-freshchat-vs-textedly) - [Textedly vs JustCall](https://www.g2.com/compare/saas-labs-justcall-vs-textedly) - [Textedly vs Podium](https://www.g2.com/compare/podium-vs-textedly) - [Textedly vs Close](https://www.g2.com/compare/close-vs-textedly) - [Textedly vs EZ Texting](https://www.g2.com/compare/ez-texting-vs-textedly) ### 4. [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) By SAP **Average Rating:** 4.2/5 **Total Reviews:** 640 SAP Engagement Cloud (formerly SAP Emarsys) empowers digital marketing leaders and business owners with the only omnichannel customer engagement platform built to accelerate business outcomes. By rapidly aligning desired business results with proven omnichannel customer engagement strategies — crowdsourced from leading brands across your industry — our platform enables you to accelerate time to value, deliver superior 1:1 experiences and produce measurable results ... fast. Join more than 2,500 companies who trust Emarsys to deliver the predictable, profitable outcomes that their businesses demand and the highly personalized omnichannel experiences that their customers deserve. Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/360-sms-app-vs-sap-engagement-cloud-formerly-sap-emarsys) **Compare SAP Engagement Cloud (formerly SAP Emarsys) with other alternatives:** - [SAP Engagement Cloud (formerly SAP Emarsys) vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Attentive](https://www.g2.com/compare/attentive-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Textedly](https://www.g2.com/compare/sap-engagement-cloud-formerly-sap-emarsys-vs-textedly) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Freshchat](https://www.g2.com/compare/freshworks-freshchat-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs JustCall](https://www.g2.com/compare/saas-labs-justcall-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Podium](https://www.g2.com/compare/podium-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs Close](https://www.g2.com/compare/close-vs-sap-engagement-cloud-formerly-sap-emarsys) - [SAP Engagement Cloud (formerly SAP Emarsys) vs EZ Texting](https://www.g2.com/compare/ez-texting-vs-sap-engagement-cloud-formerly-sap-emarsys) ### 5. [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) By Salesforce **Average Rating:** 4.0/5 **Total Reviews:** 4,630 Salesforce Email Studio email marketing tool (formerly ExactTarget) is a targeted email marketing provider for Fortune 500 and Small Businesses alike. Reviewers say compared to 360 SMS APP, Agentforce Marketing (formerly Salesforce Marketing Cloud) is: - Slower to reach roi Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/360-sms-app-vs-agentforce-marketing-formerly-salesforce-marketing-cloud) **Compare Agentforce Marketing (formerly Salesforce Marketing Cloud) with other alternatives:** - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Klaviyo](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-klaviyo) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Attentive](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-attentive) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Textedly](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-textedly) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Freshchat](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-freshworks-freshchat) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs JustCall](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-saas-labs-justcall) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Podium](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-podium) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs Close](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-close) - [Agentforce Marketing (formerly Salesforce Marketing Cloud) vs EZ Texting](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-ez-texting) ### 6. [Freshchat](https://www.g2.com/products/freshworks-freshchat/reviews) By Freshworks **Average Rating:** 4.4/5 **Total Reviews:** 499 Freshworks Customer Service Suite is a modern messaging software built for sales and customer engagement teams to talk to prospects and customers on the website, mobile app, or social pages. Reviewers say compared to 360 SMS APP, Freshchat is: - Easier to set up Categories in common with 360 SMS APP: [AI Customer Support Agents](https://www.g2.com/categories/ai-customer-support-agents) **Compare:** [360 SMS APP vs Freshchat](https://www.g2.com/compare/360-sms-app-vs-freshworks-freshchat) **Compare Freshchat with other alternatives:** - [Freshchat vs Klaviyo](https://www.g2.com/compare/freshworks-freshchat-vs-klaviyo) - [Freshchat vs Attentive](https://www.g2.com/compare/attentive-vs-freshworks-freshchat) - [Freshchat vs Textedly](https://www.g2.com/compare/freshworks-freshchat-vs-textedly) - [Freshchat vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/freshworks-freshchat-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Freshchat vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-freshworks-freshchat) - [Freshchat vs JustCall](https://www.g2.com/compare/freshworks-freshchat-vs-saas-labs-justcall) - [Freshchat vs Podium](https://www.g2.com/compare/freshworks-freshchat-vs-podium) - [Freshchat vs Close](https://www.g2.com/compare/close-vs-freshworks-freshchat) - [Freshchat vs EZ Texting](https://www.g2.com/compare/ez-texting-vs-freshworks-freshchat) ### 7. [JustCall](https://www.g2.com/products/saas-labs-justcall/reviews) By Saas Labs **Average Rating:** 4.3/5 **Total Reviews:** 2,389 JustCall is an AI-powered customer communication platform that allows you to connect with customers instantly, automate your workflows, and coach your teams, all from a single interface. Purpose-built to serve your business communication needs, JustCall easily integrates with 100+ CRMs, Help desks, and all the business tools you need to engineer better conversations. Trusted by 6,000+ companies globally, JustCall enables customer-facing teams to enjoy seamless customer conversations with real-time and post-call AI-powered insights. Top JustCall features to watch out for: ★ Inbound & outbound calling ★ Send & receive SMS & MMS ★ Sales dialer (Auto Dialer, Predictive Dialer, and Dynamic Dialer) ★ SMS Workflows & Bots ★ Multi-level IVR ★ Real-time agent assist ★ AI-powered SMS Copilot ★ AI coaching ★ Sentiment analysis ★ AI call scoring ★ Live call monitoring ★ Shared WhatsApp inbox ★ Automatic call distribution ★ Business phone numbers in 70+ countries Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing), [AI Customer Support Agents](https://www.g2.com/categories/ai-customer-support-agents) **Compare:** [360 SMS APP vs JustCall](https://www.g2.com/compare/360-sms-app-vs-saas-labs-justcall) **Compare JustCall with other alternatives:** - [JustCall vs Klaviyo](https://www.g2.com/compare/saas-labs-justcall-vs-klaviyo) - [JustCall vs Attentive](https://www.g2.com/compare/attentive-vs-saas-labs-justcall) - [JustCall vs Textedly](https://www.g2.com/compare/saas-labs-justcall-vs-textedly) - [JustCall vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/saas-labs-justcall-vs-sap-engagement-cloud-formerly-sap-emarsys) - [JustCall vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-saas-labs-justcall) - [JustCall vs Freshchat](https://www.g2.com/compare/freshworks-freshchat-vs-saas-labs-justcall) - [JustCall vs Podium](https://www.g2.com/compare/saas-labs-justcall-vs-podium) - [JustCall vs Close](https://www.g2.com/compare/close-vs-saas-labs-justcall) - [JustCall vs EZ Texting](https://www.g2.com/compare/ez-texting-vs-saas-labs-justcall) ### 8. [Podium](https://www.g2.com/products/podium/reviews) By Podium **Average Rating:** 4.5/5 **Total Reviews:** 2,108 Podium empowers local businesses to do more business in less time with the simplicity of text messaging. Our platform allows you to get more reviews, gather more leads, get paid via text, send text marketing campaigns, centralize communications, and more. Reviewers say compared to 360 SMS APP, Podium is: - Easier to set up - More usable - Easier to admin Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs Podium](https://www.g2.com/compare/360-sms-app-vs-podium) **Compare Podium with other alternatives:** - [Podium vs Klaviyo](https://www.g2.com/compare/klaviyo-vs-podium) - [Podium vs Attentive](https://www.g2.com/compare/attentive-vs-podium) - [Podium vs Textedly](https://www.g2.com/compare/podium-vs-textedly) - [Podium vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/podium-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Podium vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-podium) - [Podium vs Freshchat](https://www.g2.com/compare/freshworks-freshchat-vs-podium) - [Podium vs JustCall](https://www.g2.com/compare/saas-labs-justcall-vs-podium) - [Podium vs Close](https://www.g2.com/compare/close-vs-podium) - [Podium vs EZ Texting](https://www.g2.com/compare/ez-texting-vs-podium) ### 9. [Close](https://www.g2.com/products/close/reviews) By Close **Average Rating:** 4.7/5 **Total Reviews:** 2,047 Close is an all-in-one sales CRM designed to increase sales productivity for sales teams. With built-in calling, email, SMS, and more, sales teams are able to close more deals and make more sales—all without manual data entry! Reviewers say compared to 360 SMS APP, Close is: - Easier to set up - More usable Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs Close](https://www.g2.com/compare/360-sms-app-vs-close) **Compare Close with other alternatives:** - [Close vs Klaviyo](https://www.g2.com/compare/close-vs-klaviyo) - [Close vs Attentive](https://www.g2.com/compare/attentive-vs-close) - [Close vs Textedly](https://www.g2.com/compare/close-vs-textedly) - [Close vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/close-vs-sap-engagement-cloud-formerly-sap-emarsys) - [Close vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-close) - [Close vs Freshchat](https://www.g2.com/compare/close-vs-freshworks-freshchat) - [Close vs JustCall](https://www.g2.com/compare/close-vs-saas-labs-justcall) - [Close vs Podium](https://www.g2.com/compare/close-vs-podium) - [Close vs EZ Texting](https://www.g2.com/compare/close-vs-ez-texting) ### 10. [EZ Texting](https://www.g2.com/products/ez-texting/reviews) By EZ Texting **Average Rating:** 4.5/5 **Total Reviews:** 744 The top-rated SMS marketing software is the smartest way to connect with mobile audiences. Reviewers say compared to 360 SMS APP, EZ Texting is: - Easier to set up - More usable - Easier to admin Categories in common with 360 SMS APP: [SMS Marketing](https://www.g2.com/categories/sms-marketing) **Compare:** [360 SMS APP vs EZ Texting](https://www.g2.com/compare/360-sms-app-vs-ez-texting) **Compare EZ Texting with other alternatives:** - [EZ Texting vs Klaviyo](https://www.g2.com/compare/ez-texting-vs-klaviyo) - [EZ Texting vs Attentive](https://www.g2.com/compare/attentive-vs-ez-texting) - [EZ Texting vs Textedly](https://www.g2.com/compare/ez-texting-vs-textedly) - [EZ Texting vs SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/compare/ez-texting-vs-sap-engagement-cloud-formerly-sap-emarsys) - [EZ Texting vs Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/compare/agentforce-marketing-formerly-salesforce-marketing-cloud-vs-ez-texting) - [EZ Texting vs Freshchat](https://www.g2.com/compare/ez-texting-vs-freshworks-freshchat) - [EZ Texting vs JustCall](https://www.g2.com/compare/ez-texting-vs-saas-labs-justcall) - [EZ Texting vs Podium](https://www.g2.com/compare/ez-texting-vs-podium) - [EZ Texting vs Close](https://www.g2.com/compare/close-vs-ez-texting) --- ## 360 SMS APP Alternatives FAQs ### What are the best alternatives to 360 SMS APP? The best alternatives to 360 SMS APP include [Klaviyo](https://www.g2.com/products/klaviyo/reviews) (4.6/5 stars, 1354 reviews), [Attentive](https://www.g2.com/products/attentive/reviews) (4.5/5 stars, 1382 reviews), and [Textedly](https://www.g2.com/products/textedly/reviews) (4.6/5 stars, 1354 reviews). These platforms offer comprehensive SMS marketing capabilities combined with additional features such as email marketing, AI-driven automation, and extensive integrations. ### What features do alternatives offer that 360 SMS APP does not? 360 SMS APP lacks advanced AI-powered campaign automation, multi-channel marketing integration (email, WhatsApp, push notifications), and robust analytics dashboards that are present in alternatives. ### Which SMS Marketing tools do reviewers recommend instead of 360 SMS APP? Reviewers recommend [Attentive](https://www.g2.com/products/attentive/reviews) for its easier setup and superior customer support, with 348 mentions praising its support and 429 mentions highlighting ease of use. [Klaviyo](https://www.g2.com/products/klaviyo/reviews) is favored for its powerful automation, segmentation, and integration capabilities, supported by 167 mentions of ease of use and 92 mentions of automation. [Textedly](https://www.g2.com/products/textedly/reviews) is recommended for its cost-effectiveness and user-friendly interface, with 377 mentions of ease of use and 336 mentions of customer support. These alternatives provide enhanced AI features, multi-channel marketing, and robust analytics that reviewers find valuable compared to 360 SMS APP. ### How does 360 SMS APP compare to Klaviyo? According to G2 data, [360 SMS APP](https://www.g2.com/products/360-sms-app/reviews) holds a slight advantage over [Klaviyo](https://www.g2.com/products/klaviyo/reviews) in key usability and support dimensions. 360 SMS APP scores 9.1 in Usability versus Klaviyo's 8.6, and 9.4 in Support compared to Klaviyo's 8.4, indicating stronger user satisfaction in ease of use and customer service. It also leads in Meeting Requirements (9.3 vs 9.0), Ease of Setup (8.7 vs 8.5), Ease of Administration (9.2 vs 8.9), and Ease of Doing Business With (9.6 vs 8.9), reflecting a more seamless integration and operational experience. The average rating for 360 SMS APP is 4.7/5 from 81 reviews, slightly higher than Klaviyo's 4.6/5 from 1,354 reviews. 360 SMS APP uniquely offers features like Text-to-Landline and White Labeling, which Klaviyo does not provide. Users praise 360 SMS APP for its native Salesforce integration, automation capabilities, and responsive support team. Conversely, Klaviyo is recognized for its robust email marketing, advanced automation, extensive integrations (especially with Shopify), and powerful segmentation. However, Klaviyo users frequently cite its higher pricing, steeper learning curve, and occasional complexity as drawbacks. Overall, 360 SMS APP excels in Salesforce-centric SMS communication with superior support and ease of use, while Klaviyo offers a comprehensive email and SMS marketing platform with advanced segmentation and ecommerce integrations but at a higher cost and complexity. ### Why do users choose Klaviyo over 360 SMS APP? Users choose [Klaviyo](https://www.g2.com/products/klaviyo/reviews) over [360 SMS APP](https://www.g2.com/products/360-sms-app/reviews) primarily for its advanced email marketing capabilities, extensive automation features, and deep integrations with ecommerce platforms like Shopify. With 131 reviews highlighting Email Marketing and 92 emphasizing Automation, Klaviyo is favored for creating sophisticated, behavior-driven campaigns that combine email and SMS in one platform. Its powerful segmentation and audience targeting, noted in 66 and 63 reviews respectively, enable highly personalized marketing strategies that drive revenue growth. Users also appreciate Klaviyo's ease of integration (89 mentions) and intuitive campaign creation (80 mentions), which streamline marketing workflows. Despite a steeper learning curve and higher pricing cited in 73 and 63 reviews respectively, Klaviyo's comprehensive feature set and ecommerce focus justify the investment for many businesses seeking advanced marketing automation and analytics. 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