# How has Consensus changed your sales process?

Once the sales teams realized the impact that on-demand, customized, targeted video content actually shortened their sales cycles, the changed seemed to happen overnight. I can say honestly it's fundamentally changed our sales process, where the automated demo is a required part of the cycle prior to a live demo. Curious to know the impact that the tool has had for others?

##### Post Metadata
- Posted at: over 3 years ago
- Author title: Passionate PreSales Advocate
- Net upvotes: 1


## Comments
### Comment 1

Tony, VERY impressed that you've added the automated demo as a requirement before engaging a presales resource. We'd like to one day get there as well. Agreed with the sales cycle time. I'll also add that we've seen our AEs using Consensus to qualify out opportunities so that they can focus their time on opportunities that are more likely to close. An AE once told me, "if they're not willing to watch a 5 minute Consensus video, are they really serious about an evaluation?"  Particularly down market where the volume is so high, being able to use Consensus as a way to focus our efforts is a big win. 

##### Comment Metadata
- Posted at: over 3 years ago
- Author title: Demo Automation Manager at Salesforce




## Related Product
[Consensus](https://www.g2.com/products/consensus/reviews)

## Related Category
[Demo Automation](https://www.g2.com/categories/demo-automation)

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