# Is there an audience overlap between lookalikes created from IAP whales and lookalikes created from Ad whales?



##### Post Metadata
- Posted at: almost 7 years ago
- Net upvotes: 1


## Comments
### Comment 1

Based on our experience, the overlap is quite small actually. This makes sense as many apps limit the ad exposure for payers. That said, the best way to know is to upload the audience and check.

##### Comment Metadata
- Posted at: almost 7 years ago
- Author title: Head of Martketing




## Related Product
[Soomla](https://www.g2.com/products/soomla/reviews)

## Related Category
[App Monetization Platforms](https://www.g2.com/categories/app-monetization-platforms)

## Related discussions
- [How well does Trello scale into a larger team?](https://www.g2.com/discussions/1-how-well-does-trello-scale-into-a-larger-team)
  - Posted at: over 13 years ago
  - Comments: 6
- [Can we please add a new section](https://www.g2.com/discussions/2-can-we-please-add-a-new-section)
  - Posted at: over 13 years ago
  - Comments: 0
- [Quantifiable benefits from implementing your CRM](https://www.g2.com/discussions/quantifiable-benefits-from-implementing-your-crm)
  - Posted at: about 13 years ago
  - Comments: 4