Amplitude Analytics Features
Metrics (14)
Sessions - Digital Analytics
Based on 693 Amplitude Analytics reviews.
Accurately measure total web traffic and present data elegantly.
Engagement
Based on 684 Amplitude Analytics reviews.
Configure and accurately measure an appropriate measure of engagement, such as average session length, page views per session, amount of scrolling, etc.
Entry and Exit Pages
This feature was mentioned in 637 Amplitude Analytics reviews.
Accurately determine where most people enter your site and where they leave and present data elegantly.
Standard Event Tracking
716 reviewers of Amplitude Analytics have provided feedback on this feature.
Software automatically tracks standard user actions.
Custom Event Tracking
Based on 720 Amplitude Analytics reviews.
Able to set up custom variables to track any user activity on the site.
Retention
As reported in 665 Amplitude Analytics reviews.
Accurately measure bounce rate.
Return
Based on 628 Amplitude Analytics reviews.
Track user return rates and related metrics.
Conversions
As reported in 696 Amplitude Analytics reviews.
Track what proportion of users convert via a certain action.
Funnels
This feature was mentioned in 716 Amplitude Analytics reviews.
See how many users proceed down a certain path to conversion.
Engagement
As reported in 663 Amplitude Analytics reviews.
Configures and accurately measures an appropriate measure of engagement, such as average session length.
Exit Tracking
543 reviewers of Amplitude Analytics have provided feedback on this feature.
Accurately determines where users close the app during their sessions.
Retention
This feature was mentioned in 639 Amplitude Analytics reviews.
Accurately measures bounce rate.
Return
As reported in 580 Amplitude Analytics reviews.
Tracks user return rates and related metrics.
Conversions
This feature was mentioned in 663 Amplitude Analytics reviews.
Tracks what proportion of users convert via a certain action.
Reporting (7)
Real-Time Reporting
This feature was mentioned in 670 Amplitude Analytics reviews.
Obtain live data for who is currently accessing your site.
Trending
Based on 614 Amplitude Analytics reviews.
Report on how any user activity has changed over time.
Retroactive Reporting
As reported in 581 Amplitude Analytics reviews.
Report on user activity in the past and set up predictive models for the future.
Segmentation
This feature was mentioned in 684 Amplitude Analytics reviews.
Break down a population of users by demographics, sequence actions, time, and able to build custom segments.
Mobile Reporting
As reported in 565 Amplitude Analytics reviews.
Analytic tools are also available for mobile and tablet versions of websites.
Unification Across Devices
As reported in 573 Amplitude Analytics reviews.
Able to unify user data across devices, recognizing returning users.
Custom Reports and Dashboards
696 reviewers of Amplitude Analytics have provided feedback on this feature.
Allows users to easily build customized reports and dashboards.
Other (7)
User Data
664 reviewers of Amplitude Analytics have provided feedback on this feature.
Able to access user-specific data such as location, language, gender, and activity while on the site.
Site Search Reporting
490 reviewers of Amplitude Analytics have provided feedback on this feature.
Report on keywords used in internal searches.
Load Time Monitoring
As reported in 448 Amplitude Analytics reviews.
Track load times on different devices and systems.
Campaign Tracking
This feature was mentioned in 536 Amplitude Analytics reviews.
Analyze inbound marketing traffic to identify which campaigns are working best.
E-Commerce
This feature was mentioned in 431 Amplitude Analytics reviews.
Track revenue and transactions.
Promotional Messages
This feature was mentioned in 391 Amplitude Analytics reviews.
Able to deploy promotional or other pop-up messages based on user actions.
Administration Alerts
This feature was mentioned in 403 Amplitude Analytics reviews.
System can self-monitor critical metrics and alert administrators when they reach concerning levels.
Administration (4)
API / Integrations
Based on 602 Amplitude Analytics reviews.
Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
QA Testing
Based on 540 Amplitude Analytics reviews.
Able to test that event and variable setup are reporting data accurately.
Performance and Reliability
As reported in 705 Amplitude Analytics reviews.
Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.
User, Role, and Access Management
As reported in 725 Amplitude Analytics reviews.
Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
User Identification (3)
Demographics
610 reviewers of Amplitude Analytics have provided feedback on this feature.
Identifies user demographics like gender or age.
User Segmentation
This feature was mentioned in 771 Amplitude Analytics reviews.
Enables the view of analytic data based on user segment.
Geolocation
As reported in 664 Amplitude Analytics reviews.
Identifies users locations.
Tracking & Reporting (6)
Custom Event Tracking
As reported in 801 Amplitude Analytics reviews.
Enables you to define custom events for analysis.
Real-Time Insights
This feature was mentioned in 735 Amplitude Analytics reviews.
Provides real-time reports.
Attribution
650 reviewers of Amplitude Analytics have provided feedback on this feature.
Measures user acquisition analytics.
Dashboard
Based on 792 Amplitude Analytics reviews.
Provides a holistic summary of your data.
User Path Tracking
This feature was mentioned in 775 Amplitude Analytics reviews.
Displays a users progress throughout specific paths in an application.
User Activity History
763 reviewers of Amplitude Analytics have provided feedback on this feature.
Displays a users activity history.
Product Analytics (8)
Account-Level Analytics
As reported in 1039 Amplitude Analytics reviews.
Ability to see analytics at the account level.
User-Level Analytics
This feature was mentioned in 1234 Amplitude Analytics reviews.
Ability to see analytics at the user level.
Segmentation
1183 reviewers of Amplitude Analytics have provided feedback on this feature.
Ability to compare usage across segments such as role, company size, etc.
Funnels
This feature was mentioned in 1250 Amplitude Analytics reviews.
See how users move though a product via grouped page sequences
Alerts
This feature was mentioned in 829 Amplitude Analytics reviews.
Receive automated alerts and reports based on gains or losses in performance.
Multi-Product Analytics
Based on 952 Amplitude Analytics reviews.
View analytics for multiple products in a single dashboard, including cross-product engagement
User Scoring
Based on 728 Amplitude Analytics reviews.
Scores customers and visitors to identify at-risk or thriving accounts.
Integrations
This feature was mentioned in 922 Amplitude Analytics reviews.
Breadth and functionality of integrations with third-party products.
Agentic AI - Product Analytics (4)
Autonomous Task Execution
173 reviewers of Amplitude Analytics have provided feedback on this feature.
Capability to perform complex tasks without constant human input
Cross-system Integration
Based on 171 Amplitude Analytics reviews.
Works across multiple software systems or databases
Adaptive Learning
This feature was mentioned in 170 Amplitude Analytics reviews.
Improves performance based on feedback and experience
Proactive Assistance
171 reviewers of Amplitude Analytics have provided feedback on this feature.
Anticipates needs and offers suggestions without prompting
Agentic AI - Digital Analytics (4)
Autonomous Task Execution
This feature was mentioned in 55 Amplitude Analytics reviews.
Capability to perform complex tasks without constant human input
Cross-system Integration
57 reviewers of Amplitude Analytics have provided feedback on this feature.
Works across multiple software systems or databases
Proactive Assistance
57 reviewers of Amplitude Analytics have provided feedback on this feature.
Anticipates needs and offers suggestions without prompting
Decision Making
This feature was mentioned in 57 Amplitude Analytics reviews.
Makes informed choices based on available data and objectives
Behavioral Analytics - Product Analytics (5)
Multi-Product Analytics
View analytics for multiple products in a single dashboard, including cross-product engagement
User level Analytics
Ability to see analytics at the user level.
Account level Analytics
Ability to see analytics at the account level.
Segmentation
Ability to compare usage across segments such as role, company size, etc.
Funnels
See how users move though a product via grouped page sequences
AI driven optimization - Product Analytics (4)
User scoring
Scores customers and visitors to identify at-risk or thriving accounts.
Adaptive learning
View analytics for multiple products in a single dashboard, including cross-product engagement
Automated insights
Anticipates needs and offers suggestions without prompting
Autonomous task execution
Capability to perform complex tasks without constant human input
Platform Infrastructure - Product Analytics (3)
Cross System integrations
Works across multiple software systems or databases
Alerts
Receive automated alerts and reports based on gains or losses in performance.
Integrations
Breadth and functionality of integrations with third-party products.
Technology Glossary Features
View definitions of the features and discover new technology terms.
Mobile reporting is a business intelligence solution that allows users to access analytics on mobile devices. Learn more about the benefits and uses.
Promotional messages are used by businesses to advertise a product, event, or special offer to their customers. Learn more about promotional messages, their best practices, and how marketers can create promotional campaigns with SMS marketing software.
User segmentation is the action of separating different users into specific groups, or segments, based on common characteristics.





