# What is a drift playbook?

What is a drift playbook?

##### Post Metadata
- Posted at: over 3 years ago
- Author title: Pinned by G2 as a common question
- Net upvotes: 1


## Comments
### Comment 1

Hi there! Playbooks are central to Drift and what we do! They are automated message workflows and campaigns that proactively reach out to site visitors and connect leads to your team. 

This help article can provide even more information on Drift playbooks: https://gethelp.drift.com/s/article/Product-Guide-Chat-Playbooks

##### Comment Metadata
- Posted at: about 3 years ago




## Related Product
[Drift](https://www.g2.com/products/drift/reviews)

## Related Category
[Conversational Marketing](https://www.g2.com/categories/conversational-marketing)

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