# What is kochava tracker?

What is kochava tracker?

##### Post Metadata
- Posted at: almost 4 years ago
- Author title: Pinned by G2 as a common question



## Comments
### Comment 1

A Kochava tracker is a piece of code that is integrated into an app to measure attribution, events, and analytics sent between the app and Kochava. Kochava trackers also refer to tracking links that marketers can implement with paid media networks and/or across owned media channels to measure engagements with ad campaigns and how those engagements drive app activity. 

##### Comment Metadata
- Posted at: over 2 years ago




## Related Product
[Kochava](https://www.g2.com/products/kochava/reviews)

## Related Category
[Mobile App Analytics](https://www.g2.com/categories/mobile-app-analytics)

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