# What is Qwary used for?

What is Qwary used for?

##### Post Metadata
- Posted at: almost 3 years ago
- Author title: Pinned by G2 as a common question



## Comments
### Comment 1

Qwary is a versatile tool that serves multiple purposes across different teams. It is primarily used by product marketing, growth, user research, and UX/UI designers to achieve various goals. 

One of the critical benefits of Qwary is its ability to reduce churn and increase product adoption. By launching targeted customer feedback surveys, teams can collect valuable insights that help align product and marketing efforts. This ultimately leads to a better understanding of customer needs and preferences.

Additionally, Qwary supports UI/UX designers by allowing them to integrate design links from popular platforms like Figma, InVision, and Adobe. This integration enables designers to gather feedback on prototypes, facilitating iterative improvements and enhancing the overall user experience.

Furthermore, Qwary goes beyond traditional survey methods by providing features such as session recording and heatmaps. These tools allow brands to observe user interactions during their sessions, helping them gain insight into user behavior and identify areas for optimization. By tracking the sales funnel and analyzing where target customers drop off, brands can optimize their funnel and convert more customers.

In summary, Qwary is a comprehensive solution that empowers teams to collect targeted customer feedback, align product and marketing efforts, optimize website performance, and increase conversion rates.

##### Comment Metadata
- Posted at: over 2 years ago
- Author title: Founder at Qwary




## Related Product
[Qwary](https://www.g2.com/products/qwary/reviews)

## Related Category
[Experience Management](https://www.g2.com/categories/experience-management)

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