# is MailChimp premium plan worth it

I found the MailChimp plan is a bit expensive for a normal user, is this plan worth it and provides value to the user?

##### Post Metadata
- Posted at: almost 4 years ago
- Author title: Frontend Developer (Analyst) At BrainstormForce | By heart Blogger
- Net upvotes: 1


## Comments
### Comment 1

Hey there. For a casual user, Premium may be overkill. It’s really built for large teams who need unlimited user seats, phone support, and have massive lists of over 10,000 people. Most people find that the Standard plan is the sweet spot because you still get AI automations and predictive tools without that enterprise-level cost. That said, if your business is scaling fast and you need priority support and advanced multivariate testing to squeeze every bit of ROI out of your campaigns, then it starts to pay for itself. 

##### Comment Metadata
- Posted at: 4 months ago
- Author title: Social Support Specialist 



### Comment 2

Yes, the premium plan is well worth it. It doesn't cost too much and gives you access to a myriad of email templates, allows you to have multiple address lists, and you can send so many more emails than the free version.

##### Comment Metadata
- Posted at: almost 3 years ago
- Author title: Owner/Principal




## Related Product
[Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews)

## Related Category
[Email Marketing](https://www.g2.com/categories/email-marketing)

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