# In the case of an Association that does not run sales promotions, is not an e-commerce, and the goal is to attract members, what do you recommend as a lure?

We have been using content as attractions through e-books and webinars, as well as events, but there is a limit to the frequency of this. And also, the audience is not won over on social media.

##### Post Metadata
- Posted at: almost 5 years ago
- Author title: Diretora de agência
- Net upvotes: 1


## Comments
### Comment 1

I recommend thinking of it as a subscription product. You have to sell a long-term idea and provide customers with plenty of quality content.

##### Comment Metadata
- Posted at: over 3 years ago
- Author title: Saas Marketing | Growth | Demand Generation and Product Growth




## Related Product
[RD Station Marketing](https://www.g2.com/products/rd-station-marketing/reviews)

## Related Category
[Marketing Automation](https://www.g2.com/categories/marketing-automation)

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