# What is Recurly used for?

What is Recurly used for?

##### Post Metadata
- Posted at: over 2 years ago
- Author title: Pinned by G2 as a common question



## Comments
### Comment 1

Recurly is a subscription management platform designed to help subscription companies manage their subscription billing, engagement, payments,  and revenue across a multi-product line. These products include:


Recurly subscriptions: 
- Manage plans,  pricing, and promotions 
- Automate lifecycle  and dunning communications
- Automate billing, charge and credit adjustments, along with global tax management
- Payment orchestration with multi-payment gateway management and fraud management
- Revenue recovery tools such as account updater, intelligent retries, and more

Recurly engage:
- Engage subscriber with timely in-app messages
- Predict churn before it happens with targeted cancellation flows
- A/B testing for prompts and cancel-saves
- Pre-built prompts for upsells and cancellations
- Update plans, accounts, and card with one-click management

Recurly Commerce:
- Ecommerce enterprise subscription management on Shopify
- Subscription bundle building with customizable pricing
- Prepaid and gift subscriptions
- Targeted offers, win-back campaigns, and automated workflows
- Personalized referral and loyalty programs

Recurly RevRec:
- Streamline and automate compliance with ASC-606 and IFRS-15
- Eliminate manual process for properly recognizing revenue
- Integrate plan performance, billing, and recognize revenue into one platform
- Support multiple revenue models including consumption, usage, milestone, percentage of completion or delivery
- Access revenue forecasting across monetization models, multiple currencies, and international payment methods


##### Comment Metadata
- Posted at: about 20 hours ago




## Related Product
[Recurly](https://www.g2.com/products/recurly/reviews)

## Related Category
[Subscription Management](https://www.g2.com/categories/subscription-management)

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