# What is TrustArc preference manager?

What is TrustArc preference manager?

##### Post Metadata
- Posted at: about 3 years ago
- Author title: Pinned by G2 as a common question
- Net upvotes: 1


## Comments
### Comment 1

TrustArc Consent &amp; Preference Manager integrates data and marketing systems to enable marketing and privacy leaders to come together to capture real-time customer consent. At the time of interaction, marketing teams can learn the customers’ communication and data preferences to deliver the most customized next interaction.


##### Comment Metadata
- Posted at: over 2 years ago
- Author title: Customer Marketing Manager 




## Related Product
[TrustArc](https://www.g2.com/products/trustarc/reviews)

## Related Category
[Data Privacy Management](https://www.g2.com/categories/data-privacy-management)

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