# TruAudience Reviews
**Vendor:** TransUnion  
**Category:** [Audience Data Providers Software](https://www.g2.com/it/categories/audience-data-providers)





- [View TruAudience pricing details and edition comparison](https://www.g2.com/it/products/truaudience/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-16+06%3A42%3A37+-0500&secure%5Bsession_id%5D=a740c6db-ce4a-4314-9504-4e4325544d8d&secure%5Btoken%5D=25a7e100326f815c61e6fdd980da8ec13197f7becb94999cda743e96f161a096&format=llm_user)

## TruAudience Features
**Audience Data - Audience Data Providers**
- Third-Party Data Access
- Audience Segmentation
- Audience Insights
- Custom Audience Creation

**Activation - Audience Data Providers**
- Cross-Channel Targeting
- DSP Integration
- Data Enrichment
- Audience Activation

**AI Capabilities - Audience Data Providers**
- Predictive Audience Modeling

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