# What is the best platform for sales data analytics?

Our outbound team needs better visibility into contact data and territory mapping. What is the best platform for sales data analytics that integrates well with our CRM? We are currently reviewing:

1. ZoomInfo Sales - The market leader in B2B data, offering an extensive database with strong buyer intent signals and org charts.

2. Apollo.io - Combines an accurate contact database with built-in sales engagement and email sequencing analytics.

3. Lusha - Very popular for its extension that quickly pulls direct dials and verifies email addresses right from LinkedIn.

4. Seamless.AI - Uses a real-time search engine approach to find and verify B2B contact information to prevent data decay.

5. Cognism - Highly rated for international sales teams, particularly due to its strict GDPR compliance and strong European data coverage.

I'd really appreciate your feedback if you've recently evaluated these. Which tool provides the most accurate data without creating a mess of duplicates in your CRM?

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- Posted at: 3 months ago
- Author title: SEO Outreach Specialist
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