What problems is PHPRunner solving and how is that benefiting you?
Use case – Internal CRM for the sales team
After I started to gain more experience with PHPRunner, in 2022 I started to develop an internal CRM system for the company I work for.
The application manages several important processes for the sales and support team:
- customer and contact management
- quote and order management
- invoice due date tracking
- customer interaction history
- debt collection management
- automatic notifications for overdue or due invoices
- reports for the sales team
- target vs. achieved monitoring for agents and customers
- customer complaint management
- real-time inventory consultation from ERP
- access to customer financial status from ERP
The application is developed in PHP, using MySQL as the main database and Microsoft SQL Server as the secondary database (the company's ERP database).
The application is currently running in production and is used daily by approximately 60 users from the sales team and support departments.
What I like about PHPRunner
1. Development speed
You can generate complete web applications very quickly starting from an existing database.
2. PHP event system
This is probably one of the most powerful things in PHPRunner. It allows you to add custom logic exactly where you need it.
In the CRM project, we used events for - custom validations, customized reports, automatic generation of fields, integration with SQL Server through views and stored procedures, etc.
3. Flexibility
Even though the application is automatically generated, you can easily extend the functionality with PHP or JavaScript.
4. Ideal for internal business applications
For CRMs, management applications, dashboards or internal database-based systems it is extremely efficient.
Initial learning curve : - The interface has quite a few options and can be a bit overwhelming at first. It takes a little time to understand the structure of the project and how the events work.
Once you understand the workflow, however, development becomes very fast.
Conclusion - In my experience, PHPRunner is one of the most efficient tools for rapid development of database-driven web applications.
For projects such as CRM, simplified ERP or internal management applications, it can greatly reduce development time, while maintaining the flexibility needed for customizations.
In our case, it allowed the successful development and implementation of an internal CRM used daily by the sales and support team. Review collected by and hosted on G2.com.