# What is Encharge used for?

What is Encharge used for?

##### Post Metadata
- Posted at: over 2 years ago
- Author title: Pinned by G2 as a common question



## Comments
### Comment 1

Marketing automation's main strength is that you can send "events," such as a customer purchase, a lead filling out a form, or a person adding an item to their cart. You can then use those events to create segments and filter "everyone who added an item to their cart but did not complete a purchase."

##### Comment Metadata
- Posted at: almost 2 years ago
- Author title: CEO SMS Masivos



### Comment 2

A very good experience using the tools of this useful sales software.

##### Comment Metadata
- Posted at: over 2 years ago
- Author title: Gerente de Desarrollo de Producto




## Related Product
[Encharge](https://www.g2.com/products/encharge/reviews)

## Related Category
[Marketing Automation](https://www.g2.com/categories/marketing-automation)

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