# What is Bitly used for?

What is Bitly used for?

##### Post Metadata
- Posted at: over 2 years ago
- Author title: Pinned by G2 as a common question



## Comments
### Comment 1

It is a URL shortener as links from a normal site are to long therefore needs to be shortened.

##### Comment Metadata
- Posted at: about 2 years ago
- Author title: Customer Service and Email Representative |Digital Marketing | IT Manager & Social Media Marketing



### Comment 2

Bitly serves as more than just a URL shortening tool; it's a comprehensive link management platform designed to optimize your online presence and streamline your digital marketing efforts. It also generates QR codes for your URLs.

##### Comment Metadata
- Posted at: about 2 years ago
- Author title: Sr. Digital Marketing Strategist at Vertisystem



### Comment 3

Bitly is a URL shortening and link management platform that provides users with the ability to create short, customized links and track the performance of those links.

##### Comment Metadata
- Posted at: over 2 years ago
- Author title: Social Media Executive




## Related Product
[Bitly](https://www.g2.com/products/bitly/reviews)

## Related Category
[URL Shortener](https://www.g2.com/categories/url-shortener)

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