The automated story board and context network. It's transparently showing how Kapiche treats each term. It gives full availability to users to make a change anytime at the user's end.
Traditional text analytics is typified by extensive codebooks that are provided upfront to the system. Besides the laborious and costly process just to get started, this kind of approach is highly susceptible to confirmation bias. The system only analyzes the concepts and themes that it is instructed to look for.
In contrast, Kapiche's data-driven approach provides an authentic view of what customers are actually talking about. It does this in minutes, allowing you to rapidly understand new and evolving data sources without slow and costly setup processes. Setup is almost non-existent, as Kapiche does not rely on pre-built industry models or code-frames. Just upload or import your data and you're away!
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