# What is Nucleus Research used for?

What is Nucleus Research used for?

##### Post Metadata
- Posted at: almost 3 years ago
- Author title: Pinned by G2 as a common question



## Comments
### Comment 1

Nucleus Research analyzes the value of technology through ROI case studies, reports, and other research built on the examination of actual customer deployments. Our primary product is our TechAdvisor annual advisory service, but we also engage in research projects, reports, benchmarking, and surveys.

Vendors of technology use our services and research to build an ROI message and deliver a value proposition to prospects and customers.  We provide the research and data that builds the ROI business case.

End-Users work with us to select and justify either a new technology or renewal of an existing technology.  We help them select the solution that delivers the best ROI for them, which is not necessarily the solution at the top of a leader list. 

We take pride in our objective ROI approach, our high standard of ethics, and our focus on uncovering new and leading solutions that offer exceptional value to customers.

##### Comment Metadata
- Posted at: almost 3 years ago
- Author title: Vice President of Sales




## Related Product
[Nucleus Research](https://www.g2.com/products/nucleus-research/reviews)

## Related Category
[Technology Research Services](https://www.g2.com/categories/technology-research-services)

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