# Which is the best marketing automation software for small businesses?

We are a small team, looking to scale our lead generation. In your opinion, what is the best marketing automation software for small businesses that won't break the bank? Our shortlist includes:

1. HubSpot Marketing Hub - Offers a great "Starter" tier that gives small businesses a powerful CRM and automation suite to grow into.

2. ActiveCampaign - Hits the sweet spot for small businesses, providing enterprise-level automation logic at a very affordable price point.

3. Mailchimp - The traditional go-to for small businesses, offering a free tier and very affordable plans as your list grows.

4. Marketo Engage - Usually geared toward larger enterprises, but highly effective if a small business has a complex, high-value sales cycle.

5. Klaviyo - The absolute best choice if your small business operates entirely in the ecommerce space.

I would love to hear from other small business owners here. Have these tools actually helped you drive revenue, or did you find them too overwhelming for a small team to maintain?

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- Posted at: 3 months ago
- Author title: SEO Outreach Specialist
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